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Kristin Ess Hair Dye Gloss in Copper Penny for Red or Auburn Hair - 4 fl oz - 2 of 4Kristin Ess Hair Dye Gloss in Copper Penny for Red or Auburn Hair - 4 fl oz - 3 of 4Kristin Ess Hair Dye Gloss in Copper Penny for Red or Auburn Hair - 4 fl oz - 4 of 4
Kristin Ess Hair Dye Gloss in Copper Penny for Red or Auburn Hair - 4 fl oz - 1 of 4

Kristin Ess Hair Dye Gloss in Copper Penny for Red or Auburn Hair - 4 fl oz

$14.99

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • tone enhancing
  • shine boosting
  • deep conditioning
  • silicone-free + ammonia-free
  • lasts 3-4 weeks
  • for all hair types

Description

WHO NEEDS THIS:
anyone with copper hair or anyone looking to add copper-gold tones and enhance shine.

I always recommend that my clients come to get glossed and toned between salon visits to extend the life of their color. I'm finally able to give them, and you, something that is easy to use at home. This in-shower treatment deep conditions hair, instantly boosts vibrancy and shine, while adding depth to color treated or natural copper-gold hair. It will help you keep your color looking fresh, shiny and healthy between appointments.

SELECTING YOUR SHADE:
Choose this color if you have medium or light copper hair and want to amplify or add copper-gold tones. You can also use this to add copper-gold tones to any medium or light hair color.

HOW TO:
(Read all instructions thoroughly before glossing your hair)
1. wet your hair thoroughly in the shower.
2. mix bottle 1 and 2 together, shake gently and apply all over.
3. wait 10-20 minutes, depending on the result you want, then rinse thoroughly.
4. shampoo and condition as usual.

VIBRANCY BOOSTING TECHNOLOGY:
creates a protective shield over the hair to instantly boost shine and help lock-in your color.

ANTI-OXIDANT COMPLEX:
deeply conditions from root to tip; making hair smoother, softer and more manageable.

ALKALINE NEUTRALIZING SYSTEM:
keeps color from fading by preventing hard water minerals from being deposited onto the hair and scalp.

Color + keratin safe.
Single application.
Hair Type: All Hair Types
Health Facts: Ammonia-Free
Product Form: Liquid
Beauty Purpose: Shine Enhancing
Net weight: 4 fl oz (US)
Features: Lightweight
TCIN: 75564255
UPC: 840797119376
Item Number (DPCI): 063-01-5138
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

kristin ess signature gloss toner: water, isopropyl alcohol, sodium c14-16 olefin sulfonate, oleyl alcohol, propylene glycol, lauryl alcohol, cocamidopropyl betaine, cocamide mipa, deceth-4, ppg-2 butyl ether, ethanolamine, sodium sulfite, cetearyl alcohol, p-aminophenol, fragrance, 2-amino-6-chloro-4-nitrophenol, 2-methylresorcinol, disodium edta, 4-amino-2-hydroxytoluene, resorcinol, dicetyl phosphate, ceteth-10 phosphate, disodium etidronate.

Allergens & Warnings:

CAUTION: THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING THE EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS., USAGE ADVISORY - SAFTEY WARNINGS IMPORTANT: HAIR COLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS. DO NOT USE IF: You have already had a reaction to a hair color product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO: THE RISKS OF AN ALLERGIC REACTION MAY BE INCREASED. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCTS 2 DAYS AHEAD OF TIME., HAIR COLOR CAN CAUSE AN ALLERGIC REACTION. FOLLOW THE USAGE ADVISORY., Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Wait at least 14 days after bleaching, relaxing, perming or straightening before coloring. Keep product out of the reach of children. Do not apply on children.

Shipping details

Estimated ship dimensions: 6.66 inches length x 4.05 inches width x 2.31 inches height
Estimated ship weight: 0.45 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii

Return details

This item must be returned to any Target store.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: Is this safe for keratin treated hair?

submitted by LilMsSunshine - 1 year ago
  • A: Hello! Thank you for your question! Yes the Signature Hair Gloss is safe for keratin treated hair. We would advise you wait a few shampoos after your keratin treatment to use the Signature Hair Gloss. The first week or so is crucial and the hair should be left alone and allowed time to settle from the keratin process. Hope this helps!

    submitted byManufacturer - 1 year ago
    Brand expert
  • A: Hey, Great question! The Kristin Ess hair Dye Gloss is Color + keratin safe. For all your future beauty questions, get real-time answers using the “Chat with a Virtual Beauty Consultant” button, found on every product page.

    submitted byTarget Beauty Consulting - 1 year ago
    Brand expert

Q: What types of hair can use this gloss?

submitted by AI Shopping Assistant - 1 day ago
  • A: This gloss is suitable for all hair types, especially medium or light copper hair.

    submitted byAI Shopping Assistant - 1 day ago
    Ai generated

Q: How do you apply the hair dye gloss?

submitted by AI Shopping Assistant - 1 day ago
  • A: Wet hair, mix the bottles, apply, wait 10-20 minutes, then rinse thoroughly.

    submitted byAI Shopping Assistant - 1 day ago
    Ai generated

Q: What are the key benefits of this hair gloss?

submitted by AI Shopping Assistant - 1 day ago
  • A: Key benefits include deep conditioning, shine boosting, and tone enhancement without silicones or ammonia.

    submitted byAI Shopping Assistant - 1 day ago
    Ai generated

Q: What is the duration of the color effect?

submitted by AI Shopping Assistant - 1 day ago
  • A: The color effect lasts approximately 3-4 weeks after application.

    submitted byAI Shopping Assistant - 1 day ago
    Ai generated

Q: How does this product enhance hair color?

submitted by AI Shopping Assistant - 1 day ago
  • A: It enhances hair color by adding copper-gold tones and boosting vibrancy and shine.

    submitted byAI Shopping Assistant - 1 day ago
    Ai generated

Q: How many boxes should I use for medium / long hair

submitted by Kc - 1 month ago
  • A: Hey KC, Great question! One box should be enough however, if you feel like you might need two, get two. There’s no harm in having a backup if you don’t mix it. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 1 month ago
    Brand expert

Q: I used this product over two months ago and I cannot get the orange/yellow tone out of my naturally ash blonde hair. Any suggestions?

submitted by Kacey - 2 months ago
  • A: Hey Kacey, Great question! We recommend to try the Kristin Ess Sulfate Free Purple Shampoo and Conditioner to help cut brass. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 2 months ago
    Brand expert

Q: I have natural red hair with highlights is this product okay to use?

submitted by Maggie Spurlock - 3 months ago
  • A: Hey Maggie, Great question! The Kristin Ess Hair Dye Gloss is great for red or auburn hair! It will help you keep your color looking fresh, shiny and healthy between appointments. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page. https://www.target.com/c/beauty/-/N-55r1x

    submitted byTarget Beauty Consulting - 3 months ago
    Brand expert

Q: How often are you able to use this? Am I able to use it biweekly?

submitted by s - 5 months ago
  • A: Great question! Kristin Ess Hair Dye Gloss should be used every 3–4 weeks. It is a temporary, in-shower treatment designed to boost color vibrancy and shine between salon visits. For real-time answers to all your beauty questions, use the “Chat with a Virtual Beauty Consultant” button on any beauty product page.

    submitted byTarget Beauty Consulting - 5 months ago
    Brand expert

Additional product information and recommendations

Guests are saying

Kristin Ess hair gloss is a standout product for guests looking to enhance their hair's shine and color vibrancy between salon visits. Many guests appreciate its easy application, pleasant scent, and effective results, which leave hair looking healthy and glossy. The packaging is user-friendly, and the gloss works well for various hair types, making it a versatile addition to any hair care routine. Overall, it provides a salon-like finish at home.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.4 out of 5 stars with 1587 reviews
    effectiveness: 4.38 out of 5
    quality: 4.27 out of 5
    value: 4.31 out of 5
    73% would recommend
    99 recommendations
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    1 January, 2026Verified purchase

    (no review title)

    it took my bronde hair and made my scalp the true ginger displayed on the box. however, my ends are slightly more red than they were before- I look a bit mismatched. in addition, I dont notice any conditioning aspect from this. my hair is dry and just as poufy as if I hadn't conditioned at all.
    Madeline
    effectiveness: 4 out of 5
    quality: 2 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    25 December, 2025

    Easy and great

    Super easy and quick. I have bleached my dark brown hair before and don’t like how my hair shows lighter bleached parts in between salon visits especially because I don’t color my hair anymore so this keeps it all looking put together and the brown color gives it a great warm tone that I was looking for
    Catherine
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    22 December, 2025

    Very upsetting, doesn't work

    Followed all the instructions and it literally made 0 difference in my hair. I’m very disappointed. $15 wasted for nothin. After picture is in the browns shirt.
    Colette
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    Thumbs down graphic, would not recommend
    21 December, 2025Verified purchase

    Overhyped, results do not last long.

    My hair is definitely more shiny and slightly more vibrant immediately after use but every time I’ve washed my hair so far I just see all the color getting washed out and I only shampoo my hair once a week. Overly hyped in my opinion.
    Cass
    effectiveness: 3 out of 5
    quality: 2 out of 5
    value: 3 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    26 November, 2025Verified purchase

    Doesn't work

    Didn’t change my hair at all
    GirlOnlyMom
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    15 November, 2025Verified purchase

    (no review title)

    I use this everytime I want to do something a little fun with my hair and everytime I think it turns out amazing and if you get it on things(besides clothes) it come out
    michaela
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    3 out of 5 stars
    Thumbs down graphic, would not recommend
    12 October, 2025

    Not copper but not bad

    Do not be fooled by the name, this is not copper. Its most definitely auburn. Its a beautiful, but the 2 are different and if youre looking for copper this is not what you want. I naturally have Light Copper hair and with age its lost its vibrancy so I bought this after seeing reviews. Pros: its very simple to use. 2 steps and youre good to go. The price isn't bad and it will definitely provide pigment. No harsh ammonia smell. Cons: Like I said, its auburn NOT COPPER. Its goving Julia Roberts when I wanted Princess Merida. My hair was so dark auburn wet it looked almost ruby red. It lightened a little after it was dry, but it wasn't what I was going for or what I wanted. Its sooo dark. The smell isnt pretty, not super strong but definitely a hint of wet dog mixed with rubbing alcohol. It dried my hair out. I have wavy hair, not colored, never use heat, and its always pretty soft but after the initial rinse in the shower it felt like straw. Thank goodness for good conditioner.
    Brittany
    effectiveness: 3 out of 5
    quality: 4 out of 5
    value: 5 out of 5
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    7 October, 2025Verified purchase

    Just box color

    Please beware of the copper one I used it on my hair and I look like pennywise. Nothing like the nice copper on the box
    Brock
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    26 July, 2025Verified purchase

    10/10 will buy again

    This brought my hair back to its natural color from 20 years ago without it looking flat I still have my natural highlights and low lights. I am absolutely obsessed! It also makes your hair incredibly shiny without the oily look. I also intentionally left my gray steaks out and they blend in beautifully.
    CmORed
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    17 July, 2025Verified purchase

    New formula not the same!

    I used to love this gloss and probably used it every 4-6 weeks, but BEWARE they recently changed the formula and it’s more BROWN red than the copper color is used to be. I’m a natural redhead and used it just like photo on back of box, to enhance my natural color. My hair is now ruined and I’m incredibly sad. I have read other reviews that said the box included the wrong product and while the exterior box said ‘copper penny’, the inside developer/color was brown. This was not the case for me, both items said ‘copper penny’, but both turned out brownish red.
    Noahmightknow
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 5 out of 5
    8 guests found this review helpful. Did you?
    5 out of 5 stars
    11 July, 2025
    originally posted on influenster.com
    Image

    Leaves hairs shiny and soft!

    When using a hair gloss, i like buying Kristin Ess brand. I have highlights on my hair and i have used their toner and it leaves my hair feeling so soft and making my hair color even in between salon visits. I do have a lot of hair so i have to use two boxes, a bit pricey but worth it.
    johanab47_3467
    6 guests found this review helpful. Did you?
    5 out of 5 stars
    19 June, 2025
    originally posted on influenster.com
    Image

    Change like weeks

    The pigment is great but the colour bleeds!!!! It gets on everything. The red will take over again like it did last time. It's still beautiful, bit it's sad to see my yellows and oranges deepen as thes red takes over before they all begin to fade (right about time for me to head back to my stylist). The colours are ever changing and shifting with each wash because the red that rinses out (even in plain, cold water) deepens thes lighter tones. I don't mind the ever- shifting hair. It's fun and looks like I visit the salon much more often than I actually do.
    daraladyluck_2060
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    like

    [This review was collected as part of a promotion.] i think this is very very good product . highly recommended it to all . packaging is very nice . texture perfect . very like it . good for me like like like
    sopo498_2404
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    Great gloss

    [This review was collected as part of a promotion.] This was my first time trying a gloss and i couldn't have been more impressed. Scent was not overpowering. Application was easy if you follow the instructions. Shine was immaculate and it actually left my hair very soft. I love the little gift (the detangler) it is soo pretty
    jessiio_9534
    1 guest found this review helpful. Did you?
    4 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    my hair looks shiny

    [This review was collected as part of a promotion.] Well well… Not really impressed with the results. Nice toning of multidimensional warm blond hair. Blended my root grow out beautifully. I think it worth buying between appointments for a little better color. I applied the product as a hair mask and let it sit for 30 min (20 min was recommended) Then got back in the shower to shampoo and condition. Package is simple and easy to use, amount is enough for medium length hair. If u have long hair I recommend to use 2 packages. I can definitely say that my hair just looks healthier and fresh, shiny and glossy, but not much color difference.
    sofiadesady_581
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    Perfect!

    [This review was collected as part of a promotion.] If you’re tired of not knowing how to make your hair have that gloss, then this is the perfect product. The packaging was great and the texture was okay but this products work in 10-15 mins and that’s amazing!!! It does not have a strong scent so that’s great!
    kenieshab1_1561
    Did you find this review helpful?
    5 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    high Quality product with perfect finish

    [This review was collected as part of a promotion.] Kristin Ess Hair Signature Gloss - Winter Wheat: A Brightening Boost for Blonde Hair Keeping blonde hair looking its best can be a challenge. Luckily, Kristin Ess's Signature Hair Gloss in Winter Wheat has become a game-changer for my blonde locks. Here's why I love it: Light and Pleasant Scent: This gloss boasts a light, clean scent that's barely noticeable. It doesn't clash with your perfume and fades quickly after application, making it perfect for those sensitive to strong fragrances. Simple and Convenient Packaging: The gloss comes in a sleek, white tube with a pump dispenser. It's easy to hold, lightweight, and the pump allows for mess-free application and controlled dispensing of the product. Shine for Days: This gloss truly delivers on its promise of shine. It adds a beautiful, natural-looking radiance to blonde hair, without appearing greasy or artificial. Hair looks instantly healthier and more vibrant, adding a touch of glamour to your style. Luxuriously Smooth Texture: The Winter Wheat gloss has a luxuriously smooth and creamy texture that feels amazing on your hair. It spreads easily through strands, ensuring even application and avoiding any clumpy buildup. Easy Application, Visible Results: Using this gloss is incredibly simple. After shampooing and towel-drying your hair, apply the gloss from mid-lengths to ends, leave it on for 20 minutes (or according to the instructions), and then rinse it out. The results are visible right away - brighter, shinier, and healthier-looking blonde hair. Keep in mind: This gloss is specifically designed for light blonde hair. While it might add a subtle shine to other hair colors, the toning effect might not be as noticeable. Overall, Kristin Ess's Signature Hair Gloss in Winter Wheat is a fantastic product for blondes looking to add shine, neutralize brassiness, and achieve a healthier-looking mane. The light scent, convenient packaging, incredible shine-boosting power, luxurious texture, and easy application make it a must-have in your hair care routine.
    sarahydsa_6737
    Did you find this review helpful?
    5 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    Absolutely amazing product.

    [This review was collected as part of a promotion.] I use this in place of coloring my hair. It gives an amazing boost in shine. It has almost no odor which is an absolute plus. I love how the color stays for weeks and keeps hair looking and feeling amazing. Covered my grays. Hair felt absolutely soft. The instructions are very easy to understand and using the product was a breeze. Comes in a simple packaging. Was really impressed with the results. Definitely worth it.
    snehashah76_432
    3 guests found this review helpful. Did you?
    3 out of 5 stars
    18 June, 2025
    originally posted on influenster.com
    Image

    Super easy to use!

    [This review was collected as part of a promotion.] I usually go for fantasy hair color but I got this and tried it. It’s not to bad. Probably wouldn’t do it again with this particular color because I don’t see much difference. The application is super easy. The smell is pretty much non existent. And it didn’t stain my shower or my skin. I may not have picked the correct color for my hair which could be why I don’t see much difference. But overall the formula and product is pretty nice!
    ahanzlik90_7924
    7 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    18 June, 2025

    Be cautious

    WRONG COLOR! The box and everything I got said copper penny. Behold my surprise when I dry my hair and my previous ginger hair is a chocolate brown. I have never been more devastated.
    ab
    effectiveness: 1 out of 5
    quality: 1 out of 5
    value: 1 out of 5
    2 guests found this review helpful. Did you?

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