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Fragrance-Free Baby Wipes - up&up™ (Select Count) - 2 of 4Fragrance-Free Baby Wipes - up&up™ (Select Count) - 3 of 4Fragrance-Free Baby Wipes - up&up™ (Select Count) - 4 of 4
Fragrance-Free Baby Wipes - up&up™ (Select Count) - 1 of 4

Fragrance Free personal Baby Wipes - 12pk/1200ct - up&up™

$23.49 ($0.02/count)See 1 deal for this item

Out of Stock

Eligible for registries and wish lists
Available deals

Target Circle Deal: $20 GiftCard with $100 select diapers & wipes purchase

Eligible with Target Circle membership ∙ Expires Feb 28 ∙ Details

At a glance

About this item

Highlights

  • Packaging may vary. Same trusted quality.
  • 99% water formula
  • Hypoallergenic
  • Dermatologist Tested
  • 99% water formula Made with Plant-Derived Ingredients
  • Made without Alcohol, Parabens, Phthalates & Phenoxyethanol
  • Soft & Durable

Description

Made with 99% water, up&up fragrance free cloth-like baby wipes are soft, thick and durable, yet gentle enough for use on babys face, hands and bottom. These wipes are hypoallergenic and made without alcohol, parabens, phthalates and phenoxyethanol. The wipes are textured for better cleaning. If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund.
Scent: Unscented
Dimensions (Overall): 14.58 Inches (L), 8.6 Inches (W)
Health Facts: Phenoxyethonal-Free, Non-Toxic, Phthalate-Free, Paraben-Free, No Fragrance Added, Dye-Free, Aluminum-Free, Hypoallergenic
Disposability: Do not flush
Sustainability Claims: Cruelty-Free
Package Quantity: 1200
Material: Viscose
Features: Resealable Package, Premoistened, Pop-Up Package
Street Date: March 30, 2020
TCIN: 78601618
UPC: 085239266090
Item Number (DPCI): 007-07-9025
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.

Ingredients:

water, sodium benzoate, gluconic acid, tetrasodium glutamate diacetate, coco glucoside, sodium citrate, aloe barbadensis leaf extract, glycerin, citric acid.

Allergens & Warnings:

Do not remove dispenser lid or tear package along edges. After cleansing, dispose of wipe in trash receptacle. Do not flush., WARNING: TO AVOID THE RISK OF CHOKING AND SUFFOCATION, KEEP WIPES, PLASTIC BAGS AND PLASTIC CONTAINERS AWAY FROM BABIES, CHILDREN AND PETS. FOR EXTERNAL USE ONLY.

Shipping details

Estimated ship dimensions: 15 inches length x 11.8 inches width x 8.8 inches height
Estimated ship weight: 20.7 pounds
This item ships in its manufacturer’s packaging, revealing what’s inside. ·

Return details

This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, delivered to the guest, delivered by a Shipt shopper, or picked up by the guest.
See the return policy for complete information.

Q: Why did you recently change the formula and quality of this product? Parents rely on consistency and quality in products they’re using on their children.

submitted by Jackie - 4 years ago
  • A: Hello Jackie - We haven't changed anything with this product. Can you please contact us at 800.440.0680 providing details on what you feel has changed so that we can share with our quality team. -Chareese

    submitted byChareese - 4 years ago
    Target staff support
  • A: I don't exactly when they changed the formulation, but these "fragrance-free" wipes have an awful smell now. Definitely not fragrance-free. Please go back to the OG formula!

    submitted byJennifer - 3 years ago

Q: was there a recent formula change? the wipes smell horrible now like chemicals

submitted by Mia - 2 months ago
  • A: I recently bought a large box and every pack has a very strong chemical smell. I thought I was imagining it but seeing this question confirms my suspicions. I will unfortunately need to throw them away.

    submitted byDanielle - 2 months ago
  • A: You may have a contaminated batch according to Google I apparently did and used 90% of them without being told of them being pulled from the shelves in the larger pack options and thought they were discontinued… NOPE!! Lovely how no one’s responding here

    submitted byAshley - 8 days ago

Q: Are the wipes plastic-free?

