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The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides - 1 fl oz - Ulta Beauty
$9.90
In Stock
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At a glance
Sponsored
About this item
Highlights
- Replenishes dehydrated skin and minimizes the appearance of fine dry lines
- Smooths skin texture for healthy-looking skin
- Hyaluronic acid serum to hydrate, smooth and visibly reduce lines and wrinkles
- Lightweight serum texture that dries with a non-tacky finish
- Key Ingredients: Hyaluronic Acid, Ceramides, Pro-Vitamin B5 (Panthenol)
Description
The Ordinary's most-loved hydration serum, Hyaluronic Acid 2% + B5 Hydrating Serum with Ceramides instantly hydrates and plumps the skin, while smoothing texture and wrinkles. This next-generation serum reformulation provides instant and long-term plumping hydration to give softer, smoother, and healthy-looking skin, perfect for all skin types: normal, dry, combination, and oily.
Scent: Unscented
Trial/Mini/Travel Size: Yes
Health Facts: Animal By-Product-Free, Oil-Free, Artificial Fragrance-Free, Contains Ceramides, Vegan
Product Warning: Keep out of reach of children
Product Form: Liquid
Beauty Purpose: Plumping, Hydrating
Recommended Skin Type: Combination, Normal, Dry
TCIN: 90069519
UPC: 769915233490
Item Number (DPCI): 342-01-0372
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), sodium hyaluronate, propanediol, pentylene glycol, hydrolyzed hyaluronic acid, sodium hyaluronate crosspolymer, phospholipids, sphingolipids panthenol, ahnfeltiopsis concinna extract, glycerin, polysorbate 20, citric acid, sodium citrate, p-anisic acid, tocopherol, trisodium ethylenediamine disuccinate, caprylyl glycol, ethoxydiglycol, ethylhexylglycerin, hexylene glycol, phenoxyethanol, chlorphenesin.' '
Shipping details
Estimated ship dimensions: 1.31 inches length x 1.31 inches width x 4.5 inches height
Estimated ship weight: 0.18 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is this good for senior skin
submitted by jam - 11 months ago
A: I have dark spot on my face. Would this be helpful?
submitted byanne - 8 months ago
Q: Does this have an expiration date?
submitted by Jane - 1 year ago
A: Yes! Hyaluronic Acid 2% + B5 typically has a shelf life of 12 to 24 months when stored properly. Once opened, it’s best to use it within 12 months to maintain effectiveness.
submitted byGeorgia - 7 months ago
Q: Is this cruelty free?
submitted by Jp - 1 year ago
A: Yes! All of The Ordinary's products are cruelty-free, meaning it is not tested on animals and contains no animal-derived ingredients.
submitted byGeorgia - 7 months ago
Q: Is it good for your skin
submitted by Lala - 1 year ago
A: If you have dry and non-sensitive skin this product is good… just be careful and do not touch water after rubbing it in because your hands will become very sticky.
submitted bySavanahh - 1 year ago
Q: How many ml is the bottle?
submitted by Anonymous - 1 year ago
A: It is 1oz, which is equal to 30ml.
submitted byBMW - 1 year ago
Q: Is this good for kids?
submitted by AB - 5 months ago
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Guests are saying
The Ordinary Hyaluronic Acid 2B5 is a popular choice among guests for its effective hydration and affordability. Many guests appreciate its lightweight texture and quick absorption, making it suitable for various skin types. Users have reported noticeable improvements in skin texture, glow, and moisture levels. However, some guests have experienced issues with pilling and irritation, particularly with the newer formula. Overall, it remains a go-to product for those seeking quality skincare without a hefty price tag.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 906 reviews
68% would recommend
77 recommendations
5 out of 5 stars
1 January, 2026Verified purchase
(no review title)
Great item
1 out of 5 stars
Thumbs down graphic, would not recommend
27 December, 2025Verified purchase
(no review title)
This product made my skin breakout immediately after the second time I used it. Feels sticky and my face has red spots with little pimples as on last night. I can go months without seeing even one pimple and immediately I noticed a change in my skin after this product.
5 out of 5 stars
Thumbs up graphic, would recommend
17 December, 2025Verified purchase
(no review title)
Great
5 out of 5 stars
Thumbs up graphic, would recommend
12 December, 2025Verified purchase
Love this for my skin!
This is sooo nice under makeup or on its own. I apply it to my skin while my face is still wet from washing and then moisturize over it. So soft.
5 out of 5 stars
2 December, 2025
originally posted on http://www.ulta.com

