Not Your Mother's Kids' Curl Defining Hair Cream for Curly Hair - 6 fl oz
$5.99 ($1.00/fluid ounce)
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$3.99 - $13.49
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4.3 out of 5 stars with 2240 ratings
$3.99 - $13.49
Buy 3, get 1 free on select beauty minis on select items
4.3 out of 5 stars with 1329 ratings
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$3.99 - $8.79
Buy 3, get 1 free on select beauty minis on select items
4.1 out of 5 stars with 1630 ratings
$8.79($1.10/fluid ounce)
4.3 out of 5 stars with 492 ratings
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Bestseller
$3.99 - $8.79
Buy 3, get 1 free on select beauty minis on select items
4.1 out of 5 stars with 1630 ratings
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Guests are saying
The Natural Kids Curly Care Defining Cream is highly praised for its ability to define curls, reduce frizz, and add moisture to hair. Guests appreciate its pleasant scent and gentle ingredients, making it suitable for children. However, some guests noted that it may not work well for all hair types, particularly wavy hair, and can sometimes leave a buildup on the scalp.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.5 out of 5 stars with 169 reviews
effectiveness: 3.33 out of 5
quality: 3.5 out of 5
value: 3.94 out of 5
57% would recommend
19 recommendations
2 out of 5 stars
Thumbs down graphic, would not recommend
13 January, 2026Verified purchase
(no review title)
Smells good , very buttery, but.... it doesn't work. There is no curl defining once the hair is dry. I tried a diffuser, wide tooth comb on my kids hair, all the tips and she's naturally a curly curly haired kid but lost some curl due to health issues.
1 reply from NYM Team team - 4 days ago
Hi there! We are sorry to hear about your experience. Please, reach out to our consumer support team. They will be happy to assist you further.
5 out of 5 stars
Thumbs up graphic, would recommend
4 January, 2026Verified purchase
A little goes a long way
Moisturizing yes Define curls absolutely yes! My child’s hair is thick with two different curl patterns. After using this product . I noticed the curls were defined more. Yes it’s a little sticky, but it’s like it clumps the curls together. But in does not leave hair feeling sticky after it dries. just wanna make sure I say that after it dries, your hair is more defined,soft and not as puffy! I did use the product right after washing my daughter‘s hair. I have also used it on my other daughter who has thinner curly hair with jojoba oil. I noticed after school her baby hair was not messy and it looks more controlled and hydrated. Hope this helps. I wish they had a larger option.
1 out of 5 stars
Thumbs down graphic, would not recommend
27 August, 2025Verified purchase
Leaves white residue
Leaves white residue when you touch your hair. I’ve applied it on my sons wavy hair and by the time he’s home from school , his hair’s white and flaky
1 reply from NYM Team team - 5 months ago
We are sorry to hear about your experience. Please reach out to our customer support team. They would be so happy to help you.
2 out of 5 stars
Thumbs down graphic, would not recommend
27 July, 2025Verified purchase
Hmmm so so
Dried out my sons hair . Smells good though.
1 reply from NYM Team team - 6 months ago
Hi Memaw! We’re so sorry to hear about your experience. Please, reach out to our customer support team and they will be happy to assist you further.
5 out of 5 stars
Thumbs up graphic, would recommend
10 July, 2025Verified purchase
Yes!
First off I will say that my hair is not pipe curly but I do have thick hair that is in between curly and wavy. I've always used gels or mousses but nothing really kept my curls intact without my hair being weighed down and feeling like raw Ramen noodles lol. Thought I would give a curl cream a chance and this stuff is amazing. It's light and doesn't feel like it's weighing down my hair. Not to mention it smells amazing. If you've ever smelt the volume dry shampoo from this brand, it smells just like that but better. I love how it doesn't have any harsh chemicals in it which is also a plus. I will say the top part of my hair is a little crunchy but that could just be because I used my AC fan to lock in the curls lol. I didn't even use that much product I used two quarter sized amounts throughout my whole head and I would say that was a perfect amount. Maybe I could've used a little more on the bottom half of my hair but I think my curls look fantastic!!
5 out of 5 stars
8 July, 2025
originally posted on NYM
We love the kid curl line for our daughter!
This product is super lightweight and smells so good! We got the bundle but the cream is our favorite part. Our little one loves to put it in her hair!
5 out of 5 stars
Thumbs up graphic, would recommend
21 May, 2025Verified purchase
Smells so good
Absolutely love this product. I put it on my son’s beautiful curls while they’re still damp after we wash and detangle and it helps control frizz and keep them shiny and defined. The scent is very strong but smells soooo good. The product is a little sticky in the hair until it dries but really not a problem for us. I liked this so much I decided to purchase the detangling spray in this line as well.
5 out of 5 stars
Thumbs up graphic, would recommend
25 April, 2025Verified purchase
Best I've tried!
I use this on my little’s curl hair, and it’s the best that I’ve used! I use it to freshen up her curls and right after a bath!
3 out of 5 stars
Thumbs down graphic, would not recommend
9 April, 2025Verified purchase
Flakes
I wanted to love this product for my son’s curly hair but after a few trial runs it just doesn’t cut it. Leaves a gross white dandruff film in his curls- maybe reacting with his leave in conditioner? I don’t have this problem with other products so this one is a no.
1 reply from NYM Team team - 8 months ago
Hi, We regret to hear about your experience. Would you be interested in receiving a personalized recommendation tailored to your hair type and needs? If so, we encourage you to contact our social media team. They're here to assist you on your hair care journey and ensure you have a delightful experience! NYM Team
5 out of 5 stars
1 April, 2025
originally posted on NYM
Love this!
Love this product! Works great on biracial hair and helps with growth!
4 out of 5 stars
18 January, 2025
originally posted on NYM
Smooth
The smoothest, healthiest looking styling cream I have found for our toddlers ringlets
1 out of 5 stars
Thumbs down graphic, would not recommend
17 October, 2024Verified purchase
Disappointed
My son has soft beachy waves and I have coarse curly hair. It did nothing to define curls or tame frizz.
1 reply from NYM Team team - 1 year ago
Hi there! We're sorry to hear about your experience. Maybe you'd like to have a personalized recommendation based on your hair type and needs? If so, we invite you to reach out to our social media team. They'll be happy to guide you on this hair care journey and ensure you have a positive experience!
5 out of 5 stars
23 September, 2024
originally posted on NYM
Makes curly hair easy to comb
Makes it easy to comb my granddaughters curly hair
1 out of 5 stars
Thumbs down graphic, would not recommend
13 September, 2024Verified purchase
Not as advertise
Not good makes hair dry
1 reply from NYM Team team - 1 year ago
Hi Yaya! We're sorry to hear about your experience. Maybe you'd like to have a personalized recommendation based on your hair type and needs? If so, we invite you to reach out to our social media team. They'll be happy to guide you on this hair care journey and ensure you have a positive experience!
5 out of 5 stars
Thumbs up graphic, would recommend
31 August, 2024
Love this!
Love the smell soooooo much! True to smell, nice consistency and works beautifully! I paired this with “Function Of Beauty Wavy Hair Leave In Conditioner”
5 out of 5 stars
Thumbs up graphic, would recommend
18 July, 2024Verified purchase
Honest review- love the line
I’m reviewing this product after finishing my first bottle. Our 2 year old has right curls. I love the scent and the feel on her hair. The ingredients are great; however as her hair grew and got fuller, using this product alone didn’t have a “most of the day” hold on her hair. I feel like the curly leave in conditioner by J&J leaves a longer hold without other products but the ingredients aren’t great. I will be repurchasing this but combining it with jojoba oil first to control frizz or a little hair gel with it for a longer hold without using a ton of gel. Overall, happy with the products!
1 out of 5 stars
Thumbs down graphic, would not recommend
29 June, 2024Verified purchase
No moisture
Unfortunately made hair dry and hard not moisturizing at all
1 reply from NYM Team team - 2 years ago
Hi Dee! We're sorry to hear about your experience. Maybe you'd like to have a personalized recommendation based on your hair type and needs? If so, we invite you to reach out to our social media team. They'll be happy to guide you on this hair care journey and ensure you have a positive experience!
5 out of 5 stars
Thumbs up graphic, would recommend
22 June, 2024
Works great for my mixed baby!
Her curls are defined and tangles are gone. Be sure to wet your child’s hair first otherwise it does nothing.
5 out of 5 stars
Thumbs up graphic, would recommend
7 June, 2024Verified purchase
Perfect for soft curls
My girl has fine curly hair but it always felt dry and frizzy when it would dry so I found this hoping it would help add some moisture and help with detangling. It smells great and I love that it’s got great ingredients. Her hair was so shiny and her curls looked much bouncier.
4 out of 5 stars
Thumbs up graphic, would recommend
3 June, 2024Verified purchase
Smells good
Smells good, doesn’t hold a curl,tames frizz .More of a condition leave in cream.