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Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 2 of 4Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 3 of 4Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 4 of 4
Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV - 1 of 4

Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV

$79.99 reg $99.99
Sale save $20.00 (20% off)

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About this item

Highlights

  • Ultra-speedy streaming: Roku Ultra is 30% faster than any other Roku player, delivering a lightning fast interface and apps that launch in a snap.
  • Cinematic streaming: This TV streaming device brings the movie theater to your living room with spectacular 4K, HDR10+, and Dolby Vision picture alongside immersive Dolby Atmos audio.
  • The ultimate Roku remote: The rechargeable Roku Voice Remote Pro offers backlit buttons, hands free voice controls, and a lost remote finder.
  • No more fumbling in the dark: See what you’re pressing with backlit buttons.
  • Say goodbye to batteries: Keep your remote powered for months on a single charge.
  • Just talk to it. It’s that easy: Don’t worry about popcorn fingers—just say “Hey Roku” from across the couch to control your streaming.
  • Everything you love about TV, but better: The Roku experience is made for fast, easy access to the entertainment you love with a user-friendly interface.
  • Endless entertainment: Stream what you love, including the most popular apps, the best selection of free stuff to watch, and so many new ways to find your next favorite show.

Description

The ultimate streaming device just got even better. See what your TV can really do with the fastest Roku player ever. Roku Ultra lets you enjoy all your favorite shows in spectacular 4K, HDR10+, and Dolby Vision picture plus immersive Dolby Atmos sound. Paired with our newest Roku Voice Remote Pro, you get convenient USB-C charging, backlit buttons, hands-free voice control, and even a lost remote finder for when it plays hard to get. The Roku streaming experience is made for fast, easy access to the entertainment you love with the best selection of live, trending, and free TV.
Dimensions (Overall): 1 Inches (H) x 4.9 Inches (W) x 5 Inches (D)
Weight: 5.9 Ounces
Electronics Condition: New
Electronics Features: Streaming Capability, Multilingual Menu, Dolby Vision, Controlled by Smartphone App, Wi-Fi, Remote Finder, Parental Controls, HDR10
Connection Type: RJ-45 (Ethernet), HDMI, USB
Data Storage Capacity: 4GB
Maximum Resolution: 4K
Wireless Technology: Wi-Fi 6 (IEEE 802.11ax)
System RAM: 2 GB
Compatible With: Crunchyroll, Netflix, YouTube, Paramount+, Max, Amazon Prime Video, Hulu, Apple HomeKit, YouTube TV, Disney+, Roku, Spotify, Peacock, ViX, Apple TV+, discovery+
Voice assistant built-in: ROKU Voice Assistant Built-In
Screen Mirroring Technology: Apple Airplay
Battery: 1 Non-Universal Lithium Ion, Required, Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 91625151
UPC: 829610006888
Item Number (DPCI): 008-06-7421
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 6.57 inches length x 6.25 inches width x 3.07 inches height
Estimated ship weight: 1.39 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO

Return details

This item must be returned to any Target store.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Does this come with an Ethernet component on the back? For wired use.

submitted by Tim - 5 months ago
  • A: Unfortunately, the ethernet port supports 10/100Mbps only. This may be acceptable for streaming but some 4k videos do require alot of bandthwidth, especially if you're streaming specific file formats.

    submitted bydfdfd - 6 days ago
  • A: Does it work with older televisions

    submitted byAlexa - 6 days ago
  • A: Hello Tim, Yes, the Roku Ultra does come with an Ethernet port on the back for wired use.

    submitted byRoku Support - 5 months ago
    Brand expert
  • A: Hi Tim, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Yes, the Roku Ultra 2024 (model 4850X) does come with an Ethernet port on the back for wired use. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 5 months ago
    Target staff support

Q: What size TV do I have to purchase to have Roku built in? What do I have to plug in and where? Sorry, stuff is getting difficult for seniors.

submitted by Algorythm - 1 year ago
  • A: This is not a TV but a device that you connect to your TV in order to watch Roku. It plugs into HDMI port on the back of your TV.

    submitted bymamabear - 1 year ago
  • A: Hello Algorythm, Roku has TV in several sizes 32”, 40”, 43” 50” 55” 65” and 75” all with Roku built in or you can purchase a Roku device and turn any non-smart tv into a Roku smart tv. The TVs would just need to be plugged into the outlet and connected to WiFi whereas the device would be connected to the HDMI port and USB port on the back of the TV. Please visit Roku Support for any product or support related questions at https://support.roku.com/ or call 408-556-9391

    submitted byRoku Support - 1 year ago
    Brand expert
  • A: Hi Algorythm, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. They have Roku TVs is sizes 24in and up. Below is a link to a search results for many Roku TVs. https://www.target.com/s?searchTerm=Roku+TV&tref=typeahead%7Cterm%7CRoku+TV%7C%7C%7Chistory If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 1 year ago
    Target expert support

Q: I just canceled my TV service will this work on a older TV that not a smart TV

submitted by Jane - 5 months ago
  • A: Hello Jane, Yes this device will turn your non smart TV into a smart TV. WiFi or ethernet is required.

    submitted byRoku Support - 5 months ago
    Brand expert
  • A: Hi Jane, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV This will work on any TV with an available HDMI port If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 5 months ago
    Target expert support

Q: Can you record? Do you need an atena?

submitted by Louie - 5 months ago
  • A: Hi Louie, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. This does not record content; the free channels are web-based. If you want your Local over-the-air channels, you will still need an antenna. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 5 months ago
    Target expert support
  • A: Hello Louie, no you cant record on Roku and an antenna cannot be connected to a device but can be connected to a Roku TV.

    submitted byRoku Support - 5 months ago
    Brand expert

Q: Does this roku have volume control?

submitted by Dlsz - 6 months ago
  • A: Hello Dlsz, yes the remote for this device does have volume control.

    submitted byRoku Support - 6 months ago
    Brand expert
  • A: Hi Dlsz, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Yes, the Roku Ultra 2024 with the Voice Remote Pro has volume control. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 6 months ago
    Target staff support

Q: Does the remote control have the option to listen with headphones

submitted by Tray - 6 months ago
  • A: Hi Tray, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV. Unfortunately, the Roku Ultra 2024 Ultimate 4K Streaming Device does NOT have a headphone jack on its included Voice Remote Pro (2nd edition). If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 6 months ago
    Target staff support
  • A: Hello Tray, this device no longer comes with the remote with the headphone jack on it, but does offer bluetooth allowing up to 4 wireless headphones to be connected to the TV.

    submitted byRoku Support - 6 months ago
    Brand expert

Q: Does the Roku ultra produce better sound on tv than the Roku stick?

submitted by Hat71 - 7 months ago
  • A: Hi Hat71, thanks for reaching out about the Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV Yes, the Roku Ultra generally produces better sound on a TV than the Roku Streaming Stick 4K. This is because the Roku Ultra supports Dolby Atmos, which is a more advanced audio format that delivers a richer, more immersive sound experience, especially when paired with a compatible soundbar or home theater system. The Roku Streaming Stick 4K supports Dolby Vision and Dolby Digital, but not Dolby Atmos. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 7 months ago
    Target expert support
  • A: Hello Hat71, Yes the Roku Ultra does offer better audio through Dolby Atmos. Dolby Atmos is a 3D audio technology that makes sound feel like it's coming from all around you, even above by placing sounds in a three-dimensional space for a more immersive experience.

    submitted byRoku Support - 7 months ago
    Brand expert

Q: Does it work on a 65 in TV? And can I get Live TV regular channels like NBC,FOX and CBS? Current TV not old stuff on TV ,as if I had a box from a provider/cable

submitted by Steffy - 7 months ago
  • A: Hi Steffy, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV To better understand your individual needs, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 7 months ago
    Target expert support
  • A: Hello Steffy, Roku devices work on any TV with an HDMI port. Roku offers free live TV through the Rocke Channel which has over 500 channels or download each of the apps you listed above, off of the Roku App Store.

    submitted byRoku Support - 7 months ago
    Brand expert

Q: Which Roko records shows

submitted by Jww - 7 months ago
  • A: Hello Jww, Roku TVs and Devices do not have a record feature.

    submitted byRoku Support - 7 months ago
    Brand expert
  • A: Hi Jww, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV To better understand your individual needs, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 7 months ago
    Target expert support

Q: Directv app work with this?

submitted by Diana - 8 months ago
  • A: Hi Diana, thanks for reaching out about Roku Ultra 2024 Ultimate 4K Streaming Device with HDR10+, Dolby Vision & Atmos Bluetooth & Wi-Fi 6 Voice Remote Pro with Free & Live TV Yes, there is a compatible DIRECTV app available on Roku devices. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 8 months ago
    Target expert support
  • A: Hello Diana, Yes, Roku has the DirecTV app and it can be downloaded off of the Roku App Store.

    submitted byRoku Support - 8 months ago
    Brand expert

Related Categories

Guests are saying

The Roku Ultra offers an impressive streaming experience with its fast performance, excellent picture quality, and support for advanced audio formats like Dolby Atmos. Guests appreciate the user-friendly interface, backlit remote, and the ability to control multiple devices with one remote. Many find it a great upgrade for older TVs, enhancing their viewing experience with a wide range of content options. However, some guests have reported occasional software issues and concerns about ads.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 767 reviews
    ease of use: 4.39 out of 5
    features: 4.56 out of 5
    quality: 4.39 out of 5
    value: 4.33 out of 5
    78% would recommend
    23 recommendations
    1 out of 5 stars
    22 December, 2025
    originally posted on roku.com
    Image

    Roku ultra network

    I bought the Roku ultra thinking I won't have many problems but the reality is this roku device has a bad time staying connected to the network, I know it's not my network because we just switched to a better network company and the roku still can not stay connected where I have to network restart in the settings and then sometimes for there it won't load any of the networks I hope they find a fit for this because this is super annoying to deal with
    Nikko
    Did you find this review helpful?
    5 out of 5 stars
    22 December, 2025
    originally posted on roku.com
    Image

    Great streamer.

