Sponsored
BruMate Era 30oz 100% Leakproof Straw Tumbler
$39.99
ColorLavender
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- 100% LEAKPROOF, GUARANTEED: The Era series is the only 100% leakproof straw tumbler that works for both cold and carbonated beverages, thanks to our patent-pending Ü-Turn technology. So, you can toss your drink in your bag and take it on the go without ever spilling a drop.
- COLDKEY METAL STRAW: The Era series also has our ColdKey stainless steel straw so you can reduce the amount of plastic sitting in your water all day and experience a cool, crisp drinking experience with a soft-touch silicone tip on the outside to top it off.
- 24+ HOURS COLD: Thanks to our BevGuard insulation, the Era will keep your favorite drinks ice-cold for 24+ hours.
- CUP-HOLDER FRIENDLY BASE: The Era has a sleek, tapered design that fits all standard cup holders.
- LIFETIME WARRANTY: Backed by our lifetime guarantee, the Era will be your favorite drinking companion for the long haul.
Description
A new Era of straw tumbler is here. Our Era tumbler is totally leakproof, and made for stress free sips on the go. It has our fully leakproof Ü-Turn™ lid that works for both cold and carbonated beverages, ColdKey™ metal straw for minimizing the amount of plastic sitting in your water, BevGuard™ technology to keep ice for 24+ hours, and a cup-holder friendly base so you can enjoy 30oz of your favorite beverage, free of leaks and spills throughout your daily journey.
Era Tumblers are 100% leakproof with cold beverages and carbonated beverages with ice when in the locked position. Not recommended for use with hot beverages.
Era Tumblers are 100% leakproof with cold beverages and carbonated beverages with ice when in the locked position. Not recommended for use with hot beverages.
Dimensions (Overall): 9.8 Inches (H) x 3 Inches (W)
Lid Material: Plastic
Capacity (Volume): 30 fl oz (US)
Used For: Cold Beverages
Material: Stainless Steel
Care & Cleaning: Dishwasher-Safe
Warranty: Lifetime Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 94711610
UPC: 195429060527
Item Number (DPCI): 082-04-3873
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 5.4 inches length x 5.4 inches width x 9.8 inches height
Estimated ship weight: 1.4 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.8 out of 5 stars with 2412 reviews
quality: 4.11 out of 5
value: 4.05 out of 5
82% would recommend
17 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
1 January, 2026Verified purchase
Sturdy and beautiful
Love this brand, beautiful color, sturdy design.
5 out of 5 stars
31 December, 2025
originally posted on brumate.com
Lavender Era
[This review was collected as part of a promotion.] Love the color. Have lots of Era's ! They never disappoint.
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase
(no review title)
Great!
5 out of 5 stars
30 December, 2025
originally posted on brumate.com
Gift for grandmother
[This review was collected as part of a promotion.] This was a gift for my best friend‘s grandmother. She absolutely loved the cup. She chose the 30 ounce instead of the 40 ounce due to the 40 ounce would be too heavy. She said she is already holding herself more accountable for drinking more water due to this beautiful cup
5 out of 5 stars
29 December, 2025
originally posted on brumate.com
Perfection
[This review was collected as part of a promotion.] It’s a beautiful color and the perfect size the teenage girl I bought it for adores it
5 out of 5 stars
Thumbs up graphic, would recommend
26 December, 2025Verified purchase
(no review title)
I love this tumbler. The color is sleek and aesthetic and it doesn’t spill! It keeps my coffee cold for hours without the ice melting. Definitely worth the money.
5 out of 5 stars
25 December, 2025
originally posted on brumate.com
Beautiful shade of purple
[This review was collected as part of a promotion.] Love this color. It was exactly what I was looking for!
5 out of 5 stars
Thumbs up graphic, would recommend
24 December, 2025Verified purchase
Great
Love the color just heavier than I expected
5 out of 5 stars
22 December, 2025
originally posted on brumate.com
Best cup ever
[This review was collected as part of a promotion.] Im obsessed with my cup next cup will be 40oz, but i love the cup and its so easy to clean i dont need to worry about mold! And no spilling whats so ever
5 out of 5 stars
17 December, 2025
originally posted on brumate.com
30oz
[This review was collected as part of a promotion.] This is a Christmas gift for my daughter. I did get one also in the lilac dusk-which I love the color & the size
5 out of 5 stars
Thumbs up graphic, would recommend
16 December, 2025Verified purchase
Briliant design
Love the color! I appreciate the straw is rubber on top but metal on the bottom preventing increase in bacterial growth. The "no spill" is true to the word and easy to take apart and clean! The magnetic straw cover and top portion of cup is brilliant! Never lose the straw cover!
1 out of 5 stars
11 December, 2025Verified purchase
Dented & Disappointed
Between the muted Mocha color and thw no spill i wanted this cup so bad unfortunately it arrived dented.
5 out of 5 stars
Thumbs up graphic, would recommend
5 December, 2025Verified purchase
Brumate
Love it! So easy to carry
5 out of 5 stars
Thumbs up graphic, would recommend
3 December, 2025Verified purchase
(no review title)
love it
2 out of 5 stars
21 November, 2025
(no review title)
Love the color and love that it does what it’s meant to do however I received a damage cup that has a dent on its bottom. The item should have been inspected before shipping it out to the customer. I do not have time to go exchange it so I’ll have to stick with that dent.
5 out of 5 stars
16 November, 2025
originally posted on brumate.com
Love the Era!
[This review was collected as part of a promotion.] I currently have 2 eras and love them so much never leave home without it! Always flipping it up side down and showing people how it doesn’t leak.. also just found out the top comes off for better cleaning! Such a game changer
5 out of 5 stars
14 November, 2025
originally posted on brumate.com
Beautiful!
[This review was collected as part of a promotion.] I bought this tumbler for my friend and she was so excited. She is now ordering them for her bridal party. The color is beautiful. The pictures of it does not do it justice!
5 out of 5 stars
10 November, 2025Verified purchase
Worth it!
Truly leakproof! I hate spending that kind of money for a cup, but it’s definitely worth the price! Just wished they had more colors in store!
5 out of 5 stars
Thumbs up graphic, would recommend
9 November, 2025
(no review title)
This is the fourth one I've bought as a gift. I love mine. It is leak proof when locked. It is easy to clean. It keeps drinks nice and cold all day. Buy it, amd you'll want to throw away those leaky, noisy Stanleys.
5 out of 5 stars
Thumbs up graphic, would recommend
31 October, 2025Verified purchase
Brüs are Best!
I love all my Brüs!! I was super excited when they finally reached Target near me. I would say though if you can order directly from the Brümate website do it. The one I got at target’s lid is slightly “off” compared to the ones I’ve ordered from the Brümate website (probably due to mass shipping/people handling them in stores) but it’s nice to not have to pay for shipping!