New ArrivalsHealth & WellnessValentine’s DayClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleHanukkahStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 22 Servings - 23.59oz - 2 of 4Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 22 Servings - 23.59oz - 3 of 4Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 22 Servings - 23.59oz - 4 of 4
Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 22 Servings - 23.59oz - 1 of 4

Optimum Nutrition Gold Standard 100% Whey Protein Powder - Double Rich Chocolate - 22 Servings - 23.59oz

$29.99

In Stock

Eligible for registries and wish lists

At a glance

Sponsored

About this item

Highlights

  • 24 g High-Quality Whey Protein per Scoop – 100% of the protein from whey for a fast-absorbing, complete protein source that supports muscle maintenance and growth
  • 5.5 g Naturally-Occurring BCAAs + 11g of naturally occurring EAAs – Delivers essential amino acids including leucine, isoleucine, and valine to support post-workout muscle recovery, muscle strength and muscle building when taken over time with regular resistance training
  • Low Sugar, Low Carb, Low Fat - With just ~1 g sugar, ~3 g carbs per serving, and whey protein isolate as the primary ingredient with further carbs and fat “isolated” out. It’s a high quality choice for athletes focused on lean muscle, weight management, or body-composition goals
  • Instantized & Easy-Mix Formula (Great Mixability) – Designed to dissolve smoothly in water, milk, or smoothies with a spoon, shaker, or blender — perfect for fast post-workout shakes or convenient protein boosts
  • Trusted Brand, Tested Quality & Versatile Use – For 35 years, athletes have trusted Optimum Nutrition to fuel their training. Gold Standard Whey is the trusted choice for gym-goers, athletes, and everyday fitness enthusiasts worldwide — use post-workout or as a protein supplement anytime

Description

Optimum Nutrition Gold Standard 100% Whey Protein Powder helps build and maintain muscle mass when taken regularly and combined with strength training exercise. Made with whey protein isolate as the primary ingredient, this protein supplement powder ensures that you're getting high quality protein with every serving. The hydrolyzed whey protein powder isolate creates a post-workout drink mix that supports muscle recovery. Each serving of this delicious flavored protein powder provides 24 grams of all whey protein, along with 5.5 grams of branch-chained essential amino acids (BCAAs) to support after workout muscle recovery. Optimum Nutrition protein powder mixes easily using a shaker cup or blended in a smoothie. Gold Standard 100% Whey has fueled billions of workout recoveries worldwide.
Protein Grams per Serving: 24 Grams
Product Warning: Adult Use Only
Product Form: Powder
Package Quantity: 1
Net weight: 23.59 Ounces
Primary dietary ingredient: Whey Protein Isolate
Primary dietary ingredient amount per serving: 30 MG
Protein type: Whey Protein
TCIN: 78807252
UPC: 748927069532
Item Number (DPCI): 094-08-3002
Origin: Made in the USA or Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Serving Size: 31.0 g

Serving Per Container: 22

Amount :

Calories: 120
% Daily Value*
Total Fat 1.5g2%
Saturated Fat 1g5%
Cholesterol 55mg18%
Sodium 130mg6%
Total Carbohydrate 3g1%
Dietary Fiber 1g2%
Sugars 1g
Protein 24g48%
Calcium 130mg10%
Iron 0.7mg4%
Potassium 200mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

protein blend (whey protein isolate, whey protein concentrate, hydrolyzed whey protein), cocoa powder (processed with alkali), sunflower and/or soy lecithin, natural and artificial flavor, acesulfame potassium' '

Allergens & Warnings:

NOTICE: USE THIS PRODUCT AS A FOOD SUPPLEMENT ONLY. DO NOT USE FOR WEIGHT REDUCTION., CONTAINS: MILK AND SOY.

Shipping details

Estimated ship dimensions: 5.47 inches length x 5.51 inches width x 8.82 inches height
Estimated ship weight: 1.81 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Is your whey sourced domestically?

submitted by Julia - 2 months ago
  • A: As our ingredients are sourced worldwide, Optimum Nutrition continues testing of all raw materials to ensure the purest ingredients go into our products. All incoming raw materials for identity, purity, strength and composition per FDA regulation 21 CFR 111.

    submitted byOptimum Nutrition - 2 months ago
    Brand expert

Q: Is it alcohol free ? and is it halal?

submitted by Anu - 3 months ago
  • A: Thanks for reaching out to us here at Optimum Nutrition! Our products are not halal certified. Gold Standard 100% Whey is considered lacto-vegetarian meaning that it does not contain any meat, fish, poultry or egg. The only flavor that is made without alcohol as part of the flavoring process is the Double Rich Chocolate flavor.

    submitted byOptimum Nutrition - 3 months ago
    Brand expert

Q: Is this product 3rd party tested?

submitted by Lindees - 9 months ago
  • A: While our manufacturing facility is NSF GMP certified, some of our products may have additional product-specific NSF certifications. Details regarding certified manufacturing facilities and products can be found on NSF’s website.

    submitted byOptimum Nutrition - 9 months ago
    Brand expert

Q: Does this contain collagen too?

submitted by MD - 1 year ago
  • A: Gold Standard 100% Whey does not include any collagen ingredients.

    submitted byOptimum Nutrition - 1 year ago
    Brand expert

Q: Will this help me gain weight ?

submitted by A - 1 year ago
  • A: We're thrilled to see your interest in our whey protein powder! If you are considering taking this product for weight gain purposes, we recommend consulting with a certified physician prior to use!

    submitted byOptimum Nutrition - 1 year ago
    Brand expert

Q: Optimum Nutrition protein powders typically contain sucralose. This flavor (double rich chocolate) doesn't list the sweetener used. What is the sweetener used in this powder?

submitted by Person - 2 years ago
  • A: Acesulfame Potassium is the last ingredient in the list - that's the sweetener. Also known as Ace K, Sunett and Sweet One.

    submitted byBrookfield - 2 years ago

Q: I see the product is a whey protein blend. Can people who are lactose intolerant drink this if there's more than just whey isolate in it?

submitted by G - 2 years ago
  • A: Hi G! Thank you for your question! We recommend that consumers with food sensitivities, such as lactose intolerance, consult their personal healthcare provider to determine what foods and supplements are appropriate for them. Thank you for being a valued Optimum Nutrition consumer!

    submitted byOptimum Nutrition - 2 years ago
    Brand expert

Q: Can this be warmed up in milk or water, or can it only be served cold?

submitted by Protein Search - 3 years ago
  • A: Yes, Gold Standard 100% Whey can be added to warmed up liquids such as milk or water.

    submitted byGPN - 3 years ago

Q: Is this protein powder vegetarian?

submitted by Liketolift5150 - 3 years ago
  • A: Thank you for your question! Gold Standard 100% Whey is considered lacto-vegetarian meaning that it does not contain any meat, fish, poultry or egg.

    submitted byGPN - 3 years ago

Q: HI Is this protein powder good for 11 years boy. He is playing tennis. can I use this for my kid?

submitted by child booster seats - 5 years ago
  • A: Our product is intended for healthy adults only. Any consumption of ON GSW by a child should be done under the care and direction of a pediatrician

    submitted byRedwood Admin - 4 years ago

Related Categories

Guests are saying

Optimum Nutrition protein powder is highly regarded for its excellent mixability and a variety of flavors that cater to different preferences. Guests appreciate its smooth texture and the high protein content, making it a great choice for post-workout recovery or as a meal replacement. While some flavors may be perceived as weak, the overall quality and effectiveness of the product shine through, making it a staple for fitness enthusiasts.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1309 reviews
    flavor: 4.28 out of 5
    quality: 4.69 out of 5
    value: 4.42 out of 5
    80% would recommend
    52 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    4 January, 2026Verified purchase

    Good taste and good macros!

    I've tried a lot of low carb protein powders, and this is my favorite type. The thin mint and vanilla are really good, too. They are pricey so I look out for sales.
    Ella Fitzhugh
    flavor: 5 out of 5
    quality: 5 out of 5
    value: 3 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    4 January, 2026Verified purchase

    (no review title)

    This protein powder has been a huge part of helping me lose 75+ pounds! I mix it with powdered peanut butter and blend it with flax meal and it tastes like a peanut butter cup.
    bestpickclique
    Did you find this review helpful?
    5 out of 5 stars
    29 December, 2025
    originally posted on ExpertVoice.com
    Image

    Great flavor

    Flavor is great! I try to not add too much water as that really waters down the flavor but it’s really good! Not super chalky if you have a solid shaker cup. Definitely recommend!
    Armando G
    Did you find this review helpful?
    5 out of 5 stars
    24 December, 2025
    originally posted on optimumnutrition.com

    Recommendation

    It's awesome, good taste and nutritions I highly recommend this product..
    Jainil
    Did you find this review helpful?
    5 out of 5 stars
    23 December, 2025
    originally posted on ExpertVoice.com
    Image

    Great Flavor

    Peanut butter chocolate is excellent! Tastes like a powder should.
    Joshua S
    Did you find this review helpful?
    5 out of 5 stars
    23 December, 2025
    originally posted on ExpertVoice.com
    Image

    (no review title)

    Protein powder has great macros. Not too much sugar or calories. The taste is smooth and it mixes well. Doesn't get old even after using it everyday for a month.
    Branden S
    Did you find this review helpful?
    5 out of 5 stars
    23 December, 2025
    originally posted on ExpertVoice.com
    Image

    so yummy

    been mixing a half scoop with Fage 5% Greek yogurt... the best keto dessert around!!
    1 reply from Optimum Nutrition team - 9 days ago
    Don't sleep on Gold Standard 100% Whey and greek yogurt! 😀
    Anthony M
    Did you find this review helpful?
    5 out of 5 stars
    20 December, 2025Verified purchase

    (no review title)

    Mixes well and tastes great
    Zoe
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    10 December, 2025Verified purchase

    Depends on flavor u pick

    Vanilla ice cream flavor is so good! However, the double chocolate literally barely has any flavor. I wish I had known because now I’m stuck with this flavor until I run out. I don’t want to waste it so I’ll keep drinking it until it runs out. The vanilla one is the way to go.
    Z
    flavor: 4 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    7 December, 2025
    originally posted on ExpertVoice.com
    Image

    Tried and True

    I have been using this product for years. Moderately priced and easily digestible. I use it almost every morning in my smoothie. Flavors are good and doesn't have a weird artificial sweetness that some do.
    Richard F
    Did you find this review helpful?
    5 out of 5 stars
    2 December, 2025
    originally posted on optimumnutrition.com

    GREAT TASTE & easy to mix

    This has been my go-to powder for years. I love the versatile use of the Vanilla Whey. It mixes easily into my yogurt or cottage cheese for an extra protein kick but also makes a great protein drink in the blender. I have used the vanilla when I traveled and added it to water in a pinch. reminded me of powder milk we used to have as a kid. I recommend to all my clients
    1 reply from Optimum Nutrition team - 1 month ago
    We're glad Vanilla Ice Cream is your go to! Thanks for the recommendation! 👍
    Coach Scoma
    Did you find this review helpful?
    4 out of 5 stars
    1 December, 2025
    originally posted on ExpertVoice.com
    Image

    Great protein

    I have tried many protein powders, and this has definitely been a staple in my house. It mixes easily with fruit to give you a great recovery shake and doesn’t leave an aftertaste.
    Darrius R
    Did you find this review helpful?
    1 out of 5 stars
    1 December, 2025
    originally posted on optimumnutrition.com

    Chemicals in a container

    People should take the time to look at the ingredient list for this product that claims to be "100% whey". Assortment of atleast 20 different chemicals and artificial sweeteners. The only thing you can expect from this is cancer a few years down the line.
    DonTrump
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    28 November, 2025
    originally posted on ExpertVoice.com
    Image

    Great tasting protein!

    This has become my go-to daily protein powder. I love the flavor - goes well by itself, in shakes and smoothies, and recently been using it to make ice cream as well. Super versatile and tasty!
    Charles A
    Did you find this review helpful?
    5 out of 5 stars
    27 November, 2025
    originally posted on ExpertVoice.com
    Image

    Awesome product.

    Good quality.And fast and efficient delivery.I highly recommend it.You just need a good quality blender bottle to go with it.The easy access wide opening container makes it easy to scoop out perfect portions for use.And it's perfect for everyone including beginners.
    Edilberto J
    Did you find this review helpful?
    4 out of 5 stars
    26 November, 2025
    originally posted on ExpertVoice.com
    Image

    Great Protien

    The Vanilla flavor of Optimum Nutrition’s Gold Standard 100% Whey has become one of my favorite protein powders (I also really like the Strawberry flavor as well). Each serving delivers 24g of high-quality whey protein, which has been great for helping me build and maintain muscle alongside my regular training routine. I also like that it contains 5.5g of naturally occurring BCAAs, giving me extra support for muscle recovery after tough workouts. It mixes smoothly and tastes amazing. One thing I like is how versatile it is. It works perfectly before or after a workout, as a snack between meals, or my daughter even likes to blend it into her smoothies when she is trying to make healthy meal choices. Optimum Nutrition’s commitment to quality is another big plus. The powder is made with strict quality control, which gives me confidence in what I’m putting into my body. There’s a reason Optimum Nutrition is considered the #1 sports nutrition brand in the world—their products are consistent, reliable, and effective. Highly recommend!
    Joe L
    Did you find this review helpful?
    5 out of 5 stars
    26 November, 2025
    originally posted on ExpertVoice.com
    Image

    Great choice.

    This is a great flavor protein powder, I enjoy getting to drink it post workout. It does not leave a chalky after taste like other chocolate flavored protien powders. It is soluble in milk which is great. It also does not leave chunks in the shake. Overall this is a well balanced product and I am happy to share this product with anyone interested in a flavorful,healthy, protein powder. I am currently a couple of serving away from being empty and will be purchasing some more when it’s gone.
    Alex D
    Did you find this review helpful?
    5 out of 5 stars
    24 November, 2025
    originally posted on optimumnutrition.com

    Awesome!!!

    Good product, does exactly what it is suppose to..very happy with this product, once again hats off to ON
    Bubba
    Did you find this review helpful?
    5 out of 5 stars
    24 November, 2025
    originally posted on optimumnutrition.com

    Saved me from starvation!

    My husband purchased this product for me because I was suffering with malnutrition due to medical issues. This product saved my life, I couldn’t eat I would get so sick but this product stayed down and I started to recover. I still use it everyday and love the vanilla ice cream as well as the chocolate
    Donna
    Did you find this review helpful?
    5 out of 5 stars
    21 November, 2025
    originally posted on optimumnutrition.com

    Excellent taste

    Excellent taste. I really think that of all the flavors, this is my favorite
    HCM59
    Did you find this review helpful?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy