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$5.69
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About this item
Highlights
- Silky Moisture: Comfort Touch baby face and body lotion soothes, softens & moisturizes
- Builds Connection: Our formula, with a comforting scent, helps build parent-baby connection*
- 2-Step Routine: Use with Comfort Touch Wash to comfort babies & their delicate skin
- Clinically Proven: Clinically proven safe for newborns; provides all day hydration
- Ultra-Light Feel: Absorbs quickly without greasiness—ideal for newborn skin
- Gentle Formula: Hypoallergenic & pH-balanced with no added parabens, sulfates & dyes
- Pediatrician & Dermatologist Tested: Our baby lotion is tested by pediatricians & dermatologists
- Johnson’s cares for what is precious: your baby’s skin & hair, and bonding moments
Description
Hydrate your baby’s delicate skin with Johnson’s Comfort Touch Newborn Baby Face & Body Lotion. Clinically proven safe for newborns, this lightweight lotion soothes, softens, & moisturizes to keep baby comfortable. Our pediatrician & dermatologist tested formula with a comforting, gentle scent is proven to help build parent-baby connection*. This baby lotion is hypoallergenic and pH-balanced. It has no added parabens or dyes. After a warm bath with Johnson’s Comfort Touch Wash & Shampoo, gently massage over baby’s face and body for silky moisturization and softness. Johnson’s Baby cares for what’s precious: your baby’s precious skin and hair, and precious moments of bonding.
World’s #1 Baby & Child Care Brand**
**Source: Euromonitor International Limited; Beauty and Personal Care 2025 ed., Baby and Child-Specific Products Category, all retail channels, 2024 data.
*When Johnson’s Comfort Touch Wash & Shampoo and Johnson’s Comfort Touch Lotion are used as part of a two-step routine
World’s #1 Baby & Child Care Brand**
**Source: Euromonitor International Limited; Beauty and Personal Care 2025 ed., Baby and Child-Specific Products Category, all retail channels, 2024 data.
*When Johnson’s Comfort Touch Wash & Shampoo and Johnson’s Comfort Touch Lotion are used as part of a two-step routine
Scent: Fresh
Suggested Age: 0-3 Years
Product Form: Lotion
Beauty Purpose: Moisturizing
Recommended Skin Type: Normal
Net weight: 13.6 fl oz (US)
TCIN: 93001108
UPC: 381371177042
Item Number (DPCI): 007-08-7747
Origin: Made in the USA and Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, glycerin, isopropyl palmitate, cotton, dimethicone, phenoxyethanol, cetearyl olivate, sorbitan olivate, carbomer, acrylates/c10-30 alkyl acrylate crosspolymer, 1, 2-hexanediol, caprylyl glycol, ethylhexylglycerin, tropolone, fragrance, sodium hydroxide' '
Allergens & Warnings:
CAUTION: Keep out of reach of children. Avoid contact with the eyes. Gently rinse eyes with water in case contact occurs., DO NOT USE IF TEAR TAB IS BROKEN OR MISSING. REMOVE AND DISCARD BEFORE USE.Shipping details
Estimated ship dimensions: 1.47 inches length x 3.61 inches width x 7.24 inches height
Estimated ship weight: 0.99 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Guests appreciate the versatility and effectiveness of this baby lotion, highlighting its ability to moisturize without leaving a greasy residue. Many enjoy the pleasant scent, which is often described as fresh and long-lasting. The product is suitable for both babies and adults, making it a family favorite. However, some guests have reported issues with strong fragrances causing skin reactions, indicating a need for caution with sensitive skin.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 1974 reviews
75% would recommend
4 recommendations
2 out of 5 stars
5 January, 2026
originally posted on influenster.com
It was okay
[This review was collected as part of a promotion.] Performance wise it was okay, my sons body still feels dry, it does smell really good though. But the results were eh, you really need to keep adding it on top to get good results, but by then, they’re basically coated in it
5 out of 5 stars
3 January, 2026
originally posted on influenster.com
The Johnson’s Baby Lotion is a gentle, affordable
[This review was collected as part of a promotion.] I tried Johnson’s Baby Lotion and was pleasantly surprised by how moisturizing yet lightweight it is. The lotion spreads easily, absorbs fast, and doesn’t leave a sticky or oily feeling. My baby skin felt soft and smooth throughout the day. I also like that the scent is mild and not overpowering. I can see why this is a trusted product for babies—and it works well for adults too! Johnson’s Baby Lotion is a gentle, non-irritating moisturizer that leaves skin soft and smooth, and it’s great value for daily use.
4 out of 5 stars
1 January, 2026
originally posted on influenster.com
Great lotion for baby
[This review was collected as part of a promotion.] I love that there is no scent and is lightweight enough to not stick to clothes! Easy to apply and dries fast so no residue is left. Clean ingredients too which is the biggest plus!
5 out of 5 stars
28 December, 2025
originally posted on influenster.com
Your baby’s skin will thank you.
[This review was collected as part of a promotion.] This is a really great moisturizer. It absorbs well on my skin. It’s a really soft seems like there are no parabens which is nice. This consistency is also great because it’s smooth and lasting.
3 out of 5 stars
27 December, 2025
originally posted on influenster.com
Nice texture and packaging, but the fragrance is v
[This review was collected as part of a promotion.] I think this lotion is okay, but it is not my favorite. The texture is nice and it absorbs well into the skin without feeling greasy. The pump packaging is convenient and makes dispensing easy. My main issue is the fragrance. The scent is very strong, and because of that I do not feel comfortable using it on the face, especially on my baby’s face. I mostly use it on our legs only. If the fragrance were lighter or fragrance free, I would feel much more comfortable using it daily. Overall, it works fine for body use, but the strong scent limits how often I reach for it.
