Sony XR48A90K 48" BRAVIA XR OLED 4K HDR Smart TV with Google TV

Beauty of OLED in a Compact SizeExperience the pure black and natural colors of OLED in a more compact size powered by the intelligent Cognitive Processor XR. With XR OLED Contrast Pro contrast is boosted to create exceptionally realistic picture for movies and gaming. Enjoy OLED picture quality and cinematic audio packed into a beautifully compact form with Sonys BRAVIA XR A90K Series.

Next-Generation Picture and Sound with Cognitive IntelligenceSee how real your entertainment becomes and experience immersive depth and lifelike picture quality powered by Sonys intelligent Cognitive Processor XR. Revolutionary TV processing technology delivers enhanced contrast with detailed blacks and natural colors. Hundreds of thousands of individual on-screen elements are processed and remastered in the blink of an eye boosting color contrast and clarity bringing astounding realism to your content.

More Depth and Texture with Pure Blacks and Stunning HighlightsFeel the beauty of OLED contrast with pure blacks and lifelike brightness. XR OLED Contrast Pro technology powered by the Cognitive Processor XR analyzes and enhances the picture in the same way the human eye focuses for immersive depth and realism resulting in ultra-detailed shadows and crisp clean peak highlights. No more details overwhelmed by shadow or lost in blown-out highlights.

A Wide Color Spectrum for Real-World Shades And HuesSee colors that are natural and beautiful to the human eye. The Cognitive Processor XR enables Sony BRAVIA XR TVs to access billions of accurate colors and reproduce each shade with the subtle differences seen in the real world. XR Triluminos Pro further enhances the range of hues and saturation allowing for extremely precise details within textures and ensuring skin tones look completely natural with the same accuracy as the human eye.

The Entertainment You Love. With Help From Google.See 700000+ movies and TV episodes plus live TV all in one place. Google TV brings your favorite content from across your apps and subscriptions and organizes them just for you. Searching is easy just ask Google. Try saying Hey Google find action movies to search across your favorite apps.

Bring the Cinematic Experience Home Enjoy Included Movies with BRAVIA COREWith the BRAVIA CORE app enjoy the latest Sony Pictures Entertainment (SPE) titles and the largest IMAX Enhanced collection. Use the included credits to choose from hundreds of the latest release movies to redeem. In addition youre subscribed to an amazing selection of movies to stream anytime and as many times as you like. BRAVIA CORE is the first in the industry to feature Pure Stream technology achieving near-lossless 4K UHD Blu-ray equivalent quality with streaming up to 80 Mbps delivering stunning visuals and expressive sound quality.

Enjoy Immersive and Engaging Cinematic Content As The Creator IntendedSee your favorite content the way it was always meant to be watched with a range of technologies that preserve the creators intent. Dolby Vision brings scenes to life with striking highlights deeper blacks and vibrant colors. IMAX Enhanced content brings the immersion into the home with digitally remastered movies that provide full-screen picture and more powerful sound just as the creator intended. Netflix Adaptive Calibrated Mode allow you to enjoy Netflix original content in original studio picture quality by working together with the ambient light optimization feature of BRAVIA XR TVs to immerse you in your favorite shows by optimizing the picture brightness based on you