Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick - Unbreakable - 0.14 fl oz - Ulta Beauty
$28.00
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$11.20 - $17.50
reg $16.00 - $25.00 Sale
4.6 out of 5 stars with 3733 ratings
$11.20 - $17.50
reg $16.00 - $25.00 Sale
4.6 out of 5 stars with 1383 ratings
Guests are saying
This lipstick offers a wide range of beautiful shades and is praised for its long-lasting formula that stays vibrant throughout the day. Many guests appreciate its comfortable wear and the glossy finish, making it suitable for various occasions. However, some guests have noted issues with stickiness and transfer, particularly after meals. Overall, it is a popular choice for those seeking a reliable lip color that combines style and durability.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 2838 reviews
57% would recommend
7 recommendations
5 out of 5 stars
11 January, 2026
originally posted on urbandecay.com
Long lasting
Glides on easily & beautifully. Stays on through eating and drinking.
5 out of 5 stars
30 December, 2025
originally posted on urbandecay.com
Black as my heart.
It matches the darkness of the night perfectly. I recommend it highly. Worth every penny.
5 out of 5 stars
27 December, 2025
originally posted on urbandecay.com
Great color!
Bought a couple of weeks ago and the color on the site is accurate to the color on my lips. Love the long lasting formula, not drying, feels great.
5 out of 5 stars
25 December, 2025
originally posted on urbandecay.com
Lasts forever!
This lipstick lasts forever, so you don't need to keep reapplying like others. Love it.
5 out of 5 stars
15 December, 2025
originally posted on urbandecay.com
Stays
Love this. It stays on so great and isn't thick at all!
1 out of 5 stars
14 December, 2025
originally posted on urbandecay.com
Poor quality
It's sticky and bleeds and dries out my lips. I wouldn't recommend it and tried returning it because the color was different than how it looked online but they charged me for returning it.
1 reply from Consumer Care Center team - 6 days ago
Hello! We're sorry to hear about your experience with our Vice Lip Bond Glossy Longwear Liquid Lipstick. We'd like to speak with you directly. Please call us at 800-784-8722 and provide the case number 44379501. Our customer service representatives are available Monday through Friday, 9:00 am to 5:30 pm ET. We look forward to speaking with you soon!
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads, Aging, Redness, Pores, Sensitivity
- Hair color: Red
- Eye color: Hazel
Perfect red lip.
I love a deep red lip. I have struggled for years to find one that is actually deep red when you put it on. Raw footage is perfect. It is long lasting. I wore it to my company Christmas party and it lasted through eating and drinking, including the alcohol. It does feel tacky like lip gloss but it does not transfer.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 December, 2025
Another reason to hate target
I wish I could review the product itself, but I can’t because I was chosen. Picked out by target employees. This crusty dusty literally dried up empty tester tube with the “try me” sticker and smudges all over it in my curbside pickup order. Because it is a lipstick, it does not give me any option to even return it. I am furious. This cost $28. What is wrong with the people who work here?? I’m so grossed out I don’t even want to try the product now—ever!
5 out of 5 stars
3 December, 2025
originally posted on urbandecay.com
Obsessed
So, I am a Maybelline vinyl ink fan girl, but they absolutely refused to make a black, so I scored the black of this on a black Friday sale and I am so glad I did! Unfortunately, I don’t have a picture of the black on, but I also got a red for Christmas and it is absolutely stunning, very long lasting, non-drying. I will say it is not as glossy as the vinyl ink, but it is a very pretty lipstick color. It doesn’t feel sticky or dry on the lips. Definitely going to grab a couple more colors once they’re back in stock.
1 out of 5 stars
27 November, 2025
originally posted on urbandecay.com
Why Is This Called Glossy?
I really looked forward to trying a lip gloss that would be long lasting. I purchased this in OG Backtalk and I am SO disappointed. After shaking the tube as instructed, I applied the liquid lipstick which quickly dried down to a dull, flat finish that looked almost clown-ish. This was not at all glossy, and made my lips look and feel dry. The one positive was it is long-lasting if me trying to wipe it off unsuccessfully counts as long lasting. Not worth sending back, luckily I got it half off.
1 reply from Consumer Care Center team - 1 month ago
Hi there! Thank you for sharing your feedback on our Vice Lip Bond Glossy Longwear Liquid Lipstick. We're so sorry to hear you're not loving the finish and have passed your comments along to our team. We're always looking to improve our formulas. We invite you to explore our other lip products to discover one you will love and unlock your next obsession at UD!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 October, 2025Verified purchase
- Skin tone: Light
- Skin type: Combination
- Hair color: Brunette
- Eye color: Green
Hate it!
Purchased the color Text Em which is somehow the same shade as my actual skin (very white) and not at all like the shade pictured. Also extremely sticky, and as an added bonus, it makes my lips look WRINKLY which I didn't even know was possible. Like I have nice full lips and they look like elephant knees. Sticky, deflated elephant knees. Super disappointed.
2 out of 5 stars
1 October, 2025
originally posted on urbandecay.com
Did Not Like the Color
I got the shade "Text Em" which is described as a dusty rose. When I put it on, it looks like PEACH on me. I have Never had any kind of lip color do this before. Even in the UD photos, it looks like 2 different colors on lighter skinned people and darker skinned people. I am mystified why the product comes out like this and will certainly not be buying any more. I am very light skinned and the product is peach on me, not dusty and not rose.
1 reply from Consumer Care Center team - 3 months ago
Hello! Thanks for sharing your feedback on our Vice Lip Bond Glossy Longwear Liquid Lipstick. We're super bummed the color wasn't what you expected, and we've let our team know. Your input is vital as we're always pushing to improve our online experience. For the best match, we recommend checking out our lip shades in person at your local UD retailer to find your perfect fit. We encourage you to keep exploring UD!
5 out of 5 stars
31 August, 2025
originally posted on urbandecay.com
Possibly perfect kwolps
OMG. Long lasting, not gloppy or dry. Could this be the perfect lip color?? So many shades to choose from.
5 out of 5 stars
19 July, 2025
originally posted on urbandecay.com
Fabulous Lipstick
I’ve been buying this lipstick since in first came out. I have several shades and I love all of them. However, one of my top favorites was Solo Player and it’s been out of stock a very long time. I hope you haven’t discontinued it????
5 out of 5 stars
14 July, 2025
originally posted on urbandecay.com
Kissable
Love this color. I have several of these lipsticks because they are long lasting and stay vivid all night long without having to reapply every few minutes.
5 out of 5 stars
6 June, 2025
originally posted on urbandecay.com
Love it! I wish there were more shades!
This is easy to apply, stays on all day, and is comfortable to wear! I have the neon purple. I’d love to see this in gray and burgundy
5 out of 5 stars
8 May, 2025
originally posted on urbandecay.com
I love this product!
I discovered Urban Decay Vice Lip Bond Glossy Longwear Liquid Lipstick a couple years ago when I needed a dramatic red lipstick for the stage, going to concerts, etc. I found Unbreakable, and I was hooked. I loved the way it stayed put all night and didn’t transfer onto glassware. More recently, I invested in Love Ya Backtalk, which is now my go-to for the office. It’s so flattering (I’m a redhead with “strawberries and cream” complexion), goes with everything, and lasts all day. I also purchased Safe Word which I wear when I’m “not wearing any make-up”. I’ve been so happy with my purchases that I had to write a review, which I almost never do.
4 out of 5 stars
28 April, 2025
originally posted on urbandecay.com
Good but slow
Great color and goes on smooth but takes forever to dry. Let it sit for almost 10 minutes and still smuged some.
5 out of 5 stars
25 April, 2025
originally posted on urbandecay.com
Rich color - Long lasting
Good coverage, long lasting, rich color. My favorite is Once Strangers - it is noted as a brown but it there is a bit of underlying red that help make it look rich. There is a slight gloss but don't buy for that reason. My goal is lip definition, non-smearing, and leave no mark. I can drink from a glass and not leave a goop of product behind. It does leave a mark on napkins and won't last a whole meal if you are a frequent "wiper" but otherwise, I can go from lunch to a meeting and still have defined lips. Receive lots of compliments.
5 out of 5 stars
Thumbs up graphic, would recommend
25 March, 2025
- Skin tone: Light
- Skin type: Combination
- Skin concern: Acne, Blackheads
- Hair color: Blonde
- Eye color: Blue
Nice calm colored lipstick
At first this shade looked kinda light on my lips, but it's not at all. It doesn't dry out my lips and this lipstick here looks great on me.