Sponsored
LG OLED77G5WUA 77" 4K UHD OLED evo G5 Smart TV
$3,499.99
Out of Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Self-lit OLED screen with enhanced brightness and contrast thanks to LG's top-tier Brightness Booster Max technology
- LG's most advanced processor yet, uses deep learning to enhance picture and sound quality in real-time
- Dolby Vision with Dolby Atmos Support provides immersive HDR visuals and multi-dimensional surround sound
- Ultra-slim, flush-to-wall profile designed to hang like art with no gap or shadow
- Smooth and customizable smart interface with quick access to streaming services, voice control, personal recommendations, and more
Description
Features
•OLED evo Display
•Brightness Booster Max
• 11 AI Processor 4K
•Dolby Vision Dolby Atmos
•One Wall Flush Mount Design
•NVIDIA G-Sync FreeSync VRR Support
Discover A Brighter More Vivid PictureThe LG OLED evo shines even brighter than before. Brightness Booster Max technology magnifies each individual pixel for luminous quality that shines with every detail.
Bright Room ReadyCertified by UL as Glare Free you can be confident your LG OLED TV performs great no matter the room or the lighting. With LG OLED you still experience perfect black that delivers stunning picture other brands just can't match.
The Peak Watching ExperienceEnjoy personalized crisp picture and sound no matter what you watch with AI Picture Pro and AI Super Upscaling2. Find and choose what to watch fast and without lag. See movies in perfected tone with AI Director Processing. These elements and more make up the peak LG OLED watching experience powered by LG's one-of-a-kind processor.
Perfect Black Perfect ColorLG's flagship OLED technology creates an incredible watching experience and stellar picture quality with perfect black and perfect color on over 8.3 million self-lit smart pixels even in bright rooms.
Confidence That Goes the DistanceWith a 5-year panel warranty3and industry-leading tech perfected for over a decadeyou can watch on and on with confidence and peace of mind that LG stands behind their premium LG OLED evo TVs.
Bring Home the Magic Of Home CinemaExperience the magic of the big screen right from your couch. Loaded with Dolby Vision for extraordinary color contrast and brightness plus Dolby Atmos4 for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE allowing you to see films just as the director intended.
Experience LGs Award-Winning Smart TV Platform Powered by webOSSearch less and stream more with LGs Award winning Smart TV platform LG's - which delivers a smarter more personalized experience. Browse all your favorite streaming apps and let LG Channels connects you to over 300 free channels. Plus with LGs Re:New Program enjoy new software updates and feature refreshes for up to 5 years.5
Personalized Picture / Sound WizardSet your personalized picture and audio settings. The Personalized Picture Sound Wizard uses AI technology to analyze your favorite images and sound clips to create a personalized picture and audio experiences tailored for you.
Hangs Like a Work of ArtTransform your home into a more artful space with the all-new contemporary LG OLED design that leaves virtually no gap when you hang it on the wall.6 And when you're not watching display paintings photos and other content to blend the LG OLED evo G5 into your surroundings.
Tv Mirroring: Seamlessly Connect and ShareApple AirPlay 2 and Google Cast allows you to display the content from your smartphone tablet or computer directly onto your TV screen. Whether you're watching videos playing games or sharing photos TV mirroring provides a larger more immersive viewing experience.10
Game with the Power of LG OLEDExperience crisp smooth imagery from a 0.1ms response time and up to 120Hz refresh rate without any blurring or tearing to keep up with the fastest games. All LG OLED TVs have NVIDIA G-Sync AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud7 the LG Game Dashboard and Game Optimizer put you in comma
•OLED evo Display
•Brightness Booster Max
• 11 AI Processor 4K
•Dolby Vision Dolby Atmos
•One Wall Flush Mount Design
•NVIDIA G-Sync FreeSync VRR Support
Discover A Brighter More Vivid PictureThe LG OLED evo shines even brighter than before. Brightness Booster Max technology magnifies each individual pixel for luminous quality that shines with every detail.
Bright Room ReadyCertified by UL as Glare Free you can be confident your LG OLED TV performs great no matter the room or the lighting. With LG OLED you still experience perfect black that delivers stunning picture other brands just can't match.
The Peak Watching ExperienceEnjoy personalized crisp picture and sound no matter what you watch with AI Picture Pro and AI Super Upscaling2. Find and choose what to watch fast and without lag. See movies in perfected tone with AI Director Processing. These elements and more make up the peak LG OLED watching experience powered by LG's one-of-a-kind processor.
Perfect Black Perfect ColorLG's flagship OLED technology creates an incredible watching experience and stellar picture quality with perfect black and perfect color on over 8.3 million self-lit smart pixels even in bright rooms.
Confidence That Goes the DistanceWith a 5-year panel warranty3and industry-leading tech perfected for over a decadeyou can watch on and on with confidence and peace of mind that LG stands behind their premium LG OLED evo TVs.
Bring Home the Magic Of Home CinemaExperience the magic of the big screen right from your couch. Loaded with Dolby Vision for extraordinary color contrast and brightness plus Dolby Atmos4 for sound you can feel all around you. Land in the center of the action with FILMMAKER MODE allowing you to see films just as the director intended.
Experience LGs Award-Winning Smart TV Platform Powered by webOSSearch less and stream more with LGs Award winning Smart TV platform LG's - which delivers a smarter more personalized experience. Browse all your favorite streaming apps and let LG Channels connects you to over 300 free channels. Plus with LGs Re:New Program enjoy new software updates and feature refreshes for up to 5 years.5
Personalized Picture / Sound WizardSet your personalized picture and audio settings. The Personalized Picture Sound Wizard uses AI technology to analyze your favorite images and sound clips to create a personalized picture and audio experiences tailored for you.
Hangs Like a Work of ArtTransform your home into a more artful space with the all-new contemporary LG OLED design that leaves virtually no gap when you hang it on the wall.6 And when you're not watching display paintings photos and other content to blend the LG OLED evo G5 into your surroundings.
Tv Mirroring: Seamlessly Connect and ShareApple AirPlay 2 and Google Cast allows you to display the content from your smartphone tablet or computer directly onto your TV screen. Whether you're watching videos playing games or sharing photos TV mirroring provides a larger more immersive viewing experience.10
Game with the Power of LG OLEDExperience crisp smooth imagery from a 0.1ms response time and up to 120Hz refresh rate without any blurring or tearing to keep up with the fastest games. All LG OLED TVs have NVIDIA G-Sync AMD FreeSync Premium and VRR to further improve gaming quality. Four HDMI 2.1 inputs allow you to plug in all the devices you need. Whether you game on consoles or on the cloud7 the LG Game Dashboard and Game Optimizer put you in comma
Dimensions (Overall): 38.66 inches (H) x 67.4 inches (W) x 1 inches (D)
Weight: 74.07 pounds
Electronics Condition: New
Electronics Features: Streaming Capability, Wi-Fi, Internet Applications, Smart TV, Wide Viewing Angles
Aspect Ratio: 16:9 Aspect Ratio
Screen Resolution: 4K
Wireless Technology: Bluetooth
VESA Mounting Standard: 600x400
Native screen refresh rate: 120 Hz
Smart platform: LG webOS
Voice assistant built-in: No Voice Assistant Built-In
Backlight type: OLED (No Backlight)
Screen Mirroring Technology: SmartShare
High Dynamic Range (HDR): HDR10
Stand Depth: 11.6 inches
Stand Width: 0 inches
Number of HDMI ports: 4
Product Depth with Stand: 12.6 inches
Product Height with Stand: 40.9 inches
Product Width with Stand: 67.4 inches
Screen Size: 77 inches
Battery: 2 AAA Alkaline, Required, Not Included
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 1003163734
UPC: 195174106198
Origin: made in the USA or imported
Energy Guide Label Required:
ENERGYGUIDE LABEL REQUIRED
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 45 inches length x 9 inches width x 74 inches height
Estimated ship weight: 100.5 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii, American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: WORLD WIDE STEREO
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
The LG 77 OLED Evo AI G5 4K Smart TV offers an exceptional viewing experience with stunning picture quality, vibrant colors, and deep blacks that enhance movies and gaming. Its sleek design makes it a stylish addition to any room, resembling a piece of art. Guests appreciate the easy setup, intuitive interface, and smart features that elevate home entertainment. This TV is perfect for family movie nights or immersive gaming sessions, making it a worthwhile investment for any home.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 55 reviews
5 out of 5 stars
16 December, 2025
originally posted on influenster.com

Quality at its best
[This review was collected as part of a promotion.] Stunning picture quality with fast response, easy setup, equipped with smart features and powerful performance. Highly recommended product!
4 out of 5 stars
9 December, 2025
originally posted on lg.com
Almost Perfect
LG would not ship the 77" to me so I bought it elsewhere but I wanted to share my two cents. The TV itself is everything every reviewer has said it is. This TV replaced a six year old LG OLED. But LG should fire whoever thought this remote was worthy of such a fine, and expensive TV. I actually went back to the six year old remote even though not all the functions seem to work. .
1 reply from LG team - 24 days ago
Hello there. Thank you for sharing your experience with us. We understand your inquiry and are delighted to hear that your new LG OLED TV, model OLED77G5WUA, is everything you expected and more, building on the positive experience you had with your previous LG OLED. We appreciate you providing such positive feedback on the TV's performance. We understand, however, that the purchasing process and your experience with the included remote control did not meet your expectations. Your feedback regarding the remote for the OLED77G5WUA is important, and we appreciate your candor. We are always striving to improve the design and functionality of our accessories, and we value your preference for the older remote. https://www.lg.com/us/tvs/lg-oled77g5wua-oled-4k-tv For more feedback or questions, please send us an email at lgdigitalcare@lg.sprinklrsupport.com. Thanks for choosing LG! #LifesGood ^LG Digital care team -Renzo
5 out of 5 stars
7 December, 2025
originally posted on lg.com
Amazing picture quality
He truly incredible picture with an amazing trueness in color. From the moment we turned at first on after now and more continued observation, this is the clearest best TV we have owned.
1 reply from LG team - 17 days ago
That’s fantastic to hear! 🌟 We love knowing your LG TV has wowed you from the very first power‑on and continues to impress with its incredible picture clarity and true‑to‑life color. It’s awesome that it’s become the clearest and best TV you’ve owned — exactly the kind of experience we aim to deliver. For more feedback or questions, please send us an email at lgdigitalcare@lg.sprinklrsupport.com. Thanks for choosing LG! #LifesGood ^James
5 out of 5 stars
25 November, 2025
originally posted on cohley.com

Beautiful Cinematic Experience atHome
[This review was collected as part of a promotion.] The LG 77-inch OLED TV is an absolute showstopper, delivering stunning picture quality with perfect blacks and vivid, lifelike colors. Movies, sports, and gaming look incredible thanks to its cinematic scale and fast response time. The thin, elegant design makes it feel like a piece of modern art in the living room, while the built-in sound is surprisingly robust for such a slim frame. WebOS is smooth and easy to use, offering quick access to streaming apps and smart features. It’s definitely a premium investment, but the immersive viewing experience and sheer visual brilliance make it worth every penny. My only regret is not getting a bigger one! Review submitted as part of a program that offers discount on TV.
1 reply from LG team - 1 month ago
Hello. Thank you for sharing your thoughts about your LG 77-inch OLED TV. We’re delighted to hear that it is an absolute showstopper, delivering stunning picture quality with perfect blacks and vivid, lifelike colors. It’s wonderful to know that movies, sports, and gaming look incredible thanks to its cinematic scale and fast response time, and that you appreciate the thin, elegant design. For more feedback or questions, please send us an email at lgdigitalcare@lg.sprinklrsupport.com. Thanks for choosing LG! #LifesGood ^James
5 out of 5 stars
23 November, 2025
originally posted on lg.com
STUNNING picture quality
[This review was collected as part of a promotion.] The OLED83G5WUA is an absolute knockout. Once it’s on the wall, the ultra-sleek design practically disappears, and when you power it on, the picture quality is on another level. True OLED blacks, vibrant colors, sharp detail, and bright HDR make every scene pop. Motion is incredibly smooth, and movies or sports feel cinematic, especially in a dark room where it genuinely delivers a theater-like experience. It’s definitely pricey and massive to install, but if you’re looking for reference-level picture quality at a truly impressive size, this is the one.
1 reply from LG Digital Care Team team - 1 month ago
Hi there, thank you for sharing your review of the LG OLED77G5WUA. We’re delighted to hear the ultra‑sleek design, true OLED blacks, vibrant colors, and smooth motion have created such a cinematic experience in your space. It’s wonderful knowing the HDR brightness and sharp detail have impressed you and that the TV delivers theater‑like quality at home. We appreciate your feedback on installation and are glad overall it’s been such a stunning upgrade. #LifesGood ❤️ For any further assistance, feel free to DM us at @LGUSSupport.
1 out of 5 stars
22 November, 2025
originally posted on lg.com
INSANE to pay this much and be plastered with ads
TV COVERS HALF YHE SCREEN WITH ADS WITH SOUND AS SOON AS YOU TURN IT ON Avoid this product you care about your sanity!!!
1 reply from LG team - 1 month ago
Hello. Thank you for sharing your experience with your LG TV. We understand how disruptive it can be when ads appear with sound and cover a large portion of the screen upon powering on your TV. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this advertising display issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. ^James
5 out of 5 stars
21 November, 2025
originally posted on lg.com
Incomparable
[This review was collected as part of a promotion.] Shipping took a long time, but probably due to high amount of sales (incredible deals). Best picture of any TV that I have ever seen (and I'm coming from an OLED, and I've had the high end plasmas in the past).
1 reply from LG Digital Care Team team - 1 month ago
Hi David, thank you for sharing your review of the LG OLED77G5WUA. We’re glad to hear the wait was worth it and that the picture quality has exceeded even your past OLED and plasma experiences. It’s wonderful knowing this TV stands out as incomparable for you. #LifesGood ❤️ For any further assistance, feel free to DM us at @LGUSSupport. LG Digital Care Team ^Rich
4 out of 5 stars
5 November, 2025
originally posted on lg.com
Drop Dead Gorgeous Display
Stunning picture but serious issue with volume output. I connected the TV to my stereo receiver using an optical cable and the volume was very low. I almost sent the TV back. The wall mount bracket that comes with the TV was relatively easy to install but the instructions were terrible - the available video cleared up my questions. No printed manual and the online manual offered zero information. The onscreen manual isn't much better.
1 reply from LG team - 2 months ago
Hello. Thank you for sharing your experience with your LG TV. It’s great to hear the picture quality has impressed you and that the wall mount bracket installation went smoothly with help from the video guide. We understand how important it is for your audio setup to deliver the same level of performance, and low volume output through an optical connection can be limiting. For reference, you can explore LG TV audio output and connection guidance here: https://www.lg.com/us/support/help-library/lg-tv-audio-output-and-sound-settings-guide-CT10000018-20150777965681. To allow us to properly investigate the details of your specific product model and to see if there is anything we can do to assist with this volume output issue being encountered, please send us an email at lgdigitalcare@lg.sprinklrsupport.com if you need further assistance. ^James
5 out of 5 stars
29 October, 2025
originally posted on influenster.com

U need
[This review was collected as part of a promotion.] Elegant design meets immersive sound and stunning image clarity — remote is intuitive, connectivity robust, the full immersive home-cinema experience.
1 reply from LG Digital Care Team team - 28 days ago
Hi Kalesy, thank you for sharing your review of the LG OLED77G5WUA OLED evo G5 TV. It’s great to hear how the elegant design, immersive sound, and stunning image clarity have elevated your home‑cinema experience. We’re glad the intuitive remote and robust connectivity make it even more enjoyable to use. For any further assistance, feel free to DM us at @LGUSSupport. #LifesGood ❤️ LG Digital Care Team ^Rich
5 out of 5 stars
7 October, 2025
originally posted on influenster.com

Quality
[This review was collected as part of a promotion.] Perfect entertainment package to enhance living room vibe. Sound quality is amazing and its easy to connect. Picture quality is amazing and perfect solution for large living room.
5 out of 5 stars
22 September, 2025
originally posted on influenster.com

Best tv EVER
[This review was collected as part of a promotion.] Really love our 77" G5 OLED. Picture quality is outstanding. Installation went fine and really looking forward to watching football with this great picture. Re-watching old series (The Last Kingdom) and the upscaled improved picture quality greatly enhances the experience.
1 reply from LG Digital Care Team team - 3 months ago
Thanks for sharing, Cristina! 🙌 Your 77” G5 OLED sounds like the ultimate viewing upgrade—football, binge-watching, and even re-watching The Last Kingdom just got a major glow-up! We’re thrilled it’s taking your entertainment to the next level! If you have more feedback, connect with us on social media @LGUSSupport. We're happy to hear from you at any time. ^Joslyn
1 out of 5 stars
16 September, 2025
originally posted on lg.com
No DTS audio support. Unforgiveable!
LG have made another corrupt deal with Dolby Labs and dropped DTS support for the second time! They already did it once, re-introduced DTS after the backlash, and now, have dropped it yet again. Disgusting behaviour! Almost every Blu-Ray I have has DTS audio.
1 reply from LG Customer Care team - 4 months ago
Hi, Thank you for reaching out and sharing your experience with us. We sincerely apologize for the inconvenience and frustration caused by the issues with your TV. Please know that we take your feedback seriously, and we are committed to resolving this matter promptly. For us to be able to assist you better please send us this following information, - Photo of the compliance sticker - Proof of purchases - Photos or videos of the problem We truly appreciate your patience and understanding, and please feel free to reach out us at lgau.socialmedia@lge.com and kindly include your Review ID on the subject line of your Email (1201257539). We look forward to your response so we can work towards resolving the issue. 🙂
5 out of 5 stars
5 September, 2025
originally posted on cohley.com

Unbelievable picture quality!
[This review was collected as part of a promotion.] The quality of the picture on this TV is unreal. Its so crisp and bright, and the TV is incredibly thin and sleek hanging on the wall. I was so surprised by the design- it truly looks like a piece of art hanging on the wall and not at all like your standard TV. Its thin, and the edging/frame is hardly visible- from a distance, it looks like its just the actual image on the wall. I can't wait to watch football season on this!! Set up was easy and quick. 10/10 would recommend (and honestly, already have!) Review submitted as part of a program that provides a purchase discount.
1 reply from LG Digital Care Team team - 4 months ago
Hey Milena! That’s LG OLED at its finest—a picture so crisp it feels like the image is floating right on your wall. 🖼️✨ We love hearing how the ultra-thin design doubles as art while still delivering that brightness and clarity you can’t wait to see in action this football season. 🏈 Thanks for recommending the G5 already, and if you share more feedback or G5 moments, we’d be glad to see it @LGUS! *Joseph
5 out of 5 stars
20 August, 2025
originally posted on influenster.com

Worth the money
[This review was collected as part of a promotion.] I love this TV. the picture is amazing me and my daughter love to watch Disney movies. I love how clear it is. I purchased the sound bar which gave the vibe a movie theatre one. It was easy to connect and has so many smart features. The remove is easy to navigate
1 reply from LG Digital Care Team team - 4 months ago
It sounds like the OLED77G5WUA is truly showing its stunning picture quality, Nicole! We love that you and your daughter are enjoying Disney movies together, we're happy to be a part of such special moments! ^Jose
5 out of 5 stars
18 August, 2025
originally posted on lg.com
Amazing
Couldn’t be happier with my 77 inch G5. The picture is better than advertised.
1 reply from LG Digital Care Team team - 5 months ago
Hey there! Thanks for sharing your review with us. Wow—77 inches of pure awesome! We’re thrilled to hear your G5 is exceeding expectations and delivering a picture better than advertised. If you have more love to share or feedback, connect with us on social media @LGUSSupport. We're happy to hear from you. ^Joslyn
1 reply from LG Digital Care Team team - 4 months ago
That’s fantastic to read we love knowing your OLED G5 TV is exceeding expectations, and you're enjoying the unbeatable colors and picture quality, exactly what the G-Series was made for! Thank you for choosing LG! ^Jose
5 out of 5 stars
5 August, 2025
originally posted on lg.com
Great TV
Great picture and easy to set up, I would recommend this product. The quality is excellent and has a lot of features. The OLED screen is so Bright. The sound quality is good.
5 out of 5 stars
15 July, 2025
originally posted on influenster.com

Stunning picture.
[This review was collected as part of a promotion.] Such a fantastic smart tv , the picture quality is outstanding !! I loved how easy it was to set up and connect to all services and internet. The interface is really easy to use. Gaming and movies on the Lg now are an experience that I love to share with family and friends. Highly recommend!!
5 out of 5 stars
11 July, 2025
originally posted on influenster.com

Great quality
[This review was collected as part of a promotion.] LG Smart TVs have very good screen quality. Perfect colors that almost bring things to life. The contrast is stunning and the advanced technology is great. The sound quality is also good.
1 reply from LG Digital Team team - 6 months ago
Thanks for the great feedback on your LG TV! We're thrilled you enjoy the lifelike colors, stunning contrast, and advanced picture technology. It’s all about creating an immersive viewing experience from screen to sound. Glad to hear it’s hitting the mark for you! For more questions, private message us on social media @LGUSSupport. We're always happy to help! 🙂 ^David
5 out of 5 stars
11 July, 2025
originally posted on influenster.com

The best tv money can buy!
[This review was collected as part of a promotion.] I received the opportunity to purchase this tv at a reduced rate in exchange for my honest opinion— let me say, this tv is the best tv on the market. AI, OLED, a whopping 77 inches, and 4k-it really sets the standard for other televisions. The sound and picture quality are both deeply impressive. I love the ability to change the picture with AI, so that it’s truly like a piece of art in our home. It was easy to set up and install with the mounting hardware supplied.
1 reply from LG Digital Care Team - Diego team - 5 months ago
Hey Kim! That's absolutely fantastic to hear how impressed you are with your new LG TV! It sounds like it truly sets a new standard with its AI, OLED, massive 77-inch, and 4K display. We're thrilled that both the sound and picture quality are deeply impressive, and you love using AI to make it a beautiful piece of art in your home. It's also great that setup was easy. Enjoy every moment with what sounds like the best TV on the market! ^ Diego
5 out of 5 stars
11 July, 2025
originally posted on influenster.com

Highly recommended!
[This review was collected as part of a promotion.] This television is actually mindblowing in terms of design, picture quality, sound performance and pretty much everything else. LG knocked it out of the park with this television, and I constantly have people complimenting me on it. Highly recommended.