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Kraft NotCo Original Flavor Plant Based Mac & Cheese - 6oz - 2 of 4Kraft NotCo Original Flavor Plant Based Mac & Cheese - 6oz - 3 of 4Kraft NotCo Original Flavor Plant Based Mac & Cheese - 6oz - 4 of 4
Kraft NotCo Original Flavor Plant Based Mac & Cheese - 6oz - 1 of 4

Kraft NotCo Original Flavor Plant Based Mac & Cheese - 6oz

$2.49 ($0.42/ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • KRAFT MAC AND CHEESE: One 6 oz box of Kraft NotCo Original Flavor Plant Based Mac & Cheese Macaroni and Cheese Dinner
  • CHEESY DELICIOUSNESS: Help yourself to the comforting taste you love with our plant based lactose free mac and cheese
  • REAL FLAVOR: Kraft Macaroni and Cheese contains no artificial dyes
  • MAKES ABOUT 2 SERVINGS: Perfect as snacks, sides or addition to easy meals
  • MAC AND CHEESE: Each box of lactose free mac and cheese includes macaroni pasta and original flavor plant based sauce mix
  • EASY DINNER: Keep our shelf-stable box mac and cheese on hand for quick meals
  • BELOVED KRAFT MAC N CHEESE: The cheesiest smiles since 1937
  • SNAP EBT ELIGIBLE: Our Kraft Mac and Cheese is part of a wide range of EBT eligible food items, making it easy to add to your dinner routine on any budget

Description

Kraft & NotCo teamed up to bring you plant-based lactose free mac and cheese that doesn't compromise on what you love, delivering warm, cheesy macaroni that fills your belly and feeds your soul. Kraft NotMac&Cheese Original Flavor Plant Based Mac & Cheese has the cheesy and creamy taste you know and love. NotCo uses patented AI tech, Chef Giuseppe, to create delicious plant-based products. To prepare, boil 6 cups of water, stir in macaroni, cook 7-8 minutes, drain the water, then add 4 tbsp plant-based butter, 1/4 cup unsweetened original plant-based milk and sauce mix; mix well. Looking for quick meal solutions or easy sides? Our lactose free mac and cheese is a great choice. Each 6-ounce box mac and cheese makes about 2 servings. Enjoy a bowl of our macaroni and plant-based sauce mix just like you would your traditional macaroni and cheese. Stir up new ways to enjoy Kraft Mac n Cheese by adding protein or seasonings to make it your own. Try roasted chickpeas, tofu, steamed vegetables, fresh herbs and more! Our lactose free mac and cheese contains no artificial dyes. So go ahead, help yourself. A wholesome tradition, Kraft Mac and Cheese has been bringing generations together since 1937. Kraft Macaroni and Cheese inspires the positive power of comfort, so keep your pantry stocked with our easy meals and enjoy cheesy goodness anytime.

Serving Size: 3 oz

Serving Per Container: About 2

Amount Per 3 oz dry mix:

Calories: 310
% Daily Value*
Total Fat 4.5g6%
Saturated Fat 4g19%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 560mg24%
Total Carbohydrate 57g21%
Dietary Fiber 3g10%
Sugars 4g
Added Sugars 2g4%
Protein 10g
Vitamin D 0mcg0%
Calcium 50mg4%
Iron 2.9mg15%
Potassium 160mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Amount Per 1 cup prepared*:

Calories: 450
% Daily Value*
Total Fat 19g24%
Saturated Fat 8g39%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 780mg34%
Total Carbohydrate 58g21%
Dietary Fiber 3g10%
Sugars 4g
Added Sugars 2g4%
Protein 11g
Vitamin D 0.3mcg2%
Calcium 110mg8%
Iron 3.1mg15%
Potassium 180mg4%
* Percentage of Daily Values are based on a 2,000 calorie diet.

Ingredients:

enriched macaroni (wheat flour, durum flour, niacin, ferrous sulfate [iron], thiamin mononitrate [vitamin b1], riboflavin [vitamin b2], folic acid); sauce mix (coconut oil powder, gum arabic, modified food starch, sugar, yeast extract, fava bean protein isolate, salt, contains less than 2% of dried pineapple, citric acid, lactic acid, medium chain triglycerides, natural flavor, oleoresin paprika and turmeric oleoresin [for color], rosemary extract, ascorbic acid and tocopherols [added to support quality]).

