Rimmel London Provocalips, 16HR Kiss Proof Lip Color, 750 Heart Breaker, 0.14 fl oz (4 ml) / 0.1 fl oz (3 ml)
$11.99
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4.4 out of 5 stars with 645 reviews
1 out of 5 stars
15 January, 2026
originally posted on rimmellondon.com
Really disappointed Rimmel
I am so disappointed in your colour range. I absolutely loved Lazy Days. There is nothing even close to that colour. I like brown tones. Its pink pink or some other colour
4 out of 5 stars
13 January, 2026
originally posted on influenster.com

Lip color
This lipstick is good but it usually dries a little, its coverage is good, its applicator is soft and easy to use, if you have dry or sensitive lips this product is a little dry for you, the format is comfortable for the bags and its reapplication I didn't use it much because it felt sticky but it's good.
5 out of 5 stars
24 December, 2025
originally posted on rimmellondon.com
Perfection is Provocalips 💋
This is the absolute ultimate lipstick.... I personally don't like the feel of sticky, gunky lipstick. With provocalips, I apply the colour, let it dry, then blotch my lips really hard, leaving my lips feeling moisturised, but dry. I don't apply the gloss personally, but my lips stay full of colour all day and all evening until I actually remove my makeup. Massive well done to Rimmel... If it ain't broke... Don't fix it! Love this product, it is perfection. ❤️💋
2 out of 5 stars
22 December, 2025
originally posted on influenster.com

Not for me
Did not care for this product. I bought it one time and one time only, I thought it would be nice and smooth going on, and I thought the color was really pretty. And it would look nice on my lips . But it made my lips peel after using it.
1 reply from Rimmel Consumer Affairs Department team - 27 days ago
We are so sorry to hear that this was your experience with our Provocalips 16HR Kissproof Liquid Lip Color. We appreciate you letting us know, and we will be reaching out to you by email soon to assist you further. Thank you!
5 out of 5 stars
14 December, 2025
originally posted on influenster.com

Me encanta
The Rimmel Provocalips Lip Colour in the shade 310 Little Minx Lippenstift has quickly become an essential product in my makeup routine. What I love most about this lipstick is its incredible duration and resistance to transfers. The application is very simple: step one provides a vibrant and intense color that sets quickly, and step two, with its transparent top coat, seals the color and adds a spectacular shine without feeling sticky. I have been able to eat, drink and even give endless kisses (like the example of the app!) Without worrying about retouching it, which makes it perfect for long events or busy days. If you are looking for a lipstick that combines a beautiful color with an all-round fixation, this is definitely an excellent choice.
5 out of 5 stars
3 December, 2025
originally posted on influenster.com

scent and pigmentation
Im in love with this product! weight is so light, very good consistency, scent is very pleasent and feels like summer vibes, scent is very good and last but not leasth pigmentation is very cool
1 out of 5 stars
6 November, 2025
originally posted on rimmellondon.com
New recipe is disgusting
I had worn provocalips for years and got many compliments. I bought 20 when I saw you'd changed the product a couple years back. Now I am out of the old ones and the new, changed product is disgusting and clumpy. Why ruin something that was perfect?
5 out of 5 stars
27 October, 2025
originally posted on influenster.com

Long lasting formula
Non sticky highlighting long lasting formula has a smooth and glossy finish that doesn’t feel greasy or gritty. Everyday wear that doesn’t need reapplication because of the quality
5 out of 5 stars
15 October, 2025
originally posted on rimmellondon.com
Fantastic! Long wearing!
I bought these years ago and then they disappeared!!! I am SO very happy they are back!!! I want to get alllll the colors! Lasts all day on me. I am so not a reapply kinda gal. I can even eat and it stays in place! AND I can afford it!
4 out of 5 stars
25 September, 2025
originally posted on influenster.com

Lasts and feels great
Love the finish of the product. Feels smooth, without making your lips feel dry, like most lipsticks. And the product lasts quite a while. Longer than basic lipsticks.
4 out of 5 stars
4 September, 2025
originally posted on rimmellondon.com
Great product!
It was a souvenir at an event. And I love how it effortlessly beautifies my lips.
5 out of 5 stars
13 August, 2025
originally posted on rimmellondon.com
Awesome, just want gloss sold seperately
Long lasting!! I wore it for 20 hours, no spiderwebs or flaking!! My only complaint is that you run out of the lock and shine well before you run out of the stain and they don’t sell that former product separately. And you need that to prevent the flaking and peeling for sure. Rimmel, get on it!
5 out of 5 stars
28 July, 2025
originally posted on rimmellondon.com
Long Lasting Amazing Lipstick!
My favorite lipstick. Please never stop making this! It lasts all day and doesn’t dry my lips out!!
5 out of 5 stars
10 July, 2025
originally posted on rimmellondon.com
Long lasting great lipstick
Love this color and I mix it with kiss me you fool to make the perfect color for me
4 out of 5 stars
9 July, 2025
originally posted on influenster.com

No transfer
These colors are beautiful. You put on the color and give it a bit to set then pit on the gloss. It doesn't transfer at all. It smooth and light weight.
5 out of 5 stars
1 July, 2025
originally posted on influenster.com

Love the color options
I love anything that doesn’t transfer to my clothing. The application and packaging is great and practical and the smell is nice and it goes on with a smoothie finish.
4 out of 5 stars
5 June, 2025
originally posted on influenster.com

Lasts all night and day!
Always loved this! It goes waaaay back! I used to put it on before a night out and low&behold, still there as good as new when I got home. dries super fast too! Just a bit hard to get off and you have to scrub your lips quite a lot. Very pigmented lipstick and a nice, subtle scent
5 out of 5 stars
29 May, 2025
originally posted on rimmellondon.com
This is very good and one of my favourite
You must have this iitem again,please restock again this lipstick
5 out of 5 stars
25 May, 2025
originally posted on rimmellondon.com
Love it!!
Love it!! Great shine, great staying power! Puckerip!
5 out of 5 stars
11 May, 2025
originally posted on rimmellondon.com
Best lipstick
Please bring this back. My friend and I absolutely love this ‘little minx’ best lasting lipstick and colour ever