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Sony K65XR50 BRAVIA 5 65" Mini LED 4K HDR Google TV
$1,499.99
In Stock
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About this item
Highlights
- Bravia K65XR50 contains thousands of Mini LEDs are precisely controlled by XR Backlight Master Drive™ to deliver captivating brightness and authentic contrast
- XR Processor™ with AI technology intelligently enhances every scene in real-time boosting color, contrast, and clarity
- With Acoustic Multi-Audio™, sound positioning tweeters produce wider, elevated sound that matches the picture you see
- Upscale all your HD and digital content and bring back lost detail with XR Clear Image™ and AI technology
- Get a truly cinematic viewing experience with support for Dolby Vision® and Atmos®, IMAX® Enhanced, and DTS:X®
Description
Cinema Is Coming HomeFeel the emotion and excitement of the movies with BRAVIA. Sony's decades of professional filmmaking experience allow us to faithfully recreate the creators vision at home with cinematic brightness contrast and color. Immerse yourself in the story with detailed picture quality just as you see in real life.
Features
•Thousands of Precisely Controlled Mini LEDs
•Billions of Accurate Real-World Colors
•XR Processor with AI Technology
•Blur-Free XR Motion Clarity Technology
Billions Of Real-World ColorsAccess billions of accurate colors and shades capturing every subtlety seen in real life. XR Triluminos Pro enhances the range of hues and saturation revealing extremely precise color in every scene and makes skin tones look completely natural.
Everything You Stream. All On One Screen.With 700000+ movies and TV episodes live TV and more available across 10000+ apps Google TV brings together your favorite entertainment from across your apps and organizes it all just for you.
Studio Calibrated PictureGet picture quality just as creators intended with Studio Calibrated Picture Modes. Netflix Adaptive Calibrated Mode enhances the picture by automatically adjusting brightness to your room conditions. With Prime Video Calibrated Mode see movies shows and live sports the way filmmakers and broadcasters intended. SONY PICTURES CORE Calibrated Mode brings studio-quality picture mastering to your home theater.
Crystal Clear Picture Powered by AI TechnologyBring back lost detail with reduced noise and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image powered by AI technology. See the authentic features of peoples faces identify every blade of grass and marvel at the precise texture of buildings and scenery.
Hands-Free Help From GoogleWith Google Assistant searching is easy just ask Google. Press the Google Assistant button on the remote or try saying Hey Google find action movies to search across your favorite apps. Access entertainment get answers on screen and control smart home devices.
Family-Friendly Smart TVKids Profiles give kids their very own Google TV experience with apps and entertainment designed just for them. Kids can pick from a selection of playful avatars and themes and parents can restrict what streaming services are shown limit watch time and set a bedtime.
Cinematic Surround SoundGet a theater-like experience with cinematic surround sound and clear dialogue. With Acoustic Multi-Audio sound positioning tweeters on the sides of the TV produce a wider elevated soundstage enabling audio to follow the action on screen. Voice Zoom 3 uses AI technology to intelligently control dialogue so that every word is loud and clear. And with support for Dolby Atmos and DTS:X everything you watch gets the true surround sound treatment.
Do it All with BRAVIA Connect AppEasily control your BRAVIA TV from your smartphone. With BRAVIA Connect app you can adjust volume and settings without needing your. The app also provides technical support recommendations and helps you discover useful features.
All Your Game Settings in One PlaceWith Game Menu quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like Black Equalizer to reveal details in even the darkest shadows apply a Crosshair overlay so you always have your enemy in your sights and use the Screen Size feature to shrink your screen for precision gaming on your bi
Features
•Thousands of Precisely Controlled Mini LEDs
•Billions of Accurate Real-World Colors
•XR Processor with AI Technology
•Blur-Free XR Motion Clarity Technology
Billions Of Real-World ColorsAccess billions of accurate colors and shades capturing every subtlety seen in real life. XR Triluminos Pro enhances the range of hues and saturation revealing extremely precise color in every scene and makes skin tones look completely natural.
Everything You Stream. All On One Screen.With 700000+ movies and TV episodes live TV and more available across 10000+ apps Google TV brings together your favorite entertainment from across your apps and organizes it all just for you.
Studio Calibrated PictureGet picture quality just as creators intended with Studio Calibrated Picture Modes. Netflix Adaptive Calibrated Mode enhances the picture by automatically adjusting brightness to your room conditions. With Prime Video Calibrated Mode see movies shows and live sports the way filmmakers and broadcasters intended. SONY PICTURES CORE Calibrated Mode brings studio-quality picture mastering to your home theater.
