New ArrivalsValentine’s DayHealth & WellnessClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
Target Circle™Target Circle™ CardTarget Circle 360™Registry & Wish ListWeekly AdFind Stores
Honest Beauty Ageless Firm and Even Serum with Vegan Collagen and Niacinamide - 1 fl oz - 2 of 4Honest Beauty Ageless Firm and Even Serum with Vegan Collagen and Niacinamide - 1 fl oz - 3 of 4Honest Beauty Ageless Firm and Even Serum with Vegan Collagen and Niacinamide - 1 fl oz - 4 of 4
Honest Beauty Ageless Firm and Even Serum with Vegan Collagen and Niacinamide - 1 fl oz - 1 of 4

Honest Beauty Ageless Firm and Even Serum with Vegan Collagen and Niacinamide - 1 fl oz

$29.99 ($29.99/fluid ounce)

In Stock

Eligible for registries and wish lists

At a glance

About this item

Highlights

  • VEGAN COLLAGEN AND ELASTIN POLYPEPTIDES**: Biomimetic actives “mimic” skin’s natural supporting elements of collagen + elastin to help deliver firmness and elasticity.
  • MADE WITH: Vegan Collagen and Elastin Polypeptides** to help deliver firmness, 2 Types of Hyaluronic Acid for lasting hydration and Niacinamide known to support a healthy skin barrier
  • MADE WITHOUT: Fragrance, Parabens, PEGs and Acrylates.
  • FOR ALL SKIN TYPES. SAFE FOR MAMA.

Description

See firmer-looking skin in just 2 weeks* with this vegan, fragrance-free serum. Powered by Vegan Collagen and Elastin Polypeptides**, this formula is clinically tested to improve the look of fine lines and wrinkles, firmness and uneven tone. For all skin types.

Made With:
Vegan Collagen and Elastin Polypeptides
Two types of Hyaluronic Acid
Niacinamide

Made Without:
Fragrance
Parabens
PEGs
Acrylates

How To Use:
AM & PM, massage onto cleansed face and neck. Follow with Ageless Firm and Smooth Cream

Ingredients:
Water (Aqua/Eau), Propanediol, Glycerin, Pyrus Malus (Apple) Fruit Extract, Niacinamide, sh-Polypeptide-121, sh-Polypeptide-50, Hydrolyzed Sodium Hyaluronate, Sodium Acetylated Hyaluronate, Saccharomyces/Sugarcane Juice Extract Ferment Extract, Leucojum Aestivum Bulb Extract, Pancratium Maritimum Extract, Hydroxyethylcellulose, 1,2-Hexanediol, Caprylhydroxamic Acid, Trisodium Ethylenediamine Disuccinate, Potassium Sorbate, Citric Acid, Sodium Benzoate, Sodium Hydroxide, Sodium Nitrate.

*In a clinical study of 40 women.

**Made by a fermentation process free of any animal inputs.


.
Scent: Unscented
Trial/Mini/Travel Size: Yes
Health Facts: Paraben-Free
Product Form: Serum
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Beauty Purpose: Anti-Aging
Industry or Government Certifications: EWG Verified
Recommended Skin Type: Mature, Dry
Net weight: 1 fl oz (US)
TCIN: 91940633
UPC: 810094550073
Item Number (DPCI): 037-14-0314
Origin: Made in the USA and Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water (aqua/eau), propanediol, glycerin, pyrus malus (apple) fruit extract, niacinamide, sh-polypeptide-121, sh-polypeptide-50, hydrolyzed sodium hyaluronate, sodium acetylated hyaluronate, saccharomyces/sugarcane juice extract ferment extract, leucojum aestivum bulb extract, pancratium maritimum extract, hydroxyethylcellulose, 1,2-hexanediol, caprylhydroxamic acid, trisodium ethylenediamine disuccinate, potassium sorbate, citric acid, sodium benzoate, sodium hydroxide, sodium nitrate

Allergens & Warnings:

Caution: Use as directed. Avoid contact with eyes. If any adverse reaction develops, discontinue use.

Shipping details

Estimated ship dimensions: 2 inches length x 2 inches width x 4.81 inches height
Estimated ship weight: 0.33 pounds

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Q: What are the key ingredients in this serum?

submitted by AI Shopping Assistant - 5 days ago

  • A: The serum contains Vegan Collagen, Elastin Polypeptides, two types of Hyaluronic Acid, and Niacinamide.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: Is this product suitable for sensitive skin?

submitted by AI Shopping Assistant - 5 days ago

  • A: Yes, the serum is formulated for all skin types, including sensitive skin.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: What benefits does this serum provide for the skin?

submitted by AI Shopping Assistant - 5 days ago

  • A: The serum helps improve firmness, reduce fine lines, and even out skin tone.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: How often should I apply this serum?

submitted by AI Shopping Assistant - 5 days ago

  • A: It is recommended to apply the serum both in the morning and evening.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated

Q: Does this serum contain any harmful chemicals?

submitted by AI Shopping Assistant - 5 days ago

  • A: No, it is made without fragrance, parabens, PEGs, and acrylates.

    submitted byAI Shopping Assistant - 5 days ago
    Ai generated
See all questions (5)

Additional product information and recommendations

Discover more options

Frequently bought together

Hero Cosmetics Mighty Patch Original Acne Pimple Patches

$8.99 - $21.99
$5 Target GiftCard with 4 select beauty products
Hero Cosmetics Mighty Patch Original Acne Pimple Patches
4.7 out of 5 stars with 14250 ratings

BYOMA Hydrating Milky Toner

$9.99 - $14.99
$5 Target GiftCard with 4 select beauty products
BYOMA Hydrating Milky Toner
4.4 out of 5 stars with 637 ratings

Guests also viewed

Guests are saying

The Ageless Firm Even Serum is a lightweight and hydrating product that absorbs quickly, making it a great addition to any skincare routine. Guests appreciate its ability to improve skin texture, firmness, and hydration without leaving a sticky residue. Many have noted a pleasant scent and the serum's effectiveness in enhancing skin elasticity and reducing fine lines. With consistent use, guests have reported visible improvements in their skin's overall appearance.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.6 out of 5 stars with 81 reviews
    effectiveness: 4.5 out of 5
    quality: 5 out of 5
    value: 4.5 out of 5
    100% would recommend
    8 recommendations
    4 out of 5 stars
    Thumbs up graphic, would recommend
    2 January, 2026Verified purchase

    Great product with a cotton candy odor?!

    This seems to work well but has a funny smell - like cotton candy! Not too objectionable, but odd.
    ksm
    effectiveness: 5 out of 5
    quality: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    2 out of 5 stars
    20 November, 2025
    originally posted on The Honest Company
    Image

    Very watery

    This product is very thin and watery. Most of it slides off my hands and doesn’t feel like it’s really be absorbed by my skin. I thought it would be a similar consistency to the other serums but it could literally be fragranced water. Does not feel like a serum.
    Rose Ann
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    27 October, 2025
    originally posted on The Honest Company
    Image

    Great product

    I have been alternation this with the vitamin C serum for a few weeks now and I’m really liking it, it really seems to be working!
    Caitlin
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    3 August, 2025Verified purchase

    Healthy for your skin

    This serum goes on smooth and is very healthy for your skin. It leaves it feeling silky and stays on for a long while.
    casinogirl414
    effectiveness: 4 out of 5
    quality: 5 out of 5
    value: 4 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    29 June, 2025
    originally posted on The Honest Company
    Image

    anti aging serum

    I am 66 years old and had deep lines over my lip and around my mouth. I started using the anti aging serum along with the cleanser and moisturizer and I look 10 years younger! I started seeing results almost immediately! I am so happy!
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    4 June, 2025
    originally posted on The Honest Company
    Image

    Watery but good serum

    I like the way this makes my skin feel and look. It’s the consistency of water so it’s a little harder to apply without feeling like you lose some between the cracks of your fingers if your using your hands or it dripping down your face if you apply directly there. I use it with the ageless cream. I’m only 36 so I don’t really have that many wrinkles but I will say it definitely does what it claims and improves the look of your skin! I normally use the hyaluronic acid serum for a more dewy look, this will give a more matte finish to your face
    Rachel
    Did you find this review helpful?
    5 out of 5 stars
    15 May, 2025
    originally posted on The Honest Company
    Image

    Great Product

    I've only been using for a few weeks but I love it. Smells lovely.
    Natalie
    Did you find this review helpful?
    3 out of 5 stars
    24 April, 2025
    originally posted on The Honest Company
    Image

    Okay

    I wasn’t too big of a fan of this serum. I couldn’t really tell a difference in my skin after finishing the whole bottle. I didn’t like how my skin felt after applying it on. My skin kind of felt sticky after. I like the Honest hyaluronic acid better than this. “I received this product for free in exchange for an honest review. All opinions are my own.”
    Monchi
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 April, 2025Verified purchase

    Loving it!

    I've been using this for 2 weeks and my skin is already looking firmer and my skin tone has started to improve. Can't wait to see the long term results!
    MandaPanda
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    17 April, 2025Verified purchase

    Very nice

    I love how well rated as in ingredients that this product is. It isn’t heavy or greasy. Very lightweight when you out it on, and it has the faintest of a sweet smell .
    jhillis
    Did you find this review helpful?
    2 out of 5 stars
    11 April, 2025
    originally posted on The Honest Company
    Image

    Meh

    I didn’t like the smell or feel and it didn’t seem to make a difference in my skin.
    BV
    Did you find this review helpful?
    5 out of 5 stars
    11 April, 2025
    originally posted on The Honest Company
    Image

    Love it!

    I love this serum! I am 38 and my skin completely changes after using this serum and the moisturizer that comes with it.
    Bianca
    Did you find this review helpful?
    1 out of 5 stars
    2 April, 2025
    originally posted on The Honest Company
    Image

    Not a fan

    Not a fan, don’t love this as much as the other serums, has a weird scent and is sticky.
    Isabella
    Did you find this review helpful?
    5 out of 5 stars
    25 March, 2025
    originally posted on The Honest Company
    Image

    Softer skin!

    I use this with a moisturizer PM. I can tell a difference from when I just use a moisturizer. My skin I. The morning is softer, less dry. I really like this product.
    Scasey396
    2 guests found this review helpful. Did you?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    14 March, 2025

    Sooo good

    I reccomend this product! It's so good
    Caroline
    Did you find this review helpful?
    4 out of 5 stars
    Thumbs up graphic, would recommend
    8 March, 2025

    K

    Good option and it works well. I’ll keep it trying!
    Kelly
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    6 March, 2025

    Ageless serum

    Left my skin feeling smooth and plump.
    Lane
    Did you find this review helpful?
    5 out of 5 stars
    5 March, 2025
    originally posted on The Honest Company
    Image

    Question

    How much of this product are you supposed to use? I'm having a hard time spreading it on my face as it doesn't move well. I ended up putting a few drops in my lotion and applying that way.
    1 reply from Honest Company team - 11 months ago
    Hi there! Thank you for reaching out here! If one pump isn't quite enough, feel free to add a little more as needed. We hope this helps!
    Question
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    28 February, 2025
    originally posted on The Honest Company
    Image

    Love this

    Gives my skin a nice texture and great under moisturizer or makeup.
    Lu
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    13 February, 2025

    Love it!

    This serum is lightweight, absorbs quickly, and works beautifully under moisturizer. It’s truly a game-changer for all skin types. Highly recommend!
    Lina
    2 guests found this review helpful. Did you?

    Get top deals, latest trends, and more.

    Privacy policy

    Footer

    About Us

    About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

    Help

    Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

    Stores

    Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

    Services

    Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
    PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy