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Apple iPhone 17 - 2 of 4Apple iPhone 17 - 3 of 4Apple iPhone 17 - 4 of 4
Apple iPhone 17 - 1 of 4

Apple iPhone 17 (256GB) - Black

Price Varies

ColorBlack
  • Black
  • White
  • Sage
  • Mist Blue
  • Lavender
Capacity256GB

Out of Stock

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Free & easy returns

Return this item in store within 14 days for a full refund.
Eligible for registries and wish lists

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At a glance

About this item

Highlights

  • DESIGNED TO DELIGHT. BUILT TO LAST.—iPhone 17 comes in five gorgeous colors, with a brighter 6.3-inch display,¹ and a Ceramic Shield 2 front that’s 3x more scratch resistant.²
  • 6.3-INCH DISPLAY WITH PROMOTION. BRIGHTER. BRILLIANT.—Smooth scrolling with ProMotion up to 120Hz, better outdoor contrast with 3000 nits peak brightness, and 33% fewer reflections.¹
  • STUNNING SHOTS—Capture super-high-resolution shots by default with the advanced 48MP Dual Fusion camera system, 2x optical-quality zoom, and 48MP Fusion Ultra Wide camera.
  • 18MP CENTER STAGE FRONT CAMERA—Flexible ways to frame your shot. Smarter group selfies, Dual Capture video for simultaneous front and rear recording, and more.
  • A19 CHIP. POWER PLAYER. ENERGY EXPERT.—With a 5-core GPU, the enhanced neural engine helps power everything you to do on iPhone—from Apple Intelligence3 to AAA games.
  • CHARGES FAST. MAKES IT LAST.—All-day battery life with up to 30 hours of video playback.⁴ Charge up to 50% in 20 minutes.⁵
  • IOS 26. NEW LOOK. EVEN MORE MAGIC.—A fresh design with Liquid Glass. Beautiful, delightful, and instantly familiar. With a more vibrant Lock Screen, customizable backgrounds and polls in Messages, Call Screening, and more.⁶
  • BUILT FOR APPLE INTELLIGENCE—Personal, private, powerful. Write, express yourself, and get things done effortlessly.³
  • SATELLITE FEATURES—If you don’t have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks.⁷ In a severe car crash, iPhone can connect to emergency services when you can’t.⁸
  • STRONGER CONNECTIVITY. SUPERFAST SPEEDS.—Stay connected at faster speeds with secure connections to Wi-Fi 7,⁹ 5G networks,¹⁰ and Bluetooth 6, plus eSIM.¹¹
  • ESIM, FLEXIBLE. SECURE. SEAMLESS.—iPhone 17 activates with an eSIM.¹¹ With eSIM, you enjoy greater flexibility, enhanced convenience, increased security, and seamless connectivity, especially when traveling internationally.
  • PRIVACY—A whole new level of privacy and security. Built in.

Description

iPhone 17. More delightful. More durable. 6.3-inch ProMotion display,¹ Ceramic Shield 2, all 48MP rear cameras, Center Stage front camera, A19 chip, and more.

Legal
¹The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
²Compared with previous-generation iPhone.
³Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
⁴All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
⁵Testing conducted by Apple in July 2025 using preproduction iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors; actual results will vary.
⁶Some features may not be available for all countries or all areas.
⁷Satellite features are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Some satellite features require a carrier plan. SMS messaging via satellite is available on supported cariers. SMS message rates may apply. Satellite connectivity is provided by Globalstar and its affiliates. See support.apple.com/kb/HT213885 for more information.
⁸iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
⁹Wi‑Fi 7 available in countries and regions where supported.
¹⁰Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
¹¹iPhone 14, iPhone 15, iPhone 16, iPhone 17, and iPhone Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.

Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 5.89 Inches (H) x 2.81 Inches (W) x .31 Inches (D)
Weight: 6.24 Ounces
Product Model: Apple iPhone 17
Electronics Condition: New
Electronics Features: Always-On Display
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2622 x 1206
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: Wi-Fi 7 (IEEE 802.11be), 5G, Bluetooth 6.0
Screen Size: 6.3 Inches
Processor Speed: 1 GHz
IP rating: IP68
Processor model: A19 Chip
Camera Megapixels (Front Facing): 18 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 19, 2025
TCIN: 90539873
UPC: 195950642803
Item Number (DPCI): 255-14-1235
Origin: Made in the USA and Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 6.63 inches length x 3.52 inches width x 1.07 inches height
Estimated ship weight: 0.74 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Hii i was wondering if the phone comes with a plan? or do you HAVE to have a AT&T account?

submitted by Zinai - 4 months ago
  • A: Hi, thank you for reaching out about Apple iPhone 17. This phone is locked to the ATT plan. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMatt - 4 months ago
    Target expert support

Q: What type of connection does the iPhone 17 use?

submitted by AI Shopping Assistant - 17 days ago
  • A: The iPhone 17 uses a USB-C connection for charging and data transfer.

    submitted byAI Shopping Assistant - 17 days ago
    Ai generated

Q: What is the camera resolution for the rear camera?

submitted by AI Shopping Assistant - 17 days ago
  • A: The rear camera of the iPhone 17 has a resolution of 48 MP.

    submitted byAI Shopping Assistant - 17 days ago
    Ai generated

Q: What is the screen resolution of the iPhone 17?

submitted by AI Shopping Assistant - 17 days ago
  • A: The iPhone 17 features a screen resolution of 2622 x 1206 for sharp visuals.

    submitted byAI Shopping Assistant - 17 days ago
    Ai generated

Q: What is the processor model in the iPhone 17?

submitted by AI Shopping Assistant - 17 days ago
  • A: The iPhone 17 is powered by the A19 chip for enhanced performance.

    submitted byAI Shopping Assistant - 17 days ago
    Ai generated

Q: Which wireless technology is supported by the iPhone 17?

submitted by AI Shopping Assistant - 17 days ago
  • A: The device supports Wi-Fi 7, 5G, and Bluetooth 6.0 for connectivity.

    submitted byAI Shopping Assistant - 17 days ago
    Ai generated

Q: Hi, My carrier is Boost Mobile. Is this phone compatible w/it?

submitted by AM - 22 days ago
  • A: Hi, thanks for reaching out about Apple iPhone 17 To verify compatibility of this device please contact Boost mobile. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJustin - 22 days ago
    Target expert support

Q: Can I use my own carrier.

submitted by Judy - 1 month ago
  • A: Hi, thanks for reaching out about the Apple iPhone 17 Yes, you can use your own carrier with the iPhone 17 If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day between 7 am and 11 pm CST.

    submitted byRena - 1 month ago
    Target expert support

Q: Is this phone brand new or used

submitted by Serenity - 2 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 17 This listing is for the iPhone 17 to come new in box, never opened or used. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byMike - 2 months ago
    Target expert support

Q: What is the AT&T plan detail?

submitted by Serenity - 2 months ago
  • A: Hi, thanks for reaching out about Apple iPhone 17. As of March 2026, AT&T has several specific plans and promotional offers for the iPhone 17 lineup. Whether you are looking for the flagship Pro models or the newly released budget-friendly iPhone 17e, here are the current plan details: 1. Device Deals & Trade-In Offers AT&T’s current strategy is "Best Deals for Everyone," meaning both new and existing customers qualify for the same trade-in credits. iPhone 17 Pro / Pro Max: You can get the Pro for $0/month or the Pro Max for as low as $2.78/month with an eligible trade-in (valued at $230+) on a qualifying unlimited plan. iPhone 17: Currently available for $0/month with an eligible trade-in (valued at $130+). iPhone 17e (The New "Budget" Model): Launched this month (March 2026). You can get it for $5.99/month with no trade-in required on any unlimited plan. 2. Required Wireless Plans To qualify for the device credits, you must be on one of AT&T’s Unlimited plans. Note that these are 36-month installment agreements. Unlimited Premium PL: The top-tier plan with no data throttling, 60GB of hotspot data, and free roaming in 20 Latin American countries. Unlimited Extra EL: Mid-tier with 75GB of high-speed data before potential slowing and 30GB of hotspot. Unlimited Starter SL: The most affordable unlimited option (approx. $75.99/mo for a single line before discounts). This is the minimum requirement for most "free" phone deals. 3. Key Plan Features for 2026 Next Up Anytime ($10/mo): This is an optional add-on that allows you to upgrade to the latest iPhone every year (or once you’ve paid off 33% of your device). It is highly recommended if you plan to move to the iPhone 18 next year. AT&T Guarantee: AT&T currently guarantees that existing customers will always get the same "best" deals as new customers on the iPhone 17 series. Switching Credit: If you are switching from another carrier, AT&T is offering up to $800 per line to help pay off your current device balance. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.

    submitted byJoe - 2 months ago
    Target staff support

Additional product information and recommendations

4.4 out of 5 stars with 2637 reviews
100% would recommend
1 recommendations
5 out of 5 stars
12 April, 2026
originally posted on ATT.com
Image

Very good product

I really like my new iphone 17, the sound quality is very good, it's very easy to use, camera quality is excellent !!!
Jeff Beard
Did you find this review helpful?
4 out of 5 stars
11 April, 2026
originally posted on ATT.com
Image

New iPhone 17

Really like the phone, it’s very easy to use, and I’m getting used to it. Took me a few days to warm up to it, coming from Android. Love that it pairs with my Lexus, which doesn’t have Android Auto.
NormaM
Did you find this review helpful?
5 out of 5 stars
10 April, 2026
originally posted on ATT.com
Image

From an 11 to a 17!

I didn’t change the phone at the store so my information was not carried over- it has been a pain, but otherwise, I love the phone
Did you find this review helpful?
4 out of 5 stars
10 April, 2026
originally posted on ATT.com
Image

Sage Green iPhone 17

Decent phone. I love the color.
Did you find this review helpful?
5 out of 5 stars
8 April, 2026
originally posted on ATT.com
Image

iPhone 17

Great phone, a bit pricey, but solid performance.
Did you find this review helpful?
5 out of 5 stars
7 April, 2026
originally posted on ATT.com
Image

Great phone

I love the color choices. I picked the green. I like that this phone is a little smaller than my last one.
Denise from Selmer
Did you find this review helpful?
5 out of 5 stars
7 April, 2026
originally posted on ATT.com
Image

I-Phone 17

Satisfied with the I-Phone 17, very good upgrade from my I-Phone 16
HCrad
Did you find this review helpful?
5 out of 5 stars
6 April, 2026
originally posted on ATT.com
Image

Phone is great

Phone is great. Price is very high though. We wish prices could come done considerably to make phones more affordable for everyone.
P A Troyer
Did you find this review helpful?
5 out of 5 stars
6 April, 2026
originally posted on ATT.com
Image

iphone 17

thankful that apple still makes the smaller size phone my son didn't want the pro or max pro as they are to large for the pockets
chillo
Did you find this review helpful?
2 out of 5 stars
6 April, 2026
originally posted on ATT.com
Image

Too small

Came from a 14 plus . Feel this is too small. Typical Apple product that tries to control what you want to do .Information did not transfer from iCloud correctly even though back up was performed.
Screed
Did you find this review helpful?
5 out of 5 stars
6 April, 2026
originally posted on ATT.com
Image

Love the color.

Nice phone. I like the size…. Not too big. Fits well in my pocket. Expected features and nice color.
TRathbun
Did you find this review helpful?
5 out of 5 stars
6 April, 2026
originally posted on ATT.com
Image

Great phone!

Some of the new features are hard to get used to, but it’s a beautiful color and my daughter loves it.
JLWH
Did you find this review helpful?
4 out of 5 stars
31 March, 2026
originally posted on ATT.com
Image

Apple 17

Found hard to set up mostly due to my inexperience. Had apple 14. My daughter and grandson assisting with questions.
Karen Hudson
Did you find this review helpful?
1 out of 5 stars
30 March, 2026
originally posted on ATT.com
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Why am I receiving this phone?

I was told he didn't qualify and he has since passed, so why is this phone being sent without consent?
1 reply from AT&T CARE - Andres team - 2 days ago
Hello there. We sincerely apologize for this error and we're very sorry for your loss. It is understandably frustrating to be asked for a review on an order that didn't go through. Our feedback invitations are often sent automatically based on initial transaction dates, and we regret that this request did not reflect your updated order status. If you have any questions regarding your order or account, please contact our support team at: 📞 800-331-0500 🔗 att.com/support/wireless
Daughter of
Did you find this review helpful?
2 out of 5 stars
30 March, 2026
originally posted on ATT.com
Image

Can’t Control Their Own Systems & Had to do 2x

Had to do this 2x because of complete imbicoloty with ID verification- the process was miscommunication and could not be corrected by phone or in-store support without completely starting over.
1 reply from AT&T CARE - Andres team - 2 days ago
Hi Matt, we appreciate you sharing this feedback regarding the ID verification process. We sincerely apologize for the inconvenience and the time required to restart your iPhone 17 order. Providing a smooth and efficient ordering experience is a priority, and it is clear we did not meet that standard. If you're still having issues ordering your new phone, we have a team of experts that are ready to give you the assistance you deserve. Feel free to request a callback at: att.com/get-support. Your feedback is valuable to us. Thank you for your patience while we get this solved.
MattWtx
Did you find this review helpful?
1 out of 5 stars
30 March, 2026
originally posted on ATT.com
Image

Junk

Phone drops a lot of calls battery life sucks
1 reply from AT&T CARE - Isabella team - 5 days ago
Hi there, Bobs92. Thank you for taking the time to share this with us. We’re really sorry to hear you’re dealing with frequent dropped calls on your iPhone 17 as well as a low battery life. That’s incredibly frustrating, and you deserve a phone and network experience you can rely on. To help improve call stability, here are a few quick steps you can try: 📶 1. Reset your network settings This can clear out connection issues that cause dropped calls. Go to: Settings > General > Transfer or Reset iPhone > Reset > Reset Network Settings (Just a heads‑up: this will remove saved Wi‑Fi networks, so you’ll need to reconnect afterward.) 📡 2. Check for carrier and iOS updates Updates often include fixes for call performance. Go to: Settings > General > Software Update 📍 3. Toggle Airplane Mode Turning it on for 10 seconds and then off again can refresh your connection. 🏠 4. Try Wi‑Fi Calling (especially if you’re at home) If your cellular signal is weak indoors, Wi‑Fi Calling can help keep your calls stable. Go to: Settings > Phone > Wi‑Fi Calling and turn it on. Learn more about Wi-Fi Calling: 🔗https://www.att.com/features/wifi-calling/ There are some things you could also try to optimize your battery life: 1️⃣Enable low power mode: Reduces background activity, mail fetch, visual effects, and more. 2️⃣Reduce Screen Power Usage: -Auto‑Brightness: Settings → Accessibility → Display & Text Size → Auto‑Brightness. -Lower Brightness: Swipe down → reduce brightness slider. -Use Dark Mode: Settings → Display & Brightness → Dark. 3️⃣Limit Location Services: -Settings → Privacy & Security → Location Services. -Set most apps to “While Using the App” or "Never". This stops unnecessary GPS usage, a major battery drain. 4️⃣Avoid heat: Apple warns that heat degrades battery health over time. -Don’t leave your iPhone Air in a hot car or in direct sunlight. -Remove thick cases while charging if the phone gets warm. 5️⃣Charge Smartly -Keep battery between 20% and 80% when possible. -Enable Optimized Battery Charging: Settings → Battery → Battery Health. -Avoid leaving it plugged in overnight for long periods. If the issue continues, Apple Support can run diagnostics to determine the issue: Apple Support: 📞 1‑800‑275‑2273 🔗 https://support.apple.com If you prefer, AT&T Support can also help review your network connection: AT&T Wireless Support: 📞 800‑331‑0500 (or dial 611 from your AT&T phone) 🔗 https://www.att.com/support We appreciate you bringing this to our attention; it helps us understand where we can make things smoother for the future.
Bobs92
Did you find this review helpful?
5 out of 5 stars
29 March, 2026
originally posted on ATT.com
Image

Finally

Got to upgrade my wife. Her phone wasn't bad but it was time for an upgrade. She's glad she did!
Did you find this review helpful?
5 out of 5 stars
28 March, 2026
originally posted on ATT.com
Image

Easy and Awesome!

Easy purchase process - love the phone!
GIGI213
Did you find this review helpful?
5 out of 5 stars
28 March, 2026
originally posted on ATT.com
Image

Excellent

Excellent phone I love it
MJGJR
Did you find this review helpful?
5 out of 5 stars
27 March, 2026
originally posted on ATT.com
Image

I went from an 8+ iPhone to a 17 iPhone

It's going to take a few days (or many days) to learn all the new(er) ways operate the 17.
Mark L W
Did you find this review helpful?

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