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Oral-B Vivid Whitening Manual Toothbrush - 2 of 4Oral-B Vivid Whitening Manual Toothbrush - 3 of 4Oral-B Vivid Whitening Manual Toothbrush - 4 of 4
Oral-B Vivid Whitening Manual Toothbrush - 1 of 4

Oral-B Vivid Whitening Manual Toothbrush

$7.99 ($2.00/count) was $8.99
New lower price save $1.00 (11% reduction)

Size4

In Stock

Eligible for registries and wish lists

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About this item

Highlights

  • You will receive (4) Oral-B Advanced Whitening toothbrushes
  • Removes 80% of surface stains for a whiter smile
  • Bristles fade from blue to white to signal it is time to replace your toothbrush
  • Polishing cups hold toothpaste to polish away surface stains for naturally whiter teeth
  • Oral-B is the #1 Dentist Recommended Brand Worldwide
  • Soft bristle manual toothbrush
  • Toothbrush for adults and children 3+
  • Use an Oral-B toothbrush with Crest Toothpaste for best results

Description

The Oral-B Advanced Whitening toothbrush removes 80% of surface stains for a whiter smile. Uniquely designed with polishing cups that surround each tooth to clean deep, the Advanced Whitening toothbrush works with toothpaste to whiten by polishing away surface stains and removing plaque. Power tip bristles help reach behind back teeth. The Oral-B Advanced Whitening toothbrush also features color changing bristles that fade from blue to white to signal it is time to replace your toothbrush. This soft bristle toothbrush has a tongue and cheek cleaner to remove odor-causing bacteria. For the best results, change your toothbrush regularly. A new toothbrush cleans 95% better in hard-to-reach areas.* This pack of Oral-B toothbrushes include different colors of toothbrushes for households with multiple people or stocking up. Oral-B is the #1 Toothbrush Brand Used by Dentists Worldwide. *vs. one 3 months old; research with a flat trim toothbrush
Overall Length: 8.98 Inches
Suggested Age: 4 Years and Up
Product Warning: Not for children under the age of three, no warning applicable
Bristle Type: Soft
Head Type: Full
Bristle Material: Nylon
Package Quantity: 4
Material: Plastic
Features: Whitening, Enamel-Safe
TCIN: 14898554
UPC: 300410104023
Item Number (DPCI): 049-09-1442
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 1.13 inches length x 3.17 inches width x 8.88 inches height
Estimated ship weight: 0.18 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

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Guests are saying

The Oral-B toothbrush receives mixed reviews. Guests appreciate its effectiveness, strong bristles, and ability to clean thoroughly, including hard-to-reach areas. However, some guests find the bristles too hard, causing discomfort and gum issues. The toothbrush's design and durability are praised, but recent changes in the product have disappointed some long-time users.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 2127 reviews
    effectiveness: 3.53 out of 5
    quality: 3.55 out of 5
    value: 3.63 out of 5
    58% would recommend
    97 recommendations
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    2 January, 2026

    Maybe some familes share! Gross!

    Pack of 4 for a family is great! Except when they are all the same color! Another trip back inside target.
    1 reply from Oral-B team - 2 days ago
    Thanks so much or using Oral-B. We're sorry that you received toothbrushes that were all the same color. To ensure your feedback is heard, please call Target at 1-800-440-0680.
    J oliveri
    effectiveness: 1 out of 5
    quality: 3 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    20 December, 2025Verified purchase

    (no review title)

    The toothbrush bristles are so hard and stiff. I don’t think they properly clean the teeth.
    1 reply from Oral-B team - 13 days ago
    We're sorry that you're finding the bristles hard and stiff, Carly, and don't feel your teeth are as clean as would be expected. Our brushes are designed to provide a superior brushing experience when brushing your teeth for a minimum of two minutes, 2X daily as part of your oral care routine. Our brushes undergo many quality checks, and we try our very best to make sure that each will provide a great brushing experience. Keep in mind a new toothbrush may initially feel harder than your previous one, which has likely been used for 3 months or more. The new one should begin to feel softer after repeated use. Your satisfaction is important to us, and we'd like to learn more details of your experience to see how we can further help. Please give our Oral-B Team a call at 1-800-566-7252 from 9AM -- 6PM EST Monday–Friday.
    Carly
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 December, 2025Verified purchase

    (no review title)

    Works well
    JANICE
    effectiveness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    3 December, 2025Verified purchase

    Not soft

    Not soft at all, super stiff and wrecked my gums
    1 reply from Oral-B team - 1 month ago
    We appreciate your taking the time to review your Oral-B Vivid White toothbrush with us. Your safety and comfort are very important to us, and we work hard to get the best products into your hands. What you’ve shared isn’t expected, and we want to learn more, so we can get you the best help possible. Please stop using the toothbrush, and keep it in a safe spot in case we need you to return it to us. Then, give us a call to share how you’re feeling today and get help headed your way. We’re here Mondays-Fridays, from 9 AM to 6 PM, EST. Our number is 1 (800) 566-7252.
    EEC14
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 November, 2025Verified purchase

    Super Toothbrushes!

    [This review was collected as part of a promotion.] Best toothbrushes ever! Worth the price!
    Tamara
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs down graphic, would not recommend
    3 November, 2025Verified purchase

    they're okay

    I got these when my other favorite type from oral b was out of stock. they're good- you should only use soft bristles...however, these don't last too long. I know I brush a little harder than what is recommended, but other oral b brushes last a lot longer. they were good in a pinch since I only keep these for work and use an electric brush at home.
    chu08
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 October, 2025

    (no review title)

    Definitely good and gets teeth clean
    S
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    25 October, 2025Verified purchase

    (no review title)

    Horrible bought “soft” they are way too stiff
    1 reply from Oral-B team - 2 months ago
    We know how frustrating it can be when a product doesn't meet your needs, and are sorry the bristles on your Vivid Whitening toothbrush are too stiff. Our brushes come with soft bristles. If this is too hard, we also offer sensitive brush heads (extra soft). Keep in mind a new brush head may initially feel harder than your previous one, which has likely been used for 3 months or more. The new one should begin to feel softer after repeated use. So we can offer further assistance and learn more, please give us a call at (800) 566-7252.
    Mark
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    8 October, 2025Verified purchase

    Comfortable toothbrush

    This is a good toothbrush. It is comfortable to use, a good size with soft bristles that help remove plaque. I'm I haven't used it long enough to see how well it will whiten and remove stains.
    KayB
    2 guests found this review helpful. Did you?
    4 out of 5 stars
    7 October, 2025Verified purchase

    does the job

    i really like it, definitely medium firm, i would say more on the hard side, i would give it a 5/5 if it had better tongue scraping bristles in the back (:
    lapizlazuli
    1 guest found this review helpful. Did you?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    22 August, 2025Verified purchase

    So hard!!!

    These bristles are so stiff they tore up my families gums. No way these can be considered soft. They’re going to make great cleaning brushes I guess..
    1 reply from Oral-B team - 4 months ago
    We're disappointed to hear that the bristles were too stiff they tore up your family's gums, and we're happy to help you. You and your family's safety is of high priority to us, and toothbrushes are thoroughly evaluated to be safe when used as directed. You may want to consider stopping using the toothbrushes if they are uncomfortable to use. Our brushes go through many quality checks, and we try our very best to make sure they reach you in perfect condition. Please keep in mind a new toothbrush may initially feel harder than your previous one, which has likely been used for 3 months or more. The new one should begin to feel softer after repeated use. Please call us at (800) 566-7252, and we will be happy to assist you with the brushes and get additional information to share with my team.
    HJ88
    effectiveness: 2 out of 5
    quality: 4 out of 5
    value: 4 out of 5
    5 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    9 August, 2025Verified purchase

    Happy

    Came in the box in perfect condition! Using it soon!!
    Not happy
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 July, 2025Verified purchase