5 out of 5 stars
18 December, 2025
originally posted on influenster.com
10/10
[This review was collected as part of a promotion.] I love love love this lotion! For myself and my bay! It’s very light weight but very moisturizing and smooth! It smells amazing and it’s not scented for sensitive skin! It doesn’t leave you sticky or slimy when you sweat! It came in a regular squeeze bottle.
5 out of 5 stars
15 December, 2025
originally posted on influenster.com
Perfect treat
[This review was collected as part of a promotion.] Omg perfect treat to your baby skin. Make them feel softer, smooth and silky. I love the smell, how beautifully it blends to your baby smell. Very gentle on skin, not so greasy. Highly recommended.
3 out of 5 stars
10 December, 2025
originally posted on influenster.com
Smells nice
[This review was collected as part of a promotion.] This product isn’t bad per say but I’ve just heard bad things about this company specifically however I do like the smell on this lotion better then the original one and it’s not bad
5 out of 5 stars
Thumbs up graphic, would recommend
7 December, 2025Verified purchase
(no review title)
Great lotion and smells Delicious.
5 out of 5 stars
7 December, 2025
originally posted on influenster.com
Nice smell to it refreshing sent
[This review was collected as part of a promotion.] This is a very good product I recommend it it helps your skin stay soft very comfortable to use after bathing the after smell of the lotion very sweet really rich smell
5 out of 5 stars
7 December, 2025
originally posted on influenster.com
Best smelling baby lotion!
[This review was collected as part of a promotion.] Lotion makes baby’s skin feel so soft after bath time. smells so good very light scent. My baby has dry skin and this lotion absorbs so well leaving his skin smooth.
5 out of 5 stars
2 December, 2025
originally posted on influenster.com
Great lotion!
[This review was collected as part of a promotion.] Fresh scent and long lasting moisturizer. Sensitive on my baby girls skin which is a plus! I recommend this product it dispenses out of the bottle easily and there is a great value on the size of the bottle compared to others at that price point.
5 out of 5 stars
28 November, 2025
originally posted on influenster.com
Quality
[This review was collected as part of a promotion.] It is super comfortable to use, it is well absorbed by the skin, you can apply it all over the baby’s body and I have had a good experience with this product, you can see the difference compared to other similar ones
3 out of 5 stars
27 November, 2025
originally posted on influenster.com
Baby lotion 🧴
[This review was collected as part of a promotion.] I recently tried the Johnson’s Baby Comfort Touch Lotion, and I have mixed feelings about it. The texture is really nice and it does a good job at keeping my baby’s skin soft and hydrated throughout the day. It absorbs well and doesn’t leave any greasy residue, which I really appreciate. However, the scent is way too strong for a baby product. The fragrance is quite intense, and for infants I personally prefer something more gentle and subtle. If you or your baby are sensitive to strong smells, this might not be the best choice. Overall, it’s a good moisturizer, but I wish the fragrance was much lighter. A softer scent would make this lotion perfect for everyday baby use.
5 out of 5 stars
26 November, 2025
originally posted on influenster.com
I will keep buying it
[This review was collected as part of a promotion.] My expectations with Johnson’s Baby Comfort Touch Lotion were exceeded. The scent is delicious and what I love the most is how soft and smooth it leaves my baby’s skin. It keeps her perfectly moisturized and smelling great. I totally recommend it — its performance is amazing and the hydration lasts on my baby’s skin for a long time.
5 out of 5 stars
25 November, 2025
originally posted on influenster.com
Perfect hydration for delicate skin
[This review was collected as part of a promotion.] This lotion is simply perfect for newborn skin. The quality is felt from the first use: the texture is light, creamy and absorbs quickly without leaving a sticky feeling. The aroma is soft, delicate and very pleasant - exactly what one expects in a baby product, nothing invasive. In terms of results, it really moisturizes and keeps the skin soft for hours, reducing dryness and leaving a smooth and healthy finish. I love that it is suitable for face and body, and that it is so gentle with sensitive skin. I give it 5 stars without hesitation - it is a total basic of daily care.
4 out of 5 stars
24 November, 2025
originally posted on influenster.com
Gentle lotion
[This review was collected as part of a promotion.] I am very happy to try this product for my kids, especially the weather becomes colder now and makes the skins of my kids look rather dry. This is fine on their skins, no irritation at all. The lotion absorbs quickly after applying on skins and leaves my baby’s skin soft and smooth without any greasy feeling. The smell is comfortable as well.
5 out of 5 stars
24 November, 2025
originally posted on influenster.com
Softness and gentleness
[This review was collected as part of a promotion.] I loved its scent. It really helps keep my skin soft and irritation-free. Honestly, given its low price, I thought it wouldn't last as long, but it exceeded my expectations.
5 out of 5 stars
24 November, 2025
originally posted on influenster.com
how soft it is as well as how good it smells!
[This review was collected as part of a promotion.] Absolutely love this product. It leaves both of my kids smelling good for hours. it leaves them so soft all day long. i would purchase this item again!!!!
5 out of 5 stars
23 November, 2025
originally posted on influenster.com
give your baby the healthiest and softest skin wit
[This review was collected as part of a promotion.] lather your little one up giving them extra soft skin with this light lotion that's gentle enough for newborns with wholesome ingredients from a brand you trust. this light scent is hypoallergenic and pH balanced with no dyes or parabens. the bottle is very nice and you can pop the lid off with one hand. its good for baby's skin and i 10/10 recommend!