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Apple iPhone 17 Pro Max
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About this item
Highlights
- UNIBODY DESIGN. FOR EXCEPTIONAL POWER.—Heat-forged aluminum unibody design for the most powerful iPhone ever made.
- DURABLE CERAMIC SHIELD. FRONT AND BACK.—Ceramic Shield protects the back of iPhone 17 Pro Max, making it 4x more resistant to cracks.² And the new Ceramic Shield 2 on the front has 3x better scratch resistance.³
- THE ULTIMATE PRO CAMERA SYSTEM—With all 48MP rear cameras and 8x optical-quality zoom—the widest zoom range ever in an iPhone. It’s the equivalent of 8 pro lenses in your pocket.
- 18MP CENTER STAGE FRONT CAMERA— Flexible ways to frame your shot. Smarter group selfies, Dual Capture video for simultaneous front and rear recording, and more.
- A19 PRO CHIP. VAPOR COOLED. LIGHTNING FAST.—A19 Pro is the most powerful iPhone chip yet, delivering up to 40 percent better sustained performance.
- BEST BATTERY LIFE IN AN IPHONE EVER—The unibody design creates massive additional battery capacity, for up to 39 hours of video playback.⁴ Charge up to 50% in 20 minutes.⁵
- IOS 26. NEW LOOK. EVEN MORE MAGIC.—A fresh design with Liquid Glass. Beautiful, delightful, and instantly familiar. With a more vibrant Lock Screen, customizable backgrounds and polls in Messages, Call Screening, and more.⁶
- BUILT FOR APPLE INTELLIGENCE—Personal, private, powerful. Write, express yourself, and get things done effortlessly.⁷
- SATELLITE FEATURES—If you don’t have cell service or Wi-Fi, iPhone can connect to a satellite so you can send and receive messages and Tapbacks.⁸ In a severe car crash, iPhone can connect to emergency services when you can’t.⁹
- STRONGER CONNECTIVITY. SUPERFAST SPEEDS.—Stay connected at faster speeds with secure connections to Wi-Fi 7,¹⁰ 5G networks,¹¹ and Bluetooth 6, plus eSIM.¹²
- ESIM, FLEXIBLE. SECURE. SEAMLESS.—iPhone 17 Pro Max activates with an eSIM.¹² With eSIM, you enjoy greater flexibility, enhanced convenience, increased security, and seamless connectivity, especially when traveling internationally.
- PRIVACY— A whole new level of privacy and security. Built in.
Description
iPhone 17 Pro Max. The most powerful iPhone ever. Brilliant 6.9-inch display¹, aluminum unibody design, A19 Pro chip, all 48MP rear cameras, and best-ever battery life.
Legal
¹The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
²Compared with the glass back of previous-generation iPhone.
³Compared with previous-generation iPhone.
⁴All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
⁵Testing conducted by Apple in July 2025 using preproduction iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors; actual results will vary.
⁶Some features may not be available for all countries or all areas.
⁷Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
⁸Satellite features are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Some satellite features require a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. Satellite connectivity is provided by Globalstar and its affiliates. See support.apple.com/kb/HT213885 for more information.
⁹iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
¹⁰Wi‑Fi 7 available in countries and regions where supported.
¹¹Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
¹²iPhone 14, iPhone 15, iPhone 16, iPhone 17, and iPhone Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
Legal
¹The display has rounded corners that follow a beautiful curved design, and these corners are within a standard rectangle. When measured as a standard rectangular shape, the screen is 6.27 inches (iPhone 17, iPhone 17 Pro), 6.55 inches (iPhone Air), or 6.86 inches (iPhone 17 Pro Max) diagonally. Actual viewable area is less.
²Compared with the glass back of previous-generation iPhone.
³Compared with previous-generation iPhone.
⁴All battery claims depend on network configuration and many other factors; actual results will vary. Battery has limited recharge cycles and may eventually need to be replaced. Battery life and charge cycles vary by use and settings. See apple.com/batteries and apple.com/iphone/battery.html for more information.
⁵Testing conducted by Apple in July 2025 using preproduction iPhone 17, iPhone Air, iPhone 17 Pro, and iPhone 17 Pro Max units and software, USB C Charge Cable with Apple 40W Dynamic Power Adapter with 60W Max (Model A3351), and Apple MagSafe Chargers (1-meter Model A3502 and 2-meter Model A3503) with Apple 30W USB-C Power Adapter (Model A2164) or Apple 40W Dynamic Power Adapter with 60W Max (Model A3351). Fast-charge testing conducted with drained iPhone units. Times measured from the appearance of the Apple logo as the unit started up. Charge time varies with adapter, settings, usage, and environmental factors; actual results will vary.
⁶Some features may not be available for all countries or all areas.
⁷Apple Intelligence is available in beta. Some features may not be available in all regions or languages. For feature and language availability and system requirements, see support.apple.com/121115.
⁸Satellite features are included for free for two years with the activation of any iPhone 14 or later model. Connection and response times vary based on location, site conditions, and other factors. Some satellite features require a carrier plan. SMS messaging via satellite is available on supported carriers. SMS message rates may apply. Satellite connectivity is provided by Globalstar and its affiliates. See support.apple.com/kb/HT213885 for more information.
⁹iPhone 17, iPhone 17 Pro, and iPhone Air can detect a severe car crash and call for help. Requires a cellular connection or Wi-Fi calling.
¹⁰Wi‑Fi 7 available in countries and regions where supported.
¹¹Data plan required. 5G is available in select markets and through select carriers. For details on 5G support, contact your carrier and see apple.com/iphone/cellular.
¹²iPhone 14, iPhone 15, iPhone 16, iPhone 17, and iPhone Air models are activated with an eSIM and do not support a physical SIM. Use of an eSIM requires a carrier that supports eSIM and a wireless service plan (which may include restrictions on switching service providers and roaming, even after contract expiration). See your carrier for details. To learn more, visit apple.com/esim.
Technical specifications
Go to apple.com/iphone/compare for a complete set.
Dimensions (Overall): 6.43 Inches (H) x 3.07 Inches (W) x .34 Inches (D)
Weight: 8.22 Ounces
Product Model: Apple iPhone 17 Pro Max
Electronics Condition: New
Electronics Features: Always-On Display
Connection Type: USB-C
Operating System: Apple iOS
Data Storage Capacity: 256GB
Required, Not Included: All Necessary Components Are Included
Screen Resolution: 2868 x 1320
Wireless Frequency/Band: 5G
Video Recording Resolution: 4K
Wireless Technology: Wi-Fi 7 (IEEE 802.11be), 5G, Bluetooth 6.0
Screen Size: 6.9 Inches
Processor Speed: 1 GHz
System RAM: 12 GB
IP rating: IP68
Processor model: A19 Pro Chip
Camera Megapixels (Front Facing): 18 MP
Camera Megapixels (Rear Facing): 48 MP
Contract Type: Contract
Compatible Service Providers: AT&T
Battery: 1 Non-Universal Lithium Ion
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
Street Date: September 19, 2025
TCIN: 90539810
UPC: 195950638004
Item Number (DPCI): 255-14-1158
Origin: Made in the USA and Imported
Contract Cell Phone Coverage Or Contract Disclaimer:
All carrier/phone availability varies by location. Price requires New or eligible renewal 2-yr wireless voice agreement with qualifying data plan, credit approval and may require deposit. Subject to carrier agreement terms and conditions. Excludes taxes & surcharges. Subject to activation and early termination fees. Restrictions apply. Monthly access, data, overage, taxes and other charges apply. Price match not valid on mobile phones. REDcard™ 5% Rewards not eligible on Target.com purchases.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 3.76 inches length x 7.16 inches width x 1.14 inches height
Estimated ship weight: 0.92 pounds
We regret that this item cannot be shipped to PO Boxes.
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO
Return details
This item must be returned to any Target store.
This item must be returned within 14 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.4 out of 5 stars with 10769 reviews
0% would recommend
2 recommendations
5 out of 5 stars
21 December, 2025
originally posted on ATT.com
Good choice
Data transferred easily, phone works great although I am still learning its differences from my IphoneX
5 out of 5 stars
20 December, 2025
originally posted on ATT.com
Iphone
I’m happy with my purchase
5 out of 5 stars
20 December, 2025
originally posted on ATT.com
PHENOMENAL NEW PHONE! Apple does it again!
New phone has excellent volume and battery protocols. Great reception and WiFi
5 out of 5 stars
Thumbs down graphic, would not recommend
20 December, 2025
Good 👍
Okay
5 out of 5 stars
20 December, 2025
originally posted on ATT.com
My son love the color
sleek, light, pictures zoom superb
1 out of 5 stars
20 December, 2025
originally posted on ATT.com
Do better….
Phone dies and doesn’t turn back on seems to be a common problem with this phone on several threads.
5 out of 5 stars
19 December, 2025
originally posted on ATT.com
Big upgrade
Great product, was a long awaited and huge upgrade over my iPhone 13.
5 out of 5 stars
19 December, 2025
originally posted on ATT.com
Love it
Great phone love they it works and it is lighter than my last phone
5 out of 5 stars
19 December, 2025
originally posted on ATT.com
I love my new phone!
Very nice phone. Takes amazing pictures.
2 out of 5 stars
19 December, 2025
originally posted on ATT.com
Easily hacked
My phones been hacked within a week. Thanks att.
1 reply from AT&T CARE team - 2 days ago
Hey there, thank you for bringing this to our attention and we’re truly sorry to hear about your experience. We understand how stressful and frustrating security concerns can be, while device hacking can happen for a variety of reasons, at AT&T we take your privacy and protection very seriously. We’d like to investigate this further and help secure your account and device. Kindly complete our self- service form: https://www.att.com/get-support/?source=ILC208383817, our experts will contact you and work to resolve this as quickly as possible. Your safety and trust are important to us, and we’re here to help.
3 out of 5 stars
19 December, 2025
originally posted on ATT.com
No change again
Not much noticeable difference from my 15 pro, even the supposed camera upgrade.
5 out of 5 stars
19 December, 2025
originally posted on ATT.com
iPhone 17 pro max
Nice phone, sleek design, very great Op system. Love Apple products!! Camera is amazing.
5 out of 5 stars
18 December, 2025
originally posted on ATT.com
Enjoying my new phone
This is my first iPhone larger size
5 out of 5 stars
18 December, 2025
originally posted on ATT.com
I am going to go ahead with my appointment tomorro
I’m just saying that if you don’t like the idea of having the whole world around your body you should just stop
5 out of 5 stars
17 December, 2025
originally posted on ATT.com
Love it!!
Love love love love!!! Did I say I love it!! Still finding out new things about this phone! The only thing I don’t like is that’s it’s a little bulky especially with a case on it. But I love it!
5 out of 5 stars
17 December, 2025
originally posted on ATT.com
Great phone!
I love this phone! It is way more than I expected. Would definitely recommend it to others. It does anything a tablet could do and more. The camera takes very high quality pictures.
5 out of 5 stars
17 December, 2025
originally posted on ATT.com
Highly recommend!
Amazing phone ! Att is the best !
5 out of 5 stars
17 December, 2025
originally posted on ATT.com
Great changes
Very quick movements, nice balance, sharp colors
4 out of 5 stars
17 December, 2025
originally posted on ATT.com
Great, but helped the blind.
The phone is great for the most part. I just wish that there were more blind accessible options available for people with blindness and visual impairment. Also, some fun features for the disabled would be greatly appreciated as well. Perhaps Apple could work with Be My Eyes for some enhancements on camera functionality to help people with visual impairment before they actually take the picture.
1 reply from AT&T CARE team - 9 days ago
Thank you for sharing your thoughtful review on the iPhone 17 Pro Max. We’re thrilled to hear that you enjoy the iPhone and that it has been helpful for many users, including those with visual impairments. Your feedback about enhancing accessibility features and adding tools to support people who are blind or visually impaired is invaluable. We appreciate your suggestion to collaborate with organizations like Be My Eyes to improve camera functionality—it’s insightful ideas like yours that help us continue to explore ways to make products more inclusive. While we continually work to expand accessibility options, your input will be shared with our product development team as we consider future enhancements. Thank you again for taking the time to provide such meaningful feedback. We hope you continue to enjoy your device, and we look forward to bringing you more accessible and exciting features in the future!
5 out of 5 stars
16 December, 2025
originally posted on ATT.com
A+
Excellent phone. Battery life is great as well.