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Snack Factory Pop'ums Golden Mustard BBQ Pretzel Snacks - 9oz
$4.69 ($0.52/ounce)
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About this item
Highlights
- Includes one (1) 9-ounce bag of Snack Factory® Golden Mustard BBQ Pop’ums
- Golden Mustard BBQ pretzel snacks with a tangy, smoky, and a bit peppery flavor
- Pop’ums have the crispy crunch of pretzels with the munch-ability of popcorn
- Baked, not fried, with colors sourced from plants and no high fructose corn syrup
- One pop and you’ll Rethink Your Pretzel!®
Description
Reimagine pretzels with Snack Factory Golden Mustard BBQ Pop’ums. With a golden pretzel outside and a surprisingly light and crispy inside, Pop’ums are a snack that is unlike any other! These baked pretzel snacks bring together the crispy crunch of pretzels with the munch-ability of popcorn. Golden Mustard BBQ Pop’ums are distinctively tangy, smoky, and a bit peppery just like the Carolina BBQ sauce that inspired them. One pop and you’ll Rethink Your Pretzel!
At Snack Factory, we reimagine pretzels in new and unexpectedly delicious ways. Snack Factory Pop’ums bring together the crispy crunch of pretzels with the munch-ability of popcorn for a snack that is unlike any other! These light and crispy pretzel snacks are baked, not fried and come in a resealable bag for freshness.
Snack Factory reinvented the pretzel with Pretzel Crisps, Bites, and Pop’ums to create flavorful and fun snacking alternatives. Pretzel Crisps are thin, flavorful, dippable, and spreadable. Bites are a deliciously snackable, bite-sized version of Pretzel Crisps. Try Pop’ums for a light and crispy pretzel snack with the munch-ability of popcorn and irresistible flavors. With great gourmet taste from quality ingredients, Snack Factory pretzel snacks are perfect for anytime!
At Snack Factory, we reimagine pretzels in new and unexpectedly delicious ways. Snack Factory Pop’ums bring together the crispy crunch of pretzels with the munch-ability of popcorn for a snack that is unlike any other! These light and crispy pretzel snacks are baked, not fried and come in a resealable bag for freshness.
Snack Factory reinvented the pretzel with Pretzel Crisps, Bites, and Pop’ums to create flavorful and fun snacking alternatives. Pretzel Crisps are thin, flavorful, dippable, and spreadable. Bites are a deliciously snackable, bite-sized version of Pretzel Crisps. Try Pop’ums for a light and crispy pretzel snack with the munch-ability of popcorn and irresistible flavors. With great gourmet taste from quality ingredients, Snack Factory pretzel snacks are perfect for anytime!
Serving Size: 28.0 g
Serving Per Container: 9
Amount :
Calories: 130
% Daily Value*
Total Fat 4.5g6%
Saturated Fat 0g0%
Trans Fat 0g
Cholesterol 0mg0%
Sodium 300mg13%
Total Carbohydrate 21g8%
Dietary Fiber 1g2%
Sugars 1g
Added Sugars 1g2%
Protein 2g
Vitamin D 0mcg0%
Calcium 10mg0%
Iron 0.8mg4%
Potassium 30mg0%
* Percentage of Daily Values are based on a 2,000 calorie diet.
Ingredients:
enriched flour (wheat flour, niacin, reduced iron, thiamine mononitrate, riboflavin, folic acid), canola oil, potato starch, cornstarch, tapioca malt syrup (tapioca syrup, malt extract), sea salt, sugar, salt, monosodium glutamate, yeast, sodium bicarbonate, brown sugar, tomato powder, yeast extract, mustard (vinegar, mustard seeds, salt, turmeric), spice, onion powder, garlic powder, citric acid, vinegar, lactic acid, disodium inosinate and disodium guanylate, natural flavor (including smoke), turmeric (color), soda' '
Allergens & Warnings:
NOT FOR CHILDREN UNDER 24 MONTHS., WARNING: CHOKING HAZARD., DO NOT PURCHASE IF PACKAGE IS OPEN OR TORN., CONTAINS: WHEAT. MADE IN A FACILITY THAT DOES NOT PROCESS PEANUTSFeatures: No Added Sugar, No High Fructose Corn Syrup, Vegan, No Artificial Flavors
Form: Pieces
State of Readiness: Ready to Eat
Spice Level: Mild
Package Quantity: 1
Net weight: 9.0 Ounces
TCIN: 94160033
UPC: 049508253044
Item Number (DPCI): 071-06-1872
Origin: Made in the USA or Imported
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Shipping details
Estimated ship dimensions: 3 inches length x 7.25 inches width x 10 inches height
Estimated ship weight: 0.5625 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup. If purchased online with SNAP EBT, this item must be returned within 90 days of the date it was shipped, delivered by a Shipt shopper, or made ready for pickup. This 90-day return window is required by SNAP.
See the return policy for complete information.
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Guests are saying
The Snack Factory Pop Ums in golden mustard BBQ flavor offer a delightful snacking experience with their unique blend of tangy mustard and sweet BBQ. Guests appreciate the light and crispy texture, making them perfect for sharing during gatherings or enjoying solo. The resealable packaging adds convenience, while the bold flavor profile keeps guests coming back for more. Ideal for movie nights, road trips, or as a quick snack, these pretzel bites are a must-try for flavor enthusiasts.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 494 reviews
quality: 4.8 out of 5
taste: 4.8 out of 5
value: 4.6 out of 5
100% would recommend
14 recommendations
5 out of 5 stars
30 December, 2025
originally posted on Home Tester Club

