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$11.99 ($0.92/fluid ounce)
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At a glance
Sponsored
About this item
Highlights
- For straight to curly hair types seeking to maintain or brighten their intended cool hues
- Neutralizes brassy tones + brightens color
- Helps boost moisture
- Helps enhance shine
Description
To keep your color vibrant and brass-free, reach for the Odele Purple Conditioner as a part of your weekly toning routine. Violet pigments neutralize brassiness as you condition while plant extracts and coconut oil help to nourish and boost essential moisture for healthy, high shine hair. For even more salon-grade toning and beautifully brilliant blonde, silver, or gray hair, use following the Odele Purple Shampoo.
KEY INGREDIENTS:
• Violet Pigment: Helps brighten color + neutralize brassiness
• Coconut Oil: Helps add moisture + restore luster
• Amaranth: Helps amplify shine + glossiness
• Rice Protein: Helps fortify against damage + add shine to enhance highlights
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Smooth on, hang out for two minutes, rinse + go. Use no more than 2-3 times per week to avoid over-correction of color. Avoid contact with eyes.
Packaging contains >30% recycled content.
KEY INGREDIENTS:
• Violet Pigment: Helps brighten color + neutralize brassiness
• Coconut Oil: Helps add moisture + restore luster
• Amaranth: Helps amplify shine + glossiness
• Rice Protein: Helps fortify against damage + add shine to enhance highlights
FEATURES:
• Gender-neutral, 100% natural fragrance featuring cucumber, ylang ylang, and oak moss
• Made without SLS or SLES sulfates, formaldehyde, phthalates, parabens, dyes or synthetic fragrance
• Dermatologist tested, color safe, vegan and cruelty-free leaping bunny certified
HOW TO USE:
Smooth on, hang out for two minutes, rinse + go. Use no more than 2-3 times per week to avoid over-correction of color. Avoid contact with eyes.
Packaging contains >30% recycled content.
Scent: Ylang Ylang, Oakmoss, Cucumber
Hair Type: All Hair Types, Colored
Health Facts: Silicone-Free, Animal By-Product-Free, Sulfate-Free, Vegan, Paraben-Free, Phthalate-Free, Formaldehyde-Free, Sodium Lauryl Sulfate-Free, Sodium Laureth Sulfate-Free
Product Form: Liquid
Sustainability Claims: Not Tested on Animals, Recyclable, Cruelty-Free, Post-Consumer Recycled Material
Beauty Purpose: Clarifying, Tone Correction, Conditioning
Net weight: 13 fl oz (US)
Features: Dermatologist Tested
TCIN: 86919467
UPC: 850012507444
Item Number (DPCI): 063-00-9305
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, cetearyl alcohol, glyceryl stearate, glycerin, isoamyl laurate, behentrimonium chloride, fragrance, cocos nucifera (coconut) oil, amaranthus caudatus seed extract, hydrolyzed rice protein, cetrimonium chloride, capryloyl glycerin/sebacic acid copolymer, guar hydroxypropyltrimonium chloride, ethylhexylglycerin, diheptyl succinate, tetrasodium glutamate diacetate, alcohol, sodium hydroxide, citric acid, phenoxyethanol, ext. violet 2' '
Shipping details
Estimated ship dimensions: 2.04 inches length x 2.11 inches width x 8.23 inches height
Estimated ship weight: 0.95 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this conditioner contain any animal by-products?
submitted by AI Shopping Assistant - 3 months ago
A: No, this conditioner is free from animal by-products and is vegan.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: Is this conditioner tested on animals?
submitted by AI Shopping Assistant - 3 months ago
A: No, this conditioner is cruelty-free and not tested on animals.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What hair types is this conditioner suitable for?
submitted by AI Shopping Assistant - 3 months ago
A: This conditioner is suitable for all hair types and textures, including colored hair.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What is the fragrance profile of this conditioner?
submitted by AI Shopping Assistant - 3 months ago
A: The fragrance includes fresh notes of cucumber, oakmoss, and ylang-ylang, making it gender neutral.
submitted byAI Shopping Assistant - 3 months agoAi generated
Q: What are the main ingredients in this conditioner?
submitted by AI Shopping Assistant - 3 months ago
A: The main ingredients include coconut oil, amaranth, rice protein, and violet pigment.
