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Kellogg's Rice Krispies Cereal - 2 of 4Kellogg's Rice Krispies Cereal - 3 of 4Kellogg's Rice Krispies Cereal - 4 of 4
Kellogg's Rice Krispies Cereal - 1 of 4

Kellogg's Rice Krispies Breakfast Cereal - 9oz

$3.99 ($0.44/ounce)
FlavorRice
Size9oz
Count1

In Stock

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About this item

Highlights

  • 4 SIMPLE INGREDIENTS: Crafted with rice, sugar, salt, and malt, plus 8 vitamins and minerals; Made with USA rice and no artificial colors or flavors
  • SNAP, CRACKLE, POP: Start the day with this classic crispy, puffed, oven-toasted rice cereal; Add milk, and spoon up magical sounds in every bite
  • FEEL GOOD BREAKFAST: 150 calories per serving; Fat free, nourishing cereal the whole family will love
  • YUMMY CEREAL BARS: Create homemade treats using butter, marshmallows, and Kellogg's Rice Krispies cereal; Then enjoy as a dessert or a lunch box snack
  • WHAT YOU GET: Includes one 9 oz box of Kellogg's Rice Krispies Original breakfast cereal; Shelf stable; Instant and ready to eat

Description

Kellogg's Rice Krispies cereal makes it easy to bring a little magic to your day. Made with 4 simple ingredients, plus a good source of 8 vitamins and minerals, this nourishing cereal is crafted with crispy oven-toasted puffed rice made in the USA. This cereal is fat free and contains no artificial colors or flavors, making it a feel-good way to start your morning. Decorate your bowl with fresh strawberries, blueberries, or bananas. This iconic cereal is delicious any time of day. Enjoy a bowl with dairy milk or oat milk for part of breakfast or as a snack for movie night. They're perfect for busy mornings or slow-paced weekends. Whip up a tasty batch of memories with your family by making The Original Rice Krispies Treats recipe together. All you need for this beloved classic is butter, marshmallows, and Rice Krispies cereal. Spark truly special moments, listen for the magical sounds, and discover the delicious possibilities with Kellogg's Rice Krispies cereal.

Serving Size: 1.5 cup

Serving Per Container: About 6

Amount 1 1/2 Cup (40g) of Cereal:

Calories: 150
% Daily Value*
Total Fat 0grm0%
Saturated Fat 0grm0%
Trans Fat 0grm0%
Polyunsaturated Fat 0grm0%
Monounsaturated Fat 0grm0%
Cholesterol 0mg0%
Sodium 200mg9%
Total Carbohydrate 36grm13%
Dietary Fiber 0grm0%
Total Sugars 4grm0%
Added Sugars 4grm8%
Protein 3grm0%
Vitamin D 3mcg15%
Calcium 0mg0%
Iron 11.2mg60%
Potassium 30mg0%
Folic Acid 115mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount :

Calories: 220
% Daily Value*
Total Fat 0grm0%
Saturated Fat 0grm0%
Trans Fat 0grm0%
Polyunsaturated Fat 0grm0%
Monounsaturated Fat 0grm0%
Cholesterol 5mg1%
Sodium 280mg12%
Total Carbohydrate 45grm16%
Dietary Fiber 0grm0%
Total Sugars 14grm0%
Added Sugars 4grm8%
Protein 9grm0%
Vitamin D 5.2mcg25%
Calcium 220mg15%
Iron 11.2mg60%
Potassium 320mg6%
Folic Acid 115mcg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

rice, sugar, contains 2% or less of salt, malt flavor. vitamins and minerals: iron (ferric phosphate), niacinamide, vitamin b6 (pyridoxine hydrochloride), vitamin b2 (riboflavin), vitamin b1 (thiamin hydrochloride), folic acid, vitamin d3, vitamin b12.
Features: No Certified Synthetic Colors, No High Fructose Corn Syrup
Dietary Needs: Fat Free, Kosher
State of Readiness: Ready to Eat
Package Quantity: 1
Net weight: 9 Ounces
TCIN: 88249252
UPC: 038000199929
Item Number (DPCI): 231-00-1338
Origin: Made in the USA or Imported
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 2.5 inches length x 7.63 inches width x 11.38 inches height
Estimated ship weight: 0.73 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: are rice krispies gluten free

submitted by Maggie Mae - 5 years ago

  • A: Question: is there IRON in rice crispires?

    submitted byJanie - 5 months ago

  • A: There is 11.2 mg of iron per serving. You can view the smart label using this link: https://smartlabel.wkkellogg.com/Product/Index?gtin=00038000271045

    submitted byConsumer Care - 3 months ago

  • A: Kellogg's Rice Krispies are made with malt, which comes from barley and may contain gluten; therefore, they are not labeled gluten free.

    submitted byGreatlakesemerald - 4 years ago

Q: Is this a NON-GMO cereal?