Staple of my skin care routine
Boosts my skin care to the next level, if I don't use it before my moisturizer I can really tell the difference
4 out of 5 stars
1 December, 2025
originally posted on http://www.ulta.com

Great!!
Love this product! I've used quite harsh acne treatments while using this serum and it has done a wonderful job at preventing dryness! i love the ordinary and this product is cheap for how effective it is.
5 out of 5 stars
1 December, 2025
originally posted on http://www.ulta.com

I love all these products... Plus, they are budget friendly.
I will purchase again!
4 out of 5 stars
29 November, 2025
originally posted on http://www.ulta.com

It's good for me
I like The Ordinary brand is inexpensive and works. Thus far I like this product, it is a bit tacky but nothing I can't deal with. I use this under a dewy moisturizer leaving my skin dewy, which is what I like. Try it and be your own judge.
5 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2025Verified purchase
Works great
Been a significant influence on my skin. Use as directed and you’ll see the difference in a matter of days! Specifically helps in dry winter conditions to help keep my skin moist. Worth the price
5 out of 5 stars
26 November, 2025Verified purchase
(no review title)
Good
5 out of 5 stars
23 November, 2025
originally posted on http://www.ulta.com

Love
I can't tell you how many bottles of this I've been through. I used it everyday, twice a day, and have never had a problem with it. It hydrates really well and absorbs into the skin fairly quickly, I even use it under makeup and it works great! My only con is I wish they offered a larger size!
5 out of 5 stars
Thumbs up graphic, would recommend
23 November, 2025Verified purchase
(no review title)
Not a heavy feeling glides on nicely Keeps moisture locked in. Great price considering the mark up other competitors put on their product
5 out of 5 stars
22 November, 2025
originally posted on http://www.ulta.com

new staple
I've been using this after cleanser morning and night for the last 4 months and it has improved my skin so much! My face is literally so much softer now. This is a must have skincare step for me especially with using a RetinA product since that can make my skin feel tight/dry.
5 out of 5 stars
Thumbs up graphic, would recommend
21 November, 2025Verified purchase
(no review title)
This is my holy grail honestly. I can tell a huge difference in my skin if I run out and stop using it for a bit.
5 out of 5 stars
15 November, 2025
originally posted on http://www.ulta.com

Amazing
This is one of my staple products and I love it. My skin is always hydrated but not too sticky which is super important since i have ouly skin. I use it everyday, twice a day so it does run out pretty quick but since it's not too expensive I don't mind it as much.
5 out of 5 stars
14 November, 2025
originally posted on http://www.ulta.com

Recommended ..
My dermatologist highly recommended it to me and I have been using it regularly. Highly recommended.
5 out of 5 stars
14 November, 2025
originally posted on http://www.ulta.com

I use this every day twice a day I love it
Very good. Similar to La Roche Posay B5 hylaluronic serum. Not sticky, you need to let it absorb for 30-60 seconds so it wont pill under other layers. It plumps my skin beautiful, specifically my smils lines. Will be purchasing a big bottle once my 1 oz runs out. Highly recommend
5 out of 5 stars
12 November, 2025
originally posted on http://www.ulta.com

Amazing!
Im in my late 30's and i swear this has helped my skin sooo much! My coworkers say I do not look my age and I swear it is all due to this.
1 out of 5 stars
9 November, 2025
originally posted on http://www.ulta.com

DO NOT BUY
I bought this product, along with a few others from The Ordinary, & it's destroyed my skin. I used to have smooth, clear skin & after using their products; my skin is dry, flakey, & it BURNS when I used their products!
5 out of 5 stars
7 November, 2025
originally posted on http://www.ulta.com

Very hydrating
This saves my dry skin, especially since I began tret.