submitted byAI Shopping Assistant - 3 months agoAi generated
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Guests are saying
The Odele Purple Conditioner is highly praised for its ability to tone down brassiness in blonde, silver, and gray hair while leaving it soft and smooth. Guests appreciate its moisturizing properties and pleasant scent. However, some found it less effective in toning and experienced dryness. Overall, it is recommended for maintaining vibrant hair color and softness.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.4 out of 5 stars with 84 reviews
effectiveness: 2 out of 5
quality: 2.17 out of 5
value: 2.17 out of 5
80% would recommend
40 recommendations
3 out of 5 stars
31 October, 2025
originally posted on odelebeauty.com
Left hair dry and hard to brush through
The purple shampoo works great and I absolutely love it but the conditioner leaves my hair dry and hard to brush through. I don’t normally brush my hair but with this I have to as it leaves it really tangled when I get out of the shower. I have to use a lot of product and it doesn’t condition at all. I end up using leave in conditioner and hair oil to compensate for the dry brittleness.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 September, 2025Verified purchase
No
Does not lather nice & my hair never felt clean once it dried. It always felt & looked greasy.
1 reply from Odele Team team - 3 months ago
Thanks for giving this product a try. All Odele products are free from SLES + SLS sulfates, and as a result, our shampoos may not lather as much (or in the same way) as you are used to. That being said, all our shampoos have a luxurious lather when used correctly. For the best results, we recommend rubbing the shampoo in your hands, adding water until you get a nice lather, then applying it to sopping wet hair. Give it a try and let us know what you think.
5 out of 5 stars
6 September, 2025
originally posted on odelebeauty.com
Perfect for fine hair
Adds the right about of moisture without making my hair too oily.
1 out of 5 stars
1 September, 2025
originally posted on odelebeauty.com
Blonde bust
Hi ! So I out looking for products that are affordable and for my hair type . I’m a recent blonde about 1 year now and on trying this product not only did I condition my hair twice but then had to put in a leave in just to comb it out and then then I used their own brand for air dry style. I was sad and disappointed ! I was hoping that Odele would be my go too for great hair ! It just didn’t work for me .
1 out of 5 stars
Thumbs down graphic, would not recommend
23 April, 2025Verified purchase
Nahh
Don’t know if it wasn’t the right color or what but it seemed to dull my color not help it
1 reply from Odele Team team - 9 months ago
Thanks for giving this product a try. We are sorry to hear that it did not meet you expectations.
2 out of 5 stars
Thumbs down graphic, would not recommend
20 March, 2025Verified purchase
Doesn't Condition
If you have long, thick hair this is not for you. It does not get knots out of the hair. Might work for fine hair, I wouldn't bet on it though.
1 reply from Odele Team team - 10 months ago
Thanks for giving this product a try. We might recommend swapping this product out for our Moisture Repair line or adding our Moisture Mask into your routine!
4 out of 5 stars
Thumbs up graphic, would recommend
20 January, 2025Verified purchase
Decent
I think it works pretty well, smells good, and is a good price point. Not a miracle worker, but it works.
4 out of 5 stars
30 December, 2024
Good
It's a great conditioner on its own, but I'm not sure if it really helped my bleached blonde hair. My hair is still brassy, but I guess its a little better. I actually like the smell! I recommend to try, it might work better for you :)
1 out of 5 stars
Thumbs down graphic, would not recommend
12 June, 2024Verified purchase
Harsh on hair
Hair is falling out more than normal and dry. I didn't realize it had artificial dye in it to turn it purple. Why? The color is very off putting.
1 reply from Odele Team team - 2 years ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. As you may know, hair loss can be caused by heredity, hormonal changes, medical conditions, or just part of aging. Nonetheless, if you have concerns about your hair loss, we recommend that you stop using the product and consult your physician or healthcare provider. For more information, please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
1 out of 5 stars
Thumbs down graphic, would not recommend
29 April, 2024Verified purchase
Bad conditioner
Leads to too much hair fall, smell is very ok and it doesnt feel nourishing!
