Sponsored
Benefit Cosmetics Fan Fest Mascara - Ulta Beauty
$16.00
In Stock
Eligible for registries and wish lists
At a glance
Sponsored
About this item
Highlights
- 24-hour* FULL-FAN effect
- Amplifies volume and multiplies the look of lashes
- Full-Flex Fiber Brush lifts root-to-tip and reaches corner-to-corner
- 24-hour* FULL-FAN effect
- Water-resistant & humidity-proof
- Ophthalmologist-tested
- *Instrumental test on 27 participants
Description
WHY WE LOVE IT:
Open your eyes to FANNED OUT lashes!
Fan out lashes side-to-side, amplify volume AND multiply the look of lashes for an instant eye-opening effect! The custom-engineered Full-Flex Fiber Brush has a 40° curve that lifts root-to-tip and reaches corner-to-corner. It features naturally derived flex-wave fibers that grab, define and separate lashes, cleanly and evenly. Plus, the fanning formula is buildable, feels weightless and doesn’t clump or flake.
WE’VE GOT FANS:
- 92% said this mascara gives a full-fan effect**
- 97% agree lashes look defined**
- 92% agree lashes look separated**
LASH-LOVING INGREDIENTS:
- Provitamin B5 helps lashes feel conditioned
- Cranberry Extract, containing beneficial fatty acids, helps lashes feel nourished
- Rice Wax helps define and separate lashes, and gives lift that lasts
*Instrumental test on 27 participants
**Self-evaluation by 119 participants after 1 week
TIPS & TRICKS:
Fanned & full! Gently wiggle wand from base to tip of lashes. Layer as desired. Remove using oil-based cleanser.
Beauty Tip:
Hold brush vertically against upper lashes and stroke upward for added lift.
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
Open your eyes to FANNED OUT lashes!
Fan out lashes side-to-side, amplify volume AND multiply the look of lashes for an instant eye-opening effect! The custom-engineered Full-Flex Fiber Brush has a 40° curve that lifts root-to-tip and reaches corner-to-corner. It features naturally derived flex-wave fibers that grab, define and separate lashes, cleanly and evenly. Plus, the fanning formula is buildable, feels weightless and doesn’t clump or flake.
WE’VE GOT FANS:
- 92% said this mascara gives a full-fan effect**
- 97% agree lashes look defined**
- 92% agree lashes look separated**
LASH-LOVING INGREDIENTS:
- Provitamin B5 helps lashes feel conditioned
- Cranberry Extract, containing beneficial fatty acids, helps lashes feel nourished
- Rice Wax helps define and separate lashes, and gives lift that lasts
*Instrumental test on 27 participants
**Self-evaluation by 119 participants after 1 week
TIPS & TRICKS:
Fanned & full! Gently wiggle wand from base to tip of lashes. Layer as desired. Remove using oil-based cleanser.
Beauty Tip:
Hold brush vertically against upper lashes and stroke upward for added lift.
Product ingredient listings are updated periodically. Before using a Benefit Product, please read the ingredient list on the packaging of your product to be sure that the ingredients are appropriate for your personal use.
Trial/Mini/Travel Size: Yes
Suggested Age: 18 Years and Up
Color Palette: Dark Tones
Beauty Purpose: Lengthening
Net weight: .14 fl oz (US)
Features: Non-Clumping, Non-Flaking, Long Lasting
TCIN: 89114443
UPC: 602004146199
Item Number (DPCI): 342-02-8015
Origin: Imported
If the item details aren’t accurate or complete, we want to know about it.
Ingredients:
aqua (water), cera alba (beeswax), polyacrylate-21, hydrogenated olive oil stearyl esters, vp/eicosene copolymer, polybutene, oryza sativa (rice) bran wax, stearyl alcohol, cera carnauba (copernicia cerifera (carnauba) wax), palmitic acid, stearic acid, acacia senegal gum, butylene glycol, aminomethyl propanediol, 1,2-hexanediol, panthenol, caprylyl glycol, chlorphenesin, hydroxyacetophenone, trideceth-6 phosphate, vaccinium macrocarpon (cranberry) seed oil, sodium dilauramidoglutamide lysine, tocopheryl acetate, dipropylene glycol, glyceryl caprylate, helianthus annuus (sunflower) seed oil, rosmarinus officinalis (rosemary) leaf extract. [+/-ci 77499 (iron oxides)].' '
Shipping details
Estimated ship dimensions: 0.78 inches length x 0.94 inches width x 3.69 inches height
Estimated ship weight: 0.04 pounds
Return details
This item can be returned to any Target store or Target.com.
This item must be returned within 90 days of the date it was purchased in store, shipped, delivered by a Shipt shopper, or made ready for pickup.
See the return policy for complete information.
Q: Does this smudge at all?
submitted by Linda - 8 months ago
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4.4 out of 5 stars with 1101 ratings
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Guests are saying
This mascara has garnered a strong following among guests for its ability to deliver impressive volume, length, and curl without clumping. Many appreciate its long-lasting formula that withstands tears and humidity, making it suitable for various occasions. The unique brush design helps separate lashes effectively, while the product is easy to remove at the end of the day. However, some guests have noted issues with drying out quickly and occasional flaking.
Summary created by AI from text of reviews reflecting recent feedback provided across different star ratings (includes incentivized reviews)
4.7 out of 5 stars with 7298 reviews
53% would recommend
15 recommendations
5 out of 5 stars
Thumbs up graphic, would recommend
11 January, 2026
- Eye color: Brown
- Hair color: Brunette
- Skin tone: Medium
- Skin type: Normal
Ordering more!
I’m in love with this mascara it works so well my lashes are always looking great!
5 out of 5 stars
26 December, 2025
originally posted on http://www.ulta.com
Love This Mascara!
Got this for my birthday as a gift from Ulta. I put it on my lashes first coat and waited to see if my eyes were gonna water. I was so tickled they didn't. Continued with the layers and my lashes looked amazing! It gave a a lovely set of elongated lashes and they stayed put for over 12 hrs. So excited to add this to my mascara's. Well done Benifit!!!!
1 out of 5 stars
Thumbs down graphic, would not recommend
25 December, 2025Verified purchase
- Hair color: Brunette
- Eye color: Brown
- Skin type: Combination
- Skin tone: Light
Clumpy mess
Worked great the first time. No clumping. Now all I experience is clumps and clumps, globs of mascara everywhere. Even after trying to brush off all the excess mascara, you just end up with a clumpy mess of a mascara brush. Highly disappointed.
1 out of 5 stars
8 December, 2025
originally posted on http://www.ulta.com
I would not buy this aging
Did not like this at all I bought the very black and you couldnt even tell I had anything on .
5 out of 5 stars
6 December, 2025
originally posted on http://www.ulta.com
Second time buying, will continue to purchase.
Switch from another name brand (Clinique) because I couldn't find the previous line when I needed it. This product is better in my opinion and I will continue to purchase this as long as it is available.
1 out of 5 stars
6 December, 2025
originally posted on http://www.ulta.com
An atrocity
I've tried a lot of mascaras throughout my lifetime, and this one is by far one of the worst. Within a few minutes of application, I had itchy, watery eyes. I chalked it up to my own allergies independent of the product and went about my day. The itching got worse, and for about 3-4 days after use (that's how long it took to get off my eyelashes completely), my eyes are somewhat back to normal. That said, I had full, thick lashes prior to trying this, and now they are sparse. I don't know what they use in this, but my eyes felt like I had rubbed fiberglass in them. Several of my friends and loved ones pointed out how red my eyes were, and I tossed that tube straight in the trash. I got it in a sample bag and I'm so glad I never bought it. Stay far away from this
2 out of 5 stars
1 December, 2025
originally posted on http://www.ulta.com
What happened to the formula?
Maybe it's me or maybe it's the formula bit I can't use this mascara any longer. My eyes water continuously once I put this mascara on and it was not that way before. I have had to stop using it.
5 out of 5 stars
25 November, 2025
originally posted on http://www.ulta.com
Best mascara
I have very straight lashes that point down, not only does it hold my curl (i use a lash curler) but it doesnt weigh them down! It provides length and volume, holds the curl all day and does not drop! It is also very easy to remove!
5 out of 5 stars
24 November, 2025
originally posted on http://www.benefitcosmetics.co.uk/
amazing!!
one of my favourite mascaras right now! i've always been a waterproof mascara only girly because of how much i sweat but this is so soooo good!!
1 out of 5 stars
24 November, 2025
originally posted on http://www.benefitcosmetics.co.uk/
Clumps and smudges!
Gives me spiders leg lashes. Have tried it several times but it's going in the bin sadly. Not only clumpy but also black smudges under the eye all day long.
5 out of 5 stars
22 November, 2025
- Skin tone: Light
yaya
so as you know, and this is part three of getting my daughter stuff I was buying her blush last time and then before that a brush and this mascara I tried it at the store. Oh my goodness buy this right now like it’s so good it gives you so much volume, so I’m definitely adding this to her vanity that she’s gonna get for Christmas and I need to buy her more stuff because her face is breaking out and I’m going to get foundation next.
5 out of 5 stars
22 November, 2025
originally posted on http://www.ulta.com
Pleasantly Surprised!
I got this mascara as a free gift. I was not expecting to find my new favorite! I have used my other favorite Lancôme Monsieur Big for several years now. This mascara will be in my rotation to purchase now for sure!! I love how it makes my lashes look, with only using a little bit. It separates them beautifully without having to use so much of it. Very happy I got to try this out, and then fall in love with it! :)
1 out of 5 stars
30 October, 2025
originally posted on http://www.ulta.com
Not so good
I had bought this mascara based on recommendations from an Ulta employee. She told me that it was not technically labeled as a "lengthening" mascara, but that the curved wand indeed gave great length. I naturally have very short blonde eyelashes. This mascara did not lengthen them AT ALL. Like worse than a drugstore mascara. I tried it for two different days and then immediately exchanged it for my usual Benefit Bounce mascara.
3 out of 5 stars
19 October, 2025
originally posted on http://www.ulta.com
Weighs Lashes Down
I will say this masacara does a great job of separating and fanning out your lashes, however, the color is not deep enough to really define the lashes. The second dip into the tube immediately dropped the curl from my lashes which was a huge disappointment. My $13 loreal waterproof mascara holds my lashes up all day and even overnight without dropping the curl. Expected more considering the brand's reputation and price point, but returned immediately
1 out of 5 stars
14 October, 2025
originally posted on http://www.ulta.com
Fan fest mascara maybe not for long lash girls 
This is the worst mascara I have ever used. It is so clumpy and when I blink under my eyes it comes off, this could be because I have long lashes
3 out of 5 stars
8 October, 2025
originally posted on http://www.ulta.com
Keeps breaking on me!
I really like the formula of this mascara: it volumizes and lengthens, and it doesn't give me as bad of raccoon eyes as some other mascaras (I'm looking at you, Tarte Maneater!). I do wish it made my lashes just a tad fatter and didn't give me raccoon eyes at all. My BIGGEST gripe is that the wand keeps breaking on me! This is the 3rd tube I've had that has had the wand snap right off the top, rendering it unusable.
3 out of 5 stars
16 September, 2025
originally posted on http://www.ulta.com
Great Fanning Effect
I love the way this makes my eyelashes look. It really fans them out perfectly and I dont have any clumps at all. My only gripe is that is flakes on me all the time. I constantly have to wipe away little black specks from under my eye. It would be the perfect mascara if not for the flaking.
5 out of 5 stars
28 August, 2025
originally posted on http://www.ulta.com
Best mascara out there
I love this mascara! I've tried so many different brands and formulas and so far it's the best; It separates, curls, and adds much needed volume.
5 out of 5 stars
19 August, 2025
originally posted on http://www.ulta.com
Very Impressed
I received this as part of a free gift, and i may need to purchase in the future. only a couple of swipes needed in order to get the full effect. hasn't flaked yet and it hasnt made my lashes drop either.
5 out of 5 stars
19 August, 2025
originally posted on http://www.ulta.com
I would buy this again
This is amazing mascara & does not irritate my allergies