Allergens & Warnings:

CONTAINS: WHEAT.
Dietary Needs: Kosher
State of Readiness: Prepared, Heat and Serve
Package Quantity: 1
Net weight: 6 Ounces
Style: Macaroni and Cheese
TCIN: 91370162
UPC: 990016700110
Item Number (DPCI): 212-14-9006
Origin: Made in the USA
Grocery Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers. Any additional pictures are suggested servings only.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 3.5 inches length x 1.375 inches width x 7.188 inches height
Estimated ship weight: 6 ounces

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.

Q: Is this made with non-GMO ingredients?

submitted by anthonyjay - 1 year ago
  • A: Thank you for your question. We have a strong commitment to the safety and integrity of our products. We are fully compliant with the National Bioengineered Food Disclosure Law to help consumers choose which products are best for their needs. Kraft Heinz has provided two options for our consumers, both are available 24 hours/7 days a week: 1.) Scan the QR code on the product package that accesses www.smartlabel.org which goes directly to the product information page. Or visit smartlabel.org and enter the UPC. - This website does not collect information about the consumer or their devices. - The bioengineered food disclosure will be displayed in smaller text below the product name. There are 3 disclosure types: “One or more ingredients derived from a bioengineered source.” “Contains a bioengineered food ingredient.” If there is not smaller text below the product name that mean it does not require a disclosure. 2.) 1-800 number on the product package (same number consumers use today to reach the call center) Consumers must select the IVR option for bioengineered food disclosure Consumers must have the product UPC and enter the UPC (bar code numbers including the ones to the right and left) on the product package Telephone option is available 24hours/7days week.

    submitted byKraft Heinz Team - 1 year ago
    Brand expert

Q: Can I customize the mac and cheese with additional ingredients?

submitted by AI Shopping Assistant - 12 days ago
  • A: Yes, you can add proteins or seasonings like roasted chickpeas, tofu, or vegetables.

    submitted byAI Shopping Assistant - 12 days ago
    Ai generated

Q: Is this mac and cheese suitable for a kosher diet?

submitted by AI Shopping Assistant - 12 days ago
  • A: Yes, the product is certified kosher, making it suitable for those dietary needs.

    submitted byAI Shopping Assistant - 12 days ago
    Ai generated

Q: What type of pasta is included in the mac and cheese?

submitted by AI Shopping Assistant - 12 days ago
  • A: The mac and cheese includes macaroni pasta, providing a classic texture and taste.

    submitted byAI Shopping Assistant - 12 days ago
    Ai generated

Q: Does this product contain any artificial dyes?

submitted by AI Shopping Assistant - 12 days ago
  • A: No, the mac and cheese is made without any artificial dyes, ensuring real flavor.

    submitted byAI Shopping Assistant - 12 days ago
    Ai generated

Q: How many servings does one box of mac and cheese provide?

submitted by AI Shopping Assistant - 12 days ago
  • A: One 6-ounce box makes about 2 servings, perfect for snacks or sides.

    submitted byAI Shopping Assistant - 12 days ago
    Ai generated

Q: Do these contain any dairy?

submitted by Felicity - 11 months ago
  • A: Kraft NotMac&Cheese is the first plant-based mac and cheese that delivers on the taste you know and love, from a brand you trust! Kraft and NotCo have teamed up to bring you the cheesy and creamy taste you want in your mac and cheese but made with plant-based ingredients. Smooth, creamy, delicious! If milk or milk ingredients are included in our product in any amount it will be listed in the ingredient statement. Formulas may change and the best source of information is the list of ingredients on the package.

    submitted byKraft Heinz Team - 10 months ago
    Brand expert

Q: Can this be made in a microwave?

submitted by Curious - 2 years ago
  • A: Thanks for reaching out. We recommend that the directions on the package be followed for best results as we haven't developed microwave directions for this product.

