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Apple iPhone 16 Pro Max
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About this item
Highlights
- STUNNING TITANIUM DESIGN—iPhone 16 Pro Max has a strong and light titanium design with a larger 6.9-inch Super Retina XDR display. ² It’s remarkably durable with the latest-generation Ceramic Shield material that’s 2x tougher than any smartphone glass.
- BUILT FOR APPLE INTELLIGENCE—Apple Intelligence is the personal intelligence system that helps you write, express yourself, and get things done effortlessly.¹ With groundbreaking privacy protections, it gives you peace of mind that no one else can access your data.
- TAKE TOTAL CAMERA CONTROL—Camera Control gives you an easier way to quickly access camera tools, like zoom or depth of field, so you can take the perfect shot in record time.
- MAGNIFICENT SHOTS—Take your videos to a whole new level with 4K 120 fps Dolby Vision, enabled by the 48MP Fusion camera. The improved 48MP Ultra Wide camera lets you capture mesmerizing detail in macro photos and wide-angle shots.
- PHOTOGRAPHIC STYLES—The latest-generation Photographic Styles give you greater creative flexibility, so you can make every photo even more you. And thanks to advances in the image pipeline, you can now reverse any style, any time.
- THE POWER OF A18 PRO—A18 Pro chip enables Apple Intelligence with a faster Neural Engine, improved CPU and GPU, and a big jump in memory bandwidth. It also drives advanced video and photo features and powers AAA gaming.
- A HUGE LEAP IN BATTERY LIFE—iPhone 16 Pro Max delivers an incredibly power-efficient performance with up to 33 hours video playback. ³ Charge via USB-C or snap on a MagSafe charger for faster wireless charging. ⁴
- CUSTOMIZE YOUR IPHONE—With iOS 18 you can tint your Home Screen icons with any color. Find your favorite shots faster in the redesigned Photos app. And add playful, animated effects to any word, phrase, or emoji in iMessage. ⁵
- SATELLITE CONNECTIVITY—If you don't have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks. ⁶ In a severe car crash, iPhone can connect to emergency services when you can't. ⁷
Description
iPhone 16 Pro Max. Built for Apple Intelligence. ¹ Featuring a stunning titanium design. Camera Control. 4K 120 fps Dolby Vision. And A18 Pro chip.
What’s in the Box
iPhone 16 Pro Max
USC-C Charge Cable
Legal
¹ Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.
² The displays have rounded corners. When measured as a rectangle, the screen is 6.12 inches (iPhone 16), 6.69 inches (iPhone 16 Plus), 6.27 inches (iPhone 16 Pro) or 6.86 inches (iPhone Pro Max) diagonally. Actual viewable area is less.
³ Battery life varies by use and configuration. See apple.com/batteries for more information.
⁴ Accessories sold separately.
⁵ Some features may not be available for all countries or all areas.
⁶ Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See https://support.apple.com/kb/HT213885 for more information.
⁷ iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
What’s in the Box
iPhone 16 Pro Max
USC-C Charge Cable
Legal
¹ Apple Intelligence is available in beta on all iPhone 16 models, iPhone 15 Pro, and iPhone 15 Pro Max, with Siri and device language set to U.S. English, as an iOS 18 update. English (Australia, Canada, Ireland, New Zealand, South Africa, UK) language support available this December. Some features and support for additional languages, like Chinese, English (India, Singapore), French, German, Italian, Japanese, Korean, Portuguese, Spanish, Vietnamese, and others, will be coming over the course of the next year.
² The displays have rounded corners. When measured as a rectangle, the screen is 6.12 inches (iPhone 16), 6.69 inches (iPhone 16 Plus), 6.27 inches (iPhone 16 Pro) or 6.86 inches (iPhone Pro Max) diagonally. Actual viewable area is less.
³ Battery life varies by use and configuration. See apple.com/batteries for more information.
⁴ Accessories sold separately.
⁵ Some features may not be available for all countries or all areas.
⁶ Roadside Assistance, Emergency SOS, and Messages via satellite are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Messages via satellite requires a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. See https://support.apple.com/kb/HT213885 for more information.
⁷ iPhone 16 and iPhone 16 Pro can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 6.42 Inches (H) x 3.06 Inches (W) x .32 Inches (D)
Weight: 7.99 Ounces
Product Model: Apple iPhone 16 Pro Max
Camera Features: Facial Recognition, Panorama Mode, Automatic Focus, Geotagging, HDR Imaging
Electronics Condition: New
Electronics Features: Automatic Focus, Built-In GPS, Always-On Display, Dual eSIM, Wireless Charging, Super Retina XDR Display, Quick Charge, Haptic Feedback, eSIM Supported
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2868 x 1320
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: 5G
Screen Size: 6.9 Inches
Processor Speed: 6 GHz
IP rating: IP68
Processor model: A18 Pro
Camera Megapixels (Front Facing): 12 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 20, 2024
TCIN: 90539866
UPC: 195949805066
Item Number (DPCI): 255-14-6961
Origin: Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 7.177 inches length x 3.768 inches width x 1.122 inches height
Estimated ship weight: 0.913 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is the phone unlocked or is it tie to any carrier
submitted by Jack - 1 year ago
A: its listed as an AT&T phone with plan within the sections, so I would assume this is an AT&T locked phone
submitted byDanah - 1 year agoA: It's through AT&T for a new plan, upgrade or switch
submitted by - 1 year agoA: It says at the top of the page it is AT&T.
submitted byKaren - 1 year agoA: Dou you have now Iphone 16 max pro unlock
submitted by - 1 year agoA: Hi Jack, thanks for reaching out about Apple iPhone 16 Pro Max. This Phone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMatt - 1 year agoTarget expert support
Q: Is the iphone 16 pro max unlocked
submitted by Kevin - 2 months ago
A: Hi, thanks for reaching out about Apple iPhone 16 Pro Max. This phone is locked to be used with AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byJoe - 2 months agoTarget staff support
Q: Hi, I already have AT&T, do I need to get new service agreement or contract?
submitted by Nawal - 4 months ago
A: Hi, thanks for reaching out about Apple iPhone 16 Pro Max While you will want to confirm with your carrier, this can typically be added to an existing contract. However, it may impact the price of the device. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byJustin - 4 months agoTarget expert support
Q: Is it can use any carrier? Unlock?
submitted by Oshada - 1 year ago
A: Hi Oshada, thanks for reaching out about Apple iPhone 16 Pro Max. This iPhone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMatt - 1 year agoTarget expert support
Q: Do you have the 16 pro max linked to a carrier or is it unlocked??
submitted by Sid - 1 year ago
A: Hi Sid, thanks for reaching out about Apple iPhone 16 Pro Max This phone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMike - 1 year agoTarget expert support
Q: Is this iPhone 16 pro max unlocked?
submitted by Dori - 1 year ago
A: Hi Dori, thanks for reaching out about Apple iPhone 16 Pro Max This iPhone is locked to AT&T. If you have any additional questions, we welcome you to contact MyTGTtech at 833-848-8324 every day, between 7am-11pm CST.
submitted byMike - 1 year agoTarget expert support
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Guests are saying
The iPhone 16 Pro Max impresses with its stunning camera capabilities, vibrant display, and sleek design, making it a great choice for content creators and everyday users alike. Guests appreciate the improved battery life and user-friendly features, although some have experienced issues with screen responsiveness and Bluetooth connectivity. Overall, this phone offers a blend of style and functionality that enhances the user experience.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.3 out of 5 stars with 12312 reviews
4 out of 5 stars
4 December, 2025
originally posted on ATT.com
Not cheap- should come with a case
Too bad it doesn’t come with a case… had to buy that separately.
1 reply from AT&T CARE team - 11 days ago
Hello there, we truly appreciate you sharing your thoughts about the iPhone 17 Pro Max. We understand it’s a premium investment, and we hear you on wishing it came with a case. Apple designs the packaging to be minimal for environmental reasons, but we know protection is important which is why we offer a range of cases to suit different styles and needs. We hope your new iPhone brings you an amazing experience, and if you’d like, we can help you find a case that complements it perfectly, feel free to reach out to us.
4 out of 5 stars
4 December, 2025
originally posted on ATT.com
Pretty much the same as the last version
Typical iPhone, you pay a bunch of money for a somewhat upgraded version of the last model.
1 reply from AT&T CARE team - 11 days ago
Thanks for sharing your thoughts on the iPhone 16 Pro Max. We understand it can feel like newer models build on familiar features, and we appreciate your perspective. While the design may feel similar, this generation includes enhancements like the improved camera system, faster chip and a battery life, which aim to deliver a smoother and more powerful experience. Your feedback is valuable, we hope you continue to enjoy the features that enhance your experience. If you need help in exploring the device features or settings we are here to help, thank you for choosing AT&T.
2 out of 5 stars
3 December, 2025
originally posted on ATT.com
charging issues
the phone itself is ok but the usb-c is an issue i have to restart the phone just to get the phone to charge
1 reply from AT&T CARE team - 10 days ago
Thank you for sharing your experience with the iPhone 16 Pro Max. We understand how inconvenient it is to have to restart your phone just to get it to charge, and we appreciate you bringing this to our attention. Your feedback helps us improve our devices and customer support. At AT&T we strive to ensure you have a seamless experience with your phone and our services which is why we are here to troubleshoot or check options on how to get it fix as soon as possible. Please feel free to reach out to us anytime. In the meantime, here are some steps you can try and see if it helps with the charging issue: 1.Check the USB-C Cable and Charger: Sometimes, the cable or charger may be the cause of the issue. Try using a different compatible USB-C cable and charger to see if the problem persists. 2.Inspect the USB-C Port: Dirt or debris inside the port can affect charging. Carefully clean the port using a soft, dry brush or compressed air. 3.Software Update: Ensure your phone is running the latest software version, as updates often include improvements for charging and connectivity. 4.Restart and Test: After checking the cable, charger, and port, restart the phone and test the charging again to see if the issue persists. If these steps don't resolve the issue, you can also consider reaching out to https://support.apple.com/ where they can provide personalized assistance and determine if the USB-C port needs repair or replacement.
2 out of 5 stars
1 December, 2025
originally posted on ATT.com
Bitter Sweet
Worst and Best IPhone I’ve had thus far. I’m the type that usually waits awhile before upgrading my phone so usually the upgrade is a big upgrade from my last. For example I’m coming off the 13 pro and got the 16 pro max so naturally it’s a better phone…buuuuuuuuutttttt it has major connectivity issues to my car that I don’t experience with the 13. So it’s bitter sweet but more bitter than sweet. Also think they may have slid me a refurbished 16 pro max that got returned early enough that it wouldn’t count as refurbished but that’s another review for another day.
1 reply from AT&T CARE team - 9 days ago
Thank you for sharing such a thoughtful and honest review on the iPhone 16 Pro Max. We’re glad to hear you’re enjoying some of the upgrades from your 13 Pro to the 16 Pro Max, but we’re truly sorry that connectivity issues with your car have made the experience more frustrating than exciting. That’s definitely not the seamless transition we want for you. You can also complete our self- service form: https://www.att.com/get-support/?source=ILC208383817, where our experts can check on your device and make sure the device is a new one not refurbished. We’d like to learn more about what’s happening so we can help troubleshoot and get you back to enjoying your new device without interruptions. In the meantime, If you have previously connected other devices to CarPlay, try forgetting those connections. This can sometimes resolve conflicts that prevent your iPhone from connecting. By following these steps, you should be able to resolve the connection issue between your iPhone 16 Pro Max and CarPlay. If problems persist, consider consulting your car's manual or contacting Apple Support for further assistance.
4 out of 5 stars
1 December, 2025
originally posted on ATT.com
iPhone 16 Pro Max
great phone so far enjoyed it
1 reply from AT&T CARE team - 9 days ago
Hey Jerod, thank you for sharing your experience! We're glad to hear that your iPhone 16 Pro Max is living up to your expectations. It’s always exciting to see our customers enjoying the features and performance of their devices. If you have any favorite features or moments using your phone, we’d love to hear more about them! Don’t hesitate to reach out if you have any questions or need tips to get the most out of your iPhone 16 Pro Max. Thank you again for your review and investing on our AT&T products!
1 out of 5 stars
22 November, 2025
originally posted on ATT.com
iPhone 17 pro max
All my stuff didn’t transfer over. I still don’t have it all.
1 out of 5 stars
20 November, 2025
originally posted on ATT.com
Not Neurodivergent-Friendly — Too Rigid
I wanted to love this phone. I’ve been an Apple user for many years, and I bought this model with the hope that it could serve as both a phone and a camera for my small business. But after giving it an honest try, I realized the iPhone’s interface simply isn’t designed for how some of us process visual information. The two forced screens — the Today View on the far left and the App Library on the far right — cannot be removed, reorganized, or customized. Both use Apple’s mandatory “blurred background” effect, which creates constant visual noise. If you have a neurodivergent brain that needs clean lines, clarity, and order, this is extremely overstimulating. The App Library is especially difficult to use. Apps are grouped into vague categories inside boxes that cannot be edited, renamed, rearranged, or alphabetized. There is no way to create a simple, logical A–Z list of apps on the home screen. You must organize everything manually. For people who rely on structure and visual consistency, this becomes frustrating very quickly. The hardware is beautiful, and the camera is excellent — but the software design is rigid and inflexible. If you are neurotypical, this may not matter. But if you are neurodivergent, sensory-sensitive, or prefer a highly organized layout, be aware that the iPhone interface offers very limited control. I ultimately returned the phone. Not because it’s “bad,” but because it simply isn’t built for the way my mind works.
1 out of 5 stars
18 November, 2025
originally posted on ATT.com
Lost Contacts
Almost everything went well, but I lost over 200 contacts??? Why did it take so long for the transition?
5 out of 5 stars
17 November, 2025
originally posted on ATT.com
16pro Max
I went from a 13 Pro to a 16 Pro and have been impressed with the features and added capabilities. The battery last all day even when I’m on it for hours at work.
1 out of 5 stars
16 November, 2025
originally posted on ATT.com
Cancelled
Still waiting for links to smooth out with cancellation . It’s been a mess
1 reply from AT&T CARE - Isabella team - 6 days ago
Thank you for letting us know what’s been going on. We’re really sorry to hear that your cancellation process has felt messy and that you’re still waiting for things to smooth out. We understand how frustrating it is when something that should be simple turns into a lingering issue, and we appreciate you sharing your experience with us. We'd love to make things right. Please complete our self-service form: https://www.att.com/get-support/?source=ILC309046520 and our customer care team will walk through the details with you and make sure everything is moving in the right direction. We want this to be resolved cleanly, so you don’t have to keep dealing with the inconvenience. Thank you for being part of AT&T.
4 out of 5 stars
15 November, 2025
originally posted on ATT.com
Powerful Phone With Premium Feel
The iPhone 16 Pro Max is an excellent upgrade overall. The performance is incredibly fast, the camera system is sharp and reliable, and the battery life easily gets me through a full day. The Black Titanium finish feels premium and durable. The only reason I’m giving it 4 stars instead of 5 is because I feel like some of the improvements are subtle compared to the previous model. Still, it’s a fantastic phone and I’m really happy with it.
5 out of 5 stars
14 November, 2025
originally posted on ATT.com
great phone
Love the fact there is NO LIGHTNING CHARGER! I love the new features after my iPhone 11 died
1 out of 5 stars
14 November, 2025
originally posted on ATT.com
Too large
This phone is okay. But it is way too large. These phones keep getting bigger and bigger and harder to hold in your hand with just one hand. Missing my old phone.
1 out of 5 stars
14 November, 2025
originally posted on ATT.com
Lags so bad
Very disappointed in how much this phone lags and how slow it is in general. Bought brand new and very disappointed. I should have stuck with my iPhone 14.
5 out of 5 stars
13 November, 2025
originally posted on ATT.com
Love the color
Love it, great pictures. The zoom feature is amazing for my job
5 out of 5 stars
12 November, 2025
originally posted on ATT.com
Apple iPhone 16 Pro Max - 256GB - Black Titanium
Very nice and easy to use. Great functions overall.
5 out of 5 stars
12 November, 2025
originally posted on ATT.com
Awesome
Moving up from a 15 pro Max I really like the new size I've found it to be a lil bit bigger and a lil quicker. I really don't get into that when ever a new phone comes out, I just got to have it as you can see the 17 just came out yet I chose to go the 16 route. And I didn't even think I would notice the difference but I have to admit I did. I would recommend this phone to friends as a matter of fact I already have.
2 out of 5 stars
12 November, 2025
originally posted on ATT.com
Terrible phone
I hate this phone overall, it’s very glitchy, and its software has been updated but it’s still very glitchy, since day 1. Unfortunately since i thought i could give it a chance to update its software in hopes that it would stop glitching, i let too much time pass and ended up not being able to switch it out. It also stopped accepting my charger that has been used with it since day 1
1 out of 5 stars
12 November, 2025
originally posted on ATT.com
Worst service ever I have never
Horrible , workst service ever in my life. I was insulted and appalled by the service I received. Never in my life
1 out of 5 stars
12 November, 2025
originally posted on ATT.com
Annoying to purchase online
So confusing and complicated