Sponsored
e.l.f. Beauty Shield Vitamin C Pollution Prevention Serum - 0.95 fl oz
$17.00
Out of Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- Lightweight hydrating serum
- Formulated with antioxidants, Vitamin C, E, and Pomegranate Extract
- Helps reduce the look of fine lines and brightens skin tone
- Protects skin from environmental aggressors
- Leaves a glowing complexion
- 100% Vegan and Cruelty-Free
Description
The e.l.f. Beauty Shield Vitamin C Pollution Prevention Serum is formulated with key antioxidants, Vitamin C, Vitamin E, and Pomegranate Extract, to help brighten skin tone and protect against the effects of everyday environmental aggressors to retain a youthful glow.
Our Skin Care Promise: All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Our Skin Care Promise: All e.l.f. skincare products are free from Parabens, Sulfates, and Phthalates.
Proud to be 100% vegan and cruelty-free, worldwide. Because kindness is chic.
Scent: Fresh
Health Facts: Contains Vitamin C, Sodium Lauryl Sulfate-Free, Sulfate-Free, Contains Almond Oil, Dye-Free, Paraben-Free, Aluminum-Free, Phthalate-Free, Water-Based, Vegan
Product Form: Lotion
Sustainability Claims: Cruelty-Free
Beauty Purpose: Fine Line Reduction, Anti-Aging, Soothing, Nourishing, Skin Tone Improvement, Skin Texture Improvement, Brightening
Recommended Skin Type: Dry, Sensitive, Oily, Mature, Extra Sensitive, Combination, Very Dry
Net weight: .95 fl oz (US)
TCIN: 52497786
UPC: 609332570740
Item Number (DPCI): 052-16-0402
Origin: Imported
Healthcare Disclaimer:
Content on this site is for reference purposes only. Target does not represent or warrant that the nutrition, ingredient, allergen and other product information on our Web or Mobile sites are accurate or complete, since this information comes from the product manufacturers. On occasion, manufacturers may improve or change their product formulas and update their labels. We recommend that you do not rely solely on the information presented on our Web or Mobile sites and that you review the product's label or contact the manufacturer directly if you have specific product concerns or questions. If you have specific healthcare concerns or questions about the products displayed, please contact your licensed healthcare professional for advice or answers.
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
water, ethoxydiglycol, ethyl ascorbic acid (vc), glycerin, propylene glycol, tocopheryl acetate (ve), sodium hyaluronate, punica granatum (pomegranate) extract, butylene glycol, coceth-7, ppg-1-peg-9 lauryl glycol ether, peg-40 hydrogenated castor oil, disodium edta, caprylyl glycol, ethylhexylglycerin, phenoxyethanol, fragrance
Allergens & Warnings:
FOR EXTERNAL USE ONLY. DISCONTINUE USE IF SIGNS OF IRRITATION APPEAR. KEEP OUT OF REACH OF CHILDREN.Shipping details
Estimated ship dimensions: 1.67 inches length x 1.93 inches width x 5.63 inches height
Estimated ship weight: 0.25 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: What percentage it the vitamins C concentrate?
submitted by Rose - 8 years ago
A: Dear Elf, Pretty slimey to keep the percentage a "secret". Honestly, in products that are made to be injested or put on skin, that should be illegal. Sincerely, We're not impressed.
submitted byNot buying - 1 year agoA: We consider this a trade secret. The exact amount of ingredient in our products are chosen to be effective, safe and a great value.
submitted bythe e.l.f. team - 7 years agoBrand expert
Q: Is this product suitable for all skin types?
submitted by AI Shopping Assistant - 2 days ago
A: Yes, the lightweight formula is designed to be suitable for various skin types.
submitted byAI Shopping Assistant - 2 days agoAi generated
Q: How does this serum benefit the skin?
submitted by AI Shopping Assistant - 2 days ago
A: It helps reduce fine lines, brightens skin tone, and protects against environmental damage.
submitted byAI Shopping Assistant - 2 days agoAi generated
Q: What key ingredients are in this serum?
submitted by AI Shopping Assistant - 2 days ago
A: The serum contains Vitamin C, Vitamin E, and Pomegranate Extract for antioxidant protection.
submitted byAI Shopping Assistant - 2 days agoAi generated
Q: Is this serum vegan and cruelty-free?
submitted by AI Shopping Assistant - 2 days ago
A: Yes, the serum is 100% vegan and cruelty-free, aligning with ethical skincare practices.
submitted byAI Shopping Assistant - 2 days agoAi generated
Q: What is the texture of the serum like?
submitted by AI Shopping Assistant - 2 days ago
A: The serum has a lightweight and hydrating texture that absorbs easily into the skin.
submitted byAI Shopping Assistant - 2 days agoAi generated
Q: Also, I use the pore putty on my nose!
submitted by Amy - 11 months ago
A: We suggest that you use serum first after cleansing before other products.
submitted bythe elfcareteam - 11 months ago
Q: Where in my regimen should I apply? I use triple bounce, daily moisturizer, and eye cream. (I start with vitamin C, but that’s a different brand)!
submitted by Amy - 11 months ago
A: We suggest that you use serum first after cleansing before other products.
submitted bythe elfcareteam - 11 months ago
Q: Does this product help prevent laugh lines and/or dark circles?
submitted by Anonymous - 5 years ago
A: Hi Anonymous! This serum will help with the following: Anti-Aging, Nourishing, Soothing, Skin Texture Improvement, Skin Tone Improvement, Brightening, Fine Line Reduction. Hope this helps!
submitted byTarget Beauty Consulting - 5 years agoBrand expert
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4.4 out of 5 stars with 574 reviews
Hydrates Skin: 4.26 out of 5
Lightweight: 4.56 out of 5
Accurate Scent: 4.23 out of 5
Improves Skin Tone: 4.35 out of 5
Reduces Fine Lines: 4.08 out of 5
84% would recommend
45 recommendations
4 out of 5 stars
22 December, 2025
originally posted on elfcosmetics.com
A lovely serum ..
... and effective. But I’ve found the new serum even more effective, although less pleasant to use.
1 out of 5 stars
21 December, 2025
originally posted on elfcosmetics.com
the smell is terrible!
I bought this few months ago and just recently opened it. The smell is horrible. I have never used any serum with this kind of smell. I really thought it went bad until I saw the comments.
5 out of 5 stars
28 November, 2025
originally posted on elfcosmetics.com
Holy grail
I absolutely love this product. Unfortunately, I can’t find it in stores anymore, which is really sad for me. I buy like 2 bottles to last me, and I purchase every 2 months. However, I can now buy it here on the app. I just hope that Elf does not stop making this product. I absolutely love it!!! 
2 out of 5 stars
7 October, 2025
originally posted on elfcosmetics.com
Having a real hard time with the smell
The serum is okaaaaay. Nothing special, in my opinion. Also, the dropper is barely useful. The issue though? The smell is really off-putting. It smells somewhat stale or spoilt. Another reviewer complained about a "fragrance" but there is no fragrance that I can tell. It's just not something I enjoy putting on my face,
5 out of 5 stars
1 September, 2025
originally posted on elfcosmetics.com
Nice Packaging
I love how this serum isnt in a plastic bottle! Not to mention it’s very affordable compared to other brands~ I am so excited to try this!
5 out of 5 stars
25 August, 2025
originally posted on elfcosmetics.com
Good
I like this product. I don’t love the dropper, but maybe it helps me not use too much product.
4 out of 5 stars
12 August, 2025
originally posted on elfcosmetics.com
Great serum - especially for the price!
This is a great serum for those on a budget. I have really loved how it's helping my skin!
5 out of 5 stars
27 July, 2025
originally posted on elfcosmetics.com
pocket friendly serum
I’ve been using this for a couple weeks and my skin looks way brighter. it feels light and sinks in fast, not sticky at all. the scent is nice but not too strong. honestly didn’t expect much, but it turned out really good. definitely keeping it in my routine.
1 out of 5 stars
20 July, 2025
originally posted on elfcosmetics.com
Beware
I just purchased this product and after two days of use and terrible reaction my face broke out in the rash, and it felt like my skin was burnt I did not apply to around my eyes only on my face and yet my under my eyes were all swollen so just be careful. I’ve never had a product do this to me ever !
4 out of 5 stars
11 July, 2025
originally posted on elfcosmetics.com
Smells Odd, Good Serum
Serum is great, but it smells weird. I usually shake it before applying & mix together with a moisturizer to offset the scent. Will continue to use until it’s empty, but won’t purchase again unless the smell is improved somehow.
5 out of 5 stars
28 June, 2025
originally posted on elfcosmetics.com
Love it!
My favorite serum! It instantly brightens the skin, giving it a radiant, healthy glow.
5 out of 5 stars
18 June, 2025
originally posted on elfcosmetics.com
Very Hydrating
Love this serum, it is so hydrating. I put it on before my makeup.
5 out of 5 stars
10 June, 2025
originally posted on elfcosmetics.com
OBSESSED 🤩
I am obsessed, only 3 days of using this and I can already tell a difference. It smells amazing too!!
5 out of 5 stars
8 June, 2025
originally posted on elfcosmetics.com
Worked
When I say this worked I mean it. It made some dark spots on my face get so much lighter in a manner of weeks. Worth it all the way.
5 out of 5 stars
7 June, 2025
originally posted on elfcosmetics.com
Love it!!!
This product makes my skin feel so soft! I made sure and bought it multiple times so I never ran out.
2 out of 5 stars
5 June, 2025
originally posted on elfcosmetics.com
Smells terrible
When I first received this I tested on the back of my hand and immediately I was like - what smells so bad? And yes it was the serum. The aroma is a combination of plastic and dog poop.
3 out of 5 stars
29 May, 2025
originally posted on elfcosmetics.com
Ehhhh
It feels good on the skin but the smell is AWFUL, it honestly smells like dog poop and I wish I was kidding. Applicator isnt the best but it works.
4 out of 5 stars
13 May, 2025
originally posted on elfcosmetics.com
Works great. Fragrance is no.
I love the way it has brighten my face. But the scent aint it. pleaseeeee remove!
5 out of 5 stars
9 May, 2025
originally posted on elfcosmetics.com
Great serum
I’ve been using this serum for the last couple of days and so far I really like it! I have really sensitive skin and it has not irritated my skin at all. I would recommend!
5 out of 5 stars
2 May, 2025
originally posted on elfcosmetics.com
great product
i bought this a week ago and i love it smmmmmmmmmm