New ArrivalsHealth & WellnessValentine’s DayClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Wisdom Panel Essential Dog DNA Kit: Most Accurate Test for 365+ Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry - 1 Pack - 2 of 4Wisdom Panel Essential Dog DNA Kit: Most Accurate Test for 365+ Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry - 1 Pack - 3 of 4Wisdom Panel Essential Dog DNA Kit: Most Accurate Test for 365+ Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry - 1 Pack - 4 of 4
Wisdom Panel Essential Dog DNA Kit: Most Accurate Test for 365+ Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry - 1 Pack - 1 of 4

Wisdom Panel Essential Dog DNA Kit: Most Accurate Test for 365+ Breeds, 30 Genetic Health Conditions, 50+ Traits, Relatives, Ancestry - 1 Pack

$95.99 reg $119.99
Sale save $24.00 (20% off)

In Stock

Sold & shipped by Pattern
Eligible for registries and wish lists

About this item

Highlights

  • The Most Accurate Breed Detection: Screen for 365+ breeds to get a breed report down to 1%. Because knowing every detail helps you understand how to care for them.
  • Unlock 30 Essential Health Insights: Screen for genetic health tests (including MDR1 and IVDD) to get ahead of health risks and create a personalized care plan with your vet.
  • Meet Their Relatives: 99.9% of dogs tested have a relative match through Wisdom Panel. With the world’s largest breed database and 5 million dogs tested, you can see photos, compare DNA results, and send messages.
  • Learn About Their Traits and Behaviors: Know them better inside and out. Wisdom Panel screens for 51 traits so you can learn how their one of a kind appearance came to be. Plus, understand their individual quirks with insights into their behavioral tendencies.
  • 5m+ Pets Tested In 50+ Countries: Wisdom Panel is the world’s leading dog DNA service thanks to its quick, painless swabbing process, fast and accurate results, and reliable insights you can use for years to come.

Description

Get to know your best friend even better with the power of DNA. Wisdom Panel Essential reveals your dog's innermost secrets so you can give them the care they deserve. Powered by the world's largest breed database, the test unlocks ancestry, traits, and key health insights unique to your pup. Results are clear and actionable so you feel informed about what your dog needs to thrive. By knowing the unique genetic makeup of your dog, you'll be able to plan better, care smarter, and love longer. Powered by the science of Mars Petcare.
Dimensions (Overall): .09 inches (H) x 5.2 inches (W) x 8 inches (D)
Weight: .24 pounds
Intended Pet Type: Dog
TCIN: 1003619950
UPC: 896285002439
Origin: made in the USA
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 8 inches length x 5.2 inches width x 0.09 inches height
Estimated ship weight: 0.24 pounds
item ships from third party seller: Pattern

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Additional product information and recommendations

4.7 out of 5 stars with 23727 reviews
5 out of 5 stars
11 January, 2026
originally posted on Wisdom Panel
Image

Finally some answers… AND THEY MAKE SENZE!

Not only do a lot of these breeds my lil rescue mutty tested as make sense both physically and otherwise, his closest relative is from the city I found him in nearly 11 years ago! 10/10 recommend Wisdom Panel!
Savannah S.
Did you find this review helpful?
1 out of 5 stars
17 December, 2025
originally posted on Wisdom Panel
Image

They will just delete your results without telling you and without giving you access to the deleted file

I mean the caption pretty much says it all. I can no longer access any of my dog’s results THAT I PAID for and they gave me absolutely no notice that they would be deleting the file. Don’t use this company - you’d be better of with embark or something
Courtney A.
Did you find this review helpful?
5 out of 5 stars
2 December, 2025
originally posted on Wisdom Panel
Image

Our 5th test through Wisdom Panel

We have used Wisdom panel on every one of our dogs & it has been very accurate. Love finding out our dog’s breeds!
Lori R.
Did you find this review helpful?
5 out of 5 stars
1 December, 2025
originally posted on Wisdom Panel
Image

I agree with the results

I agree with the results from Wisdom. I knew my Mary Jane was a Belgian Malinois, but I didn't know if she had other breeds. The results came back quickly, and I will use Wisdom again.
Tracey M.
Did you find this review helpful?
5 out of 5 stars
1 December, 2025
originally posted on Wisdom Panel
Image

Highly Recommend Wisdom Panel

Easy process, good communications, excellent turn-around time on results.
William R.
Did you find this review helpful?
5 out of 5 stars
14 November, 2025
originally posted on Wisdom Panel
Image

Excellent information, especially for the price!