    submitted byKraft Heinz Team - 2 years ago
    Brand expert

Additional product information and recommendations

Discover more options

Guests are saying

The plant-based mac and cheese has garnered mixed reactions from guests, with many praising its creamy texture and resemblance to traditional mac and cheese. While some guests noted a slight sweetness and a different flavor profile, others found it to be a satisfying alternative that brings back nostalgic memories. Its ease of preparation and versatility in recipes make it a convenient choice for families looking for healthier options without sacrificing taste.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 856 reviews
    56% would recommend
    16 recommendations
    5 out of 5 stars
    22 April, 2026
    originally posted on influenster.com
    Image

    Delicious

    Mac & cheese my favorite I always eating Mac & cheese like a snap everyday to be honest so yummy , delicious, so soft Everybody and my family loved those taste sooo good!!! So easy to make and quick preparation.. i always eating I the afternoon while I watch my favorite movies
    AngieO
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    9 March, 2026

    (no review title)

    Does not taste anything like the real cheese version.
    Ali B
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    22 February, 2026Verified purchase

    A Hard Pass

    Terrible taste and salty.
    1 reply from Kraft Heinz Team team - 3 months ago
    We apologize for this experience. Shipping, and handling as well as fluctuations in temperature and or humidity may have had a negative impact on the product. We would like to make this up to you please contact us at 1-800-323-0768 and reference case #05637084.
    Dawn
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 November, 2025Verified purchase

    My absolute favorite!!!

    This is by far my favorite plant based mac and cheese! It brings me back to the days when I could eat the regular dairy Kraft Mac and cheese!
    Arsbdr106
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    28 September, 2025Verified purchase

    Great, easy, not expensive

    Love this, as do my kids - it tastes exactly like the mac & cheese from my college days, many decades ago! The price is far better than other plant-based brands. I don’t know why anyone says it’s sweet; it’s not. I think some people give anything vegan a bad review.
    Trixie
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    20 August, 2025

    Horrible!!

    I bought this by mistake and I was ready for a little cheat day and so excited to eat it, and when I tried it, I thought it was bad. I thought it was expired and when I looked at the date, I realized it wasn’t expired. It was plant based. I couldn’t eat it and I’m pretty good about eating plant-based stuff.
    1 reply from Kraft Heinz Team team - 9 months ago
    We're sorry to hear that you were disappointed with the taste of the product. Please know that we conduct quite a few tests before our products are introduced into the marketplace. We only launch our products when we know that the majority of the consumer testers enjoyed them. We‘ll be sure to share your feedback with our marketing teams.
    Cher
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    16 August, 2025Verified purchase

    Vegan since '09, best mac

    This is a great macaroni. Some posters are confusing coconut for sweet. There is definitely subtle hint of coconut and I love it. It is very creamy. My husband who is not a vegan has said this is the first vegan macaroni that doesn't "stink." This is my favorite boxed vegan mac I've ever had. Avoid if you don't like coconut.
    Slatka
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    8 June, 2025

    Tastes like the 90s!

    This tastes like the Original Kraft Mac and Cheese! Have you noticed that the quality of kraft mac and cheese with dairy has decreased over the last ten years? If so, this is for you! My whole family agrees that this tastes exactly like kraft mac used to and the bonus is since I am now unable to eat dairy, I can have it! This is in my very experienced opinion the best vegan Mac on the market and I have tried nearly all of them. This is my number one favorite food.
    AllergyWarrior
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    24 May, 2025

    Sweet ??????

    Soooo disgusting WHY WAS IT SO SWEET ??? I didn’t use any milk and it tasted like vanilla cake it was awful
    1 reply from Kraft Heinz Team team - 1 year ago
    We're sorry to hear that you were disappointed with the taste of the product. Please know that we conduct quite a few tests before our products are introduced into the marketplace. We only launch our products when we know that the majority of the consumer testers enjoyed them. We‘ll be sure to share your feedback with our marketing teams.
    V
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    25 April, 2025Verified purchase

    DONT BUY THIS THE SAUCE IS SWEET AND BLAND

    Noooo this is so bad. Somehow the cheese is sweet? I didn’t even add milk, just butter and salt. It’s so gross that I’m actually p!sued for buying it.
    1 reply from Kraft Heinz Team team - 1 year ago
    We're sorry to hear that you were disappointed with the taste of the product. Please know that we conduct quite a few tests before our products are introduced into the marketplace. We only launch our products when we know that the majority of the consumer testers enjoyed them. We‘ll be sure to share your feedback with our marketing teams.
    amyv
    3 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    19 April, 2025

    Mac and cheese

    Honestly this was the worst Mac and cheese I’ve ever had
    April
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    30 March, 2025Verified purchase

    Yum!

