COVERGIRL Simply Ageless Under-Eye Filler & Brightener Concealer - 310 Light - 0.24 fl oz
$12.99
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Guests have shared mixed feelings about this concealer, with many appreciating its lightweight feel and coverage, while others express dissatisfaction with the applicator wand. The product is praised for not settling into fine lines and providing a natural look, but the wand's design has been a point of contention, as it seems to hinder the application process and does not hold enough product. Despite this, some guests find the cooling effect of the wand pleasant and the concealer effective for covering dark circles and blemishes.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
3.7 out of 5 stars with 672 reviews
easy to apply: 2.65 out of 5
easy to remove: 3.88 out of 5
long lasting: 3.61 out of 5
quality: 3.08 out of 5
value: 3 out of 5
31% would recommend
32 recommendations
1 out of 5 stars
11 January, 2026
originally posted on covergirl.com
New applicator
Applicator is useless. Please bring back the old applicator design. I'll be switching to another brand for now.
1 reply from CoverGirl Consumer Affairs Department team - 3 days ago
Hi there, thank you for taking the time to try our Simply Ageless Triple Action Concealer and for sharing your experience! We are sorry to hear you do not like the applicator for this product. This is not the experience we hope for you to have, and we encourage you to reach out to our team. Please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
1 out of 5 stars
31 December, 2025
originally posted on covergirl.com
Horrible product
The applicator is horrible. Waste of money because you can't get any out to even use it. Will not waste money on this product no more
1 reply from CoverGirl Consumer Affairs Department team - 13 days ago
Hello! We appreciate you taking the time to share your product photo and experience with our Simply Ageless Triple Action Concealer. Thank you for giving this a try, were here to help! Dot the product under the eye area (and wherever else you need to conceal/brighten). The wand is designed to grab only what you need. Then, you can use the Cooling Ceramic Wand like a facial tool to depuff and conceal. If excess product, blend it in with your finger or a sponge. If you’d like to see how to make the most of the Cooling Ceramic Wand, we invite you to check out the tutorial on our brand website at covergirl.com. The video is posted under the product listing. We hope this is helpful! We value your feedback, and if it's still not working for you, we recommend getting in touch with our CoverGirl beauty experts. You can reach us by phone at 1-800-426-8374 or by chatting with us through the Contact Us page on our website. We are committed to making things right, and we're looking forward to assisting you further. We hope to hear from you soon!
1 out of 5 stars
Thumbs down graphic, would not recommend
26 December, 2025Verified purchase
Useless applicator
I can't even really tell if the concealer itself still works as well as it used to because the new applicator is so useless you can't get enough to cover anything.
1 reply from TheCoverGirlTeam team - 20 days ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. Thank you for giving this a try! If you’d like to see how to make the most of the Cooling Ceramic Wand, we invite you to check out the tutorial on our brand website at covergirl.com. The video is posted directly under the product listing. We value your feedback and want to help you resolve the issue with the performance of this product, we recommend getting in touch with our CoverGirl beauty experts. You can reach us by phone at 1-800-426-8374 or by chatting through the Contact Us page on our website. We are committed to making things right and we're looking forward to assisting you further. We hope to hear from you soon!
2 out of 5 stars
Thumbs down graphic, would not recommend
8 December, 2025
So disappointing 😞
I'm so tired of things like this product changing it's application especially with no warning to consumers 😔! I purchased it, as always, becuz it's been great for my older skin. Doesn't even give enough product anymore, so bummed out! Headed back to the store to return it & try to find another good match in a different product line!! Simply Ageless has really been disappointing lately. Same thing with the cream foundation, hardly any product compared to past containers & you have to buy it more often.
1 reply from TheCoverGirlTeam team - 1 month ago
Hi there, thank you for taking the time to try our Simply Ageless Triple Action Concealer and for sharing your experience! We are sorry to hear this product did not perform as you expected. This is not the experience we hope for you to have, and we encourage you to reach out to our team. Please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
1 out of 5 stars
7 December, 2025
originally posted on covergirl.com
(no review title)
After 40 years, I think it's time for a change. The cooling ceramic wand is a joke ... impossible to get any product onto it from the tube. And the color was a horrible orange (350 warm beige). What happened to light, medium, dark?
1 reply from CoverGirl Consumer Affairs Department team - 1 month ago
Hi there, thank you for taking the time to try our Simply Ageless Triple Action Concealer and for sharing your experience! We are sorry to hear this product did not perform as you expected. This is not the experience we hope for you to have. Your 40 years of loyalty mean so much to us, and we encourage you to reach out ot our team. Please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
5 out of 5 stars
26 November, 2025
originally posted on influenster.com

Simply Ageless
Excellent, live rhe consistency, how long it last, love the design, has my perfect shade, loves that it feels soft anf light, not heavy. You cant go wrong with this. My friends love it. Great for aging. The orice usnt too bad either.