Crystal Clear Picture Powered by AI TechnologyBring back lost detail with reduced noise and see all your HD and digital content upscaled to near-4K resolution with XR Clear Image powered by AI technology. See the authentic features of peoples faces identify every blade of grass and marvel at the precise texture of buildings and scenery.
Hands-Free Help From GoogleWith Google Assistant searching is easy just ask Google. Press the Google Assistant button on the remote or try saying Hey Google find action movies to search across your favorite apps. Access entertainment get answers on screen and control smart home devices.
Family-Friendly Smart TVKids Profiles give kids their very own Google TV experience with apps and entertainment designed just for them. Kids can pick from a selection of playful avatars and themes and parents can restrict what streaming services are shown limit watch time and set a bedtime.
Cinematic Surround SoundGet a theater-like experience with cinematic surround sound and clear dialogue. With Acoustic Multi-Audio sound positioning tweeters on the sides of the TV produce a wider elevated soundstage enabling audio to follow the action on screen. Voice Zoom 3 uses AI technology to intelligently control dialogue so that every word is loud and clear. And with support for Dolby Atmos and DTS:X everything you watch gets the true surround sound treatment.
Do it All with BRAVIA Connect AppEasily control your BRAVIA TV from your smartphone. With BRAVIA Connect app you can adjust volume and settings without needing your. The app also provides technical support recommendations and helps you discover useful features.
All Your Game Settings in One PlaceWith Game Menu quickly manage your gaming picture settings and exclusive assist features in a single convenient interface. Get access to features like Black Equalizer to reveal details in even the darkest shadows apply a Crosshair overlay so you always have your enemy in your sights and use the Screen Size feature to shrink your screen for precision gaming on your bi
Dimensions (Overall): 32.75 inches (H) x 56.96 inches (W) x 2.28 inches (D)
Weight: 54.9 pounds
Electronics Condition: New
Electronics Features: Streaming Capability, Wi-Fi, Internet Applications, Smart TV, Wide Viewing Angles
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Wireless Technology: Bluetooth
VESA Mounting Standard: 300x300
Native screen refresh rate: 60 Hz
Smart platform: Android TV
Voice assistant built-in: Google Assistant Built-in
Backlight type: LED Full Array
Screen Mirroring Technology: Google Chromecast
High Dynamic Range (HDR): HDR10
Stand Depth: 0 inches
Stand Width: 0 inches
Number of HDMI ports: 4
Product Depth with Stand: 2.28 inches
Product Height with Stand: 32.75 inches
Product Width with Stand: 56.96 inches
Screen Size: 65 inches
Battery: 2 AAA Alkaline, Required, Not Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1004123275
UPC: 027242932838
Origin: made in the USA or imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 7 inches length x 62 inches width x 40 inches height
Estimated ship weight: 75 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: WORLD WIDE STEREO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: does it support a roku device
submitted by martin - 2 months ago
A: Hi, thanks for reaching out about the Sony BRAVIA 5 65" Mini LED 4K HDR Google TV (2025) Yes, the Sony BRAVIA 5 65" Mini LED 4K HDR Google TV (2025) will absolutely work with a Roku device. vv If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.
submitted byRena - 2 months agoTarget expert support
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4.4 out of 5 stars with 52 reviews
5 out of 5 stars
1 January, 2026
originally posted on sony.com
Great TV
Bought this 3 weeks ago and TV looks great, we use it to watch Movies, Football and regular Television and the picture looks wonderful. Set up is a pain but got through it and love it
1 reply from Sony North America Customer Support team - 3 days ago
Hi CRSU, It brings us great satisfaction to hear that your BRAVIA 5 is providing such a wonderful picture for your movies, football, and daily viewing. While we understand the setup took a bit of effort, we are delighted that you are now loving the results of your new TV. We really appreciate you being part of the Sony family. Regards, Dominick
4 out of 5 stars
25 December, 2025
originally posted on sony.com
Good TV
Great picture quality, ok sound, but google tv system slow, way to complicated and not user friendly.
1 reply from Sony support team team - 7 days ago
Hi, Thank you for your feedback. We’re happy to hear that you're enjoying the picture quality of your K-55XR5. Yet, we're sorry to learn that the Google TV system is slow; this is not the norm, as we strive to deliver the best quality possible. Please follow the below steps: 1. Disconnect all the external devices from the TV. 2. Unplug the TV from the mains and leave it for 1 minute and then plug it back. 3. Update your software by following the steps at this link: https://cutt.ly/ltfAr7ni 4- Perform factory data reset by following the steps at this link: https://cutt.ly/jtfAtDQe And you can also use the following link to help you with the initial setup afterwards: https://cutt.ly/SrcuhqKd Alternatively, you can set up the TV as a basic TV instead of a Google TV by following the steps here: https://cutt.ly/JtfAyckv If you need any further assistance, do not hesitate to contact us using the details provided in the following link: https://cutt.ly/heoRCkdW (Copy and paste the link into your browser) Nadine @Sony Support UK
5 out of 5 stars
22 December, 2025
originally posted on sony.com
Great upgrade
Purchased this 65 inch model to replace a previous Sony TV that was old. This new model was wall mounted.
