New ArrivalsHealth & WellnessValentine’s DayClothing, Shoes & AccessoriesHomeKitchen & DiningGroceryHousehold EssentialsFurnitureOutdoor Living & GardenBabyToysVideo GamesElectronicsMovies, Music & BooksBeautyPersonal CareGift IdeasParty SuppliesCharacter ShopSports & OutdoorsBackpacks & LuggageSchool & Office SuppliesPetsUlta Beauty at TargetTarget OpticalGift CardsBullseye’s PlaygroundDealsClearanceTarget New Arrivals Target Finds #TargetStyleStore EventsAsian-Owned Brands at TargetBlack-Owned or Founded Brands at TargetLatino-Owned Brands at TargetWomen-Owned Brands at TargetLGBTQIA+ ShopTop DealsTarget Circle DealsWeekly AdShop Order PickupShop Same Day DeliveryRegistryRedCardTarget CircleFind Stores
3D Character Backpack for Boys & Girls Bookbag with Adjustable Shoulder Straps - 2 of 43D Character Backpack for Boys & Girls Bookbag with Adjustable Shoulder Straps - 3 of 43D Character Backpack for Boys & Girls Bookbag with Adjustable Shoulder Straps - 4 of 4
3D Character Backpack for Boys & Girls Bookbag with Adjustable Shoulder Straps - 1 of 4

Hello Kitty My Melody Backpack for Girls, Sanrio Kawaii Bookbag, 16 Inch Anime School Bag with 3D Features,

$39.99 reg $50.00
Sale save $10.01 (20% off)

In Stock

Sold & shipped by Accessory Innovations
WARNING: choking hazard - small parts. Not for children under 3 yrs.
Eligible for registries and wish lists

Fit & style

  • MY MELODY BACKPACK: This fun novelty backpack is perfect for any Hello Kitty fan. It features a big face My Melody on the front panel with 3D bow & ears, inkjet print & embroidered details. It includes a 3D rubber molded bow zipper pull on the front pocket.
  • DURABLE MATERIAL: The lightweight school bag is made from water resistant nylon twill and foam mesh for long-lasting performance.
  • PERFECT SIZE: Backpack measures 16" x 12" x 5" and offers plenty of storage space including a main compartment, front zip pocket, 2 side foam mesh pockets, and an interior laptop pocket.
  • FEATURES: The book bag has a padded foam mesh back panel, ergonomic foam mesh carrying handle, and adjustable mesh shoulder straps for extra comfort.
  • GIFT GIVING: This girls backpack can be used for Back To School, Camp, Sleep Overs & Vacation Travel. It makes the perfect gift all year round!
  • For kids ages 3+: Not recommended for children under 3 years of age.

About this item

Fit & style

  • MY MELODY BACKPACK: This fun novelty backpack is perfect for any Hello Kitty fan. It features a big face My Melody on the front panel with 3D bow & ears, inkjet print & embroidered details. It includes a 3D rubber molded bow zipper pull on the front pocket.
  • DURABLE MATERIAL: The lightweight school bag is made from water resistant nylon twill and foam mesh for long-lasting performance.
  • PERFECT SIZE: Backpack measures 16" x 12" x 5" and offers plenty of storage space including a main compartment, front zip pocket, 2 side foam mesh pockets, and an interior laptop pocket.
  • FEATURES: The book bag has a padded foam mesh back panel, ergonomic foam mesh carrying handle, and adjustable mesh shoulder straps for extra comfort.
  • GIFT GIVING: This girls backpack can be used for Back To School, Camp, Sleep Overs & Vacation Travel. It makes the perfect gift all year round!
  • For kids ages 3+: Not recommended for children under 3 years of age.
My Melody frequently is Hello Kitty"s best friend. She is a white rabbit inspired by Little Red Riding Hood which is why she wears a red (or pink) hood that covers her ears, often having a bow or a flower on her right side. My Melody is kind, sociable, optimistic, and calm, unlike her rival Kuromi.. She can never read the mood of a room, according to Kuromi. She's often oblivious to many things, including Kuromi's intentions of rivalry. She is a hard worker that finishes what other people started. Celebrate your Hello Kitty fandom with this fun backpack. The backpack features a big face My Melody"s with 3D ears & Bow. It is made from durable nylon twill and has a main compartment zip closure with an interior laptop pocket, foam mesh curved adjustable straps, a front zip pocket, ergonomic padded top ptop pocket. Backpack Measures 16" x 12" x 5". FOR KIDS AGES 3+: Not recommended for children under 3 years of age.
Dimensions (Overall): 16 inches (H) x 12 inches (W) x 5 inches (D)
Suggested Age: 3 Years and Up
Shell Material: Polyester
Bag Structure: Structured
Interior Features: Padded Laptop Pocket
Exterior Features: Water Bottle Pocket
Main Compartment Closure: Zip Closure
Fabric Name: Microfiber
Capacity (Volume): 28.39 liter
CPSC Choking Hazard Warnings: Choking_hazard_small_parts
Fits Laptop: Up to 16 Inches
Protective Qualities: Water-Resistant
Battery: No Battery Used
Care & Cleaning: Spot or Wipe Clean
TCIN: 92335344
UPC: 843340275680
Origin: imported
The above item details were provided by the Target Plus™ Partner. Target does not represent or warrant that this information is accurate or complete. On occasion, manufacturers may modify their items and update their labels.
We recommend that you do not rely solely on the information presented. If you have a specific question about this item, you may consult the item's label, contact the manufacturer directly or call Target Guest Services at 1-800-591-3869.
If the item details aren’t accurate or complete, we want to know about it.

Shipping details

Estimated ship dimensions: 10 inches length x 14 inches width x 2 inches height
Estimated ship weight: 1 pounds
This item cannot be shipped to the following locations: American Samoa (see also separate entry under AS), Guam (see also separate entry under GU), Northern Mariana Islands, Puerto Rico (see also separate entry under PR), United States Minor Outlying Islands, Virgin Islands, U.S., APO/FPO, Alaska, Hawaii
item ships from third party seller: Accessory Innovations

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 30 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.

Additional product information and recommendations

3.8 out of 5 stars with 33 reviews
quality: 3.67 out of 5
value: 3.33 out of 5
66% would recommend
12 recommendations
1 out of 5 stars
Thumbs down graphic, would not recommend
12 November, 2025Verified purchase

Poor quality

Very poor quality. Broke after 2 months and they would not allow me to return or exchange
MNS
quality: 1 out of 5
value: 1 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
12 November, 2025Verified purchase

Overpriced and poorly made

Waste of money poor material it broke really fast, gets dirty really fast and even after washing it with strong detergent it won't clean up, looks cute but it's not worth the price!
Isabel
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
17 September, 2025Verified purchase

Great purchase!

My daughter loves this. It fits her lunchbox and her homework without an issue. She loves the design as well.
Busy mom
quality: 5 out of 5
value: 4 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
29 August, 2025Verified purchase

Awesome

Daughter LOVES IT 😍
Smith
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
26 August, 2025Verified purchase

Super cheap materials

Keeping only because my daughter wants it. Very cheap materials, threads sticking out everywhere. Ears are folded in shipping and do not look like the advertised pictures. 2/10 for $50!
Sanriotho
quality: 1 out of 5
value: 1 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
24 August, 2025Verified purchase

Love it

Just like the picture so cute and the delivery time was faster than expected
Yhedhid
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
19 August, 2025Verified purchase

Excellent packback

Great size for pre-k kinder Very big, easy to clean and cute.
Ana
quality: 5 out of 5
value: 5 out of 5
1 guest found this review helpful. Did you?
4 out of 5 stars
Thumbs up graphic, would recommend
17 August, 2025

Kuromi woo

My kid loves it. Took off one star because the ears came folded and we can’t figure out how to straighten them out to stand up. Maybe they should’ve had a little bendable wire inside or something. PS The bag is a normal sized school backpack.
Targetpleaseadoptme
quality: 5 out of 5
value: 5 out of 5
2 guests found this review helpful. Did you?
2 out of 5 stars
16 August, 2025Verified purchase

Overpriced for such a small bag

I gave it 2 stars because of its small size. This book bag is super cute but over priced. Too small and not worth $43
Ms
quality: 4 out of 5
value: 2 out of 5
1 guest found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
15 August, 2025

bookbag

i love this bookbag soooooo much
the goat
Did you find this review helpful?
1 out of 5 stars
Thumbs down graphic, would not recommend
7 August, 2025Verified purchase

Backpack

Wrong image of the backpack. I will be returning it, since it is not a Harry Potter/Hogwarts backpack.
Maria
quality: 2 out of 5
value: 1 out of 5
4 guests found this review helpful. Did you?
5 out of 5 stars
Thumbs up graphic, would recommend
16 July, 2025Verified purchase

Cute Hello Kitty Backpack

My daughter loved the book bag!
Retail_Savage
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
5 out of 5 stars
Thumbs up graphic, would recommend
25 June, 2025Verified purchase

Super cute!

Super cute my 9 year old daughter loves it!
I highly recommend
quality: 5 out of 5
value: 5 out of 5
Did you find this review helpful?
1 out of 5 stars
23 June, 2025Verified purchase

Not school approved size

Cute backpack, but this was way too small for school.
Jt
6 guests found this review helpful. Did you?

Get top deals, latest trends, and more.

Privacy policy

Footer

About Us

About TargetCareersNews & BlogTarget BrandsBullseye ShopSustainability & GovernancePress CenterAdvertise with UsInvestorsAffiliates & PartnersSuppliersTargetPlus

Help

Target HelpReturnsTrack OrdersRecallsContact UsFeedbackAccessibilitySecurity & FraudTeam Member ServicesLegal & Privacy

Stores

Find a StoreClinicPharmacyTarget OpticalMore In-Store Services

Services

Target Circle™Target Circle™ CardTarget Circle 360™Target AppRegistrySame Day DeliveryOrder PickupDrive UpFree 2-Day ShippingShipping & DeliveryMore Services
PinterestFacebookInstagramXYoutubeTiktokTermsCA Supply ChainPrivacy PolicyCA Privacy RightsYour Privacy ChoicesInterest Based AdsHealth Privacy Policy