I appreciate having an affordable option for DNA and basic health and behavioral traits.
kelly c.
Did you find this review helpful?
1 out of 5 stars
11 November, 2025
originally posted on Wisdom Panel
Image

Results Are Polar Opposite of my Dog

My dog, I know from papers, is half Old English Sheepdog. We didn’t know the other half so we opted for this DNA test. According to Dublin’s results he is Siberian Husky, Malamute and German Shepherd. The comments stated he was a heavy shedder because of this. Dublin does not shed-he bears zero resemblance to those breeds-he is soft coated which is the opposite of those breeds. His ears are floppy-not like the ears of those breeds. In short, we are highly skeptical of those results not only because of the mismatch in physical characteristics, but because there is no mention of his sheepdog heritage. I am requesting a refund or another test free of charge. Please respond. Thank you
Mollie T.
1 guest found this review helpful. Did you?
5 out of 5 stars
8 November, 2025
originally posted on Wisdom Panel
Image

Interesting results

I feel the money was well spent. The report supplied some interesting results in breed makeup, not many surprises in other areas. I will use them again for my next dog.
Galen G.
Did you find this review helpful?
5 out of 5 stars
7 November, 2025
originally posted on Wisdom Panel
Image

Works as described

Easy to use and results were thorough!
sarah y.
Did you find this review helpful?
5 out of 5 stars
5 November, 2025
originally posted on Wisdom Panel
Image

Fast results

We were pleased to find out that our rescue was 100% dachshund with no genetic issues. She was very weak, skinny, malnourished, with stunted growth. She is now very healthy and full of playful love. The results were fast and quite reasonable in price.
Jeff M.
Did you find this review helpful?
5 out of 5 stars
3 November, 2025
originally posted on Wisdom Panel
Image

Thorough

I had used another brand of Doggie DNA and the results were not as in depth as this brand. I am very pleased with the speed of results and they were quite in depth
Helen S.
Did you find this review helpful?
5 out of 5 stars
2 November, 2025
originally posted on Wisdom Panel
Image

Fun to see what the DNA says

Very different than all the guesses all these years. Still interesting to tie back certain characteristics to certain breeds (crosses legs, lays spayed out, etc…) but doesn’t change a thing when you have lovable muppets :0)
Christine W.
Did you find this review helpful?
3 out of 5 stars
1 November, 2025
originally posted on Wisdom Panel
Image

Not very happy

Im upset that you guys haven't kept me more informed
Heidi R.
Did you find this review helpful?
3 out of 5 stars
1 November, 2025
originally posted on Wisdom Panel
Image

Wrong dog

My dog may have some catahoula traits but not 70%. You guys screwed this up!
Amanda P.
Did you find this review helpful?
5 out of 5 stars
1 November, 2025
originally posted on Wisdom Panel
Image

Great product!

I have used Wisdom Panel for 3 of my dogs and I am so pleased with how detailed the results are. Easy to use and results are extremely accurate.
DEBBIE C.
Did you find this review helpful?
1 out of 5 stars
30 October, 2025
originally posted on Wisdom Panel
Image

I have no results so

I have no results so I don’t understand why you are asking me about them it won’t let me erase the one star that was accidentally touched
Beth S.
Did you find this review helpful?
4 out of 5 stars
30 October, 2025
originally posted on Wisdom Panel
Image

Test for Bandit

Waiting for his genetic results, looking forward to what his dna finds. Would love to find siblings since we have no records of his DOB, family make up. He is a rescue.
Eduardo N.
Did you find this review helpful?
5 out of 5 stars
29 October, 2025
originally posted on Wisdom Panel
Image

My pups ancestry

Good company easy to use and fast lab results.
Linda V.
Did you find this review helpful?
1 out of 5 stars
29 October, 2025
originally posted on Wisdom Panel
Image

I don’t have the test

I don’t have the test results yet.
Mary H.
Did you find this review helpful?
5 out of 5 stars
29 October, 2025
originally posted on Wisdom Panel
Image

Excellent!

I had DNA testing for 2 dogs. One is 5-months old and the other is 13-years old. The results are very complete and simple to understand. The timeframe for receiving the results was just as advertised: 2-3 weeks.
Mark L.
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy