Sponsored
Cocolab Cocoshine Whitening Non-Fluoride Nano Hydroxyapatite Toothpaste - Lychee Breeze - 4oz
$14.99 ($3.75/ounce)
Out of Stock
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At a glance
Sponsored
About this item
Highlights
- Tastes like equal parts juicy berries and sweet florals.
- Contains ~20% nanoXIM CarePaste, a water-based solution that yields 3% nano-hydroxyapatite (nHA). It's one of the highest concentrations of any toothpaste.
- Whitens up to 2 shades in 1 week and gently removes surface stains without bleach.
- Low-abrasion formula caters to those with sensitive smiles.
- Feel-good ingredients like pH-balancing baking soda, microbiome-friendly xylitol, ultra-nourishing coconut oil, gum-soothing aloe vera, and stain-buffing silica.
- No fluoride, peroxide, sulfates, parabens, propylene glycol, triclosan, or artificial dyes.
- Non-GMO, vegan, and cruelty-free.
- Tube partly made with recycled ocean-bound plastic from Oceanworks®.
Description
Impress your dentist with a new kind of toothpaste that promotes whiter teeth and a happier oral microbiome. It features a form of your teeth’s own natural minerals and transforms them into a non-fluoride elixir — nano-hydroxyapatite. The result? A happier, whiter smile for people with sensitive teeth.
COCOLAB is committed to conscious innovation.
- Packaging uses plastic alternatives: Outer packaging is composed of 100% tree-free recyclable paper made from upcycled sugarcane.
- Product contains recycled content: Cocoshine tube and cap are made with ~46% recycled ocean-bound plastic sourced from Oceanworks®. Toothpaste tubes are incredibly challenging to make eco-friendly and Cocoshine is the first toothpaste tube where Oceanworks® successfully incorporated their recycled plastic at a high percentage.
COCOLAB is committed to conscious innovation.
- Packaging uses plastic alternatives: Outer packaging is composed of 100% tree-free recyclable paper made from upcycled sugarcane.
- Product contains recycled content: Cocoshine tube and cap are made with ~46% recycled ocean-bound plastic sourced from Oceanworks®. Toothpaste tubes are incredibly challenging to make eco-friendly and Cocoshine is the first toothpaste tube where Oceanworks® successfully incorporated their recycled plastic at a high percentage.
Suggested Age: All Ages
Product Warning: Use with adult supervision
Product Form: Paste
Primary Active Ingredient: Nanohydroxyapatite
Sustainability Claims: Cruelty-Free
Package Quantity: 1
Net weight: 4 Ounces
TCIN: 94643944
UPC: 850063744492
Item Number (DPCI): 049-09-0335
Origin: Made in the USA or Imported
If the item details aren’t accurate or complete, we want to know about it.
Shipping details
Estimated ship dimensions: 1.25 inches length x 6 inches width x 2 inches height
Estimated ship weight: 3.4 ounces
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
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Guests are saying
This toothpaste offers a refreshing alternative to traditional mint flavors, with unique options like lychee and piña colada that guests appreciate. Many have noted improvements in teeth cleanliness and sensitivity, while some have experienced noticeable whitening effects over time. The non-foaming gel texture is a shift from conventional pastes, making it a fun addition to oral care routines. Overall, it combines effective cleaning with enjoyable flavors, appealing to those seeking a natural product.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.6 out of 5 stars with 1006 reviews
2 out of 5 stars
4 January, 2026
originally posted on COCOLAB
Not for me
[This review was collected as part of a promotion.] Love the packaging, love the brand, REALLY REALLY wanted to love this toothpaste but it really dried out my mouth and I had to stop using after 1 wk.
5 out of 5 stars
4 January, 2026
originally posted on COCOLAB
Lychee toothpaste
[This review was collected as part of a promotion.] I really like the light flavor of this toothpaste, and I do see a better shine compared to my cheaper toothpastes.
4 out of 5 stars
4 January, 2026
originally posted on COCOLAB
Brushing longer!
Love the no fluoride- changed over 6 months ago and next dental checkup is at the end of the month- will see what they say!
5 out of 5 stars
2 January, 2026
originally posted on COCOLAB
Even good for sensitive teeth.
Love! I have sensitive teeth and cocoshine works great.
5 out of 5 stars
31 December, 2025
originally posted on COCOLAB
Amazing toothpaste! My teeth feel
[This review was collected as part of a promotion.] Amazing toothpaste! My teeth feel so clean and are now so white! Love this product!
3 out of 5 stars
30 December, 2025
originally posted on COCOLAB
Worth a try
I wasn’t super impressed with this formula. Worth a try but I’ll go back to my previous natural toothpaste.
5 out of 5 stars
30 December, 2025
originally posted on COCOLAB
My floss affair
[This review was collected as part of a promotion.] I'm obsessed. I'm so obsessed I put together an order to send it to all of my friends who may not know about it. My teeth are so clean, the extra fibers really work. The flavors are awesome and I also really like your tooth paste. I'm all in!
5 out of 5 stars
29 December, 2025
originally posted on COCOLAB
Enjoy this toothpaste
[This review was collected as part of a promotion.] Liked this toothpaste originally, but I am loving it a long with the new price much more!
5 out of 5 stars
29 December, 2025
originally posted on COCOLAB
Great toothpaste
This toothpaste has a very pleasant taste, excellent whitening effect.
5 out of 5 stars
28 December, 2025
originally posted on COCOLAB
delicious and amazing
[This review was collected as part of a promotion.] I had a wake up call when I cracked a tooth from grinding my teeth in my sleep. These products have made the process of treating my teeth better a treat. My kids are truly excited about the flavors as well. 3 months after my crown/repair and starting using Cocoshine, my teeth feel amazing. I'm still excited to brush every morning and night. Aside from being great products, the toothpaste and floss look cute on the shelf!
5 out of 5 stars
28 December, 2025
originally posted on COCOLAB
Will purchase again
[This review was collected as part of a promotion.] Really like it - very gentle and without overpowering minty flavor most standard brands offer.
5 out of 5 stars
27 December, 2025
originally posted on COCOLAB
Cocoshine Whitening toothpaste
I love all the flavors that Cocolab offers, but I love the Mint Cocoshine Whitening the best. It gives my teeth a whiter shade and refreshes my teeth, gums, and breath! Along with the super-soft electric toothbrush refills, I no longer skip my morning/evening brushing rituals.
3 out of 5 stars
27 December, 2025
originally posted on COCOLAB
Love, but cant use
[This review was collected as part of a promotion.] This toothpaste is great at making my teeth white and taking away sensitivity. My teeth are cavity prone, so I had to stop using product because it isn't good at preventing cavities.
5 out of 5 stars
27 December, 2025
originally posted on COCOLAB
Love this mint!
Great tasting, mild mint flavor. I like that it cleans & whitens but isn’t harsh.
5 out of 5 stars
27 December, 2025
originally posted on COCOLAB
Minty freshness
Amazing products work really well and keep your mouth fres. acutaul clean feeling no kore bad breath Minty fresh
5 out of 5 stars
25 December, 2025
originally posted on COCOLAB
It’s good and does cause reactions
[This review was collected as part of a promotion.] This is a good toothpaste for the sensitive. I have not had any flare ups since using, about two months now. Very happy and will continue to use.
5 out of 5 stars
20 December, 2025
originally posted on COCOLAB
Family Favorite
So used to the burning sensation of mint toothpaste I was unsure at first. But I have changed my preference and I much prefer softer flavored toothpaste. Big plus it’s nontoxic
5 out of 5 stars
13 December, 2025
originally posted on COCOLAB
It saved me
I started using this toothpaste as I developed an allergy to regular toothpaste. I like that it uses hydroxyapatate.
5 out of 5 stars
12 December, 2025
originally posted on COCOLAB
Amazing results
[This review was collected as part of a promotion.] I have noticed a huge difference. My kids absolutely love it. And my husband.
5 out of 5 stars
5 December, 2025
originally posted on COCOLAB
Toothpaste can be awesome
[This review was collected as part of a promotion.] For the first time in my life, I look forward to brushing my teeth. I wish I could eat this stuff, because I would if I could.