1 reply from Odele Team team - 2 years ago
We are sorry to hear about your experience. Odele products undergo industry recognized, third-party laboratory testing and evaluations to ensure they meet our high-quality standards. As you may know, hair loss can be caused by heredity, hormonal changes, medical conditions, or just part of aging. Nonetheless, if you have concerns about your hair loss, we recommend that you stop using the product and consult your physician or healthcare provider. For more information, please reach out to us at hello@odelebeauty.com so we can learn more about your experience.
1 out of 5 stars
Thumbs down graphic, would not recommend
28 April, 2024
Does not fix brassy tones... AT ALL
Did nothing for the brassy tones in my hair. I followed the directions for the first application, nothing. I then towel dried my hair and applied it again. This time leaving it on for 6 mins. Still nothing. I'd return it if I hadn't used it twice. I feel guilty because it will just go in the trash.
1 reply from Odele Team team - 2 years ago
We are sorry that this product did not hit the mark for you, but appreciate you taking the time to try.
4 out of 5 stars
Thumbs down graphic, would not recommend
22 March, 2024Verified purchase
It's okay
It’s okay, but I will keep looking for another conditioner. We have a ton of minerals in our water supply and my hair doesn’t feel nourished after using this product.
4 out of 5 stars
19 September, 2023
Nice conditioner with clean ingredients
Along with the shampoo, this conditioner works very well with my naturally wavy hair. It has a pleasant smell and makes my hair feel nice and soft and not heavy or greasy. The fact that this conditioner is made with clean ingredients is a definite plus!
4 out of 5 stars
Thumbs up graphic, would recommend
29 April, 2023
Good purple conditioner
I have natural black east Asian hair that has been bleached blonde so the brassiness tends to lean a bit more orangish and the purple is meant to combat yellowness. That said, I think the Odele Purple Conditioner does help a bit with my brassiness -- it's definitely cools it down for me. Purple conditioners do seem to vary in purpleness and I think Odele's is more a darker pastel purple. I do wish it was more of a dark purple like the shampoo as I leave conditioner in my hair longer than shampoos and I feel like I get more toning done through my conditioners. As a conditioner, it does help get rid of the tangles (which is due to damage done by the bleaching in my case) and leaves my hair feeling soft and smooth. It does seem a bit thinner than most conditioners that I've used and I think that may be because of their "clean" formula, but I don't think that has affected the effectiveness of the conditioner. Scent-wise, I think it smells a little like clean laundry, but I like that scent. Overall, if you're looking for a clean purple conditioner, I'd say that it wouldn't hurt to try Odele.
4 out of 5 stars
Thumbs up graphic, would recommend
7 April, 2023
Good conditioner, little greasy
The quality of this conditioner is good, especially considering the reasonable price. The scent is lovely and stays fragrant all day. I noticed a positive difference in the texture of my hair after using it for a few times - it feels soft and less frizzy. The only drawback is that after 2-3 days, my hair feels slightly greasy. However, I will continue to use this product as it has been effective overall.
4 out of 5 stars
3 April, 2023
Love this conditioner
Very nice product the color is strange but it really does work, tones and works with your current processes and products and helps tone down the blonde or silver. Helps the other products look more natural, and works fast! I really like this conditioner
5 out of 5 stars
3 April, 2023
Recommend
This odele purple shampoo is great! I love the smell and it helps keep my blonde looking fresh. I use it every now and then to refresh my highlights. I use it as the first round of conditioner, rinse, and then use my regular conditioner for a second round.
5 out of 5 stars
Thumbs up graphic, would recommend
1 April, 2023
Keeps my hair soft as well as non brassy
Helps neutralize those brassy yellow gold colors in blonde hair easily and quickly. Plus i just love how my hair feels after using. My hair feels soft and smells nice with no strong fragrences. When paired with the Odele purple shampoo its a perfect combination to help neutralize those brassy tones for a cooler shade of blonde.
5 out of 5 stars
Thumbs up graphic, would recommend
29 March, 2023
Great Purple Conditioner
This is working really nicely for my daughters hair. It is really helping with that yellowish that was coming out in her blonde dyed hair. The color is coming back nicely and her hair is so soft and shiny.
5 out of 5 stars
Thumbs up graphic, would recommend
29 March, 2023
Purple Goodness
I appreciate this doesn't weigh down my hair like some conditioners do. It really balances out the tones of my grays. I wasn't familiar with the brand, and it really does what it says it will. I've used other brands version of this product and this is on par if not better. It has a subtle but good scent