Sponsored
BYOMA Brightening Body Lotion 13.52 fl oz
Only at target
$12.99 ($0.96/fluid ounce)
In Stock
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At a glance
Sponsored
About this item
Highlights
- A brightening body lotion for radiant, hydrated skin
- Tri-Ceramide Complex strengthens skin barrier
- Urea and Niacinamide improve skin's tone and texture
- Lightweight, silky texture absorbs instantly
- Dermatologist tested & approved
- Alcohol-free
- Gentle enough for daily use
- Vegan & cruelty free
- Recyclable bottles
Description
This lightweight, silky soft body lotion gently exfoliates and increases cell turnover, visibly brightening skin's overall appearance without disrupting skin barrier function. The illuminating formula works to effectively hydrate skin, boosting tone, texture and radiance while supporting skin barrier function.
Featuring our Tri-Ceramide Complex and a blend of skin-compatible Urea and Niacinamide to brighten skin and improve hyperpigmentation, this fast-absorbing lotion effectively hydrates and replenishes moisture levels with each use.Dermatologist tested and approved, non-comedogenic, alcohol-free, vegan and cruelty free.
How to Use: Massage into dry skin as needed.
How to Recycle: Unscrew pump, rinse out bottle and recycle in normal household plastic waste.
Featuring our Tri-Ceramide Complex and a blend of skin-compatible Urea and Niacinamide to brighten skin and improve hyperpigmentation, this fast-absorbing lotion effectively hydrates and replenishes moisture levels with each use.Dermatologist tested and approved, non-comedogenic, alcohol-free, vegan and cruelty free.
How to Use: Massage into dry skin as needed.
How to Recycle: Unscrew pump, rinse out bottle and recycle in normal household plastic waste.
Scent: Fresh
Suggested Age: Adult
Health Facts: Alcohol-Free, Vegan, Contains Ceramides
Product Warning: Eye irritant
Beauty Purpose: Brightening
Recommended Skin Type: Normal
Net weight: 13.52 Ounces
TCIN: 89164429
UPC: 5060489795854
Item Number (DPCI): 037-13-5814
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua isopropyl myristate glycerin urea glyceryl stearate se cetearyl alcohol niacinamide carbomer ceramide np cholesterol phenoxyethanol phytosphingosine caprylyl glycol sodium hydroxide benzyl alcohol ethylhexylglycerin sodium lactate parfum (fragrance) dehydroacetic acid geraniol oleic acid stearic acid limonene linalool hydrogenated lecithin alpha-isomethyl ionone coumarin caprylic/capric triglyceride lactic acid caprylhydroxamic acid' '
Allergens & Warnings:
WARNING AVOID CONTACT WITH EYES. IF PRODUCT GETS INTO EYES, RINSE WELL WITH WATER.Shipping details
Estimated ship dimensions: 7.69 inches length x 2.48 inches width x 2.27 inches height
Estimated ship weight: 1.09 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: How should the lotion be applied?
submitted by AI Shopping Assistant - 3 months ago
A: Massage the lotion into dry skin as needed for best results.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What is the texture of the body lotion?
submitted by AI Shopping Assistant - 3 months ago
A: The lotion has a lightweight, silky texture that absorbs instantly into the skin.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: Is this body lotion suitable for sensitive skin?
submitted by AI Shopping Assistant - 3 months ago
A: Yes, it is dermatologist tested, alcohol-free, and gentle enough for daily use.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What key ingredients are in the lotion?
submitted by AI Shopping Assistant - 3 months ago
A: The lotion contains Tri-Ceramide Complex, Urea, and Niacinamide to improve skin's appearance.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What is the main purpose of this body lotion?
submitted by AI Shopping Assistant - 3 months ago
A: The main purpose is to brighten the skin, improve tone and texture, and hydrate.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What's the percentage of urea is in this lotion
submitted by Karen H - 4 months ago
A: Hey Karen, Great question! We focus on the performance of our formulations as a whole, to ensure optimum quality. We’re happy to share the role each respective ingredient plays so you can understand what you’re putting on your skin, however, if we were to share our percentages too, that would be giving away all our secrets! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 4 months agoBrand expert
Q: Is this lotion suitable for discoloration of the thighs?
submitted by Msal - 4 months ago
A: Hey, Great question! The BYOMA Brightening Body Lotion is formulated with Urea and Niacinamide to improve skin's tone and texture. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 4 months agoBrand expert
Q: Can this be used for the back of the neck??
submitted by Anonymous - 10 months ago
A: Hey, Great question! Yes, you can definitely use the Byoma Brightening Body lotion on the back of the neck. We recommend to pair with the BYOMA Brightening Body Wash! For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.
submitted byTarget Beauty Consulting - 10 months agoBrand expert
Q: Can this be used in face?
submitted by Gabby - 1 year ago
A: Great question Gabby! As this product was formulated with body loving ingredients, we would not recommend using this on the face.
submitted byTarget Beauty Consulting - 1 year agoBrand expert
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Guests are saying
The Byoma Brightening Body Lotion has garnered positive feedback for its lightweight, fast-absorbing formula that hydrates and brightens the skin. Guests appreciate its pleasant scent, unique packaging, and effective moisturizing properties. Many have noted visible improvements in skin texture and radiance after consistent use. While some guests mentioned concerns about the scent being overpowering or reminiscent of baby powder, the overall experience has been favorable, making it a recommended choice for daily skincare routines.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 382 reviews
effectiveness: 4.46 out of 5
quality: 4.41 out of 5
value: 4.47 out of 5
80% would recommend
92 recommendations
5 out of 5 stars
3 January, 2026
originally posted on influenster.com
Key ingredients
[This review was collected as part of a promotion.] Good stuff. My skin loves it. Texture is nice, not very thick. Ingredients are great for various skin conditions. I really enjoy using it. That pump is other comfort for me. Thank you
5 out of 5 stars
31 December, 2025
originally posted on influenster.com
Love it
[This review was collected as part of a promotion.] I absolutely love this body lotion — it’s lightweight yet deeply hydrating and makes my skin look brighter and more even after just a couple weeks of daily use. It absorbs quickly without feeling greasy, and my skin feels softer and smoother all day. I’ve noticed a real improvement in dull, dry patches since I started using it after every shower. The scent is fresh and pleasant without being overpowering, and the pump makes it so easy to use. Great value for how well it works — definitely one of my new staples!
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
Skin so soft
Love this moisturizer! My skin is so soft!
5 out of 5 stars
Thumbs up graphic, would recommend
29 December, 2025Verified purchase
Favorite lotion
Absolutely love this body lotion. The absorption is great and it’s very hydrating without being too thick or oily feeling. I love the smell. I’ve purchased this one over and over again. I want to try other byoma lotions but afraid I won’t like it as much as this one! The brightening body lotion is in the middle. Gel cream on the left and body wash on the right.
5 out of 5 stars
22 December, 2025
originally posted on influenster.com
Amazing and hydrates !!
[This review was collected as part of a promotion.] Packaging is so cute and simple! The lotion is so nice it absorbed and it’s like a serum. My skin always feels so hydrated and nice. Overall I love this lotion!
5 out of 5 stars
21 December, 2025
originally posted on influenster.com
Good
[This review was collected as part of a promotion.] I’ve been using the BYOMA body lotion for a few weeks and I really like it. It’s lightweight, absorbs quickly, and keeps my skin soft and hydrated all day without feeling greasy. My dry, sensitive skin feels calmer and more moisturised. Packaging isn’t perfect but the lotion itself works great for daily use.
4 out of 5 stars
19 December, 2025
originally posted on influenster.com
I like it!
[This review was collected as part of a promotion.] This works great! It smells good, and it’s nice on my sensitive skin too! I love the boxy packaging. I find the best time to use it is after the shower. It’s smooth, and it doesn’t leave a sticky residue, but it is kind of greasy. It absorbs well though!
5 out of 5 stars
18 December, 2025
originally posted on influenster.com
Absolutely love this lotion!!
[This review was collected as part of a promotion.] This is so very nice and creamy! Smells fantastic and gives my skin all day long lasting hydration. Great value for the price comes in a huge bottle. The container it comes in is so cute!
5 out of 5 stars
15 December, 2025
originally posted on influenster.com
Smells delicious, helps with dry and dull skin
[This review was collected as part of a promotion.] I absolutely LOVE this body lotion. For starters, it smells fantastic, and on top of that it actually does what it’s supposed to do!! This lotion hydrates my skin and brightens it. I have very dry flaky skin especially in the winter and this lotion makes my skin feel soft and nourished. I think using this every day has significantly reduced my peeling and flaking skin in the cold winter. The bottle also is super cute and looks nice on my nightstand or bathroom counter and it’s a big bottle and seems to last quite a long time. I am certain I will be using this again! In the picture you can see my left arm immediately after using the product is much more bright and smooth looking that my right arm which is very dry and flaky.
5 out of 5 stars
13 December, 2025
originally posted on influenster.com
Lightweight Radiance Boost
[This review was collected as part of a promotion.] BYOMA’s Brightening Body Lotion delivers smooth, even-looking skin with a formula that focuses on strengthening the skin barrier while enhancing glow. Packed with BYOMA’s signature Tri-Ceramide Complex and brightening ingredients like niacinamide, it helps improve tone, texture, and overall luminosity without feeling heavy or greasy. The lotion absorbs quickly, leaving skin soft, hydrated, and subtly radiant—perfect for daily use. Its gentle formula works well for most skin types, including sensitive. A great pick if you want a body lotion that hydrates deeply while giving your skin a healthy, brightened boost.
3 out of 5 stars
8 December, 2025
originally posted on influenster.com
Supple skin but strong scent and poor ingredients
[This review was collected as part of a promotion.] This product made my skin instantly feel and look hydrated. However the scent was overpowering and Yuka gave a poor rating based on ingredients. I am a bit disappointed because I use other byoma products which don’t have strong scents or poor ingredients. If there was an unscented option with clean ingredients, this would be my go to. I received this product in exchange for my honest review.
5 out of 5 stars
6 December, 2025
originally posted on influenster.com
A new go to
[This review was collected as part of a promotion.] I’ve been really impressed with the Byoma Brightening Lotion. The texture is beautiful—lightweight, smooth, and it absorbs into the skin almost instantly. My arms felt soft and hydrated right away without any greasy or oily residue, which is a huge plus. I was a little surprised by the scent since I originally thought it was fragrance-free (my fault for not checking!), but honestly… I don’t hate it. It’s actually quite nice. The fragrance is very light and warm with a clean, slightly musky vibe. It reminds me of fresh laundry or dryer sheets. If you like EOS Warm & Cozy or lean toward unisex, subtle scents, this will probably be right up your alley. I’m usually a gourmand-only girl, but this still makes me feel cozy after applying. Overall, if you enjoy clean scents and you’re looking for a high-quality, everyday body moisturizer that leaves your skin feeling soft and nourished, I definitely recommend giving this one a try.
5 out of 5 stars
4 December, 2025
originally posted on influenster.com
Hydrating lotion
[This review was collected as part of a promotion.] I have been loving the hydrating feel of this moisturizer. Only drawback is that it does have a perfume-like scent that lingers quite a while, so be cautious if you are sensitive to scents.
3 out of 5 stars
4 December, 2025
originally posted on influenster.com
Nourishing
[This review was collected as part of a promotion.] Cute shaped bottle. I like the pump aspect of it. All lotions should come with a pump. Doesn’t have much of a smell to it, bummer. It says brightening, I took that as the lotion should brighten some of my dark spots. ?? Idk It is nourishing and hydrating. I don’t know if I would buy.
3 out of 5 stars
4 December, 2025
originally posted on influenster.com
don’t care for the scent
[This review was collected as part of a promotion.] pros: • fun packaging! The colors are bright & I love that this bottle of lotion is shaped like a square instead of the usual cylinder. (of course this doesn’t affect the performance of the product, but it is a bonus!) • hydrating • great ingredients like niacinamide • the pump is so convenient! cons: • borderline greasy — you know the feeling. Just a little more “slimy” than how I prefer my lotion to be • I couldn’t stand the scent 🙃 I couldn’t use this on my hands or arms or anywhere that I would get a waft of the scent after putting it on Ultimately, this isn’t a go-to lotion for me because I would prefer it to be less greasy and didn’t care for the scent. I would purchase it for myself.
5 out of 5 stars
4 December, 2025
originally posted on influenster.com
Great lotion for the price
[This review was collected as part of a promotion.] Lotion absorbs quickly and has a light scent. Perfect to use for the hands or full body. I used at night but I think it’s light enough to use in the morning too.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com
Great!
[This review was collected as part of a promotion.] This bottle is big and you get a lot for your money, I haven’t noticed any irritation and I have somewhat sensitive skin. I like this because it doesn’t leave the sticky/greasy residue that other lotions leave and that’s usually a big thing when I’m choosing a lotion.
4 out of 5 stars
2 December, 2025
originally posted on influenster.com
Great everyday hydrating lotion
[This review was collected as part of a promotion.] I love this lotion the smell is subtle a nice clean smell. I don’t like strong scents so this is a great lotion for everyday use. My skin felt hydrated the lotion absorbed on my skin real good and I noticed my skin got brighter with daily use. I love the ingredients super good everyday lotion.
5 out of 5 stars
1 December, 2025
originally posted on influenster.com
Hydrating
[This review was collected as part of a promotion.] Super hydrating! Smaublrw smell. Almost like a gel cream consistency. Good for sensitive skin. I got the big bottle which will last. Very nice pump to the bottle.
4 out of 5 stars
1 December, 2025
originally posted on influenster.com
Easy to use
[This review was collected as part of a promotion.] The smell is crisp and light. Moisturizes my skin and doesn’t leave any residue or stains on my clothing. The texture is a little on the thin side so I would not use the lotion in the frigid winter months.