New ArrivalsHealth & WellnessValentine’s DayClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 2 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 3 of 4Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 4 of 4
Pure Enrichment PureRelief Deluxe Heating Pad - 12" x 24" - 1 of 4

Pure Enrichment PureRelief with 4 Heat Settings and 2hr Auto Shut-off Deluxe Heating Pad - 12" x 24"

$34.99

ColorMauve
  • Mauve
  • Gray
  • Sea Glass

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • THERAPEUTIC 12” X 24” HEATING PAD: Provides targeted heat therapy for the lower back, shoulders, legs and other large muscle groups
  • SUPER SOFT MICROPLUSH FOR MAXIMUM COMFORT: Gentle, machine-washable fabric feels soft and comforting on bare skin
  • InstaHeat™ TECHNOLOGY: Enjoy a rapidly heating pad with an ergonomic LED controller featuring 4 heat settings from warm to high based on your comfort level
  • USE MOIST OR DRY: Moist heat therapy option provides deeper penetration for more effective muscle relief
  • WHAT YOU GET: Electric heating pad with controller and Pure Enrichment’s guaranteed 5-Year Manufacturer’s Warranty. Our customer support team provides daily quality service and peace of mind to millions worldwide all from a brand you can trust.

Description

Relax and unwind with the PureRelief™ Deluxe Heating Pad from Pure Enrichment®. This electric pad provides a natural alternative to pain relief with therapeutic heat. Easily treat life’s common discomforts, like cramps, back aches and sore muscles with this soft and durable pad. Choose from 4 fast heating temperatures providing comfort to your lap, back, chest, or shoulders. Help reduce stress, soothe anxiety, and enhance relaxation in any setting with this pad at home, school, or work.
4 InstaHeat™ Settings: Choose the level of warmth that works best for you with settings that range from 110℉ to 140℉.
Ultra-Soft Microplush: For an added aesthetic finish the beautiful rain blue color makes this high-quality fabric pleasing to look at and touch
Automatic Shut-Off: Convenient 2 hour shut-off conserves energy and ensures your pad never overheats
Extra-Long Cord: A 9 ft cord makes using this pad on your bed, couch, or favorite chair a breeze
Machine-Washable: Keep your pad looking as new as the day you purchased it by machine washing when needed
Number of Pieces: 1
Dimensions (Overall): 24 Inches (L), 1 Inches (H) x 12 Inches (W)
Weight: 1.31 Pounds
Textile Material: 100% Microplush
Cable/Cord Length: 9 Feet
Includes: Instruction Manual, Blanket
Number of Heat Settings: 4
Material: Polyester
Features: Moist Heat, Detachable Controller, Automatic Shut-Off, Portable, Heated
Power Source: Electric
Care & Cleaning: Hand Wash, Machine Wash
Warranty: 5 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 76550890
UPC: 817387020800
Item Number (DPCI): 245-07-1212
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 11.57 inches length x 7.67 inches width x 2.71 inches height
Estimated ship weight: 1.43 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Additional product information and recommendations

4.3 out of 5 stars with 3379 reviews
quality: 3.59 out of 5
value: 3.55 out of 5
54% would recommend
707 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
15 January, 2026

Absolutely

Just buy it. It gets warm soooo fast. I know my cat will be fighting me for it for her naps lol
Han
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
9 January, 2026Verified purchase

Not quite ready for primetime

Great idea for so many settings and auto turn off. Unfortunately, didn’t heat up much, will be returning. Soft cover wonderful.
1 reply from Pure Enrichment team - 5 days ago
Hi S, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not heating up enough and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
S
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
8 January, 2026

(no review title)

Great Service
valerie
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
2 out of 5 stars
Thumbs down graphic, would not recommend
31 December, 2025

(no review title)

Did not last very long. I’ve only had a couple of years and it has stopped working. I love it while it worked.
1 reply from Pure Enrichment team - 14 days ago
Hi Puppy4Life, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible, as we take our customers safety very serious. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Puppy4Life
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
31 December, 2025Verified purchase

Unfortunate

Gets nice and warm for about 5 minutes then it tapers off quickly and then is mildly warm. I’m going to return it.
1 reply from Pure Enrichment team - 12 days ago
Hi Nikki, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible, as we take our customers safety very serious. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Nikki
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
30 December, 2025Verified purchase

Hot

best one Ive ever owned
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
26 December, 2025Verified purchase

(no review title)

Horrible no heat at all even on high setting .
1 reply from Pure Enrichment team - 18 days ago
Hi Christine, We’re very sorry to hear that your PureRelief Heating Pad is not heating as expected, even when set to high. We'd like to help resolve this issue for you. Please contact us at 1-657-275-3737 or by email at help@pureenrichment.com so we can troubleshoot the problems you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
Christine
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
23 December, 2025
originally posted on Pure Enrichment
Image

RELIEF

I love this heating pad it’s extra large, soft has great safety features and it’s just all around my favorite brand. It’s perfect for any kind of back, knee, neck injury or just sore muscles in general.
Tracy
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
23 December, 2025

no heat

does not really get hot..gets warm
1 reply from Pure Enrichment team - 22 days ago
Hi Lisa, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
lisa
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
23 December, 2025

(no review title)

Has a overpowering chemical smell, so badly it’s making me wheezy! I would avoid unless you have no sense of smell!
1 reply from Pure Enrichment team - 23 days ago
Hi Sheila, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your heating pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
sheila
Did you find this review helpful?
2 out of 5 stars
Thumbs down graphic, would not recommend
19 December, 2025Verified purchase

Doesn't get hot enough for me

While the size is nice, it did not get hot enough for my use, so I am returning it.
1 reply from Pure Enrichment team - 25 days ago
Hi JJ, We’re very sorry to hear about your experience with the PureRelief Deluxe Heating Pad did not heat as expected. We'd like to help resolve this issue for you. Please contact us at 1-657-275-3737 or by email at help@pureenrichment.com so we can troubleshoot the issue you’ve described and work on finding a solution. Your satisfaction is extremely important to us, and we’re here to help! Thank you, Jessica Pure Enrichment Support
JJ
quality: 2 out of 5
value: 3 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
18 December, 2025

Doesnt get hot

Second time purchasing and the quality has declined significantly
1 reply from Pure Enrichment team - 28 days ago
Hi J, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not getting hot enough and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
J
2 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
18 December, 2025

A good as a heating pad gets!

This pad is AMAZING. Unlike those complaining about heat levels, I found it heats quickly and HOT and helped me recover from a hip hematoma, bruised back and ribs from a recent fall. I bought one for a friend as a gift and she also LOVES it.
Beczar
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
1 out of 5 stars
Thumbs down graphic, would not recommend
16 December, 2025Verified purchase

(no review title)

Does not get hot enough.
1 reply from Pure Enrichment team - 30 days ago
Hi Laura D, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not getting hot enough and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Laura D
2 guests found this review helpful. Did you?
5 out of 5 stars
14 December, 2025
originally posted on Pure Enrichment
Image

Great deluxe heating pad for a good price

I bought this a week ago and it suits my needs well. I like the low setting as it’s not hot. If I need more heat initially, I trueness it to the second lowest setting for a few minutes until I get the muscle thoroughly warm then put it back to 1 which maintains the heat for up to 2 hours. The material is soft and washable. The cord is long for reaching the bed or couch. I’m very happy with it.
Ezra
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
7 December, 2025Verified purchase

Gsrbage

Not worth goes, went out in the first week-stop working. Doesn't get very hot.
1 reply from Pure Enrichment team - 1 month ago
Hi Cammy, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad and our customer service team will be happy to further address this. Please reach out to our customer support team at 1-657-275-3738 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Jessica Pure Enrichment Support
Cammy
quality: 2 out of 5
value: 2 out of 5
2 guests found this review helpful. Did you?
5 out of 5 stars
7 December, 2025Verified purchase

(no review title)

amazing timing! always in great condition.
gabriella
1 guest found this review helpful. Did you?
2 out of 5 stars
Thumbs down graphic, would not recommend
29 November, 2025Verified purchase

No consistency, overpriced for what you get, will be returning.

This heating pad was on the more expensive side compared to others that I had seen online so I figured it would be better. I was wrong. The reviews are correct. This thing isn’t consistent. Sometimes it’s hot, sometimes it’s not. It doesn’t always get warmer on higher settings. It’s very frustrating. And then sometimes it stops and the red light just blinks. I am definitely returning this and getting one that has excellent reviews that’s $12 cheaper (a different retailer). I am giving this product two ⭐️ ⭐️ rather than just one star because it *sometimes* works. Save your time and money.
1 reply from Pure Enrichment team - 1 month ago
Hi Megan, Thank you for sharing your feedback with us. We’re very sorry to hear about the trouble you’re experiencing with your Pure Enrichment PureRelief Deluxe Heating Pad not heating up consistently and our customer service team will be happy to further address this. This heating pad is backed by Pure Enrichment's industry leading 5 year warranty. Please reach out to our customer support team at 1-657-275-3737 or help@pureenrichment.com so we can assist you as quickly as possible. We look forward to hearing from you and resolving any issues. Thank you, Pure Enrichment Support
Megan L
quality: 2 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
27 November, 2025Verified purchase

(no review title)

Solid heating pad still works like a dream
Andie
1 guest found this review helpful. Did you?
5 out of 5 stars
25 November, 2025
originally posted on Pure Enrichment
Image

Wonderful and warm

This heating pad is incredible! I could not have gotten through my back flair up without it. I love the aqua color, how big and soft it is, and how warm it gets. I have 3 of them and don't regret it. I cannot recommend this brand enough.
Lisa
Did you find this review helpful?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy