Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick - Shock Value - 0.14 fl oz - Ulta Beauty
$28.00
ColorShock Value
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$11.20 - $17.50
reg $16.00 - $25.00 Sale
4.6 out of 5 stars with 3733 ratings
$11.20 - $17.50
reg $16.00 - $25.00 Sale
4.6 out of 5 stars with 1383 ratings
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Guests are saying
This lipstick offers a wide range of beautiful shades and is praised for its long-lasting formula that stays vibrant throughout the day. Many guests appreciate its comfortable wear and the glossy finish, making it suitable for various occasions. However, some guests have noted issues with stickiness and transfer, particularly after meals. Overall, it is a popular choice for those seeking a reliable lip color that combines style and durability.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 2838 reviews
57% would recommend
7 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads, Aging, Redness, Pores, Sensitivity
- Hair color: Red
- Eye color: Hazel
Perfect red lip.
I love a deep red lip. I have struggled for years to find one that is actually deep red when you put it on. Raw footage is perfect. It is long lasting. I wore it to my company Christmas party and it lasted through eating and drinking, including the alcohol. It does feel tacky like lip gloss but it does not transfer.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 December, 2025
Another reason to hate target
I wish I could review the product itself, but I can’t because I was chosen. Picked out by target employees. This crusty dusty literally dried up empty tester tube with the “try me” sticker and smudges all over it in my curbside pickup order. Because it is a lipstick, it does not give me any option to even return it. I am furious. This cost $28. What is wrong with the people who work here?? I’m so grossed out I don’t even want to try the product now—ever!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 October, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Green
Hate it!
Purchased the color Text Em which is somehow the same shade as my actual skin (very white) and not at all like the shade pictured. Also extremely sticky, and as an added bonus, it makes my lips look WRINKLY which I didn't even know was possible. Like I have nice full lips and they look like elephant knees. Sticky, deflated elephant knees. Super disappointed.
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2025
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads
- Hair color: Blonde
- Eye color: Blue
Nice calm colored lipstick
At first this shade looked kinda light on my lips, but it's not at all. It doesn't dry out my lips and this lipstick here looks great on me.
4 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2025Verified purchase
- Skin tone: Medium
- Skin type: Normal
Long lasting
I picked up the shade PDA and it looked a little off compared to the pictures, but I’m sure it’s because I’m tanner than the model. Still really love the color on me. You do need to let it dry down to have the full effect. I think this lip product has been one of the longest lasting I’ve had, but it does still pill after a very long day.
1 out of 5 stars
Thumbs down graphic, would not recommend
23 December, 2023
- Skin tone: Medium
- Eye color: Brown
- Skin type: Combination
- Skin concern: Redness, Sensitivity, Blackheads, Aging
- Hair color: Brunette
Desappointed :/
It doesn't work as it says, I was very excited to try it and when it turned it out it didn't give what I expected!!
5 out of 5 stars
Thumbs up graphic, would recommend
28 November, 2023
- Skin tone: Light
- Skin type: Combination
- Hair color: Black
- Eye color: Brown
I love og backtalk
I love these but you don't need to pay this price. I only paid for this because of the color. I love OG backtalk it my everyday go-to lipstick. But this is exactly the same as maybelline vinyl ink. The only difference between these two is that maybelline is vanilla scented, and urban decay is unscented. If you're someone who wears a specific color from UD, then I'd say yes, buy this for the color, but overall, u can get this for half the price.