5 out of 5 stars
18 December, 2025
originally posted on sony.com
Excellent picture quality
Excellent picture quality and easy to set up if you are computer literate.
5 out of 5 stars
16 December, 2025
originally posted on sony.com
Strong LED TV
This has been in use for around 2 weeks now and is an excellent TV. Very easy to set up and get running with SkyStream and the in built apps. As with all LED based screens image quality deteriorates as you move to an angle versus the screen, but it is less noticeable than on other manufacturers, It is not an issue for us as this tV is being used in a straight on viewing position, One slight annoyance is that the slimline RC isn't illuminated as on our OLED Sony, plus using the Sonos soundbar there is no volume change indication on screen (again unlike the OLED TV in the other room). Overall - great value for money, great quality as always from Sony and recommended.
5 out of 5 stars
16 December, 2025
originally posted on sony.com
Just the best.
Great tv best I’ve had picture superb as I would expect from Sony quality thanks.
4 out of 5 stars
15 December, 2025
originally posted on sony.com
Great picture and features
I am happy with this product. The remote was fiddly when setting up the tv, easy to hit the wrong button, otherwise very nice.
1 reply from Sony UK team - 7 days ago
Hi, Thank you for your feedback. We are happy to hear that you are enjoying your K-55XR5, and happy with the quality we always aim to deliver! We hope you continue to enjoy it for years to come! Additionally, we appreciate your feedback regarding the remote control; hearing from our customers helps us continuously improve our products to align with your preferences. Rest assured that we've raised it to the concerned team for future consideration. Furthermore, if any further assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the link in your browser). Menna @Sony Support UK
4 out of 5 stars
13 December, 2025
originally posted on sony.com
Good TV
Good TV, Great picture and the up scaling work very well, only issue is the TV program menu (telling you whats on whay channel doesnt work)
1 reply from Sony UK team - 9 days ago
Hi, Thank you for your feedback. We're happy to hear that you're enjoying your K-55XR5 and happy with the picture quality we always aim to deliver. Yet, we're sorry to learn that you're facing difficulties using the programme guide with your TV. Make sure that your TV is connected to the internet by following the steps here: https://cutt.ly/WtfrGO9V If the issue remains, try the steps below: 1. Disconnect all externals (e.g., Sky box, Ariel cable, HDMI cables, USB, etc.). 2. Unplug the TV from the mains and leave it for 1 minute, and then plug it back in. 3. Make sure the aerial cable is connected securely. 4. Retune the channels without and with the aerial cable by following the steps here: https://cutt.ly/MtfrKmXX 5. Make sure the software is updated using this link: https://cutt.ly/6tfrKZnd 6. In case the issue persists, perform a factory data reset by following the steps here: https://cutt.ly/otfrLsi2 Furthermore, if any further assistance is needed, feel free to contact us using this link: https://cutt.ly/heoRCkdW (Copy and paste the links in your browser). Menna @Sony Support UK
5 out of 5 stars
10 December, 2025
originally posted on sony.com
Great picture
Brought TV about a month ago great picture sound is brilliant
5 out of 5 stars
9 December, 2025
originally posted on sony.com
Loads of features and great picture quality too!
The Bravia 5 has excited my expectations on picture quality and value! Great piece of equipment for my media wall!
5 out of 5 stars
8 December, 2025
originally posted on sony.com
Sony bravia 5
Great TV and picture don't let reviews put you of about pictures bing to dark because it is not,upscale is great on standard TV pictures in 4k picture is very good as well.
4 out of 5 stars
30 November, 2025
originally posted on sony.com
Great features
Good quality and as expected , installation took a very long time
5 out of 5 stars
29 November, 2025
originally posted on sony.com
Awesome!!!
Received as a gift!! And love the quality of the picture
1 reply from Sony North America Customer Support team - 1 month ago
Thank You for the Fantastic Review, Willow1003! We are absolutely thrilled to hear that your new K-65XR50C television was a gift and that you are enjoying it so much! It is incredibly rewarding to know that the quality of the picture is making such a positive impression. We put a tremendous amount of effort into delivering the clear, vibrant, and stunning images you expect from a premium Sony TV, and we are delighted that it shines through in your viewing experience. Thank you again for sharing your feedback and for making Sony a part of your home! Best regards, Gus, Sony Social Media Team
5 out of 5 stars
28 November, 2025
originally posted on sony.com
AMAZING TELEVISION......PATHETIC REMOTE CONTROL
This tv is unbelievable. Everything about it is perfect....with the exception of the worthless, TINY remote control. This is a $6500 Sony 98'' television. This remote is simply unacceptable. I immediately ordered a new universal Sony remote with backlit buttons and a numeric keypad and play/pause/rewind/fast forward options.
1 reply from Sony North America Customer Support team - 1 month ago
Hi NautilusPIMP, We are elated to hear that you find your 98-inch Sony BRAVIA 5 "unbelievable" and that everything about the TV itself is perfect, leading to a five-star rating! We are thrilled that the TV's performance and quality are truly outstanding. However, we sincerely apologize that the included remote control was disappointing. We appreciate you sharing your detailed and honest feedback about the size, lack of backlighting, and missing dedicated keys. We have noted your comments and will certainly be sharing your concerns about the included remote with our Product Development Team for their review and consideration in future accessory designs. Thank you for choosing Sony! Regards, Dominick
5 out of 5 stars
24 November, 2025
originally posted on sony.com
Fantastic Television
We've had this TV almost two weeks and wow such a difference. It's a sharp crystal clear picture, the details it has are fascinating, any woodland or similar is an added bonus. We got a £100 off the cost which made this buy even more fantastic. We recommended this model television, purchase before they run out of stock. Can't wait to watch The Christmas Chronicles 3 on this television. Thank you Sony....
5 out of 5 stars
23 November, 2025
originally posted on sony.com
Excellent picture quality
We bought this tv recently as our tv had given up the ghost we bought Sony Bravia as we had the older version and liked it very much.
5 out of 5 stars
18 November, 2025
originally posted on sony.com
Extremely pleased with sound and picture quality
I bought my TV 2 weeks ago and am very happy with my purchase
5 out of 5 stars
17 November, 2025
originally posted on sony.com
Excellent sharp pic
Excellent TV natural colours all the settings are easy to find and adjust if necessary the blacks are black and have fantastic detail throughout the screen (86")
1 out of 5 stars
14 November, 2025
originally posted on sony.com
Poor image
Picture started off good but then it image started to freeze on the tv channels
1 reply from Sony support team team - 2 months ago
Hi, Thank you for your feedback. We’re sorry to hear that the picture started to freeze on your K-65XR5. This is not the experience we aim to provide, as we continuously strive to deliver the best possible quality. If the issue persists, please follow the below steps: 1. Disconnect all the external devices from the TV. 2. Unplug the TV from the mains and leave it for 1 minute and then plug it back. 3. Update your software following the steps at this link: https://cutt.ly/GteKyeKO (Copy and paste the link into your browser) 4- Retune the channels. 5. Perform factory data reset following the steps at this link: https://cutt.ly/kteKyxmi (Copy and paste the link into your browser) And you can also use the following link to help you with the initial setup afterwards: https://cutt.ly/SrcuhqKd (Copy and paste the link into your browser) If you need any further assistance, do not hesitate to contact us using the details provided in the following link: //cutt.ly/heoRCkdW (Copy and paste the link into your browser) Nadine @Sony Support UK
5 out of 5 stars
12 November, 2025
originally posted on sony.com
The picture quality is outstanding
We were honestly blown away by how beautiful the pictures looked! The colors were so vivid and lifelike, and the blacks were perfectly deep and not that dark gray you usually see on other TVs. It felt like we were watching scenes unfold in real life. The moment the TV turned on, all we could say was, “Wahh! This is beyond imagination!” Definitely one of the best purchases we’ve made recently and every penny was totally worth it.
1 reply from Sony North America Customer Support team - 2 months ago
Thank you for sharing your fantastic review, Kookie09017! We are absolutely delighted to hear that you were "blown away" by the picture quality of your K-65XR50 television! It’s incredibly rewarding to know that the visual experience led you to say, “Wahh! This is beyond imagination!” We specifically engineer our screens to deliver colors that are vivid and lifelike and to achieve perfectly deep blacks, avoiding the grayish look of other panels. Your feedback is a wonderful validation of our commitment to delivering a truly immersive, realistic viewing experience. Thank you again for choosing Sony and for confirming that this purchase was "totally worth every penny." Best regards, Gus, Sony North America Customer Support