Sponsored
Gain Superfresh Blast Liquid Fabric Softener - 72oz
$7.99 ($0.11/fluid ounce)
In Stock
Eligible for registries and wish lists
Sponsored
About this item
Highlights
- IRRESISTIBLE SCENT: Gain Odor Defense Fabric Softener transports you to the great outdoors with an invigorating aroma of nature
- COMBAT ODORS: Gain Odor Defense liquid fabric softener fights tough odors instead of masking them
- OH SO COMFY: Use Gain Odor Defense 2 in 1 Liquid Softener for laundry that feels as good as it smells
- LONG-LASTING SCENT: For weeks of lasting freshness from wash until wear use Gain liquid laundry softener
- LAYER ON THE AAAMAZING SCENT: choose the same Gain scent from start to finish
- WORKS IN ALL MACHINES: Gain liquid laundry softener works in all machines and all water temperatures
- Includes one 72 FL OZ bottle of Gain Odor Defense Liquid Fabric Softener in Super Fresh Blast scent
Description
Pssst! Want to smell as fresh as you look? Leave tough odor behind by fighting it at the source instead of masking it, and get ready for up to 12 weeks of lasting freshness* with Gain +Odor Defense Liquid Fabric Softener in Super Fresh Blast Scent. Its advanced formula works deep within the fabric, eliminating stubborn odors and ensuring that your clothes smell as fresh as they look. No more worrying about lingering smells or unpleasant surprises when you open your wardrobe. Embrace the confidence that comes with knowing you smell amazing.
Prepare yourself for a scent-sational adventure with the invigorating aroma of nature. Close your eyes and let your nose transport you to the great outdoors, as if you're embarking on the best hike of your life. The fresh blast scent is so captivating that it might make you never want to come back.
For an even more immersive and irresistible experience, pair Gain +Odor Defense 2 in 1 Fabric Softener with other products from the Gain +Odor Defense Super Fresh Blast family. Create a harmonious symphony of captivating scents that will leave you and those around you enchanted.
So, don't settle for mediocre freshness. Choose Gain +Odor Defense liquid fabric softener, Super Fresh Blast Scent and enjoy a truly extraordinary laundry experience.
*from wash until wear
Prepare yourself for a scent-sational adventure with the invigorating aroma of nature. Close your eyes and let your nose transport you to the great outdoors, as if you're embarking on the best hike of your life. The fresh blast scent is so captivating that it might make you never want to come back.
For an even more immersive and irresistible experience, pair Gain +Odor Defense 2 in 1 Fabric Softener with other products from the Gain +Odor Defense Super Fresh Blast family. Create a harmonious symphony of captivating scents that will leave you and those around you enchanted.
So, don't settle for mediocre freshness. Choose Gain +Odor Defense liquid fabric softener, Super Fresh Blast Scent and enjoy a truly extraordinary laundry experience.
*from wash until wear
Scent: Scented, Fresh
Health Facts: Phosphate-Free, Sodium Lauryl Sulfate-Free, Bleach-Free, Sulfate-Free, Paraben-Free, Aluminum-Free, Phthalate-Free
Product Warning: Keep container tightly sealed, seek medical help if product is swallowed, keep out of reach of children
Features: Odor Control, Color Care
Product Form: Liquid
Number of uses: 98
TCIN: 94492466
UPC: 030772101087
Item Number (DPCI): 003-07-8314
Origin: Made in the USA or Imported
General Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 4.44 inches length x 6.1 inches width x 11.38 inches height
Estimated ship weight: 5.07 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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4.7 out of 5 stars with 226 reviews
quality: 3.67 out of 5
scent: 3 out of 5
value: 4 out of 5
66% would recommend
3 recommendations
3 out of 5 stars
Thumbs down graphic, would not recommend
27 December, 2025Verified purchase
Meh
I wanted to like this… I have teenagers and odor defense is clutch. However, it sees the blasted the fabric softener with a very unappealing fragrance. The liquid is also not as thick as other brands that I usually use. Tried it, won’t buy again.
5 out of 5 stars
14 December, 2025
originally posted on influenster.com
Great product at a decent price. Smells amazing!
One of our favorite scents from the Gain Product line. It's great for keeping our fabrics safe from damage. It rinses clean and leaves no residue. We only need to use a small amount of product. The bottle is a little large , for the amount of product you get. So far we have yet to experience any allergies to this scent.
5 out of 5 stars
17 November, 2025
originally posted on influenster.com
Good
I tried Gain Odor Defense and it honestly works better than I expected. The scent is incredibly fresh—clean without being overpowering—and it actually lasts on clothes even after a full day of wearing them. What impressed me most is how well it handles tough odors; gym clothes, towels, anything… everything comes out smelling new again. It also leaves fabrics feeling soft and comfortable. It’s one of those products you use once and immediately want to buy again because it just makes laundry feel effortless and fresh.
5 out of 5 stars
12 November, 2025
originally posted on influenster.com
This one is a YES.
Softener works well with most laundry, smells great and the packaging feels well balanced in your hands. Love this stuff. Product is comparable to others of its kind.
5 out of 5 stars
Thumbs up graphic, would recommend
6 November, 2025Verified purchase
Gain Fabric Softner
I love gain products and the smell is amazing lasts for days on my clean laundry
5 out of 5 stars
Thumbs up graphic, would recommend
29 October, 2025Verified purchase
(no review title)
smells fantastic
5 out of 5 stars
27 October, 2025
originally posted on influenster.com
Long lasting, great scent!
The smell of this is amazing and lasts so long! It works really well. Even on stinky boy sports gear. I feel like for the price, its a great value, because nothing is better than the smell of fresh laundry!
4 out of 5 stars
16 October, 2025
originally posted on influenster.com
Love this stuff
Love the smell of this stuff, they are a little pricey but what isn’t these days! Also love how soft it makes my clothes and love the purple packaging.
5 out of 5 stars
12 March, 2025
originally posted on influenster.com
Keeps clothes soft and clean!
I love this scent of Gain, it smells so good! I have to use fabric softener on all my clothes and my family’s clothes because I like my clothes to not only smell good but feel good too! My husband works construction and Gain is always my go-to with all his stinky work clothes! Can’t beat how affordable this is as well as how good it works!
1 out of 5 stars
1 October, 2024
originally posted on ilovegain.com
Smells heavily like pine
One of your worst products. Smells like you are laying in a pine forest. I miss the original scent, spring daydream, and island fresh scents.
1 reply from Customer Care team - 1 year ago
We're sorry to hear that you're not a fan of this scent. We do put a lot of thought into creating features that we think you'll enjoy, but we certainly understand that preferences can vary from person to person. We'll make sure that your feedback is passed along. As well, while our Island Fresh scent has been discontinued in our fabric softener, our Original and Spring Daydream scents continue to be available. We do hope that you'll give another version a try if you'd prefer a different scent. You're always welcome to give us a call at (800) 888-4246 if there's anything more we can help you with.
5 out of 5 stars
28 April, 2024
originally posted on ilovegain.com
Why is it colored white now?
High quality softener, makes everything come out of the dryer smelling Gaintastic for weeks to months. but why isn’t it green anymore? The white colored softener is boring looking, and here in America we love our colors and diversity. Please make this colored again, do a different color per scent as you guys used to.
3 out of 5 stars
28 October, 2023
originally posted on influenster.com
Does what its supposed to
This fabric softener does a good job at softening my clothes... like its supposed to haha. The smaller sized bottle also makes it easier to pour. The only thing I'm not very fond of is the smell. It smells a bit sour and its not very pleasant honestly. I like the citrus scents in it but some other scents mixed in it don't smell that nice. Just not my favorite.
1 reply from Customer Care team - 2 years ago
We're so very sorry to hear that you weren't the biggest fan of our Super Fresh Blast Fabric Softener. Scent preferences will always vary from person to person, but since we do many tests to get the scent just right for as many people as possible, we'd love to hear your feedback and pass it along to our team. Please call us at (800) 888-4246.
5 out of 5 stars
8 March, 2023
originally posted on ilovegain.com
Love it
[This review was collected as part of a promotion.] First trying the fabric softener. I have used again detergent and dryer sheets before with good results. This fabric softener works in improving the softness of clothes and towels. The smell of the softeners last for days.
4 out of 5 stars
7 March, 2023
originally posted on ilovegain.com
Smells wonderful
[This review was collected as part of a promotion.] I use the liquid fabric softener in every load of laundry. The smell last so long after washing, leaving a very fresh scent. My clothes are extra soft, and it's just a pleasant surprise that the scent lasts so long.
5 out of 5 stars
2 March, 2023
originally posted on ilovegain.com
Great smelling
[This review was collected as part of a promotion.] I love the smell of this fabric softener. My clothes stayed smelling fresh even after wearing them. The smell is not overbearing. It is a pleasant scent. I would definitely recommend this product to make your clothes smell good.
5 out of 5 stars
28 February, 2023
originally posted on ilovegain.com
Favorite Fabric Softener
[This review was collected as part of a promotion.] I absolutely love everything about this product! It leaves my clothes feeling fresh, soft, and smelling wonderful! The smell of this new option seems to be longer lasting than the others and leaves a lasting impression.
5 out of 5 stars
28 February, 2023
originally posted on ilovegain.com
Love it smells great
[This review was collected as part of a promotion.] I love the way the fabric softener makes my clothes smell. I have sensitive skin and this fabric softener makes my skin not irritated what so ever! I would definitely use it again. Gain is my favorite brand of fabric softener and laundry soap.
5 out of 5 stars
28 February, 2023
originally posted on ilovegain.com
Love the Fragrance
[This review was collected as part of a promotion.] I received this product and have used it in several washes. I was so happy with the fragrance and how well it softened the clothes, sheets, and towels. I was very surprised how well it works and would recommend it to friends and family.
5 out of 5 stars
27 February, 2023
originally posted on ilovegain.com
Fantastic!
[This review was collected as part of a promotion.] I am loving this Gain fabric softener for my family. The Super Fresh Scent is exactly how it smells! Clean and fresh even on my teenage boys clothes and the scent truly does last even after a week or more having in my closet my clothes still smell fresh.
5 out of 5 stars
26 February, 2023
originally posted on ilovegain.com
Fight Tough Odors
[This review was collected as part of a promotion.] Gain + Odor Defense Fabric Softener is actually the only softener I can use in my clothes. I'm super allergic to tides or soaps the am so glad the works in my case. The scent isn't strong and leave the clothes soft to he touch. A super fresh blast scent the will help fight the toughest odors from every day activities.