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The New Role of Regional Management - by B Ambos & B Schlegelmilch (Hardcover) - 1 of 1

The New Role of Regional Management - by B Ambos & B Schlegelmilch (Hardcover)

$109.99

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About this item

Highlights

  • Regional management has taken on a new role and is becoming more important.
  • About the Author: BJÖRN AMBOS Professor for International Management and Marketing, Vienna University of Economics and Business Administration, Austria.
  • 301 Pages
  • Business + Money Management, Management

Description



Book Synopsis



Regional management has taken on a new role and is becoming more important. This book explores the challenges of European, US and Asian companies. It outlinines how regional headquarters can develop into Dynamic Competence Relay centers to master these challenges.



About the Author



BJÖRN AMBOS Professor for International Management and Marketing, Vienna University of Economics and Business Administration, Austria.
BODO B. SCHLEGELMILCH Professor for International Marketing and Management, Dean of the WU Executive Academy, Vienna University of Economics and Business Administration, Austria.
Dimensions (Overall): 8.4 Inches (H) x 5.5 Inches (W) x .9 Inches (D)
Weight: 1.1 Pounds
Suggested Age: 22 Years and Up
Number of Pages: 301
Genre: Business + Money Management
Sub-Genre: Management
Publisher: Palgrave MacMillan
Format: Hardcover
Author: B Ambos & B Schlegelmilch
Language: English
Street Date: December 10, 2009
TCIN: 1006476866
UPC: 9780230538757
Item Number (DPCI): 247-37-9047
Origin: Made in the USA or Imported
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Shipping details

Estimated ship dimensions: 0.9 inches length x 5.5 inches width x 8.4 inches height
Estimated ship weight: 1.1 pounds
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