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Dark and Lovely Fade Resist Rich Conditioning Hair Color - 2 of 4Dark and Lovely Fade Resist Rich Conditioning Hair Color - 3 of 4Dark and Lovely Fade Resist Rich Conditioning Hair Color - 4 of 4
Dark and Lovely Fade Resist Rich Conditioning Hair Color - 1 of 4

Dark and Lovely Fade Resist Rich Conditioning Hair Color - 506 Reality Red

$6.99

Color506 Reality Red
  • 362 Crimson Moon
  • 371 Jet Black
  • 378 Honey Blonde
  • 384 Light Golden Blonde
  • 396 Luminous Blonde
  • 401 Hazelnut Brown
  • 401 Natural Black
  • 421 Viral Violet
  • 506 Reality Red
  • 522 Poppin Pink

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • NOURISHING COLOR: Designed to help protect relaxed and natural hair while coloring, this conditioner is infused with 3 fruit oils—shea, avocado and olive—to provide intense nourishment from root to tip.
  • SHINY and SILKY: This permanent non-drip hair color with up to 100 percent gray coverage helps protect colored hair from breakage and leaves hair shiny and silky with luxurious, rich color lasts for up to 8 weeks.
  • VIBRANT and CONDITIONING HAIR COLOR: We make an array of hair color products from temporary to permanent and fade resistant dyes to reviving colors, with shampoo-in, spray and conditioning color options.
  • UNIQUE LOOKS: We help people of color celebrate unique looks and styles with an array of treatments, colors and styling products for all hair types: curly, wavy, natural, relaxed, transitioning and more.
  • SOFTSHEEN-CARSON: For over 110 years we have provided beauty to all consumers of African descent with our innovative, tailor-made, superior products and services specially designed for their needs.

Description

Fade-Resistant Rich Conditioning Color is an innovative formula that delivers vibrant, fade-resistant color and shine. This formula contains Dark and Lovely's exclusive Moisture Seal technology for double the conditioning power especially designed to help protect relaxed and natural hair while coloring. The result is silky, shiny hair and luxurious, rich color. Color so rich, so ultra-conditioning it lasts for up to 8 weeks Helps protect relaxed and natural hair while coloring Permanent non-drip hair color with 100 percent gray coverage With extra nourishing conditioner infused with 3 fruit oils - shea, avocado and olive - to provide intense nourishment
Hair Type: Textured
Health Facts: Paraben-Free, Vegan
Product Warning: Not recommended for those with sensitive skin
Product Form: Cream
Beauty Purpose: Hair Coloring
Processing Time: 30 Minutes
Net weight: 6.2 fl oz (US)
TCIN: 89432704
UPC: 075285222928
Item Number (DPCI): 063-01-9933
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

cream developer: 1190015 - aqua / water / eau, hydrogen peroxide, cetearyl alcohol, trideceth-2 carboxamide mea, ceteareth-25, glycerin, phosphoric acid, tetrasodium etidronate, tetrasodium pyrophosphate, sodium salicylate. rich conditioning color: 1285279 u - aqua/water/eau, alcohol denat., peg-4 rapeseedamide, glyceryl lauryl ether, deceth-3, propylene glycol, ammonium hydroxide, laureth-5 carboxylic acid, ethanolamine, dipropylene glycol, hexylene glycol, poloxamer 338, 1-hydroxyethyl 4,5-diamino pyrazole sulfate, oleyl alcohol, parfum / fragrance, 4-amino-2-hydroxytoluene, erythorbic acid, thiolactic acid, 5-amino-6-chloro-o-cresol, toluene-2,5-diamine, edta, p-aminophenol, octadecyl di-t-butyl-4- hydroxyhydrocinnamate, thioglycerin, citric acid, sodium metabisulfite. moisture mask: 1213639ss - aqua/water/eau, cetearylalcohol, stearamidopropyl dimethylamine, isopropyl myristate, cetyl esters, helianthus annuus seed oil / sunflower seed oil, butyrospermum parkii butter / shea butter, parfum / fragrance, tartaric acid, benzyl alcohol, caprylyl glycol, salicylic acid, tocopherol, ethylhexyl salicylate, limonene, linalool, citral, citric acid.

Allergens & Warnings:

HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION, Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing or perming before coloring. Keep product out of the reach of children. Do not apply on children., CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST, ACCORDING TO ACCOMPANY- ING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., USAGE ADVISORY - SAFETY WARNINGS IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES, CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS. DO NOT USE IF: You have already had a reaction to a haircolor product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME.

Shipping details

Estimated ship dimensions: 2.26 inches length x 3.5 inches width x 6.25 inches height
Estimated ship weight: 0.52 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Additional product information and recommendations

Guests are saying

Dark Lovely Fade Resist is an excellent choice for guests seeking a vibrant and long-lasting hair color that nourishes textured or relaxed hair. The easy application process, eco-friendly ingredients, and included moisture mask contribute to healthy, shiny results. While some guests noted that the color may fade sooner than expected, many appreciated the rich pigmentation and minimal scent, making it a standout option for bold hair transformations.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 3137 reviews
    effectiveness: 3.2 out of 5
    quality: 3.2 out of 5
    value: 3.39 out of 5
    55% would recommend
    118 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    11 January, 2026Verified purchase

    Do not buy this without bleaching first

    I pre lighted my hair using a 30 volume developer that way the dye would make my hair color look as advertised, however the dye did not change my hair AT ALL, thankfully is was not damaging to my hair, if you would want to see really good results you have to bleach your hair before using this product
    Hair dye
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    2 January, 2026

    DID NOT WORK

    did not color my hair at all
    Leigh
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    1 January, 2026

    (no review title)

    Used violet hair dye and it came out chucky red
    1 reply from Soft Sheen Team team - 6 days ago
    Hi Pauline. We are sorry to hear you didn't achieve the color results you expected with Soft Sheen Carson Dark & Lovely Fade Resist Hair Color. For assistance we can reached at 800-442-4643 M-F 9am to 5:30pm EST and provide us with case #44641558. Please have the product available when calling, we look forward to hearing from you.
    Paulina
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 December, 2025Verified purchase

    (no review title)

    love the color 😍
    trista
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    23 December, 2025Verified purchase

    (no review title)

    It kinda burned and this never happened before so.
    Dasha
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    7 December, 2025Verified purchase

    Great box dye

    Not super vibrant on 1b
    Kay
    effectiveness: 4 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    26 November, 2025
    originally posted on influenster.com
    Image

    Nice!

    [This review was collected as part of a promotion.] I loved the color, I always dye my hair red, my hair felt actually pretty good after I mean I have damage no matter what haha but it felt pretty nice not damaging or nothing to the texture of my hair and the smell wasn't overbearing like most. My hair always tangles cause of how thick but it wasn't too bad.
    valeriep78_2046
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 November, 2025Verified purchase

    Works well for newbies!!

    I was very happy with this product. I had never dyed my hair and decided to try this based on reviews. It worked great and my hair was very moisturized. I am 100% natural and my curls remained intact. I used it to cover some stray grays and it worked great!!
    CrystalS
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    25 November, 2025

    Disappointed and Dry

    I used the violet purple box, and got red hair lol. I have natural, straight, medium dark brown hair. According to the box, with my shade, it shouldve been some shade of deepness with purple shone through. All I have is a glorified red-brown. Also my hair is extremely dry and way more damaged after this box compared to any other box brand I have used before. None have made my hair so damaged as this one. I actually have never experienced issues with dry hair after a box dye, and I've been using them for years, waiting minimum 1 year between uses. I would not recommend the brand nor the shade violet/purple.
    Elizabeth
    effectiveness: 2 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 November, 2025Verified purchase

    (no review title)

    fades to fast
    anna
    effectiveness: 2 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    21 November, 2025Verified purchase

    (no review title)

    It work
    Bettina
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 November, 2025Verified purchase

    Perfect blonde

    My favorite blonde hair color. Bright and vibrant every time.
    LaLa
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 November, 2025Verified purchase

    (no review title)

    Dyes pretty well. I totally recommend it!
    Mom2mom
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    3 out of 5 stars
    9 November, 2025Verified purchase

    (no review title)

    Unfortunately it didn’t do anything to my hair. I’m not sure why but I bought two boxes and it only colored my roots sadly. I’ve never had that issue using dark and lovely
    Deja
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    8 November, 2025Verified purchase

    Don't do it

    This product failed it only lighted a portion of my hair and the part that it did lighten did not even come close to the color on the box. Extremely disappointed 😕
    Momof3
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 October, 2025Verified purchase

    Perfect black, no mess

    Stays a decent length of time, a beautiful black. No complaints on my natural hair.
    FB
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs down graphic, would not recommend
    22 October, 2025Verified purchase

    (no review title)

    Good product
    Bre
    Did you find this review helpful?
    5 out of 5 stars
    16 October, 2025
    originally posted on influenster.com
    Image

    Loved it

    [This review was collected as part of a promotion.] Loved it my hair looked really good afterwards it looked healthy the packaging was great the color was perfect it didn’t have a harsh chemical scent my texture didn’t change very much afterwards I really appreciate it
    turquoisescolorfulr_3289
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    13 October, 2025Verified purchase

    Will not get again

    Did not like at all color wasn’t great made my hair feel dry after
    Nickydarling
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 3 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    5 October, 2025

    WRONG COLOR IN BOX

    Wrong color in box and realized it the hard way. Very disappointed
    1 reply from Soft Sheen Team team - 3 months ago
    Hi Jasmine. We are sorry to hear about your experience with SSC Dark & Lovely Fade Rest Rich Conditioning Hair Color. Please give us a call at 800-442-4643 M-F 9am to 5pm EST and provide the advisor taking your call with case #43104370. Please have the product available when calling.
    Jasmine
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

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