submitted by Ryan - 9 months ago
  • A: yes the wipes themselves

    submitted byJay - 8 months ago
  • A: Hello Ryan - Thank you for your Interest! The Fragrance-Free Baby Wipes features a hard plastic flip top lid. Have a great day! - Eram

    submitted byEram - 9 months ago
    Target staff support

Q: How to tell expired date? YYMMDD or DDMMYY

submitted by Pi - 11 months ago
  • A: It’s in small print on the bottom of each package it will say year month day of the month in one single line

    submitted byAshley - 8 days ago

Q: Are these wipes PFA's free? Thank you!

submitted by - 2 years ago
  • A: Hello - Thank you for reaching out! Target requires our vendors to produce all products in accordance with federal, state and local laws including those applicable to PFOA and PFAS. Have a great day! - Eram

    submitted byEram - 2 years ago
    Target staff support

Q: Have you changed the formula? Does it still contain vitamin E and Aloe? I bought this item two years ago and just used it recently. They were soft, strong and comfortable with vitamin E and Aloe and they were flushable.

submitted by LaOrchid - 5 years ago
  • A: Hi LaOrchid - Thank you for reaching out to Target about our amazing Up & Up Baby wipes. For all the information you'll need concerning drug facts and materials used, check out the drug facts listed below the item. Have a wonderful day! - Megan

    submitted byMegan - 5 years ago
    Target staff support
  • A: Just for the record, regardless of labeling, literally no wipes are flushable. Ask your water treatment plant. Wipes of any type should never ever be flushed.

    submitted byCassie - 4 years ago

Q: Do these have the resealable top where I can close it after use? Or do I need to purchase a wipes case?

submitted by astraw - 8 years ago
  • A: The box shows that each refill has a flip-top lid.

    submitted byLulllabyz - 8 years ago
  • A: It shows right on the box that 8 packs are enclosed (with 100 wipes in each) and it does have a flip-top lid.

    submitted byConsiderThis77 - 7 years ago

Q: Flushable? Fragrance type?

submitted by HDP - 6 days ago
  • A: Hello HDP - We appreciate your interest in this item. As mentioned under specifications, the Disposability is Do not flush and Scent is Unscented (No Fragrance Added). Hope this helps! – Joe

    submitted byJoe - 5 days ago
    Target staff support

Q: are these wipes 100% cruelty free?

submitted by abbigail - 29 days ago
  • A: Hello - We appreciate your interest in this item. The Sustainability Claims: Cruelty-Free. Hope this helps. - Kevin

    submitted byKevin - 28 days ago
    Target staff support

Q: No scent or fragrance?

submitted by Angry - 1 month ago
  • A: Hello - We appreciate your interest in this item. It is unscented. Hope this helps. - Kevin

    submitted byKevin - 1 month ago
    Target staff support

Additional product information and recommendations

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Guests are saying

These wipes have garnered mixed feedback from guests, with many praising their moisture level, affordability, and gentle nature on sensitive skin. However, some guests have expressed concerns about the recent changes in formula and packaging, leading to issues like dryness and irritation. Overall, they are seen as a great value for families, especially for those with sensitive skin, but guests are hoping for improvements in quality and consistency.
    Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
    4.0 out of 5 stars with 25531 reviews
    gentle on baby: 2.96 out of 5
    quality: 2.58 out of 5
    softness: 2.9 out of 5
    value: 2.92 out of 5
    34% would recommend
    5809 recommendations
    5 out of 5 stars
    Thumbs up graphic, would recommend
    23 February, 2026Verified purchase

    (no review title)

    great
    Mayra
    gentle on baby: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    23 February, 2026Verified purchase

    (no review title)

    I used to buy these regularly but recently I thought I got a bad pack because the wipes were discolored and had a different smell. I reached out and was given a replacement and those were worse!
    Kristina
    Did you find this review helpful?
    5 out of 5 stars
    23 February, 2026Verified purchase

    (no review title)

    Excelente
    Miriam
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 February, 2026Verified purchase

    Contaminated

    I purchased a big box of these and 3 out of 8 packs were brown and smelled bad. Will never buy again.
    edunn
    quality: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    23 February, 2026Verified purchase

    Brown discoloration

    I usually love these wipes, but in this box there were multiple packs that had brown discoloration in the wipes. I tried to report it on the Target app but it only gave me the option to return it, and that’s too much hassle for half opened product. Not sure if there’s mold in them or what but they’re visibly brown.
    aptalley
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    22 February, 2026Verified purchase

    Moldy wipes

    I’ve been using these wipes for years due to the affordable prices but I will now be spending the few extra dollars to buy baby wipes that are actually safe! These wipes are either FULL of an excessive amount of water or they have what looks like mold on them. Absolutely disgusting.
    sms
    gentle on baby: 1 out of 5
    quality: 1 out of 5
    softness: 1 out of 5
    value: 1 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    22 February, 2026Verified purchase

    (no review title)

    You guys went from 100 wipes in a Pack to 72 wipes for the same price shame! Another Big Corporation trying to squeeze the consumer to the last drop … I rather now use another brand other than up& up
    NS
    2 guests found this review helpful. Did you?
    2 out of 5 stars
    22 February, 2026Verified purchase

    Gross

    Wipes are yellow and discolored and have a slight smell to them. I’m not sure if this is just a bad batch but it’s a waste and I threw the box out so I can’t return them. I’ve bought these before and never had this issue in the past.
    eese
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    22 February, 2026Verified purchase

    Discolored Wipes

    These wipes are usually good quality and my baby has minimal diaper rash. However, this recent box arrived and several of the packages had discolored wipes inside. This definitely put me off.
    Elizabeth
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 February, 2026Verified purchase

    Brown and smell

    I used to love these wipes, they came out of the pack easily and never irritated my littles. The pack we just opened was filled with brown wipes that almost smelled like urine/like they were used already. I’m so disappointed and do not plan to purchase again after this unfortunately.
    AJoy
    quality: 1 out of 5
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    21 February, 2026Verified purchase

    Contaminated Wipes

    We purchased a box of baby wipes and the pack was brown, disgusting, and clearly had some sort of bacteria growing. The worst part is this pack was opened in the dark and I didn’t realize the state of them before they were used on my baby. I reached out to the customer support chat and all they did was tell me to go to the store to get a refund until I questioned what they were going to do to rectify the issue of a children’s product being contaminated. These need to be recalled.
    Chris
    2 guests found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 February, 2026Verified purchase

    (no review title)

    Unfortunately, we had a pack that was brown and full of mold. Luckily customer support refunded us, but would not recommend.
    Steph
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    20 February, 2026Verified purchase

    (no review title)

    Twice now, this product has appeared to be contaminated —the wipes, in every package in the box, are yellow and quickly turn brown upon exposure to air. Worse, they caused significant skin irritation before realizing what was going on. Previously used these for years with no issue. Something is very wrong here. These are being sold and used on babies with delicate skin. Where is quality control? These need to be recalled.
    MM12
    1 guest found this review helpful. Did you?
    1 out of 5 stars
    20 February, 2026Verified purchase

    (no review title)

    Multiple packs had brown mold and strong odor
    Jessica
    1 guest found this review helpful. Did you?
    5 out of 5 stars
    20 February, 2026Verified purchase

    (no review title)

    They are my favorite wipes and they are also reasonable
    Rosetta
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 February, 2026Verified purchase

    (no review title)

    Great quality for the price!
    Brooke
    gentle on baby: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    20 February, 2026Verified purchase

    (no review title)

    I love these small packs of wipes. very convenient to carry.
    QUINN2O
    gentle on baby: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?
    1 out of 5 stars
    20 February, 2026Verified purchase

    Wipes look yellow/dirty funky smell to them

    I love my target brands. This time around and first time I have an issue with my wipes looking dirty yellow and having a weird smell to them. I usually buy the biggest pack. I noticed have of the packs are looking not so clean and dirty. Has this happened to anybody else?
    Sandra
    Did you find this review helpful?
    1 out of 5 stars
    Thumbs down graphic, would not recommend
    19 February, 2026Verified purchase

    Brown and gross.

    Dried out, brown and unsafe smelling. So disappointing.
    CEO Mommy
    Did you find this review helpful?
    5 out of 5 stars
    Thumbs up graphic, would recommend
    19 February, 2026Verified purchase

    Up&Up wipes

    Great quality. Good size cloth
    Ema
    gentle on baby: 5 out of 5
    quality: 5 out of 5
    softness: 5 out of 5
    value: 5 out of 5
    Did you find this review helpful?

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