Sponsored
Crest 3D White Deep Stain Remover Daily Toothpaste - Ultra White
$8.99 ($4.28/ounce)
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- NEXT-DAY RESULTS - Crest's revolutionary formula gives you whiter teeth in JUST one day
- GAME-CHANGING FORMULA - It goes deeper to dissolve the bonds the hold deep stains to teeth
- GENTLY WHITENS - Enamel-safe for everyday use
- FAST-ACTING - Formulated with patented whitening technology that works in ONE day
- SENSITIVITY-SAFE - Extra strength fluoride remineralizes enamel to strengthen teeth
- KEEP IT BRIGHT - Unique formula continuously repels stains to prevent them from attaching to teeth
- NOTICEABLY FRESHER - Bold mint flavor leaves your mouth feeling refreshed long after you brush
Description
The latest breakthrough in whitening technology is here. Crest 3DWhite Brilliance Deep Stain Remover is the first of its kind: an everyday toothpaste that actually delivers on whitening. In just one day, it dissolves the bonds that hold even deep stains to teeth, for ALL-AROUND whiter teeth. From the #1 teeth whitening brand in America.
Suggested Age: 6 Years and Up
Health Facts: No Microbeads Added, Gluten-Free, Contains Fluoride, Triclosan-Free
Product Warning: Keep out of reach of children under 6 years of age
Product Form: Paste
Primary Active Ingredient: Sodium Monofluorophosphate
Package Quantity: 1
Net weight: 2.1 Ounces
Features: Enamel-Safe, Whitening
TCIN: 92285103
UPC: 030772161883
Item Number (DPCI): 049-09-4231
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Active ingredients
sodium monofluorophosphate (0.20% w/v fluoride ion)' '1.14%
Purpose
Anticavity toothpasteUses
Use helps protect against cavitiesDirections
Directions adults and children 6 yrs. & older: Brush teeth thoroughly, preferably after each meal or at least twice a day, or as directed by a dentist or physician. do not swallow children under 6 yrs.: ask a dentistInactive ingredients
water, sorbitol, hydrated silica, sodium hexametaphosphate, disodium pyrophosphate, sodium lauryl sulfate, carrageenan, flavor, xanthan gum, sodium saccharin, cocamidopropyl betaine, phosphoric acid, sucralose, mica, titanium dioxide' '
Shipping details
Estimated ship dimensions: 5.3 inches length x 3.4 inches width x 1.7 inches height
Estimated ship weight: 0.2 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This toothpaste offers a unique combination of effective whitening and a pleasant mint flavor, making it a popular choice among guests. Many appreciate its gentle formula, which is suitable for sensitive teeth, while the convenient pump dispenser ensures easy application. Although some guests experienced issues with the dispenser and varying results in whitening, the overall satisfaction with the product's performance and taste makes it a worthwhile addition to any oral care routine.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 510 reviews
effectiveness: 3.76 out of 5
quality: 3.88 out of 5
value: 3.38 out of 5
61% would recommend
80 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
⅝
love how white my teeth are
3 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
Good but not Great
I’ve been using this toothpaste for several days now and don’t notice any whitening.
1 reply from Crest team - 3 days ago
We're sorry to hear this, as we have many quality checks in place to ensure that you can enjoy the best possible results with our toothpastes. We'd be happy to learn more and see how we can best assist further. Please give us a call at (800) 492-7378 when you can.
5 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2025Verified purchase
Great product, highly recomend!
Great item, does a great job!
5 out of 5 stars
Thumbs up graphic, would recommend
27 December, 2025Verified purchase
(no review title)
makes your mouth feel so clean 🫧🪥
3 out of 5 stars
18 December, 2025Verified purchase
The pump doesn't work
I like the formula. My teeth appeared whiter after use. But I won’t buy it again because the pump. It needs to be in a tube.
1 reply from Crest team - 16 days ago
We're sorry to hear the Crest 3d White toothpaste pump isn't working as expected and want to assure you that we have many quality checks to ensure you get the best. We'd like to learn more about your experience to help as well as share this with our quality team. When you have a minute, please reach out to us at (800) 492-7378.
3 out of 5 stars
12 December, 2025
originally posted on crest.com
Too hard to dispense
I just bought this, but will not buy again. It is too hard to dispense. I have ordered Colgaate optic white. It has a regular tube. I don't know whether to store this upside down, on the flat cap, or upright. I have tried both, and it is still hard to dispense. Too bad because I usually, like Crest products. Have used them for years. I assume the product is good, but too hard to use.
1 reply from Customer Care team - 18 days ago
We're disappointed to hear you're having trouble dispensing this Deep Stain Remover. This certainly isn't the result we expect, so we'd like to hear more. So we can assist you, could you please give us a call at (800) 492-7378?
5 out of 5 stars
Thumbs up graphic, would recommend
10 December, 2025Verified purchase
Expensive but, works
This tooth paste works nicely for teeth whitening and seems to also helps with plaque. It is more expensive., do I alter use with regular toothpaste.
5 out of 5 stars
9 December, 2025Verified purchase
(no review title)
Love how white teeth look afterwards
2 out of 5 stars
4 December, 2025
originally posted on crest.com
Not great.
I bought it and after a couple of weeks, I noticed it is not whitening much and not removing a stain I have on a tooth and it leaves a yucky film in my mouth over night
1 reply from Customer Care team - 29 days ago
Thank you so much for your review. We're incredibly sorry to hear about the film and you not seeing the results you were hoping for. While the film isn't something we ever expect with our quality checks, the stain not being removed could be a result of the stain being intrinsic. Intrinsic stains are stains inside your teeth where the toothpaste can't reach. You'll need our Crest 3D Whitestrips for those. We'd be happy to tell you more about them and assist you further with this. Please call us at (800) 492-7378.
5 out of 5 stars
Thumbs up graphic, would recommend
1 December, 2025Verified purchase
Game changer
Super impressed!! You won’t be disappointed!!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 November, 2025Verified purchase
Deep stain remover.
Came badly damaged.
1 reply from Crest team - 1 month ago
We appreciate you taking the time to leave this review. We're sorry to hear about your recent Target order. We'd recommend giving them a call directly for further assistance at (800) 440-0680. Our products go through many quality checks, and we wouldn't expect our Crest 3D White Deep Stain Remover toothpaste to be damaged. We'd also like to gather more information and help further, so we invite you to give us a call at (800) 566-7252. We look forward to hearing from you.
4 out of 5 stars
Thumbs up graphic, would recommend
29 November, 2025Verified purchase
Good whitening!
This product seemed to actually whiten my teeth! Buying again!
3 out of 5 stars
Thumbs down graphic, would not recommend
26 November, 2025Verified purchase
not workin for me
Doesn't work very well. At least not for me.
1 reply from Crest team - 1 month ago
We always want our consumers to know that they can count on our products to help them achieve their whitest smile, and we are disappointed to hear that was not the case with your recent use of our Crest Deep Stain Remover Toothpaste. All of our products are thoroughly tested to ensure their performance, and this is not the experience we would expect you to have. It is important to note that while whitening pastes and mouthwashes are great for removing surface stains, sometimes there are stains below the enamel that they just aren't able to reach. For help with removing those types of stains, we recommend using a product that contains hydrogen peroxide, such as Crest Whitestrips. We would love a chance to learn more about your experience so we are better able to assist you as well as gather additional information for our Quality Team, and encourage you to give us a call at (800) 492-7378.
2 out of 5 stars
22 November, 2025
originally posted on crest.com
Pump mechanism doesn’t work
Love the product but the delivery system doesn’t work. I have a half film tube that I cannot use as the dispenser button no longer works. Premium product with defective pump.
1 reply from Customer Care team - 1 month ago
We're sorry to hear that this has been your experience, since we have strict quality checks in place to ensure that you can use our toothpases with ease. Your feedback will be shared with our team, and we'd also be happy to look into this further for you. Please give us a call at (800) 492-7378 when you can.
1 out of 5 stars
21 November, 2025Verified purchase
(no review title)
Poor whitening. Hurts my mouth.
1 reply from Crest team - 1 month ago
We're very sorry to hear about this, Deb, but appreciate your feedback. We'll be sure to share your report with our Quality Assurance and Safety Teams. Flavor oils, surfactants/foaming agents, tartar control agents, and abrasives all have some potential to cause irritation in your mouth. To minimize these effects, try brushing more gently and avoid medium and hard-bristled toothbrushes. While all of our products are tested to be safe and effective, some people may not tolerate a particular formulation. If irritation persists, please discontinue use and consult with your dentist. Your dentist may recommend an alternate version, such as a sensitivity toothpaste. Kindly give us a call at (800) 492-7378 so we can help you further.
5 out of 5 stars
Thumbs up graphic, would recommend
16 November, 2025Verified purchase
pump
i love pumping it.. so fun. with a cap too
5 out of 5 stars
5 November, 2025
originally posted on crest.com
Fast results
I really noticed a diffrence, both in color and shine.
1 out of 5 stars
31 October, 2025
Unwanted ingredients
Has sls which is harsh on gum tissue and Carrageenan which is cancerous and bad for gut health.
5 out of 5 stars
Thumbs up graphic, would recommend
27 October, 2025Verified purchase
Toothpaste
This is one of the best toothpaste we have ever tired. A excellent product. Have order several times.
4 out of 5 stars
21 October, 2025
originally posted on crest.com
Great product, pump inadequate, skimpy tube size
Product is outstanding. Recommend the existing pump be replaced with a flip cap. Recommend that Crest offer this product in a family size; large enough for my spouse and I to brush twice daily for two weeks. Thanks!