So yum!!!
[This review was collected as part of a promotion.] I really enjoyed trying this snack! They’re light, crispy, and have a great crunch without feeling too heavy. The flavor is bold and tangy, with the mustard and BBQ balancing each other nicely and giving them a unique twist in comparison to a regular pretzel. The resealable bag is convenient and they’re perfect for snacking and sharing. I’d definitely buy them again when craving a crunchy, flavorful snack!
3 out of 5 stars
27 December, 2025
originally posted on Home Tester Club

theyre okay
[This review was collected as part of a promotion.] they were okay but nothing special. I wasn't crazy about the flavor, it didn't really scream bbq to me. or maybe the combination of bbq and pretzel just wasnt good.
5 out of 5 stars
22 December, 2025
originally posted on Home Tester Club

Great
[This review was collected as part of a promotion.] These pretzels are really good. My kids really enjoyed them as a snack. They are light and crispy. The Bbq flavor is really good.
5 out of 5 stars
21 December, 2025
originally posted on Home Tester Club

The perfect bbq flavor snack
[This review was collected as part of a promotion.] This Pop’ums Golden Mustard BBQ snack really hits the bbq spot. The seasoning tastes balanced and flavorful without being too salty, and the pretzel bites stay light and crispy instead of heavy like some chips. You get crunch and flavor without that weighed down feeling afterward. The BBQ flavor stands out but does not overpower. It feels easy to snack on, whether you grab a handful or pour into a bowl. It works just as well for a quick bite as it does for sharing. If you want an all around snack that feels satisfying but not greasy or overwhelming, this one gets it right. It has become an easy go to.
5 out of 5 stars
21 December, 2025
originally posted on Home Tester Club

Delicious non-greasy snack
[This review was collected as part of a promotion.] I really liked these Snack Factory Pop’ums Pretzel Snacks. I think I would’ve preferred a different flavor personally (like cheddar or sour cream and onion). I usually have issues with greasy snacks and these weren’t at all! Definitely one of my new favorite snacks.
5 out of 5 stars
20 December, 2025
originally posted on Home Tester Club

Snack game just leveled up
[This review was collected as part of a promotion.] Pop’ums are the snack we didn’t know we needed. They are light, airy popped pretzels with the addictive popcorn munchability and real pretzel crunch. The golden mustard BBQ brings serious smoky-sweet heat. Baked not fried, insanely crispy, and impossible to stop eating. The bag disappeared way too fast!
3 out of 5 stars
18 December, 2025
originally posted on Home Tester Club

Unique
[This review was collected as part of a promotion.] Unique flavor combo and unique texture they are somehow both light and crispy and crunchy not a huge fan of the flavor I don't like mustard kind of reminded me of chicfila sauce though with the flavor combo
5 out of 5 stars
15 December, 2025
originally posted on Home Tester Club

