KVD Beauty Everlasting Hyperlight Liquid Lipstick - Black Briar - 0.23 fl oz - Ulta Beauty

I bought this lipstick after seeing that I stated that it was transfer proof and the shade went well with my skintone. Well I applied it on the beginning of my work day and it did not last without me re-applying it. At least 3 times. I bought 2 and the amount that was in the slim container was little. I would not recommend this product if you need something that lasts.

My favorite black lipstick

Supposed to be a many-hour lip color, but was gone by 10am. I didn't even get to test it against food. It was gone well before lunch. The color was great, but that doesn't work if I have to touch it up every hour.

I was very disappointed with this. First the color looked amazing in the container, on the lips it was more orange than red. Second this smeared off so easily. The original KVD liquid lipstick was 1000 times better. It is bad enough all the good colors are gone, but to make the formula worse is just so sad. Will never buy again. Ink liner is still my favorite eyeliner ever though.

KVD liquid lipsticks are perfect. Smell like cocoa, too!

I absolutely love this lipstick! It is so hard to find a liquid lipstick that is not full of aluminum, and stays on your lips well without overly drying them out or permanently staining them. I exfoliated my lips before I use this and while it is very dry so if you like more moist lip color or you have super dry lips you will need to add a little gloss over top or a conditioning treatment before, this is nowhere near as dry as some of the other products I've tried like a specific celebrities lip kit. I definitely love the formula because it covers but feels lightweight. The colors are gorgeous I bought more than one thinking I would have to return one of them for being the wrong shade but both are incredibly amazing and I will definitely be changing this to be my permanent go to lipstick!

Stays on and looks fab!

I love the color and the ability to try on digitally. It looked exactly the same on me when I received it!!!!

I use to use the OG formula under the old brands name. I did enjoy that older formula but this updated formula is way more comfortable & I love the smell of the formula!!! The old formula smelled like burnt popcorn & that always made me not want to use them plus the new version has a much better packaging than the older formula. I am very impressed with these updated formulas from the brand idk why people are not because yes there might be some slight shade changes but to me I think it's better & there's so many brands available now like it's time to stay updated

Nothing like the old formula. It’s very drying and doesn’t stay on. Such a fail.

Great matte. Not moisturizing

Color is darker than I would have liked based on the picture. But really, the low rating is because this new formula makes my lips cracked and dry looking after such a short period wearing this product. I never had this problem before with KVF lipstick. It used to be my go too. I would have stocked up on the old ones if I knew they were changing it!