submitted by GramsHere - 4 months ago

  • A: This product Contains a bioengineered food ingredient. You can view the smart label at https://smartlabel.wkkellogg.com/Product/Index?gtin=00038000271045#aboutproduct

    submitted byConsumer Care - 3 months ago

Q: Are Rice Krispies made in the same facility that processes peanuts?

submitted by Nia - 5 months ago

  • A: Products may be manufactured in different facilities from time to time, because of this we do not share information regarding specific allergens in our facilites. If used, will be listed on the label.

    submitted byConsumer Care - 4 months ago

Q: Does this cereal have vitamin A I need no vitamin a or beta carotene

submitted by Stella - 8 months ago

  • A: No, this product does not contain Vitamin A or Beta Carotene. Please note that our recipies may change so we encourage you to always review the label on the package you receive.

    submitted byConsumer Care - 7 months ago

Q: Do you have a recipe for rice krispy treats (cookies)?

submitted by bruce - 9 months ago

  • A: We love to cook and we're here to help you get the most out of your recipe box! Check out our recipes at https://www.wkkellogg.com/recipes.

    submitted byConsumer Care - 8 months ago

Q: What chocolate are we using to make this cereal since it’s real

submitted by Chcoclate - 1 year ago

  • A: This product is made with cocoa.

    submitted byConsumer Care - 11 months ago

Q: these dont taste the same in a bad way. Did something change with ingredients or the way they're made?

submitted by summerdays - 1 year ago

  • A: Thank you for your question. There has been no changes to the ingredients of Kellogg's Rice Krispies.

    submitted byConsumer Care - 1 year ago

Q: does this habe gealtin beacuse im elurgic to gealtin

submitted by jey - 5 years ago

  • A: This cereal does not contain gelatin.

    submitted byConsumer Care - 4 years ago
See all questions (8)

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Guests are saying

The recent changes to the cocoa krispies recipe have left many guests disappointed, as they find the new flavor less appealing compared to the classic version. However, some guests still enjoy the nostalgic snap, crackle, and pop experience, especially when making rice krispie treats. The cereal remains a versatile option for breakfast or snacks, with some guests appreciating its chocolatey flavor and texture. Overall, it evokes fond memories for many, despite mixed feelings about the new formulation.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 2706 reviews
    quality: 3.63 out of 5
    taste: 3.7 out of 5
    value: 3.47 out of 5
    60% would recommend
    65 recommendations
    5 out of 5 stars
    28 April, 2026
    originally posted on influenster.com
    Image

    Great Snack mild flavor

    [This review was collected as part of a promotion.] It’s a really nice snack with mild taste not much sugar in it it can be enjoyed on its own or with milk as breakfast or as a midday snack. It’s very crunchy. There’s a chocolate version of it, which is also good.
    AydinA
    Did you find this review helpful?
    5 out of 5 stars
    27 April, 2026
    originally posted on influenster.com
    Image

    Delicious

    [This review was collected as part of a promotion.] This cereal was received as an incentive for my honest review. Rice Krispies cereal is great. You can have it with milk but you can also make Rice Krispies squares, which is my favorite way to use them. I made some with melted marshmallows, peanut butter and added some sprinkles for fun. They were very good.
    RobynR
    Did you find this review helpful?
    1 out of 5 stars
    26 April, 2026
    originally posted on wkkellogg.com
    Image

    HORRIBLE NEW RECIPE-ZERO STARS

    APRIL 2026-NEW RECIPE IS HORRIBLE. CHANGE IT BACK!
    Sweetpea
    Did you find this review helpful?
    5 out of 5 stars
    25 April, 2026Verified purchase

    (no review title)

    my roommate loves any kind of Rice Krispies
    Pat
    Did you find this review helpful?
    4 out of 5 stars
    23 April, 2026
    originally posted on influenster.com
    Image

    Chocolatey Breakfast Win

    [This review was collected as part of a promotion.] The real cocoa ingredients give this a rich aroma. I love how the rice grain maintains a crispy texture before creating delicious chocolate milk. It has the perfect crunch without too much crumble.
    CarineE
    Did you find this review helpful?
    5 out of 5 stars
    22 April, 2026
    originally posted on influenster.com
    Image

    Light and airy while still filling you up.

    [This review was collected as part of a promotion.] Rice krispies are one of my favorites before I go out for a run. They are light enough to eat and not feel weighted down, but also pack enough into a bowl to feel full for a long run. They are airy and crispy and just fun to eat.
    RebeccaY
    Did you find this review helpful?
    5 out of 5 stars
    17 April, 2026
    originally posted on influenster.com
    Image

    Cocoa Krispies just Pop with Flavor!

    [This review was collected as part of a promotion.] Kellogg’s Cocoa _Krispies cereal is a fun way to get 8 Vitamins and Minerals, made with real Cocoa too! Made with USA Rice as well makes me feel better about this indulgent breakfast cereal. Perfect crunch and Snap! Crackle! Pop! In every 1 cup portion serving. Chocolatey aftertaste is sweet and chocolatey. Packaging was perfect in the Family Size to make Cocoa Krispie treats for my nieces! So many ways to enjoy this treat and with a brand like Kellogg’s you can trust the quality.
    ellenC
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 April, 2026Verified purchase

    Yum

    Great classic
    Alli
    quality: 5 out of 5
    taste: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    9 April, 2026
    originally posted on influenster.com
    Image

    Delicious treat

    [This review was collected as part of a promotion.] I love this cereal. I made rice crispies with this using the recipe on the back and it turned out amazing! Kids really enjoyed it. It's perfect for quick breakfast. It's tastes delicious with milk or almond milk.
    AseiaC
    Did you find this review helpful?
    5 out of 5 stars
    3 April, 2026
    originally posted on influenster.com
    Image

    Crispy and light, a delicious versatile cereal!

    [This review was collected as part of a promotion.] A simple 4 ingredient cereal! Crispy light and satisfying, I keep this cereal in the mix always. It’s great to whip up rice crispy treats with some marshmallows or just as morning breakfast- it’s crispy and light. I often add fruit to it. It’s good value for money and it lasts a while. A must have cereal to add to your daily mix!
    MoonlightS
    Did you find this review helpful?
    1 out of 5 stars
    1 April, 2026
    originally posted on wkkellogg.com
    Image

    Awful

    I loved these as a kid and they are now unrecognizable! They are awful! You had a good thing but you ruined it. Never buying this again.
    Dawn3579
    Did you find this review helpful?
    3 out of 5 stars
    29 March, 2026
    originally posted on influenster.com
    Image

    Snap, Crackle, Pop is real

    [This review was collected as part of a promotion.] First off, I've never had the Rice Krispies cereal before and just thought the Snap Crackle Pop was just the slogan. They really do that in the milk. Second, the cereal itself is a little bit bland, so I drizzled some honey over my bowl to give it a little sweetness. It's just okay, I might get it again if it were on sale.
    CassandraC
    Did you find this review helpful?
    4 out of 5 stars
    29 March, 2026
    originally posted on influenster.com
    Image

    Crunchy but little nutritional value

    [This review was collected as part of a promotion.] I love how crunchy and fresh they are. I don’t love that they have very little nutritional value. I don’t think I would eat these for breakfast but I like making them into rice krispy treats. I think the box has more than enough cereal in it. I will probably put the rest in a sealed container so it does not get stale.
    ClarissaZ
    Did you find this review helpful?
    5 out of 5 stars
    23 March, 2026
    originally posted on influenster.com
    Image

    One of the best!!

    [This review was collected as part of a promotion.] This cereal always brings me back to my childhood, the smell, the sound, and the crispness. The taste is always the same. The packaging keeps it fresh.
    StaceyC
    Did you find this review helpful?
    5 out of 5 stars
    22 March, 2026
    originally posted on influenster.com
    Image

    Yum 🤤

    [This review was collected as part of a promotion.] Nothing better than a bowl of Rice Krispies with some sugar sprinkled on top to bring up nostalgia of my childhood! Thankfully my kids love it and we can make treats with it too!
    AshleyA
    Did you find this review helpful?
    5 out of 5 stars
    16 March, 2026
    originally posted on influenster.com
    Image

    Yummmmmy!

    [This review was collected as part of a promotion.] I love this cereal!! It’s so crispy and has a great crunch to it. There’s a perfect balance of sweet and chocolate in it. Once the cereal “marinades” in the milk it turns to the best chocolate milk. Our entire family loves this cereal— it also makes great rice crispy bars!
    KristyB
    Did you find this review helpful?
    5 out of 5 stars
    14 March, 2026
    originally posted on influenster.com
    Image

    Super Yummy

    [This review was collected as part of a promotion.] I love these. I bought them actually to make rice crispy treats and they came out better than what I had imagined. I used the picture actually on the box and I added it in some sprinkles for color and they came out really really cute. I got a little like Easter bunny and like eggs confetti to put on them and they were so good. They weren’t too sweet. They were the perfect texture too and the price was right.
    AnyaS
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    My kids love this

    [This review was collected as part of a promotion.] Which a great cereal. My kids love to eat this for breakfast or snacks. I don’t feel like it’s as sugary as some cereals. The taste is great! i like that it comes in family size
    meganW
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Deliciously chocolatey and sweet!

    [This review was collected as part of a promotion.] I bought the family size Kellogg's Cocoa Krispies cereal. It was sweet, chocolatey and delicious! I love the little crackling, airy krispies. It smelled like chocolate and a little like toast when I opened the bad inside the box. My milk turned chocolatey as well as the krispies dissolved in. I just left it in the box and clipped the bag inside. I love Cocoa Krispies and will buy them again and again!
    TanyaH
    Did you find this review helpful?
    5 out of 5 stars
    11 March, 2026
    originally posted on influenster.com
    Image

    Yum!

    [This review was collected as part of a promotion.] It’s one of our favorite cereals. I remember having this cereal when I was younger, and it hasn’t changed a bit. I still love it and my kids do too. It’s so crispy and chocolatey, perfect to satisfy a sweet tooth.
    CynthiaS
    Did you find this review helpful?

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