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Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 10 Servings - 10.9oz
$15.99 ($1.25/ounce)
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About this item
Highlights
- Simple, Easy-to-Understand Protein Formula – Each scoop provides 24g of high-quality whey protein to help you get more protein post-workout
- Great for Anyone Starting a Fitness Routine – Supports basic goals like supporting muscle strength, helping you get back to your best, faster after workouts — even if you're new to the gym
- Beginner-Friendly & Easy to Mix – add 1 scoop of powder to 6-8 fluid ounces of water or your favorite beverage. Mixes easily using a shaker cup or blended in a smoothie for a protein snack
- 10 Servings in Each Tub with a Scoop Included- try Gold Standard Whey for yourself in this perfect trial size tub or even use as your go-to travel sized protein powder to easily transport in your gym bag
- Anytime Formula – great before or after exercise, between meals, with a meal, or any time of day when you need extra protein
- Trusted Brand for Safe, Everyday Use – Optimum Nutrition is the World’s #1 Sports Nutrition Brand (Source Euromonitor International Limited; Consumer Health 2023 Edition, Sports Nutrition category, % retail value shares, 2022 data)
Description
Optimum Nutrition Gold Standard 100% Whey Protein Powder helps build and maintain muscle mass when taken regularly and combined with strength training exercise. Made with whey protein isolate as the primary ingredient, this protein supplement powder ensures that you're getting high quality protein with every serving. The hydrolyzed whey protein powder isolate creates a post-workout drink mix that supports muscle recovery. Each serving of this delicious flavored protein powder provides 24 grams of all whey protein, along with 5.5 grams of branch-chained essential amino acids (BCAAs) to support after workout muscle recovery. Optimum Nutrition protein powder mixes easily using a shaker cup or blended in a smoothie. Gold Standard 100% Whey has fueled billions of workout recoveries worldwide.
Protein Grams per Serving: 24 Grams
Product Warning: Adult Use Only
Product Form: Powder
Package Quantity: 1
Protein type: Whey Protein
TCIN: 94306982
UPC: 748927069938
Item Number (DPCI): 094-08-8487
Origin: Made in the USA
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Serving Size: 31 g
Serving Per Container: 10
Amount :
Calories: 120
% Daily Value*
Total Fat 1.5g2%
Saturated Fat 1g5%
Cholesterol 55mg18%
Sodium 130mg6%
Total Carbohydrate 3g1%
Dietary Fiber 1g2%
Sugars 1g
Protein 24g48%
Calcium 130mg10%
Iron 0.7mg4%
Potassium 200mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
protein blend (whey protein isolate, whey protein concentrate, hydrolyzed whey protein), cocoa powder (processed with alkali), sunflower and/or soy lecithin, natural and artificial flavor, acesulfame potassium.' '
Allergens & Warnings:
NOTICE: USE THIS PRODUCT AS A FOOD SUPPLEMENT ONLY. DO NOT USE FOR WEIGHT REDUCTION., CONTAINS: MILK, SOY.Shipping details
Estimated ship dimensions: 6.6 inches length x 4 inches width x 4 inches height
Estimated ship weight: 0.85 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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Guests are saying
This protein powder is highly praised for its excellent flavor and mixability, making it a favorite among guests for post-workout recovery and daily protein intake. Many appreciate its smooth texture and low-calorie content, which fits well into various diets. The product is versatile, blending well with water, milk, or smoothies, and is often used in baking. Guests express a desire for larger sizes and more flavor options, highlighting its popularity and effectiveness.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 814 reviews
0% would recommend
1 recommendations
5 out of 5 stars
7 January, 2026
originally posted on ExpertVoice.com
Great Flavor , Digestibility and Mixing
I used a competitor for a long time and loved the flavor of theirs but this beats them all. It mixes so easily and doesn't have a lingering aftertaste. Also, noy irritable stomach at any point in the day after taking it. Helps tons with recovery. I can see this being a build agent easily, but I use it for recovery.
5 out of 5 stars
7 January, 2026
originally posted on optimumnutrition.com
Tastes great
Tastes great. I use the vanilla ice cream flavor on my breakfast.
1 out of 5 stars
7 January, 2026
originally posted on optimumnutrition.com
Fruity Cereal - Not Good At All
The fruity cereal flavor is really really bad. It tastes like a flat lemon lime soda. I even put sugar with this and it still didn't make it taste good or sweet at all. I would avoid this one
1 reply from Optimum Nutrition team - 3 days ago
We appreciate your honest feedback and prioritize designing formulas with the best taste. Please rest assured we’ve shared your feedback with our internal teams!
5 out of 5 stars
4 January, 2026
originally posted on ExpertVoice.com
(no review title)
it's exactly what you expect it to be and what you want use it a shake every morning and post work out
5 out of 5 stars
3 January, 2026
originally posted on ExpertVoice.com
(no review title)
Very Delicious and mixes really well with water. Been using this brand and this flavor for years
5 out of 5 stars
29 December, 2025
originally posted on ExpertVoice.com
Great flavor
Flavor is great! I try to not add too much water as that really waters down the flavor but it’s really good! Not super chalky if you have a solid shaker cup. Definitely recommend!
5 out of 5 stars
24 December, 2025
originally posted on optimumnutrition.com
Recommendation
It's awesome, good taste and nutritions I highly recommend this product..
5 out of 5 stars
23 December, 2025
originally posted on ExpertVoice.com
Great Flavor
Peanut butter chocolate is excellent! Tastes like a powder should.
5 out of 5 stars
23 December, 2025
originally posted on ExpertVoice.com
(no review title)
Protein powder has great macros. Not too much sugar or calories. The taste is smooth and it mixes well. Doesn't get old even after using it everyday for a month.
5 out of 5 stars
23 December, 2025
originally posted on ExpertVoice.com
so yummy
been mixing a half scoop with Fage 5% Greek yogurt... the best keto dessert around!!
1 reply from Optimum Nutrition team - 16 days ago
Don't sleep on Gold Standard 100% Whey and greek yogurt! 😀
5 out of 5 stars
7 December, 2025
originally posted on ExpertVoice.com
Tried and True
I have been using this product for years. Moderately priced and easily digestible. I use it almost every morning in my smoothie. Flavors are good and doesn't have a weird artificial sweetness that some do.
5 out of 5 stars
2 December, 2025
originally posted on optimumnutrition.com
GREAT TASTE & easy to mix
This has been my go-to powder for years. I love the versatile use of the Vanilla Whey. It mixes easily into my yogurt or cottage cheese for an extra protein kick but also makes a great protein drink in the blender. I have used the vanilla when I traveled and added it to water in a pinch. reminded me of powder milk we used to have as a kid. I recommend to all my clients
1 reply from Optimum Nutrition team - 1 month ago
We're glad Vanilla Ice Cream is your go to! Thanks for the recommendation! 👍
5 out of 5 stars
1 December, 2025
originally posted on optimumnutrition.com
My favorite flavor
Not too sweet and not artificial tasting. If you like malt, don’t overthink it.
4 out of 5 stars
1 December, 2025
originally posted on ExpertVoice.com
Great protein
I have tried many protein powders, and this has definitely been a staple in my house. It mixes easily with fruit to give you a great recovery shake and doesn’t leave an aftertaste.
1 out of 5 stars
1 December, 2025
originally posted on optimumnutrition.com
Chemicals in a container
People should take the time to look at the ingredient list for this product that claims to be "100% whey". Assortment of atleast 20 different chemicals and artificial sweeteners. The only thing you can expect from this is cancer a few years down the line.
5 out of 5 stars
28 November, 2025
originally posted on ExpertVoice.com
Great tasting protein!
This has become my go-to daily protein powder. I love the flavor - goes well by itself, in shakes and smoothies, and recently been using it to make ice cream as well. Super versatile and tasty!
4 out of 5 stars
28 November, 2025
originally posted on optimumnutrition.com
Optimum Nutrition chocolate coconut
This a quality product, with great taste. It dissolves in water very well. I gives me the protein numbers I need, with a taste I can enjoy.
5 out of 5 stars
27 November, 2025
originally posted on ExpertVoice.com
Awesome product.
Good quality.And fast and efficient delivery.I highly recommend it.You just need a good quality blender bottle to go with it.The easy access wide opening container makes it easy to scoop out perfect portions for use.And it's perfect for everyone including beginners.
5 out of 5 stars
26 November, 2025
originally posted on optimumnutrition.com
Go-to protein powder
I have used ON gold standard for years and find it mixes well and tastes good. I will continue to purchase the vanilla as I can use alone or mix with smoothies or greek yogurt.
4 out of 5 stars
26 November, 2025
originally posted on ExpertVoice.com
Great Protien
The Vanilla flavor of Optimum Nutrition’s Gold Standard 100% Whey has become one of my favorite protein powders (I also really like the Strawberry flavor as well). Each serving delivers 24g of high-quality whey protein, which has been great for helping me build and maintain muscle alongside my regular training routine. I also like that it contains 5.5g of naturally occurring BCAAs, giving me extra support for muscle recovery after tough workouts. It mixes smoothly and tastes amazing. One thing I like is how versatile it is. It works perfectly before or after a workout, as a snack between meals, or my daughter even likes to blend it into her smoothies when she is trying to make healthy meal choices. Optimum Nutrition’s commitment to quality is another big plus. The powder is made with strict quality control, which gives me confidence in what I’m putting into my body. There’s a reason Optimum Nutrition is considered the #1 sports nutrition brand in the world—their products are consistent, reliable, and effective. Highly recommend!