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Hello Kitty Kids' Sanrio 15L Backpack with HP - Red/White
$21.24 reg $24.99
Clearance save $3.75 (15% off)
In Stock
Eligible for registries and wish lists
Fit & style
- 16” Backpack, detachable 7.5" x 9.5" lunch tote, 3.75" x 7.75"l, headphones, water bottle
- Backpack features a large interior compartment with
- Separate printed laptop sleeve
- Additional front storage pocket on backpack with 2 side pockets
- Highly visible reflective trim on backpack straps and side pockets for safety
- Lunch tote is insulated
- Headphones and Waterbottle
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About this item
Fit & style
- 16” Backpack, detachable 7.5" x 9.5" lunch tote, 3.75" x 7.75"l, headphones, water bottle
- Backpack features a large interior compartment with
- Separate printed laptop sleeve
- Additional front storage pocket on backpack with 2 side pockets
- Highly visible reflective trim on backpack straps and side pockets for safety
- Lunch tote is insulated
- Headphones and Waterbottle
A bold, playful, and all-in-one carry-all backpack set that brings the world of Hello Kitty wherever you go.
Step into a day full of color, charm, and character with this vibrant Hello Kitty 4-piece backpack set, designed to turn heads and spark joy at every age. With eye-catching primary hues, nostalgic-meets-modern graphics, and four coordinated pieces that are as functional as they are fabulous, this set is your go-to for school, work, travel, or simply expressing your love for one of the world’s most iconic characters. Whether you’re a little learner, a stylish tween, or a lifelong fan, this collection brings organization, comfort, and kawaii flair together in one must-have package.
THE FULL SET INCLUDES: Backpack, lunch, water bottle & heapdhones
It’s not just a backpack set — it’s your daily dose of joy, confidence, and Hello Kitty magic in every step you take.
Step into a day full of color, charm, and character with this vibrant Hello Kitty 4-piece backpack set, designed to turn heads and spark joy at every age. With eye-catching primary hues, nostalgic-meets-modern graphics, and four coordinated pieces that are as functional as they are fabulous, this set is your go-to for school, work, travel, or simply expressing your love for one of the world’s most iconic characters. Whether you’re a little learner, a stylish tween, or a lifelong fan, this collection brings organization, comfort, and kawaii flair together in one must-have package.
THE FULL SET INCLUDES: Backpack, lunch, water bottle & heapdhones
It’s not just a backpack set — it’s your daily dose of joy, confidence, and Hello Kitty magic in every step you take.
Dimensions (Overall): 16 Inches (H) x 12 Inches (W) x 5 Inches (D)
Suggested Age: 3 Years and Up
Shell Material: Polyester
Bag Structure: Softside
Interior Features: Laptop Pocket
Exterior Features: Reflective Tape, 2-Bottle Holders, Adjustable Strap, Front Accessory Pocket
Main Compartment Closure: Zip Closure
Fabric Name: Woven
Capacity (Volume): 15 Liter
Includes: Keychain, Detachable Lunch Kit, Headphones, Water Bottle
Used For: Travel, School
Fits Laptop: Up to 15 Inches
Battery: No Battery Used
Care & Cleaning: Care Instructions Not Provided, Spot or Wipe Clean
Warranty: 1 Year Limited Warranty. To obtain a copy of the manufacturer's or supplier's warranty for this item prior to purchasing the item, please call Target Guest Services at 1-800-591-3869
TCIN: 92989349
UPC: 198849010790
Item Number (DPCI): 069-03-7794
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.61 inches length x 15.16 inches width x 16.58 inches height
Estimated ship weight: 1.56 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Is it a licensed backpack
submitted by Cindy - 5 months ago
A: Yes, this is a Hello Kitty licensed backpack
submitted byMonique - 5 months agoBrand expert
Q: Is this backpack waterproof?
submitted by Jean - 7 months ago
A: Hello, this backpack is not waterproof
submitted byMonique - 7 months agoBrand expert
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3.3 out of 5 stars with 120 reviews
quality: 2.23 out of 5
value: 2.73 out of 5
47% would recommend
55 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
25 December, 2025Verified purchase
(no review title)
Super cute and my granddaughter loves it!
2 out of 5 stars
Thumbs down graphic, would not recommend
25 December, 2025Verified purchase
Cheap quality.
The deal was great. But I guess it was too good to be true. I gave this to my daughter for Christmas and as she went to unstrap the lunch bag, the Velcro part just unraveled. Really disappointing. Now, of course, they’re out of stock, so I can’t even exchange it.
4 out of 5 stars
Thumbs up graphic, would recommend
22 December, 2025Verified purchase
(no review title)
It was a gift
2 out of 5 stars
Thumbs down graphic, would not recommend
15 December, 2025Verified purchase
No good
It didn’t even last a week at school. Threads came loose from the strap where it adjusted and hung on by a thread.
5 out of 5 stars
Thumbs up graphic, would recommend
2 December, 2025Verified purchase
(no review title)
Granddaughter loves it
1 out of 5 stars
Thumbs down graphic, would not recommend
10 November, 2025Verified purchase
Always read reviews!
Terrible quality, blue straps broke 2 months in, my daughter's bag packs last the whole school year at a minimum. Don't buy, wish there were as many reviews when I bought it but it was a new product.
1 out of 5 stars
Thumbs down graphic, would not recommend
13 October, 2025Verified purchase
(no review title)
Lunch bag ripped off the front of bag within the first 3 days of school. the hello kitty water bottle cracked after it was dropped while adding water to it on the first day of school. 10/10 wouldn't recommend! Cute but cheap. you get what you pay for I guess.
1 out of 5 stars
Thumbs down graphic, would not recommend
10 October, 2025Verified purchase
Cheap quality
Lunch bag ripped from backpack the second day
3 out of 5 stars
3 October, 2025Verified purchase
Cute but not duriable
Blue straps were shredding after one week
1 out of 5 stars
24 September, 2025Verified purchase
The strap broke why?
My Daughter and I were so excited about this find only to start seeing the lunch bag detached from the bag (fraying)It’s so cute thought I’m more disappointed than anything because we all love hello kitty.
2 out of 5 stars
Thumbs down graphic, would not recommend
16 September, 2025Verified purchase
Cute 😺, weak 🎒
Gave it 2 stars because it's CUTE! However, this is the 3rd bag we are on since Aug 20, 2025. The strap keeps fraying and it wouldn't literally be holding on by a string. We will see how the 3rd bag holds up🤞🏾.
2 out of 5 stars
Thumbs down graphic, would not recommend
13 September, 2025Verified purchase
Hello Kitty backpack sets
First, I love this Hello Kitty design with sets, bought it and didn’t expect it to break before 1 month of use. The headset broke, and the sewing came apart. It’s very low quality.
1 out of 5 stars
Thumbs down graphic, would not recommend
12 September, 2025Verified purchase
Elementary not Highschool
Broke after one month. The strap ripped. There was maybe two textbooks in it.
2 out of 5 stars
Thumbs down graphic, would not recommend
10 September, 2025Verified purchase
Poor Quality – Bag Fell Apart After Two Weeks
I thought this Hello Kitty school bag was super cute at first, and my daughter absolutely loved it but I am really disappointed with the quality. It started falling apart after just two weeks of light use. Definitely not worth the money.
1 out of 5 stars
Thumbs down graphic, would not recommend
6 September, 2025Verified purchase
Fell apart in a month
it's cute but fell apart within the 1st month of school. Very disappointing.
3 out of 5 stars
Thumbs up graphic, would recommend
5 September, 2025Verified purchase
hello kitty bookbag
missing the headphones it came with? breaks easily this my 2nd one hopefully this one lasts
1 out of 5 stars
Thumbs down graphic, would not recommend
4 September, 2025Verified purchase
Broke first day
Joining the chorus of broken backpacks! First day of school and the strap completely frayed and ripped. Would not recommend buying.
2 out of 5 stars
4 September, 2025Verified purchase
Broken
Very cute but the lunch box broke off the latches in the front of the bag. Not even a week of using it.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 September, 2025Verified purchase
VERY LOW QUALITY!
All around horrible quality, check your bags carefully! Mine had multiple torn straps which seem very poorly sewn, and there is color transfer on the inside of the bag, which means the color will probably transfer on to whatever touches it.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 September, 2025Verified purchase
Don't buy
Night before the first day of school and I noticed the strap is ripped smh. My daughter is so disappointed