    Better than expected

    This toothbrush is great, it is soft and gets the job done
    Dee
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    24 July, 2025Verified purchase

    Good, but shop for them in person

    These are great - but I got them in a drive-up order and whoever shopped them, picked a pack with 2 of the same color. Doesnt really matter but I was going to give one to my son and we share a bathroom, so they'd get mixed up.
    KP
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    18 July, 2025Verified purchase

    Good

    Its great for the price
    Goofyantor
    effectiveness: 4 out of 5
    quality: 3 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    12 July, 2025Verified purchase

    Toothbrush

    Seems to clean teeth very good
    DEE
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    3 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    10 July, 2025Verified purchase

    Good product

    It’s a good sturdy toothbrush a little on the expensive side tho so if you can’t afford it a regular 1 dollar toothbrush will do .
    Irrygirl
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    10 July, 2025Verified purchase

    Bristles hard as a rock and scratchy

    Way too firm. This toothbrush is hard as a rock! And scratchy.
    1 reply from Oral-B team - 6 months ago
    Thank you, Alex, for reaching out to Oral-B and sharing your thoughts and experience with your Oral-B Vivid Whitening Manual Toothbrush. Your satisfaction is important to us, but your safety is our top priority. While new toothbrushes initially feel harder than the one you’re replacing, as it’s likely been used for 3 months or more, your concerns are valid. All Oral-B toothbrushes are thoroughly evaluated to be safe when used as directed, and based on what you’ve shared, we recommend discontinuing use of this toothbrush. Hold it in a safe spot where it won’t be used or lost, in case we need you to return it to us. For additional assistance, call 1-800-566-7252, Monday through Friday, from 9 AM to 6 PM, EST.
    Alex
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    4 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    6 June, 2025Verified purchase

    NOT SOFT AT ALL

    I don’t know how Oral-B is calling these brushes “soft”. They are the firmest-bristled toothbrush I’ve ever used. This toothbrush will be better suited for scrubbing the grout in my shower rather than my gums.
    1 reply from Oral-B team - 7 months ago
    Thanks for reaching out to Oral-B, and sharing that you found the bristles on your Oral-B Vivid Whitening Manual Toothbrush too hard for your liking. Because our brushes go through many quality checks, ensuring that all will meet you in the best condition possible, we always expect you’ll be totally satisfied with your purchase. We’re sorry this isn’t the case with this purchase. Because the Vivid Whitening brush is only made in Soft or Medium, the bristles shouldn’t be as you’ve described. It might help to know that new brushes initially feel harder than the brush you're replacing, which has likely been used for 3 months or more. The new one should begin to feel softer after it's used a couple of times. Also, Remember that you don’t need to apply pressure when brushing your teeth. Let the brush do all the work. We’d like to learn more about this brush and help you as best we can with this. Call us for further assistance Mondays through Fridays, from 9 AM to 6 PM, EST. Our number is 1 (800) 566-7252.
    thisismyscreenname
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    9 guests found this review helpful. Did you?
    3 out of 5 stars
    6 June, 2025Verified purchase

    Bristles too hard

    Labeled as medium but personally it felt very hard and rough, too rough to keep using so I bought one labeled soft. It did clean well though.
    1 reply from Oral-B team - 7 months ago
    Thank you, Danielle, for giving the Oral-B Vivid Whitening Toothbrush a try. Our toothbrushes go through many quality checks because it’s important to us that every purchase reaches you in perfect condition and meets your needs. We're so sorry that wasn't the case with the medium hard Vivid Whitening Toothbrush, but glad you were able to give the Soft version a try. It may help to keep in mind that a new toothbrush can feel harder than your previous one, which has likely been used for 3 months or more. The new one should begin to feel softer after repeated use. We’d like to talk further with you to ensure your oral health continues to thrive. Please, call any Monday through Friday, from 9 AM to 6 PM, EST. Our number is 1 (800) 566-7252.
    danielle
    effectiveness: 5 out of 5
    4 guests found this review helpful. Did you?

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