    Great streamer. I wish I could hide the suggestions & advertising and just boot up in to the apps I actually subscribe to & use.
    Did you find this review helpful?
    5 out of 5 stars
    20 December, 2025
    originally posted on roku.com
    Image

    Life just got simply

    Saving money every month a big factor also I've missed so much TV that all is new to me. Seeing these shows for the first time. Nice.
    Peter G
    Did you find this review helpful?
    5 out of 5 stars
    20 December, 2025
    originally posted on roku.com
    Image

    Roku Ultra

    The Roku Ultra was very easy to set up and easy to use.
    Kathy L
    Did you find this review helpful?
    5 out of 5 stars
    20 December, 2025
    originally posted on roku.com
    Image

    (no review title)

    I replaced my 4k Express with the ultra since the former had so many WiFi dropouts and “no internet connection” messages (despite having good 300mb connectivity). I am now using the Ultra’s Ethernet port with CAT6 cable to my router which eliminated all the “buffering”. Working fine now.
    Gary H
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Great

    This is my second Ultra, I have no desire to go back cable
    Stephen C
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Great upgrade

    I recently upgraded to the Ultra, and am so very happy. The picture is sharper and the speed is faster. Very satisfied and happy we made the change. Thanks Roku!
    David C
    Did you find this review helpful?
    4 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Saved the day

    I had an older model of the Roku Ultra that kept loosing the sound, would lockup after fast forwarding and sometimes not take voice commands. I was daily or even several times a day having to power cycle the unit. The updated version works faster without any of the same problems.
    Jerry K
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Roku ultra

    Device is quick & responsive! With ample storage space and great picture quality! Love it
    Lane J
    Did you find this review helpful?
    4 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Latest Roku Ultra

    I’m only giving this four stars because even though I’m a diehard Roku fan, I upgraded to attempt to solve some stability problems with the sound. Unfortunately the new one has the issue just as often, which is that often the sound will play but with a blank screen, and almost as often the picture will play with no sound. Rebooting fixes the problem.
    Bruce R
    Did you find this review helpful?
    5 out of 5 stars
    19 December, 2025
    originally posted on roku.com
    Image

    Roku ultra

    Great device great picture. I bought this to replace the slow OS on my smart TV. Love that I could directly plug into the network. Definitely recommend to anyone.
    Michael P
    Did you find this review helpful?
    5 out of 5 stars
    18 December, 2025
    originally posted on roku.com
    Image

    Always works

    Had a smart tv, but glitched. This always works which is why I stick with it
    Matthew W
    Did you find this review helpful?
    4 out of 5 stars
    17 December, 2025
    originally posted on roku.com
    Image

    Roku ultra

    I love the culture our tv runs so much better with it and a lot more features to it
    Richard T
    Did you find this review helpful?
    5 out of 5 stars
    17 December, 2025
    originally posted on roku.com
    Image

    Roku Ultra

    I have three Roku Ultra's. Are they faster? Yes they are. Much faster. You will be very pleased with the 30% faster processing. Slide voice control on remote on and give Roku voice commands by saying "Hey Roku" followed by a command. A very solid choice. I have used Roku products for many years.
    ron r
    Did you find this review helpful?
    5 out of 5 stars
    17 December, 2025
    originally posted on roku.com
    Image

    Outstanding

    Five stars just for the remote. It’s annoying that only this version supports during sound codecs. The device and remote are flawless
    Elvis
    Did you find this review helpful?
    5 out of 5 stars
    16 December, 2025
    originally posted on roku.com
    Image

    Great streaming Box

    This is the best streaming box I have ever own . Boy what great features and so much choice. It beats cable tv thank you Roku.
    Ronald R
    Did you find this review helpful?
    5 out of 5 stars
    16 December, 2025
    originally posted on roku.com
    Image

    My Ultra

    Works great with my home movie theater awesome to have Thanks.
    Jeff M
    Did you find this review helpful?
    5 out of 5 stars
    15 December, 2025
    originally posted on roku.com
    Image

    (no review title)

    Working better than my older one I had. Much better sound quality and nice new features on the remote
    Michael B
    Did you find this review helpful?
    5 out of 5 stars
    15 December, 2025
    originally posted on roku.com
    Image

    Roku

    I love the new voice command feature that Roku has introduced to the new version.
    Jose F
    Did you find this review helpful?
    5 out of 5 stars
    15 December, 2025
    originally posted on roku.com
    Image

    Roku Ultra streaming box

    My newly purchased Roku Ultra has a fantastic 4K picture to match my TV. And it's remote never needs batteries! Love it! 😍
    John Schindler
    Did you find this review helpful?

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