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Purina ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food - 2 of 4Purina ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food - 3 of 4Purina ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food - 4 of 4
Purina ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food - 1 of 4

Purina ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food - 27.5lbs

$51.99 ($0.12/ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • Real turkey is the number 1 ingredient in this dog dry food
  • Natural dry dog food with added vitamins, minerals and nutrients and with no artificial flavors or preservatives
  • Premium high protein dry dog food with omega-6 fatty acids, vitamins and minerals to help support his healthy skin and coat
  • Real meat Purina ONE dry dog food recipe with no artificial flavors or preservatives and zero fillers
  • Dog Dry dog food formula crafted in Purina-owned, U.S. facilities

Description

Give your dog the nutrition he instinctually craves when you serve Purina ONE True Instinct With a Blend Of Real Turkey and Venison adult natural dog dry food with added vitamins, minerals and nutrients. This high protein dry dog food uses real turkey as the number 1 ingredient and includes real venison. Each serving of this Purina ONE dry dog food helps deliver 30 percent protein, which helps support your active dog’s strong muscles, including his healthy heart.
Feed your dog the way nature intended with Purina ONE True Instinct With a Blend Of Real Turkey and Venison dog dry food.

Purina ONE dry & wet dog food, dry & wet cat food, and puppy & kitten food expertly combines natural, high-quality ingredients to create nutrition that can lead to visible differences in your pet's health. From sensitive stomach dry dog food to moisture-rich wet cat food, we have over 50 unique formulas to fit your pet’s needs.
Pet Caution Statement: Not for puppies under 1 year of age
Intended Pet Type: Dog
Storage Instructions: Store in Dry Place
Used For: Bone Health, Oral Care, Sensitive Stomach, Joint Health, Skin and Coat Health, Digestive Health, Immune System Health, Weight Management
Dietary Needs: Naturally Flavored, High Protein
Features: Meat as the First Ingredient, No Artificial Preservatives, No Artificial Fillers, No Artificial Flavors, All Natural, No Animal By-Products, Natural, No Artificial Colors
Form: Diced, Dried, Kibble
State of Readiness: Ready to Eat
Package Quantity: 1
Pet Lifestage: Adult
Breed size: All Sizes, Small, Large
Pet food type: Dry
Net weight: 27.5 Pounds
Pets subtype: Dog Food
Country of Origin: United States
TCIN: 16602734
UPC: 017800154536
Item Number (DPCI): 083-06-0056
Origin: Assem USA w/foreign/dom. parts
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

turkey, chicken meal, soy flour, beef fat preserved with mixed-tocopherols, whole grain wheat, whole grain corn, corn protein meal, soy flakes, corn germ meal, glycerin, venison, natural flavor, oat meal, calcium carbonate, salt, mono and dicalcium phosphate, vitamins [vitamin e supplement, niacin (vitamin b-3), vitamin a supplement, calcium pantothenate (vitamin b-5), thiamine mononitrate (vitamin b-1), vitamin b-12 supplement, riboflavin supplement (vitamin b-2), pyridoxine hydrochloride (vitamin b-6), folic acid (vitamin b-9), vitamin d-3 supplement, menadione sodium bisulfite complex (vitamin k), biotin (vitamin b-7)], vegetable juice (color), potassium chloride, minerals [zinc sulfate, ferrous sulfate, manganese sulfate, copper sulfate, calcium iodate, sodium selenite], choline chloride. i417423.

Shipping details

Estimated ship dimensions: 22.9 inches length x 19.3 inches width x 5.5 inches height
Estimated ship weight: 29.2 pounds
This item ships in its manufacturer’s packaging, revealing what’s inside. ·

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying

This dog food has garnered positive feedback from guests, highlighting its appeal to pets with various tastes and dietary needs. Many guests report noticeable improvements in their dogs' energy levels, coat health, and overall happiness. The blend of real meat ingredients, including turkey and venison, is particularly appreciated, making it a favorite among picky eaters. Additionally, the absence of by-products and fillers adds to its appeal, ensuring a nutritious option for furry companions.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.7 out of 5 stars with 1681 reviews
    dog likes it: 4.48 out of 5
    easy to digest: 4.33 out of 5
    nutrition: 4.42 out of 5
    quality: 4.35 out of 5
    value: 4.29 out of 5
    85% would recommend
    126 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    6 January, 2026Verified purchase

    worms in the dog food

    This bag was full of worms. I called Purina, sent pictures and returned to Target. Be careful before you feed your fur babies this brand.
    1 reply from Purina team - 7 days ago
    We are deeply sorry to hear about your experience with ONE SmartBlend True Instinct Natural Real Turkey & Venison Flavor Dry Dog Food. Insect infestation isn’t common, and when it occurs, we understand it’s an upsetting situation. We maintain the highest quality standards because we follow strict procedures, sanitation rules, and manufacturing processes. We appreciate you letting us know that you’ve already spoken with our team and shared photos, and that the product has been returned to Target. So we can continue looking into this and make it right, we’re here to help. Please feel free to call us at 866‑787‑4621. We're available Monday through Saturday from 8 a.m. to 6 p.m. (CST). – The ONE Team
    Lesley
    dog likes it: 1 out of 5
    easy to digest: 1 out of 5
    nutrition: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    4 January, 2026
    originally posted on purina.com
    Image

    Purina One True Instinct

    [This review was collected as part of a promotion.] My 5 Huskies love this brand of dog food. I go between the turkey and venison and the salmon and tuna. Both varieties seem to agree with all 5 animals which is not an easy task sometimes! They are all happy campers!
    Lisad
    Did you find this review helpful?
    5 out of 5 stars
    4 January, 2026
    originally posted on purina.com
    Image

    Excellent for my dogs coat

    [This review was collected as part of a promotion.] I love how there are huge chunks of soft meaty pieces as well as crunchy bits. It's very easy on my dogs stomach and has shown improvement with his coat as well.
    Judymm99
    Did you find this review helpful?
    5 out of 5 stars
    3 January, 2026
    originally posted on purina.com
    Image

    My dog loves it!

    [This review was collected as part of a promotion.] Purina One True Instinct - Turkey and Venison is a hit with my Golden Retriever!
    Laura
    Did you find this review helpful?
    5 out of 5 stars
    3 January, 2026
    originally posted on purina.com
    Image

    Purina One True Instict

    [This review was collected as part of a promotion.] My picky dog absolutely loves this food especially all the chewy pieces. ❤️
    Belle08
    Did you find this review helpful?
    4 out of 5 stars
    2 January, 2026
    originally posted on purina.com
    Image

    Great dry dog food

    [This review was collected as part of a promotion.] Purina one true instinct dry dog food is a great product. Definitely notice the growth in my dog.
    1 reply from The ONE Team team - 12 days ago
    Thank you for taking the time to share your feedback with us. Please know that your input is greatly valued and appreciated, as it helps us continue to improve our products and services. If you have any further questions or concerns, we invite you to contact us through the following link: https://www.purina.com/contact-us. - The ONE Team
    Behemoth01
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on purina.com
    Image

    Purina One Turkey and Venison

    [This review was collected as part of a promotion.] Mica and Elliot love Turkey, and Venison mixes the best. I mix it with a can of the Purina classic ground. No fussy eaters here!
    Jeanie
    Did you find this review helpful?
    5 out of 5 stars
    31 December, 2025
    originally posted on purina.com
    Image

    My dogs LOVE THIS

    [This review was collected as part of a promotion.] I recently switched from the regular Purina One to the “true instinct” version and my dogs LOVE THIS! I have never seen my picky dog take to a food so quickly! It has tons of the meat-pieces and less of the kibble, which I think makes all the difference for him. Will be buying this food every time!!!!
    CB
    Did you find this review helpful?
    5 out of 5 stars
    30 December, 2025
    originally posted on purina.com
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    Dog food

    [This review was collected as part of a promotion.] Our dogs love the taste good quality good price would recomend the product to other people for there animals
    Jakie
    Did you find this review helpful?
    5 out of 5 stars
    29 December, 2025
    originally posted on purina.com
    Image

    Great food my dog always eats it( picky)

    [This review was collected as part of a promotion.] I’ve never had a problem with this food, my dog loves it and she’s pretty picky about flavors and brands,I will always buy this
    Punk
    Did you find this review helpful?
    4 out of 5 stars
    29 December, 2025
    originally posted on purina.com
    Image

    Tasty for a picky eater

    [This review was collected as part of a promotion.] My dog is a picky eater. She has like benison since she tried it the first time, the only thing is that she gain more weight since she started this food, so I have to reduce the amount she eat and she doesn't like that.
    1 reply from The ONE Team team - 16 days ago
    Thank you for taking the time to share your feedback with us. Please know that your input is greatly valued and appreciated, as it helps us continue to improve our products and services. If you have any further questions or concerns, we invite you to contact us through the following link: https://www.purina.com/contact-us. - The ONE Team
    Molly
    Did you find this review helpful?
    4 out of 5 stars
    28 December, 2025
    originally posted on purina.com
    Image

    Go-to Crunchys

    [This review was collected as part of a promotion.] This is our go-to Crunchys I’ve tryed other flavors but we always come back to this flavor price is just right and my pupz gobble it up. The only down side is sometimes it comes with to many bigger chunky morsels and other times all the morsels are all smalls if it could just be evenly poured into bag so it’s an evenly mixture of morsels Thank you Purina
    Tj555
    Did you find this review helpful?
    5 out of 5 stars
    28 December, 2025
    originally posted on purina.com
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    True instinct natural ingredients

    [This review was collected as part of a promotion.] My little dog loves Purina One True Institute with real turkey and venison. 30% protein, no poultry by product meal, artificial flavors or preservatives. Helps with healthy joints, healthy skin and radiant coat, strong teeth and healthy gums. Love this!
    Juliekd2J
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    Purina one true instinct with turkey and

    [This review was collected as part of a promotion.] I was leary to try a new food, but I had recently switched from a different brand to Purina dry food and decided to go wild. My dog had become complacent around the food bowl and was bored with the food I was feeding him, leaving the bowl full more often than not. However, the first bowl I fed him of this wild blend food he hasn't left a bite in the bowl since. He likes the turkey and venison best, but for variety, we will buy the wild salmon blend as well every once in a while.
    Crash
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    The best

    [This review was collected as part of a promotion.] This food is the best dry food by far my dog is extremely picky and this has never been an issue with her
    Angel
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    Turkey and venison blend

    [This review was collected as part of a promotion.] My dog loves this food we have tried other brands but he will not eat them like he does this one. We also have tried the fish blend but he didn’t like it as much as the turkey.
    Bub2
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    Puppy approved

    [This review was collected as part of a promotion.] Canvas is not a puppy anymore but he loves his dog food. He has issues with his coat this is the only dog food that doesn't seem too irritate his skin.
    MyBuddy
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    My dog loves this!

    [This review was collected as part of a promotion.] My dog loves the Purina One True Instinct mixed with his Purina One Vi rant Maturity! He loves all the mixtures they use in the True instinct line.
    Mabsdb
    Did you find this review helpful?
    5 out of 5 stars
    27 December, 2025
    originally posted on purina.com
    Image

    I haven’t researched it

    [This review was collected as part of a promotion.] My Kera seems to like it she ate 3 bowls and seems to really enjoy it I will be getting here this for now on I love the fact it has no corn
    Keenest
    Did you find this review helpful?
    5 out of 5 stars
    26 December, 2025
    originally posted on purina.com
    Image

    Yummy

    [This review was collected as part of a promotion.] My dog loves this stuff. It's high in protein and healthy. Yummy for the tummy to. Love it.
    Mocha
    Did you find this review helpful?

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