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La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz​ - 2 of 4La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz​ - 3 of 4La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz​ - 4 of 4
La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz​ - 1 of 4

La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz​

$39.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • La Roche-Posay Hyalu B5 Pure Hyaluronic Acid Serum helps plump and hydrate skin
  • Locks in moisture for long-lasting hydration
  • Contains two types of pure hyaluronic acid and vitamin B5
  • Dermatologist Tested, Allergy Tested, Sensitive Skin Tested, Suitable for all skin types, including Sensitive Skin
  • Oil-Free, Paraben-Free, Non-comedogenic

Description

La Roche Posay Hyalu B5 Anti-Aging Serum with Hyaluronic Acid is an ultra-hydrating hyaluronic acid serum that visibly plumps skin, leaving it feeling soft and supple. This anti-aging serum helps repair skin by replenishing the natural moisture barrier, and is suitable for all skin types, even sensitive skin.

Key Ingredients:
Pure Hyaluronic Acid: absorbs up to 1,000 times its weight in water Holds a large amount of water for immediate plumping and long-lasting hydration
Vitamin B5: helps to soothe and soften moisturize the skin
Madecassoside: a therapeutic agent antioxidant known for its nourishing properties that helps protect skin from damage caused by free radicals

How to Use: Apply 3-4 drops to your face and neck every morning and evening, either on its own or as an added boost to your moisturizer.

Brand Story: Recommended by 90,000 dermatologists worldwide, La Roche-Posay offers unique daily skincare developed using a strict formulation charter and stringent clinical testing for efficacy and safety, even on sensitive skin.
Scent: Scented
Trial/Mini/Travel Size: Yes
Health Facts: Hypoallergenic, Oil-Free, Paraben-Free, Contains Hyaluronic Acid
Product Form: Serum, Liquid
Beauty Purpose: Hydrating, Nourishing, Anti-Aging, Sensitive, Smoothing
Recommended Skin Type: Normal, Mature, Sensitive, Dry
Net weight: 1 fl oz (US)
Features: Dermatologist Recommended, Dermatologist Tested, Moisturizing
TCIN: 76545829
UPC: 3337875583626
Item Number (DPCI): 037-14-7684
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

609905 19 - ingredients :aqua/water/eau glycerin alcohol denat. propylene glycol panthenol pentylene glycol dimethicone peg-6 caprylic/capric glycerides tocopherol madecassoside sodium hyaluronate hydrolyzed hyaluronic acid phenoxyethanol ppg-6-decyltetradeceth-30 ammonium polyacryloyldimethyl taurate xanthan gum caprylyl glycol disodium edta butylene glycol citric acid glyceryl isostearate parfum / fragrance.

Shipping details

Estimated ship dimensions: 1.54 inches length x 2.18 inches width x 4.35 inches height
Estimated ship weight: 0.21 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: How do I apply and do I leave it on to put other face products like eye creams etc.

submitted by Alondra - 1 month ago
  • A: Hey Alondra, Great question! Apply 3-4 drops to your face and neck every morning and evening, either on its own or as an added boost to your moisturizer. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 1 month ago
    Brand expert
  • A: Hello Alondra! Thank you for your question about the application of our Hyalu B5 Face Serum. It's an excellent product designed to replump and hydrate your skin! Here's how we recommend incorporating it into your routine: First, after cleansing and toning your face, dispense 3-4 drops of the Hyalu B5 Face Serum onto your fingertips. Gently apply the serum to your face and neck, pressing it lightly onto the skin and then smoothing it out. The texture is designed to absorb beautifully, leaving your skin feeling fresh and hydrated. Yes, you should definitely leave it on! Serums are concentrated treatments meant to deliver active ingredients deep into the skin. After applying the Hyalu B5 Face Serum, allow it a moment to absorb fully—typically just a minute or two. Once absorbed, you can then proceed with your other facial products, such as your eye cream, followed by your moisturizer. This layering ensures that each product can penetrate and work effectively, with the serum providing its targeted benefits before the heavier creams seal in the hydration and active ingredients.

    submitted byLa Roche-Posay Product Expert - 30 days ago
    Brand expert

Q: Does this product have retinol in it?

submitted by Makeup - 5 months ago
  • A: Hey, Great question! The La Roche Posay Hyaluronic Acid Serum does not have retinol. Get real-time answers to all your future beauty questions using the “Chat with a Virtual Beauty Consultant” button on every product page.

    submitted byTarget Beauty Consulting - 5 months ago
    Brand expert
  • A: Hello there! At La Roche-Posay, we carefully formulate each product with specific skin concerns in mind. For our Hyalu B5 Face Serum, we have not included retinol. This serum is dedicated to providing intense hydration and helping to repair the skin's natural barrier. Its unique formula features two types of pure Hyaluronic Acid to visibly plump the skin, along with Vitamin B5 (Panthenol) to soothe and promote skin recovery. It also contains Madecassoside, known for its nourishing properties, and our exclusive La Roche-Posay Prebiotic Thermal Water, which is rich in minerals and trace elements. This combination works beautifully to restore skin's suppleness and comfort, making it an excellent choice for those seeking hydration and barrier support.

    submitted byLa Roche-Posay Product Expert - 5 months ago
    Brand expert

Q: This productwill help to repair acne scars, and which treatments work best for dark spots versus textured scars?”

submitted by G - 5 months ago
  • A: Hey G, Great question! We recommend to check out the La Roche Posay Mela B3 Dark Spot Serum with Melasyl and 10% Niacinamide to help visibly reduces a range of skin discolorations, including sunspots, age spots, and post-acne marks.​ Don't forget to wear a daily sunscreen to protect your skin. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 5 months ago
    Brand expert
  • A: Hello G! Thank you for asking about our Hyalu B5 Face Serum. It's excellent for hydration and repairing your skin's moisture barrier. This helps with overall skin quality and suppleness. For dark spots (post-inflammatory hyperpigmentation), the serum's hydration supports healthy skin tone. This can contribute to their improved appearance. For textured scars, these involve changes in skin structure. While our serum is beneficial for skin health, significant textured scars often need more targeted treatments beyond a topical serum.

    submitted byLa Roche-Posay Product Expert - 5 months ago
    Brand expert

Q: Is this good for rosacea?

submitted by Meldvs - 1 year ago
  • A: Hello there Meldvs! Thank you for your interest in our Hyalu B5 Face Serum. This product's hydrating formula may be suitable for some with rosacea, but we strongly recommend consulting a dermatologist before use. While hyaluronic acid and vitamin B5 are generally well-tolerated, individual reactions vary. Always perform a patch test before applying to your entire face to check for any irritation. A dermatologist can best assess your specific rosacea and recommend an appropriate skincare routine.

    submitted byLa Roche-Posay Product Expert - 1 year ago
    Brand expert
  • A: Great question. Our products are dermatologist tested, allergy tested, sensitive skin tested and suitable for all skin types, including sensitive skin. If you have concerns about incorporating new products into your skincare routine or if you have a pre-existing skin condition, we would always first and foremost recommend consulting with a doctor or dermatologist to ensure that you receive advice tailored to your individual needs and we would also suggest carrying out a patch test 24 hours prior to first use

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: Is this serum suitable for sensitive skin?

submitted by AI Shopping Assistant - 4 days ago
  • A: Yes, it is dermatologist tested and suitable for all skin types, including sensitive skin.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: What are the key ingredients in this serum?

submitted by AI Shopping Assistant - 4 days ago
  • A: The serum contains pure hyaluronic acid, vitamin B5, and madecassoside for hydration and skin protection.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: How should I apply the serum for best results?

submitted by AI Shopping Assistant - 4 days ago
  • A: Apply 3-4 drops to your face and neck every morning and evening, alone or with moisturizer.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: How does this serum benefit the skin?

submitted by AI Shopping Assistant - 4 days ago
  • A: It helps plump and hydrate the skin, repairing the moisture barrier for a soft, supple feel.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: What is the texture of this serum?

submitted by AI Shopping Assistant - 4 days ago
  • A: The serum has a lightweight, oil-free texture that absorbs quickly into the skin.

    submitted byAI Shopping Assistant - 4 days ago
    Ai generated

Q: Can this be applied to the face just prior to my red light therapy treatment?

submitted by Deb - 1 month ago
  • A: Hello Deb. Thank you for your interest in La Roche Posay Hyaluronic Acid Serum, Hyalu B5 Face Serum - 1.01 fl oz. We do not specifically test this product for use in conjunction with red light therapy treatment. We would recommend you consult your treating physician prior to use when undergoing red light therapy treatment. We hope this information is helpful and that you will try our products soon!

    submitted byLa Roche-Posay Product Expert - 1 month ago
    Brand expert

Additional product information and recommendations

Guests are saying

The La Roche-Posay Hyalu B5 Serum is a highly effective skincare product that delivers intense hydration and improves skin texture. Guests appreciate its lightweight formula, quick absorption, and the inclusion of hyaluronic acid and vitamin B5, which help plump and soothe the skin. While some guests noted a strong fragrance, many found it suitable for sensitive skin and praised its ability to alleviate dryness and enhance radiance. This serum has become a staple in many skincare routines.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.5 out of 5 stars with 3001 reviews
    Hydrates Skin: 4.46 out of 5
    Moisturizing: 4.36 out of 5
    Accurate Scent: 3.49 out of 5
    Anti-aging: 4.03 out of 5
    65% would recommend
    191 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 January, 2026Verified purchase

    Lovely floral smell and hydrates

    Day 2 of using the product and I just love it. It is a thicker serum that definitely hydrates without feeling sticky, It has a light floral smell that is just lovely.
    Paulina
    Accurate Scent: 5 out of 5
    Anti-aging: 5 out of 5
    Hydrates Skin: 5 out of 5
    Moisturizing: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    5 January, 2026Verified purchase

    (no review title)

    Love it! Could tell a difference right away
    Cynthia R
    Did you find this review helpful?
    5 out of 5 stars
    3 January, 2026
    originally posted on laroche-posay.us

    El mejor serum

    Este serum es el mejor hidrata muy bien la piel y sobre todo mi piel que es sensible es super ligero , es parte de mi rutina de la mañana lo amo me encanta
    Kiara
    Did you find this review helpful?
    5 out of 5 stars
    2 January, 2026
    originally posted on laroche-posay.us

    Fantastic serum

    Love this product. Light weight, nourishing and smells delicious.
    Robin R
    Did you find this review helpful?
    5 out of 5 stars
    2 January, 2026
    originally posted on laroche-posay.us

    Hyalu B5 Pure Hyaluronic Acid

    Great stuff! Skin is soft and works on fine lines!
    Did you find this review helpful?
    1 out of 5 stars
    1 January, 2026
    originally posted on laroche-posay.us

    Bad

    Even "Allergy tested" and suitable for sensitive skin but it still has FRAGRANCE.
    1 reply from Consumer Care Center team - 2 days ago
    Hi sensitive2025.. Thank you for sharing your feedback regarding Hyalu B5 Pure Hyaluronic Acid Serum. We will be sure to forward your concerns to others in our team. Thank you for reaching out !
    sensitive2025
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    1 January, 2026Verified purchase

    Serum

    It is a good moisturizer,keeps skin nice and soft
    Ginger miso dressing
    Accurate Scent: 4 out of 5
    Anti: 4 out of 5
    Hydrates Skin: 4 out of 5
    Moisturizing: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on laroche-posay.us

    Love it

    Love this stuff! Makes my skin feel great. Helps heal my acne marks and feels hydrating.
    Liz.
    Did you find this review helpful?
    5 out of 5 stars
    30 December, 2025
    originally posted on laroche-posay.us

    Excellent product!

    Excellent product! I have psoriasis, and most products irritate my sensitive skin. My skin loves this serum, and it is the most effective moisturizer I've used.
    JGiles
    Did you find this review helpful?
    5 out of 5 stars
    29 December, 2025
    originally posted on laroche-posay.us

    The best

    leaves the loveliest glowy sheen and hydration on my skin, the closest I've gotten to "glass skin"
    laylaz
    Did you find this review helpful?
    5 out of 5 stars
    29 December, 2025Verified purchase

    (no review title)

    Staple in my skincare routine.
    tina
    Did you find this review helpful?
    5 out of 5 stars
    26 December, 2025
    originally posted on laroche-posay.us

    Plumps up and hydrates your skin

    Works amazing smells great and really plumps up and hydrates the skin. My GF has been sneaking it when I’m not looking and even she has noticed her skin being more plump and even wearing less makeup
    Did you find this review helpful?
    5 out of 5 stars
    25 December, 2025
    originally posted on laroche-posay.us

    Great product

    love using this product during my morning face routine
    Kayla P
    Did you find this review helpful?
    5 out of 5 stars
    25 December, 2025
    originally posted on laroche-posay.us

    Incredible value and quality!

    Excellent product. I have seen real improvement in my skin’s texture and resilience particularly in the winter.
    RELW
    Did you find this review helpful?
    1 out of 5 stars
    23 December, 2025
    originally posted on laroche-posay.us

    Drying, heavily fragranced product

    I am so disappointed with this product! It has a strong, offensive, synthetic fragrance that is overwhelming, given it is applied to one's face. Also, it is very drying and irritating. I am now recovering from using it for a couple of days, realizing what was happening to my skin was due to this serum. I would like to send it back, please.
    1 reply from Consumer Care Center team - 15 days ago
    LOCATION_GW1. We are sorry to hear about the experience you had with Hyalu B5 Pure Hyaluronic Acid Serum. We would like to speak with you directly about it! Please have the product with you and please give us a call at your earliest convenience at 1-800-560-1803 M-F 9:00 am – 7:00 pm ET for further assistance and provide the reference # 44537125. Looking forward to speaking with you !
    Happy Lady
    Did you find this review helpful?
    5 out of 5 stars
    22 December, 2025
    originally posted on laroche-posay.us

    Great outcome

    Wow these products are really changing my dry mature skin. Very happy.
    Pishasi
    Did you find this review helpful?
    5 out of 5 stars
    20 December, 2025
    originally posted on laroche-posay.us

    Try it!

    I like this. Seems to really hydrate, I use it in the morning, great under sunscreen and makeup.
    TerryL
    Did you find this review helpful?
    1 out of 5 stars
    19 December, 2025
    originally posted on laroche-posay.us

    Strong scent

    [This review was collected as part of a promotion.] What are you doing. I love your face washes and cicaplast baume, but the fragrance on this is unbearable and purely unnecessary
    1 reply from Consumer Care Center team - 15 days ago
    Hi chri5. We are so sorry to hear about your experience with our Hyalu B5 Pure Hyaluronic Acid Serum. We strive to provide the highest quality products for our consumers and want to know whenever something doesn't meet your expectations. Your feedback helps us to improve and has been shared with others in the company. We sincerely hope you will find another one of our products that provides you with better results.
    chri5
    Did you find this review helpful?
    1 out of 5 stars
    19 December, 2025
    originally posted on laroche-posay.us

    Disappointed

    It doesn't hydrate like other HA I’ve used, it burns a little and it gave me a rash.
    1 reply from Consumer Care Center team - 16 days ago
    Hello KLopez! We are very sorry to hear about your experience with our Hyalu B5 Pure Hyaluronic Acid Serum. We would like to speak to you directly about this. Please give us a call at 800-560-1803 M-F 9:00 am – 7:00 pm ET for assistance and provide the reference #44487703. We look forward to speaking with you!
    KLopez
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 December, 2025Verified purchase

    Actually made a difference in my fine lines!

    This is one of the first products I’ve tried where I’ve actually noticed a difference in my forehead lines. Normally I’m actually very sensitive to smells, but this one doesn’t bother me. 10/10 reccomend.
    kailen
    Accurate Scent: 4 out of 5
    Anti-aging: 5 out of 5
    Hydrates Skin: 5 out of 5
    Moisturizing: 5 out of 5
    1 guest found this review helpful. Did you?

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