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Viva Signature Cloth Choose-A-Sheet Paper Towels
$8.99 ($449.50/100 count)
In Stock
Eligible for registries and wish lists
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About this item
Highlights
- WHAT’S INCLUDED — 2 quad rolls of Viva Signature Cloth Paper Towels, 172 sheets per roll (2 quad rolls = 8 regular rolls)
- PREMIUM QUALITY — Signature Cloth is the softest and most durable* paper towels for an exceptional, thorough clean (*among premium branded towels. Durable when wet)
- PROFESSIONAL GRADE — These paper towels are 2x more durable** and soft like cloth so you can clean like a pro (**when wet vs. the leading 1-ply value brand)
- RINSE, REUSE, REPEAT — These aren’t just any paper towels. Signature Cloth is the most cloth-like towel; rinse and reuse each paper towel until the job is done
- ONE TOWEL, ANY JOB — Our paper towels are strong, soft and clean like cloth to power through any cleaning job
- CHOOSE A SHEET — Viva Choose-A-Sheet allows you to choose the right sheet size for any task, big or small
- Packaging may vary
Description
Give yourself a paper towel that works as hard as you do with Viva Signature Cloth Paper Towels. This pack of Viva paper towels includes 2 quad rolls with 172 sheets per roll and features Viva’s Choose-A-Sheet size that lets you choose the right sheet size for your task. As the softest and most durable towel*, our paper towels deliver an exceptional, thorough clean. They’re also the most cloth-like towels, making them great for hands and faces! Not only are they soft, but these paper towels are also strong like cloth and are 2x more durable**, making them perfect for scrubbing tough, dried-on messes. Plus, you can rinse and reuse each sheet for multiple cleaning needs. (*among premium branded towels. Durable when wet) (**when wet vs. the leading 1-ply value brand)
Sheets Per Roll: 172
Disposability: Do not flush
Count: 2 Rolls
TCIN: 93867390
UPC: 036000565423
Item Number (DPCI): 253-03-0025
Origin: Assem In USA w/ foreign parts
If the item details aren’t accurate or complete, we want to know about it.
Allergens & Warnings:
WARNING: TO AVOID DANGER OF SUFFOCATION, KEEP THIS PLASTIC BAG AWAY FROM BABIES AND CHILDREN. DO NOT USE THIS BAG IN CRIBS, BEDS, CARRIAGES OR PLAY PENS., CAUTION: PAPER PRODUCTS CAN BURN IF IMPROPERLY USED IN MICROWAVE OVENS. ALWAYS FOLLOW THE GUIDELINES AND PRECAUTIONS IN THE MICROWAVE OVEN OWNER'S MANUALShipping details
Estimated ship dimensions: 12.4 inches length x 6 inches width x 11 inches height
Estimated ship weight: 2.2 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
Viva paper towels are highly regarded for their exceptional absorbency, softness, and durability, making them a favorite for various cleaning tasks. Many guests appreciate their cloth-like texture, which allows for effective cleaning without tearing easily. However, some have noted recent changes in quality, expressing concerns about thinner sheets and difficulty in tearing. Overall, they remain a reliable choice for tackling spills and everyday messes, with many guests committed to using them long-term.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 6283 reviews
absorbency: 4.49 out of 5
quality: 4.37 out of 5
softness: 4.36 out of 5
strength: 4.48 out of 5
value: 4.14 out of 5
80% would recommend
594 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
2 January, 2026Verified purchase
(no review title)
Soft, absorbent, and like the ease of half sheet use.
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
Great product
Best I have used.
5 out of 5 stars
30 December, 2025Verified purchase
(no review title)
Viva is a great budget buy when compared to the larger named brands.
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
The only paper towels I'll use
Viva paper towels are the absolute best. I switched to them a few months ago and I refuse to use anything else again. They never disappoint.
5 out of 5 stars
Thumbs up graphic, would recommend
29 December, 2025Verified purchase
(no review title)
Love how much these paper towels pick up!
5 out of 5 stars
Thumbs up graphic, would recommend
28 December, 2025Verified purchase
(no review title)
Love it and feels so soft , absorbs great.
5 out of 5 stars
Thumbs up graphic, would recommend
24 December, 2025Verified purchase
Awesome
I love these paper towels. These are the only paper towels I use. They absorb really good.
5 out of 5 stars
24 December, 2025Verified purchase
(no review title)
Premium paper towels. Love the texture of these vs Bounty
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
The best towels for your buck!
[This review was collected as part of a promotion.] This viva paper towel is awesome. It is thick and absorbs more than anything else I've used.It last and you can even rinse it out and use again . It feels just like cloth towels.
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
Love Viva!
[This review was collected as part of a promotion.] I love these Viva paper towels. They absorb so much better than other brands and are nice and soft. They are a good value for the quality! I will continue to purchase Viva brand!
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
Tough towel
[This review was collected as part of a promotion.] These are the thickest paper towels I have ever used. I love the quarter sheet tear mark because it is a perfect size to use as a napkin. They absorb well and don’t leave paper dust all over. Great for cleaning glass and countertops. They last longer without disintegrating.
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
Durable
[This review was collected as part of a promotion.] Very absorbent!!! Perfect for my busy kitchen clean ups and spills. I actually cleaned my downstairs with them since they are so soft and durable. Very strong to get the job done. Great cloth like towel!
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
Strong, soft paper towels
[This review was collected as part of a promotion.] Viva paper towels are by far the best. Strength of the paper towel is strong, its very soft, soft enough to use on skin. Value is great highly recommend
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Great paper towels.
[This review was collected as part of a promotion.] Viva is the real deal of paper towels. Very durable and soft. The texture isn’t like normally paper towels, I like these better because they absorb more.
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Viva Signature Cloth Paper Towels: Soft, Strong, a
[This review was collected as part of a promotion.] Viva Signature Cloth paper towels truly stand out for their soft, cloth-like feel combined with impressive strength. They’re highly absorbent, handle spills and messes quickly, and don’t fall apart even when wet. The triple roll format is convenient and lasts longer, making everyday cleanup easier. While they cost more than basic paper towels, the quality makes the difference. Gentle enough for hands and faces yet durable enough for household cleaning, Viva Signature Cloth is a great choice if you want premium performance and versatility.
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Amazing!!
[This review was collected as part of a promotion.] These are GREAT quality! I was super impressed! They are soft yet thick and durable. They hold wetness well without ripping or falling apart. I used them with cleaning spray to scrub my countertops and they held up great. I also tried them out cleaning the screen on my tv, they cleaned it well with no streaks and no debris or lint left behind. The sheet size is great.
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Very durable
[This review was collected as part of a promotion.] The cloths are super durable and only requires one piece and one piece goes a really long way. Leaves no streak really holds liquids. Highly recommend for a quick good cleanup.
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Love
[This review was collected as part of a promotion.] These cloths a very strong material, super absorbent, the texture is soft, it does not brake apart when you get it wet. My new go to cloth for any cleaning purpose.
4 out of 5 stars
20 December, 2025
originally posted on influenster.com
Stretchy
[This review was collected as part of a promotion.] I like these paper towels. They’re thick but also stretchy. I don’t see these ripping easily. One ply can clean up a pretty large mess. It absorbs liquid pretty good.
5 out of 5 stars
20 December, 2025
originally posted on influenster.com
Softest Paper Towel
[This review was collected as part of a promotion.] I've never tried Viva paper towels before. They are so soft that I feel like I could use them to dry my face after washing it at night. Don't let that fool you. However, these paper towels pick up messes with the best of them, and you don't need a wad of paper to take care of big messes either. To clean my stove, I used 2 rolled over each other with my regular spray, and scrubbed it as hard as I normally do, Viva handled it perfectly, no piling or lint like pieces left behind.