Packed with flavor!
[This review was collected as part of a promotion.] These Snack Factory Pop'ums Golden Mustard BBQ Pretzel Snacks are packed with flavor! The BBQ is authentic with a hint of smokiness and the golden mustard is an added surprise for the palette. The pretzel base adds some crunch that really ties it all together. The small pop size makes it easy to snack on these tasty treats. I highly recommend!
4 out of 5 stars
14 December, 2025
originally posted on Home Tester Club

Better than I thought
[This review was collected as part of a promotion.] I received this product for free. These pretzel snacks were better than I thought they were going to be. The mustard flavor is very subtle, and the bbq is sweet and spicy. The texture is a good solid crunch. I kept wanting to eat more, would definitely get these again.
1 out of 5 stars
6 December, 2025
originally posted on Home Tester Club

Not my flavor
[This review was collected as part of a promotion.] Unfortunately this wasn't a type of flavor that I liked. I did try it but I do not like barbecue or mustard. It wasn't terrible but it wasn't for me.
4 out of 5 stars
6 December, 2025
originally posted on Home Tester Club

Great flavor alright quality
[This review was collected as part of a promotion.] If you're not a popcorn pretzel fusion fan I must say this isn't the flavor to get but I must say it is an ok flavor I give it 7.5/10
3 out of 5 stars
4 December, 2025
originally posted on Home Tester Club

New.
[This review was collected as part of a promotion.] Ehhhh I rate this 3 stars because my person perfecence im not a big fan of this flavor. I love the shape and texture of the snack but I think if I tried a different flavor it would be better.
5 out of 5 stars
3 December, 2025
originally posted on Home Tester Club

Love it
[This review was collected as part of a promotion.] I like these little puffs. They have a lot of flavor in a small bite. The packaging is resealable which I liked. Can taste the mustard and the barbecue for a unique sour and sweet. Some hard pieces but over all a good snack I would buy again and keep on hand.
4 out of 5 stars
2 December, 2025
originally posted on Home Tester Club

Popcorn shaped pretzels
[This review was collected as part of a promotion.] I liked the snack factory pop’ums golden mustard BBQ pretzel snacks. Popcorn shaped pretzels with a tangy bbq sauce. Good snack option.
5 out of 5 stars
2 December, 2025
originally posted on Home Tester Club

Delicious
[This review was collected as part of a promotion.] Omg! Why have in never heard of this?? My husband and I loved it and were pleasantly surprised. It was crunchy and puffy. The flavor was on point! Just wish there were more in the bag.
5 out of 5 stars
2 December, 2025
originally posted on Home Tester Club

Delicious
[This review was collected as part of a promotion.] This was my first time trying this brand and product. I absolutely love them. They were delicious! I love the smokey BBQ mustard flavor. It was such a good combination. Highly recommend! I would buy these again.
2 out of 5 stars
1 December, 2025
originally posted on Home Tester Club

It's weird
[This review was collected as part of a promotion.] While it's not absolutely terrible, we would not buy this. It's just all around weird, the flavor, the texture, everything. It's just not a pleasant snack. Only 1 person in a household of 7 (including a 1 year old that eats everything) actually likes them.
5 out of 5 stars
29 November, 2025
originally posted on Home Tester Club

Loved!
[This review was collected as part of a promotion.] I loved the PopUMS light and crispy pretzel snacks. These were great to have as a snack around the house. These golden mustard bbq taste was different but tasted so good. What a great combination
4 out of 5 stars
29 November, 2025
originally posted on Home Tester Club

Great BBQ Flavor Taste
[This review was collected as part of a promotion.] I really enjoyed the Poppums Snack Factory Honey BBQ Mustard Little Pretzel Bites. The flavor was spot on… a tangy, BBQ-like taste exactly as described, and honestly really addictive. The texture, though, leaned more toward a cracker nugget than a traditional pretzel, so if you’re expecting that classic pretzel bite, it’s a bit different. I do like that they’re round — super easy to pop in your mouth while driving or snacking on the go. The only thing I’d love to see improved is the ingredient list; cleaner oils would make this an even better snack. Overall, I’d definitely buy again. Great taste, convenient shape, and a fun twist on a snack!
4 out of 5 stars
29 November, 2025
originally posted on Home Tester Club

It’s okay.
[This review was collected as part of a promotion.] They were good but I couldn’t hardly taste the mustard but you can taste the bbq they were crunchy good flavor I suppose but would try again on occasion