Sponsored
Fragrance-Free Baby Wipes - up&up™ (Select Count)
$23.49 ($0.02/count)
In Stock
Eligible for registries and wish lists
At a glance
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About this item
Highlights
- Packaging may vary. Same trusted quality.
- 99% water formula
- Hypoallergenic
- Dermatologist Tested
- 99% water formula Made with Plant-Derived Ingredients
- Made without Alcohol, Parabens, Phthalates & Phenoxyethanol
- Soft & Durable
Description
Made with 99% water, up&up fragrance free cloth-like baby wipes are soft, thick and durable, yet gentle enough for use on babys face, hands and bottom. These wipes are hypoallergenic and made without alcohol, parabens, phthalates and phenoxyethanol. The wipes are textured for better cleaning. If you’re not satisfied with any Target Owned Brand item, return it within one year with a receipt for an exchange or a refund.
Scent: Unscented
Dimensions (Overall): 14.58 Inches (L), 8.6 Inches (W)
Health Facts: Phenoxyethonal-Free, Non-Toxic, Phthalate-Free, Paraben-Free, No Fragrance Added, Dye-Free, Aluminum-Free, Hypoallergenic
Disposability: Do not flush
Sustainability Claims: Cruelty-Free
Package Quantity: 1200
Material: Viscose
Features: Resealable Package, Premoistened, Pop-Up Package
Street Date: March 30, 2020
TCIN: 78601618
UPC: 085239266090
Item Number (DPCI): 007-07-9025
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, sodium benzoate, gluconic acid, tetrasodium glutamate diacetate, coco glucoside, sodium citrate, aloe barbadensis leaf extract, glycerin, citric acid.' '
Allergens & Warnings:
Do not remove dispenser lid or tear package along edges. After cleansing, dispose of wipe in trash receptacle. Do not flush., WARNING: TO AVOID THE RISK OF CHOKING AND SUFFOCATION, KEEP WIPES, PLASTIC BAGS AND PLASTIC CONTAINERS AWAY FROM BABIES, CHILDREN AND PETS. FOR EXTERNAL USE ONLY.Shipping details
Estimated ship dimensions: 15 inches length x 12.1 inches width x 8.8 inches height
Estimated ship weight: 21.605 pounds
This item ships in its manufacturer’s packaging, revealing what’s inside. ·
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 365 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Why did you recently change the formula and quality of this product? Parents rely on consistency and quality in products they’re using on their children.
submitted by Jackie - 4 years ago
A: Hello Jackie - We haven't changed anything with this product. Can you please contact us at 800.440.0680 providing details on what you feel has changed so that we can share with our quality team. -Chareese
submitted byChareese - 4 years agoTarget staff supportA: I don't exactly when they changed the formulation, but these "fragrance-free" wipes have an awful smell now. Definitely not fragrance-free. Please go back to the OG formula!
submitted byJennifer - 3 years ago
Q: Are the wipes plastic-free?
submitted by Ryan - 7 months ago
A: yes the wipes themselves
submitted byJay - 6 months agoA: Hello Ryan - Thank you for your Interest! The Fragrance-Free Baby Wipes features a hard plastic flip top lid. Have a great day! - Eram
submitted byEram - 7 months agoTarget staff support
Q: Are these wipes PFA's free? Thank you!
submitted by - 2 years ago
A: Hello - Thank you for reaching out! Target requires our vendors to produce all products in accordance with federal, state and local laws including those applicable to PFOA and PFAS. Have a great day! - Eram
submitted byEram - 2 years agoTarget staff support
Q: Have you changed the formula? Does it still contain vitamin E and Aloe? I bought this item two years ago and just used it recently. They were soft, strong and comfortable with vitamin E and Aloe and they were flushable.
submitted by LaOrchid - 5 years ago
A: Hi LaOrchid - Thank you for reaching out to Target about our amazing Up & Up Baby wipes. For all the information you'll need concerning drug facts and materials used, check out the drug facts listed below the item. Have a wonderful day! - Megan
submitted byMegan - 5 years agoTarget staff supportA: Just for the record, regardless of labeling, literally no wipes are flushable. Ask your water treatment plant. Wipes of any type should never ever be flushed.
submitted byCassie - 4 years ago
Q: Do these have the resealable top where I can close it after use? Or do I need to purchase a wipes case?
submitted by astraw - 7 years ago
A: It shows right on the box that 8 packs are enclosed (with 100 wipes in each) and it does have a flip-top lid.
submitted byConsiderThis77 - 7 years agoA: The box shows that each refill has a flip-top lid.
submitted byLulllabyz - 7 years ago
Q: I tried to submit a question & it’s not working. Why?
submitted by Loie - 2 months ago
A: Hello Loie - Thank you for reaching out. We would be glad to assist you further. Please contact us directly to resolve your concern at 1-800-591-3869 or email guest.relations@target.com. We look forward to hearing from you shortly! - Cynthia
submitted byCynthia - 2 months agoTarget staff support
Q: Are these wipes biodegradable?
submitted by Amberrenee419 - 6 months ago
A: Hello Amberrenee419 - Thank you for your interest in this Fragrance-Free Baby Wipes from up&up. No, these wipes are not biodegradable and we do not suggest flushing them. I hope this information helps. Happy Shopping! - Cynthia
submitted byCynthia - 6 months agoTarget staff support
Q: What are the measurments
submitted by Caroline - 7 months ago
A: Hello Caroline - Thank you for your Interest! The wipes are approximately 6 ¾” x 7 ½”. Hope this helps! - Eram
submitted byEram - 7 months agoTarget staff support
Q: How to tell expired date? YYMMDD or DDMMYY
submitted by Pi - 10 months ago
Q: Why did yall change the lids/closure? The new one sucks ):
submitted by barbelli - 1 year ago
A: Hello barbelli - We appreciate your interest in this Fragrance-Free Baby Wipes. We have noted your feedback and will share with the team, thank you. – Ryan
submitted byRyan - 1 year agoTarget staff support
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Guests are saying
These wipes have garnered mixed feedback from guests, with many praising their moisture level, affordability, and gentle nature on sensitive skin. However, some guests have expressed concerns about the recent changes in formula and packaging, leading to issues like dryness and irritation. Overall, they are seen as a great value for families, especially for those with sensitive skin, but guests are hoping for improvements in quality and consistency.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.1 out of 5 stars with 27278 reviews
gentle on baby: 2.96 out of 5
quality: 2.57 out of 5
softness: 2.89 out of 5
value: 2.91 out of 5
34% would recommend
5596 recommendations
5 out of 5 stars
6 January, 2026Verified purchase
(no review title)
These are really good baby wipes for the price
5 out of 5 stars
6 January, 2026Verified purchase
(no review title)
A good everyday wipe
4 out of 5 stars
Thumbs up graphic, would recommend
6 January, 2026Verified purchase
Budget Friendly
Mom of 4 here. Looking for budget friendly wipes? These are it. Nothing compares to Rico or Honest BUT Huggies etc don’t compare to these considering their price point.
5 out of 5 stars
5 January, 2026Verified purchase
(no review title)
Good size wipes and good quality.
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2026Verified purchase
(no review title)
These are my favorite baby wipes! They are gentle on my baby’s skin and are a great price. They are also thick and do not tear easily!
1 out of 5 stars
Thumbs down graphic, would not recommend
5 January, 2026Verified purchase
Smell spoiled/expired
These wipes smell awful like they baby poop or sour milk. The item has a guarantee so I’m hoping I can get a refund.
5 out of 5 stars
Thumbs up graphic, would recommend
5 January, 2026Verified purchase
Useful!
I really like these wipes and used them for my babies and still buy them to clean faces and hands with. I even grab them to dust with haha and leave them in the car for messes. They’re a great value!
1 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2026Verified purchase
Do not buy!
I strongly advise against purchasing these wipes. I bought them from a store, and when I got home, I opened a package to find that all the wipes were brown. I suspect that they were moldy.
5 out of 5 stars
4 January, 2026Verified purchase
(no review title)
I buy the wipes for my son and the wipes really are unscented and for sensitive skin. I also buy myself a pack to use for makeup removal and cleaning some household stuff.
1 out of 5 stars
Thumbs down graphic, would not recommend
4 January, 2026Verified purchase
Yellow
Not sure what is is but the wipes are yellow and when I take them out they get darker I don’t feel comfortable using these on my child. These wipes on my pictures are not used.
5 out of 5 stars
Thumbs up graphic, would recommend
3 January, 2026Verified purchase
(no review title)
These wipes are amazing they’re strong and durable so they won’t break while changing your baby’s diaper but also soft and gentle for wiping their sensitive skin.
3 out of 5 stars
Thumbs down graphic, would not recommend
3 January, 2026Verified purchase
Too dry
They are too dry, won’t buy again unfortunately.
5 out of 5 stars
Thumbs up graphic, would recommend
3 January, 2026Verified purchase
(no review title)
always loves these wipes, perfect for on the go and all that!
5 out of 5 stars
3 January, 2026Verified purchase
(no review title)
Great for the price
4 out of 5 stars
3 January, 2026Verified purchase
(no review title)
Great price. Could be more pillowy or textured but overall great product
1 out of 5 stars
Thumbs down graphic, would not recommend
3 January, 2026Verified purchase
Rotten Odor
Purchased a case of 1200 wipes, noticed a “spoiled milk” like odor in the first pack we opened. We thought it was just the pack we opened but three packs in and the odor is still present. Not sure if the formula has changed or if this is a quality control issue but it’s unacceptable.
1 out of 5 stars
Thumbs down graphic, would not recommend
3 January, 2026Verified purchase
Discolored Baby Wipes
I am reporting a product safety concern regarding Up & Up baby wipes purchased at Target. The wipes appear significantly discolored, which is alarming since they were used on my child. I am concerned about potential health and safety risks associated with this product. I have stopped using the wipes immediately. I am requesting a full refund and that this issue be formally documented and reviewed by Target’s product safety team. The second picture shows a regular white wipe compared to the new baby wipe package I just opened and used on my child.
4 out of 5 stars
Thumbs up graphic, would recommend
3 January, 2026Verified purchase
(no review title)
love theses wipes ,great to use to remove makeup
1 out of 5 stars
Thumbs down graphic, would not recommend
2 January, 2026Verified purchase
what happened!!???!!
I'm not sure what has happened to these wipes. they have a smell to them now and its a weird smell. they also dry out and turn brown/yellow. what happened? I used to only use these wipes but I will be switching. I wish I could return what I have because they are that bad.
5 out of 5 stars
2 January, 2026Verified purchase
(no review title)
Good wipe for the price