5 out of 5 stars
14 November, 2025
originally posted on influenster.com

Natural look
This concealer is lightweight, it has light coverage and it has a cooling ceramic which is also great. When I apply it lasts all day it’s hydrating.
1 out of 5 stars
11 November, 2025
originally posted on covergirl.com
Applicator Wand is Horrific
I have used cover girl’s invisible concealer for years, as in 30 plus years. I went to the store the other day to replace my current concealer and bought the Simply Ageless Triple Action Concealer believing it would be the same, or similar. While the liquid may be similar, the new applicator wand is useless. The wand comes out with no product attached to it. I thought there was plastic wrapped around the applicator wand and was attempting to remove it, only to realize what you see is what you get. Terrible... useless... I will never buy this product again. A “cooling wand.” ? Seriously? How exactly does this product remain or become cool? The previous foam applicator worked just fine. What were your product developers thinking? Covergirl, you really missed the mark on this product. So disappointed, and the Simple Ageless Triple Action Concealer is of no use.
1 reply from CoverGirl Consumer Affairs Department team - 2 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to learn of your disappointment with the applicator for this product. This is not the experience we hope for you to have, and we will be sure to share your feedback with our teams. Our Cooling Ceramic Wand immediately depuffs as it conceals. Cooling Ceramic Wand glides easily without tugging and pulling the sensitive under-eye area. We invite you to watch the tutorial for this product by visiting the link below: https://www.youtube.com/watch?v=Dbotshw6IwU&t=36s If this product still does not work for you, or if you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
1 out of 5 stars
4 November, 2025
originally posted on covergirl.com
(no review title)
Horrible applicator! The makeup doesn’t come out! I have to use an old applicator to use it . Wouldn’t buy again.
1 reply from CoverGirl Consumer Affairs Department team - 2 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to hear this applicator does not perform as you expected. This is not the experience we hope for you to have, and we will be sure to share your feedback with our teams. We encourage you to watch the tutorial for this concealer! You can do so by visiting the link below: https://www.youtube.com/watch?v=zezfHb5btXU If this product still does not work for you, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
2 out of 5 stars
4 November, 2025
originally posted on covergirl.com
Bring back the old applicator!
I have used cover girl’s invisible concealer for years. So, when I ran out, I went to the store and bought this product assuming it would be the same. While the liquid may be similar, the new applicator wand is horrific. I will never buy this product again because the application is time consuming and uneven. I don’t care for a “cooling wand.” I care more for even application of the product I need and want. Sorry, Covergirl. You really missed the mark on this product.
1 reply from CoverGirl Consumer Affairs Department team - 2 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to hear you are not a fan of the application wand for this product. Your feedback is very important to us, and we will be sure to share your comments with the appropriate teams. We recommend trying our new Clean Invisible Concealer instead. We invite you to visit the link below to learn more about the exciting updates made to this product! https://www.covergirl.com/face-makeup/concealer/clean-invisible-concealer If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
4 out of 5 stars
20 October, 2025
originally posted on covergirl.com
Design Flaw in the Applicator Wand
While browsing the makeup section at a local drugstore, I was in search of a replacement for the discontinued CoverGirl Clean Invisible Lightweight Concealer. After reviewing several options, I decided to try the CoverGirl Simply Ageless Triple Action Concealer. This concealer is formulated with a Hyaluronic Complex, Vitamin C, and Niacinamide, designed to hydrate the delicate under-eye area while concealing imperfections, brightening the complexion, and evening out skin tone. The shade Classic Ivory blends seamlessly with my skin, providing a natural, flawless finish. Additionally, the fragrance-free formula makes it a suitable choice for those with sensitive skin. Overall, I am very pleased with the performance of this concealer. However, one aspect that could be improved is the applicator wand. The current ceramic design does not hold product effectively, making application difficult. I often need to use a clean cotton swab to retrieve the product from the container. This design flaw is worth reconsideration by Coty, as an improved applicator would make an already excellent product even better.
1 out of 5 stars
1 October, 2025
originally posted on covergirl.com
Worst applicator design ever
I purchased the covergirl triple action concealer after reading positive reviews and I have used other covergirl products. However this has to be the worst design for an applicator that I have e ever used. When I pull the wand out there is virtually no concealer on it. It doesn't matter whether I pull it out slowly or fast, the wand is almost clear or any product. The only way I can get any decent amounts of concealer on my face is to dip the wand and dab my face at least 8-10 times under each eye. It is so frustrating and time consuming. I am going to persevere and use the rest of the product simply because I'm not willing to waste my money throwing it away. But I will never buy it again and would never recommend it.
1 reply from CoverGirl Consumer Affairs Department team - 4 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to hear this concealer did not perform as you expected. Your feedback is very important to us, and we will be sure to share your comments with the appropriate teams. We recommend watching the tutorial for this product! We have included the link below: https://www.youtube.com/watch?v=Dbotshw6IwU&embeds_referring_euri=https%3A%2F%2Fwww.covergirl.com%2F&embeds_referring_origin=https%3A%2F%2Fwww.covergirl.com&source_ve_path=Mjg2NjY If you have any other questions or comments, please give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
2 out of 5 stars
27 September, 2025
originally posted on covergirl.com
Don’t open this ho
ho I tried opening it and it doesn’t even open help
1 reply from CoverGirl Consumer Affairs Department team - 4 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to hear you are having trouble opening this concealer. This is not the experience we hope for you to have, and we encourage you to reach out to our team. You can give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help.
5 out of 5 stars
26 August, 2025
originally posted on influenster.com

Great
The CoverGirl Simply Ageless Triple Action Concealer is a great drugstore option for brightening up tired eyes and covering uneven spots. The formula is creamy, lightweight, and blends easily without settling too much into fine lines.
1 out of 5 stars
Thumbs down graphic, would not recommend
19 August, 2025Verified purchase
Waste of money
When I went to put the wand in, all the product came squishing our of the bottle! What a weird product and a waste
1 reply from TheCoverGirlTeam team - 5 months ago
Hi there, we're really sorry to hear about your experience with our Simply Ageless Under Eye Concealer. That definitely doesn’t sound right! Sometimes, if the bottle is shaken or stored upside down, the product can come out more than expected. We recommend storing it upright and inserting the wand gently to avoid this. If the issue continues, please reach out to us at 800-426-8374 or through our Contact Us page so we can help make it right and get you one you can feel confident using. Thanks for your feedback—we appreciate you giving CoverGirl a try!
5 out of 5 stars
15 August, 2025
originally posted on covergirl.com
Perfect color match with the same color makeup
I haven’t used concealers for years. They are awful especially for older skin. I LOVE this concealer. It blends so beautifully with the matched color makeup. It stays on for hours. The wand takes a bit of practice for application. It is not a bad applicator, just a different system. I am very, very happy with this product.
1 out of 5 stars
25 July, 2025
originally posted on covergirl.com
Horrible applicator wand.
I bought this product because well I'm aging and I love Covergirl so why not give this a try. 1st, the wand is horrible. I can barely get any product on it. It literally took 5 times in and out of the tube to get enough out. I was so over it. I ended up trashing the product after giving it a 3rd try. It's just not worth the frustration.
1 reply from CoverGirl Consumer Affairs Department team - 6 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. Thank you for giving this a try! If you’d like to see how to make the most of the Cooling Ceramic Wand, we invite you to check out the tutorial on our brand website at covergirl.com. The video is posted directly under the product listing. We value your feedback and want to help you resolve the issue with the performance of this product. We recommend getting in touch with our CoverGirl beauty experts. You can call us anytime at 1-800-426-8374 or chat with us via the Contact Us page on our website. We’re here to help and want you to love your experience with CoverGirl!
5 out of 5 stars
20 July, 2025
originally posted on influenster.com

Big bang for your buck 💕
Outstanding for drugstore make-up! The finish and blendability is amazing. The coverage is mid and buildable. It has a light scent and I'm always drawn to CoverGirl packaging 💕
5 out of 5 stars
Thumbs up graphic, would recommend
29 June, 2025Verified purchase
- Skin concern: Uneven skin tone, Aging, Puffiness
- Eye color: Green
- Skin tone: Light
- Skin type: Normal
- Hair color: Blonde
Great Product!
Love this product really covers up around the eyes blends well! Product smooth, easy with applicator.
1 reply from TheCoverGirlTeam team - 7 months ago
Hi there! Thanks so much for the five-star review and for choosing CoverGirl! We’re thrilled to hear you’re loving how this product performs. We love the cooling ceramic wand applicator too! Your feedback truly means a lot, and we’ll be sure to pass it along to our team. If you ever have questions or need support, don’t hesitate to give us a call at 1-800-426-8374 or visit the Contact Us page on our website. We’re always happy to help!
1 out of 5 stars
6 June, 2025
originally posted on covergirl.com
Very difficult to use use and no instructions
I purchased this product to use to cover up my dark areas under my eyes however, I get very little results from the wand and there were no instructions on how to use the wand. It needs to have an applicator which is felt or something like felt instead of this, just plain wand
1 reply from CoverGirl Consumer Affairs Department team - 7 months ago
Hello! We appreciate you taking the time to share your experience with our Simply Ageless Triple Action Concealer. We are sorry to hear this concealer did not apply as you expected. This is not the experience we hope for you to have, and we will be sure to share your feedback with the appropriate teams. We encourage you to watch the tutorial for this product. You can do so by visiting this link: https://www.youtube.com/watch?v=zezfHb5btXU If the product still does not work for you, or if you have any questions, please reach out to us. You can give us a call at 1-800-426-8374 or chat with us through the Contact Us page on our website. We will be more than happy to help you out further.