    My family loves mac & cheese, but they tried this for me and we all thought it was so good. Finally another option than Daiya!
    FrequentTargetShopper
    4 guests found this review helpful. Did you?
    4 out of 5 stars
    4 March, 2025
    originally posted on Ripple Street
    Image

    Pretty tasty!

    [This review was collected as part of a promotion.] This Kraft plant based not Mac &cheese was easy to prepare and use. Nothing too difficult just like regular mac&cheese. Tasted similar to the original thing. I’d probably try again and try a variation of it as well.
    amandas0132
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    4 March, 2025
    originally posted on Ripple Street
    Image

    Really Good!

    [This review was collected as part of a promotion.] The Plant-Based Kraft mac and cheese is nothing short of amazing. I never imagined a plant-based option could taste this good! I wholeheartedly recommend it, and I will definitely buy it again. Next on my list is a delicious NotMac&Cheese cheesy casserole, featuring cooked NotHotDogs and a mix of vibrant vegetables, all topped with crispy toasted bread crumbs. It sounds absolutely mouthwatering! If you're looking for a tasty, plant-based alternative, you must try this!
    tammyt0914
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    4 March, 2025
    originally posted on Ripple Street
    Image

    Vegan gold

    [This review was collected as part of a promotion.] I have tried waaaaay too many vegan Mac and cheeses. None of them are better than three stars. Notco Mac and cheese is so good that I now have a cupboard with 18 boxes in it. This is not going to be a substitute for the kid who eats normal kraft every day because the taste is reminiscent of but not the same as regular Kraft. This is for the lactose intolerant or vegan kid (or kid at heart) that wants to enjoy something comforting and isn't comparing with great recency to the standard stuff. It's good. It's perfectly comforting. But it's not here to fool your taste buds. Notco Mac is here to fulfill a niche. It's stunningly perfect for what it is.
    lisak8193
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    3 March, 2025
    originally posted on Ripple Street
    Image

    Yum

    [This review was collected as part of a promotion.] This was a great option that was vegan. Tastes delicious and it’s giving that feeling of comfort food that I have or crave sometimes.
    coralysm5031
    Did you find this review helpful?
    3 out of 5 stars
    3 March, 2025
    originally posted on Ripple Street
    Image

    Not my taste for Mac and cheese

    [This review was collected as part of a promotion.] The plant based mac & cheese was easy to fix, but the kids didn't think it tasted normal , myself I couldn't tell the difference.. for the price I wouldn't buy it...
    dianea2641
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    3 March, 2025
    originally posted on Ripple Street
    Image

    Good vegan option

    [This review was collected as part of a promotion.] It was good. Had a good flavor and texture. Prepared easily. Good option for vegan
    nilaw9811
    Did you find this review helpful?
    5 out of 5 stars
    3 March, 2025
    originally posted on Ripple Street
    Image

    Amazing Mac

    [This review was collected as part of a promotion.] I really loved the plant based mac and cheese. I made this box and added grilled chicken for my family for dinner. I enjoyed the flavor, texture, and appeal of this mac and cheese. It was easy to make, plus I appreciate that it's healthier for my family. Give this a try for your next meal at home!
    emilye2859
    Did you find this review helpful?
    3 out of 5 stars
    3 March, 2025
    originally posted on Ripple Street
    Image

    Kraft not macaroni and cheese

    [This review was collected as part of a promotion.] Honestly it wasn’t as bad as I thought it would be! The flavor is similar to the original Mac and cheese version but the texture is a little different, it has a grainier feel to it. Swap the regular for vegan butter when making it and this is soooo creamy! I’d buy it again as a healthier alternative for my kiddos who didn’t seem to notice the difference :)
    zoeyh9860
    Did you find this review helpful?

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